• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.399-409
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• 2016

Recent automotive market is changing rapidly with eco-friendly, fuel-efficient, unmanned autonomous. In order to grow domestic automotive industry, various companies such as IT, marketing, advertising/PR, production/manufacturing, distribution have to need the fused global value chain(GVC) production system. The purpose of this study is that Small parts makers will look for support measures to enter the GVC of global automakers. To this end, to examine the status and cooperation between vehicle manufacturers and component suppliers in GVC. Part SMEs will look for Realistic and possible support policy direction needed to enter the carmakers GVC. In order that the small parts company have to enter the GVC of the car manufacturers in the automotive industry, the small parts company should understand the nature and governance of large corporations that operate the GVC, and develop a tailored strategy.

• Journal of Technology Innovation
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• v.27 no.2
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• pp.37-71
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• 2019

How has the passenger car's architecture evolved? In the meantime, the discussions on the car architecture have been mixed, i.e., integral, modular, and the coexistence of two types. Therefore, in this study, we aim to develop two indices can measure the degree of modularization of passenger car and its all modules using global trade data. By applying the indices to the framework of architecture positioning that reflects the hierarchical structure of a product, we examined that the degree of modularization of the passenger car architecture has been enhanced. Meanwhile, the degree of modularization differs across the modules that make up the car. Specifically, we observed the higher degree of modularization in front-end, cockpit and seat modules. Whereas, we found that body module had a relatively low degree of modularization. In particular, we observed that the platform of passenger car has notably modularized due to carmakers' efforts to achieve model diversification and reduction of cost and period in new product development at the same time. Interestingly, we showed that three modules, i.e., engine, chassis (relatively less modularized), and transmission (relatively highly modularized), had a different level of modularization, even if they commonly make up the platform. We contribute to the suggestion for analytical approaches that examine the degree of modularization and its progress longitudinally. In addition, we propose the necessity of decomposition of a system into elements in a study of product architecture, considering the possibly distinctive progress of modularization across the elements.