• The Journal of the Korea Contents Association
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• v.7 no.11
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• pp.215-222
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• 2007

As Korean online game market is saturated, Korean online game companies are trying to push into North American market. In order to succeed in foreign markets, understanding of user characteristics in that country is most important. In this study, investigation on user characteristics has been performed using user DB from A online game and B online game. They are currently in service by M company in America. Connection time, payment, and royalty are analyzed as a results. Based on the analysis, several advance strategies into North America are suggested. This results could be very useful for Korean MMORPG company to try to push into North America.

• The Transactions of the Korean Institute of Electrical Engineers A
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• v.53 no.5
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• pp.302-307
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• 2004

As deregulation of power industry is becoming a reality, there has been an intense interest in the strategic bidding for suppliers to maximize their profits. The profit gained by a supplier is related not only to its energy-price bid curve but also to its submitted operational parameters such as generation capacity, etc. So suppliers are willing to use those strategic parameters that can be manipulated by themselves and are effective to their profit. This paper deals with the competition model with compound strategies: generation capacity and bidding curve. The parameter space is modeled by dividing into the two strategies, so the problem is made up of the four types of sub-game in a two player game. This paper analyzes the global Nash Equilibrium (NE) over the whole divisions by computing the sub-game NEs in some divisions and by deriving the best response curves which have discontinuities in other divisions. The global NE is shown to correspond to the Cournot NE where the quantity variable is realized by a constraints of a generation capacity.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 1994.04a
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• pp.741-741
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• 1994

• Proceedings of the Korea Contents Association Conference
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• 2005.11a
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• pp.19-24
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• 2005

Mobile game market is now developed to 3D game service environment from existing 2D game, low storage capacity, by alteration of platform, demand of related enterprises, and appearing game phone as well as game portal site. This paper analyses keynote of 3D game engine in comparison with examples of mobile 3D game engine, using commonly in the inside of outside of country.

• Journal of the Korea Society of Computer and Information
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• v.23 no.10
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• pp.81-86
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• 2018

In the field of mobile games, social network games are steadily increasing in market scale and public interest every year. This paper proposes a method to design a social network game, which is one of the most successful genres in mobile games. The method uses Unity3D, the most commonly used engine for mobile game development. NGUI, a versatile developmental tool of Unity3D, is used to create shops and battle UIs. This paper particularly focuses on how to use the web hosting service to search and operate the necessary data from the database in the server. In addition, the proposed social network game is easy to implement real-time battle using Animator and Raycast, and is characterized by efficient battle implementation through time delay using Coroutine function.

• Journal of Digital Contents Society
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• v.8 no.4
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• pp.419-424
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• 2007

Recently, additional value of games has been started to increase by revitalization of the game market. Especially, Because of the creation of the new trend that is item trade especially in online game, Item trade is as a easy and essential way as item trade can be created. However, compared to other planning factors, occupied weight of item is not as much as expected in exploiting a game. For this reason, we emphasize the importance of game item by giving the opportunity that increases the additional value with raising satisfaction of game through item-based study, plus suggesting new classification.

• Journal of Korea Game Society
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• v.4 no.3
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• pp.3-10
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• 2004

With 3.6 million user of mobile phone, there has been a rapid develop ment of advanced mobile game taking advantage of various mobile phone functions. Most of all, LBS(location-Based Service) mobile game is expected to make a new mobile game market which is totally different from the previous one. The purpose of this paper, thus, is to review the present condition of LBS mobile game and possibilities. Furthermore, it is also to analyze the facing problems to solve and find the way to promote the LBS mobile game service.

• International Journal of Contents
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• v.16 no.4
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• pp.78-83
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• 2020

VR technology has become a game changer in the game industry. VR game market has increased exponentially worldwide. The current study is designed to examine effects of VR game players' gender (male vs. female), types of VR games (solo game vs. multiplayer game), and the level of perceived virtual presence (low virtual presence vs. high virtual presence) on enjoyment and intention to replay. Study findings suggest that male players, after playing VR games, showed higher enjoyment and intention to replay VR games. In terms of types of VR games, multiplayer VR games lead to higher enjoyment intention to replay than solo play games. Finally, this study found that the high level of perceived virtual presence incur higher enjoyment and intention to replay than the low level of perceived virtual presence in playing VR games. Practical implications were discussed in the last section of this paper.

• Asia pacific journal of information systems
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• v.30 no.2
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• pp.420-438
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• 2020

Recently, with the advance of the wireless Internet access via mobile devices, a myriad of game development companies have forayed into the mobile game market, leading to intense competition. To survive in this fierce competition, mobile game developers often try to get a grasp of the rapidly changing needs of their customers by operating their own official communities where game users freely leave their requests, suggestions, and ideas relevant to focal games. Based on the heuristic-systematic model (HSM) and the data quality (DQ) framework, this study derives key content, non-content, and hybrid cues that can be utilized when game developers accept suggested postings in these online communities. The results of hierarchical multiple regression analysis show that relevancy, timeliness, amount of writing, and the number of comments are positively associated with mobile game developers' knowledge adoption. In addition, title attractiveness mitigates the relationship between amount of writing/the number of comments and knowledge adoption.

• Journal of the Korea Convergence Society
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• v.2 no.1
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• pp.51-56
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• 2011

As fusion and composition of a game genre is actively achieved, game types where various genres coexist in a game increase. These games have advantage providing various funnies to game players. This study examines and analyzes game examples of fusion and composition genre that appear in the game market in accordance with such a trend. We suggested a game that can give new joy to players by application of fusion and composition of genre within the body type that can provide directly virtual experience of the given game situation on the base of this study.