• Title/Summary/Keyword: Google Business

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The Study on the Meaning Change of 'Startup' and 'Entrepreneurship' using the Bigdata-based Corpus Network Analysis (빅데이터 기반 어휘연결망분석을 활용한 '창업'과 '기업가정신'의 의미변화연구)

  • Kim, Yeonjong;Park, Sanghyeok
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.16 no.4
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    • pp.75-93
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    • 2020
  • The purpose of this study is to extract keywords for 'startup' and 'entrepreneurship' from Naver news articles in Korea since 1990 and Google news articles in foreign countries, and to understand the changes in the meaning of entrepreneurship and entrepreneurship in each era It is aimed at doing. In summary, first, in terms of the frequency of keywords, venture sprouting is a sample of the entrepreneurial spirit of the government-led and entrepreneurs' chairman, and various technology investments and investments in corporate establishment have been made. It can be seen that training for the development of items and items was carried out, and in the case of the venture re-emergence period, it can be seen that the youth-oriented entrepreneurship and innovation through the development of various educational programs were emphasized. Second, in the result of vocabulary network analysis, the network connection and centrality of keywords in the leap period tended to be stronger than in the germination period, but the re-leap period tended to return to the level of germination. Third, in topic analysis, it can be seen that Naver keyword topics are mostly business-related content related to support, policy, and education, whereas topics through Google News consist of major keywords that are more specifically applicable to practical work.

Information Security on Learning Management System Platform from the Perspective of the User during the COVID-19 Pandemic

  • Mujiono, Sadikin;Rakhmat, Purnomo;Rafika, Sari;Dyah Ayu Nabilla, Ariswanto;Juanda, Wijaya;Lydia, Vintari
    • Journal of information and communication convergence engineering
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    • v.21 no.1
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    • pp.32-44
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    • 2023
  • Information security breach is a major risk in e-learning. This study presents the potential information security disruptions in Learning Management Systems (LMS) from the perspective of users. We use the Technology Acceptance Model approach as a user perception model of information security, and the results of a questionnaire comprising 44 questions for instructors and students across Indonesia to verify the model. The results of the data analysis and model testing reveals that lecturers and students perceive the level of information security in the LMS differently. In general, the information security aspects of LMSs affect the perceptions of trust of student users, whereas such a correlation is not found among lecturers. In addition, lecturers perceive information security aspect on Moodle is and Google Classroom differently. Based on this finding, we recommend that institutions make more intense efforts to increase awareness of information security and to run different information security programs.

Categorizing Sub-Categories of Mobile Application Services using Network Analysis: A Case of Healthcare Applications (네트워크 분석을 이용한 애플리케이션 서비스 하위 카테고리 분류: 헬스케어 어플리케이션 중심으로)

  • Ha, Sohee;Geum, Youngjung
    • The Journal of Society for e-Business Studies
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    • v.25 no.3
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    • pp.15-40
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    • 2020
  • Due to the explosive growth of mobile application services, categorizing mobile application services is in need in practice from both customers' and developers' perspectives. Despite the fact, however, there have been limited studies regarding systematic categorization of mobile application services. In response, this study proposed a method for categorizing mobile application services, and suggested a service taxonomy based on the network clustering results. Total of 1,607 mobile healthcare services are collected through the Google Play store. The network analysis is conducted based on the similarity of descriptions in each application service. Modularity detection analysis is conducted to detects communities in the network, and service taxonomy is derived based on each cluster. This study is expected to provide a systematic approach to the service categorization, which is helpful to both customers who want to navigate mobile application service in a systematic manner and developers who desire to analyze the trend of mobile application services.

A Feasibility Study on Adopting Individual Information Cognitive Processing as Criteria of Categorization on Apple iTunes Store

  • Zhang, Chao;Wan, Lili
    • The Journal of Information Systems
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    • v.27 no.2
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    • pp.1-28
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    • 2018
  • Purpose More than 7.6 million mobile apps could be approved on both Apple iTunes Store and Google Play. For managing those existed Apps, Apple Inc. established twenty-four primary categories, as well as Google Play had thirty-three primary categories. However, all of their categorizations have appeared more and more problems in managing and classifying numerous apps, such as app miscategorized, cross-attribution problems, lack of categorization keywords index, etc. The purpose of this study focused on introducing individual information cognitive processing as the classification criteria to update the current categorization on Apple iTunes Store. Meanwhile, we tried to observe the effectiveness of the new criteria from a classification process on Apple iTunes Store. Design/Methodology/Approach A research approach with four research stages were performed and a series of mixed methods was developed to identify the feasibility of adopting individual information cognitive processing as categorization criteria. By using machine-learning techniques with Term Frequency-Inverse Document Frequency and Singular Value Decomposition, keyword lists were extracted. By using the prior research results related to car app's categorization, we developed individual information cognitive processing. Further keywords extracting process from the extracted keyword lists was performed. Findings By TF-IDF and SVD, keyword lists from more than five thousand apps were extracted. Furthermore, we developed individual information cognitive processing that included a categorization teaching process and learning process. Three top three keywords for each category were extracted. By comparing the extracted results with prior studies, the inter-rater reliability for two different methods shows significant reliable, which proved the individual information cognitive processing to be reliable as criteria of categorization on Apple iTunes Store. The updating suggestions for Apple iTunes Store were discussed in this paper and the results of this paper may be useful for app store hosts to improve the current categorizations on app stores as well as increasing the efficiency of app discovering and locating process for both app developers and users.

A Regulatory Analysis on the Reverse Discrimination against Korean Domestic Businesses in relation to the Data Protection and Regulatory Improvement Orientation (개인정보 관련 국내기업의 역차별 상황에 관한 규제 분석과 개선방안에 관한 연구)

  • Lee, Inho;Kim, Seo-An
    • The Journal of Society for e-Business Studies
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    • v.25 no.4
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    • pp.1-14
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    • 2020
  • IT businesses in Korea have relatively strong regulations. While providing the same service, domestic businesses are in a situation of 'reverse discrimination of regulations' as they are less competitive than global IT companies in accordance with the application of the personal information protection legislation in Korea. In this paper, Personal Information Protection legislation was classified and laws of major countries were analyzed in comparative ways. It also compared and analyzed the "private policy" presented by representative Internet sites (Naver, Daum, Google, Facebook) that provide services to users in Korea. We also proposed three aspects of legislation improvement to address reverse discrimination.

Document Classification Methodology Using Autoencoder-based Keywords Embedding

  • Seobin Yoon;Namgyu Kim
    • Journal of the Korea Society of Computer and Information
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    • v.28 no.9
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    • pp.35-46
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    • 2023
  • In this study, we propose a Dual Approach methodology to enhance the accuracy of document classifiers by utilizing both contextual and keyword information. Firstly, contextual information is extracted using Google's BERT, a pre-trained language model known for its outstanding performance in various natural language understanding tasks. Specifically, we employ KoBERT, a pre-trained model on the Korean corpus, to extract contextual information in the form of the CLS token. Secondly, keyword information is generated for each document by encoding the set of keywords into a single vector using an Autoencoder. We applied the proposed approach to 40,130 documents related to healthcare and medicine from the National R&D Projects database of the National Science and Technology Information Service (NTIS). The experimental results demonstrate that the proposed methodology outperforms existing methods that rely solely on document or word information in terms of accuracy for document classification.

Role of Online Reviews in the Local Search Context

  • Seunghun Shin;Zheng Xiang;Florian Zach
    • Journal of Smart Tourism
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    • v.3 no.3
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    • pp.29-40
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    • 2023
  • This research aims to understand the role of online reviews in the local search context by examining the effects of reviews on the representation of tourism businesses on local search platforms (LSPs). By simulating tourists' local searches for restaurants on three LSPs, namely Google, Bing, and Yelp, this study examines how different ranking results are generated across the platforms and how online reviews contribute to the differences. The findings suggest that online reviews are incorporated into LSPs as ranking factors and, thus, affect tourists' decision-making by influencing the information search results in the local search context. As one of the earliest studies on local search, this study discusses how the existing knowledge about the role of online reviews in tourists' decision-making needs to be reevaluated in mobile and more dynamic environments, and offers practical implications for tourism businesses' search engine marketing.

Artificial Intelligence as a Vehicle for Innovation: Literature Review and Bibliometric Study

  • Reema Khurana
    • Asia pacific journal of information systems
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    • v.32 no.4
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    • pp.916-944
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    • 2022
  • Artificial Intelligence has been a conceptual area for several decades. It has been studied extensively through experiments by the Information Systems community. When Information Systems supported with Information Technology became all pervasive in business and other allied areas, gradually the advancements in Artificial Intelligence also emerged as innovations across domains. Artificial Intelligence by definition is expected to substitute Human Intelligence, thereby making a huge space for innovation. In fact, all processes effected by human intelligence are liable to be replaced by AI which in itself is a massive innovation space. This paper will study the publication's repository (Scopus and Google Scholar from 1983 till 2021) in the area of Artificial Intelligence and innovation, then analyze the trend to gain insight into the evolution of AI as a vehicle for innovation.

The Prediction of Cryptocurrency Prices Using eXplainable Artificial Intelligence based on Deep Learning (설명 가능한 인공지능과 CNN을 활용한 암호화폐 가격 등락 예측모형)

  • Taeho Hong;Jonggwan Won;Eunmi Kim;Minsu Kim
    • Journal of Intelligence and Information Systems
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    • v.29 no.2
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    • pp.129-148
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    • 2023
  • Bitcoin is a blockchain technology-based digital currency that has been recognized as a representative cryptocurrency and a financial investment asset. Due to its highly volatile nature, Bitcoin has gained a lot of attention from investors and the public. Based on this popularity, numerous studies have been conducted on price and trend prediction using machine learning and deep learning. This study employed LSTM (Long Short Term Memory) and CNN (Convolutional Neural Networks), which have shown potential for predictive performance in the finance domain, to enhance the classification accuracy in Bitcoin price trend prediction. XAI(eXplainable Artificial Intelligence) techniques were applied to the predictive model to enhance its explainability and interpretability by providing a comprehensive explanation of the model. In the empirical experiment, CNN was applied to technical indicators and Google trend data to build a Bitcoin price trend prediction model, and the CNN model using both technical indicators and Google trend data clearly outperformed the other models using neural networks, SVM, and LSTM. Then SHAP(Shapley Additive exPlanations) was applied to the predictive model to obtain explanations about the output values. Important prediction drivers in input variables were extracted through global interpretation, and the interpretation of the predictive model's decision process for each instance was suggested through local interpretation. The results show that our proposed research framework demonstrates both improved classification accuracy and explainability by using CNN, Google trend data, and SHAP.

An Empirical Study of the Korean Telecommunication Market and IoT Smart Home: Effects of Bundling Strategy on Consumers' Responses

  • KIM, Hoik;KIM, Han-Min;LEE, Minhwan
    • Journal of Distribution Science
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    • v.18 no.5
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    • pp.15-23
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    • 2020
  • Purpose: This research focused on the fact that the Internet platform is integral to IoT products such as Smart home and studied consumer buying decisions when products are sold bundled with internet service. Contrary to the sales strategies of telecommunication companies, some companies sell IoT products alone, for example Google, Kakao, and Naver. In this market situation, the sales strategies of Korean telecommunication companies were analyzed with bundling theory and technology acceptance model, then it was conducted to figure out which sales and distribution strategies could affect consumers' purchase behavior. Research design, data, methodology: Data was collected by149 questionnaires from groups who are familiar with IoT smart home systems, then exploratory factor analysis and regression were used to analyze the research model. Results: The results revealed that the perceived ease of use and the perceived usefulness affect the purchase intention of IoT-based products; however, this effect was not found in the case of bundled products. In other words, it is found that selling and distributing Internet services and IoT products together does not affect consumers' purchases. Conclusion: It is suggested that Korean telecommunications companies' existing sales and distribution strategies for IoT products need to be changed according to its characteristics.