• Science of Emotion and Sensibility
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• v.19 no.1
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• pp.71-82
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• 2016

Consumers tend to perceive the shoes as just their footwear to protect and comfort foot and fashion products to decorate and express their self-images. Even though online market research analysis indicated shoes consumption is important in daily life of consumers, there is limited research that was conducted specifically on shoes e-market. The research investigates the process of shoes' e-impulse buying focusing on the effects of shopping orientation, marketing stimulus and consumers' perceived risk in shoes market at Internet. A total of 408 self-administered questionnaires were obtained from universities students, who had experienced the e-impulse buying of shoes at least once for the last six months. Results confirmed that consumers who had higher hedonic shopping orientation or brand shopping orientation were more likely to consider the marketing stimuli (e.g., promotion stimuli and product stimuli), whereas consumers who had higher economic shopping orientation were consider the lower marketing stimuli and the more perceived functional risk in the e-shopping context of shoes. For shoes, marketing stimulus had directly positive effects on e-impulse buying, while consumers' perceived risk had no significant effects on e-impulse buying. The findings suggest that the market stimulus, which is affected by consumers' shopping orientation, is an important factor in triggering e-impulse buying of shoes.

• Science of Emotion and Sensibility
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• v.13 no.1
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• pp.91-102
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• 2010

This study investigates the dominant degree of product design factors through the process of change of design factors. The previous research suggested a concrete measurement method of dominant designs, but it did not investigate empirically the degree of dominance due to the limited data for changes of designs. In this research, thus, after collecting design data of mobile phones and we measured the dominance and structure change of the designs by year. The analyses showed the following two things. First, in design factors of mobile phone the dominance on the body form and the edge grows more and both of them as dominant design factors tend to converge into the rectangular body form and the round edge, respectively. Second, the dominance on other design factors(e.g. the button type, the open type, whether or not to have digital multimedia broadcasting(DMB) and video telephony functions, the combination of colors and the body color) increases and decreases; and hence, design levels tend to diverge. In conclusion, the measurement of dominance on product design factors contributes to marketing managers and designers who are required to establish a strategy for products under the rapidly changing circumstances of market. This research aims to provide those managers and designers with a guide line for a successful development of new product to prepare for the dominant design from this empirical study.

• Science of Emotion and Sensibility
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• v.23 no.1
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• pp.79-88
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• 2020

The purpose of this study is to investigate the relationships between death recognition, terminal care stress, terminal care performance, and other influencing factors of terminal care performance in terminal care hospital nurses. Two hundred forty nurses working in 11 hospitals for the elderly located in G, N, C city were surveyed. They were asked to complete three questionnaires: one on death recognition, one on terminal care stress, and a final one on terminal care performance. The data collected were analyzed using descriptive statistics, Pearson's correlation, and stepwise regression using SAS 9.1. The findings suggest that the nurses' own mental and occupational stress was the cause of many difficulties in the practice of end-of-life care, where the nurse will often experience the death patients, which results in increased dysentery stress. There was a negative correlation between species stress and terminal care performance. Death recognition and terminal care stress were correlated with terminal care performance. The results suggest that the longer the clinical experience, the higher the quality of terminal care performance. Therefore, it is suggested that terminal care should be performed considering the longevity of the careers career and their death tendency. Further to this study, it is necessary to find out how to reduce stress and to evaluate other variables affecting the care of the patient.

• Science of Emotion and Sensibility
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• v.17 no.2
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• pp.3-12
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• 2014

A way to increase effectiveness of charitable donation ads is to activate or magnify emotional experiences (e.g., sympathy, empathy, psychological distress) among target audience. Past studies suggest that mental imagery and attention, which activate or magnify emotional experiences, can be influenced by verbal message attributes (i.e., message concreteness and valence) of charitable donation advertisements. Based on the previous research, the study built a conceptual framework for processing of charitable donation advertising: message concreteness and valence ${\rightarrow}$ mental imagery and attention ${\rightarrow}$ emotional experiences ${\rightarrow}$ donation intention. To verify the framework, the study investigated on the influence of message concreteness and valence on mental imagery and attention through assessing ERP responses. It also examined how message concreteness and valence have an effect on the intent to donate through measuring the amount of donation. The study revealed that concrete message activated mental imagery more than abstract message whereas negative message enhanced attentional level more than positive message. Compared to the other conditions, when the message was concrete and negative, the amount of donation was significantly large.

• Science of Emotion and Sensibility
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• v.21 no.1
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• pp.155-164
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• 2018

The temperature is a sense that can be felt by touch and sight. However, the concept of the temperature sensation is rarely used together with the concept of visual sensation and tactile sensation. In this study, the sensation of the temperature sensed through tactile and visual sense was investigated by the visual temperature depending on color and material characteristics. The textile was selected as a sample that could include color and material characteristics. The textile sample was composed of each 15-16 kinds of Yellow, Red, Blue, and Green of total 90 samples. The analytical method was to analyze first, the warm-cool of the colors of Yellow, Red, Blue, Green, and then to the visual temperature according to visual classification and tactile classification. And we investigated the correlation of the visual temperature depending on weight, thickness, and unevenness. As a result, the number of textiles felt by Cool and Warm differed according to the warm-cool of the colors feeling in the same textile. However, the visual temperature was different to each classification of textile. In particular, it was noticeable in thin, see-through and matte textiles. In relation to weight, thickness, unevenness and the visual temperature, the textile classification related to the weight is a classification of a hard, matte textile, and the textile classification related to the thickness is a thin, see-through textile.

• Science of Emotion and Sensibility
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• v.24 no.1
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• pp.37-44
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• 2021

A study was conducted on the effects of improving concentration by obscuring the peripheral vision using a blindfold that only covers the left and right sides of the field of view. The blindfold was trapezoidal in shape (5 × 4.8 cm in length and width) and was fixed to the left and right sides of the glasses with fixing clips. The material was a black-colored polypropylene (PP) and weighed 2.3 g including the clip. Qualitative and quantitative evaluations were performed on 50 healthy college students during the 15 days of using a blindfold. The qualitative analysis was performed utilizing a questionnaire regarding the improvement of concentration and the structure of the blindfold. EEG was measured while watching a learning video that required attention for quantitative analysis, and signal power and ERD/S analyses were performed for the mid β band (15-20 Hz) at the F4 position, which was the frontal lobe. The results showed that 40 of the 50 people reported improved concentration when they wore a vision shield, and 80% of the total subjects found it to be effective. From the quantitative evaluation, the ERS peak (p = 0.023) and the ERD + ERS peak value showed a significant difference (p = 0.017). In conclusion, concentration still improved even if only the left and right visual fields were used. Thus, it is expected that blindfolding could be used in various environments that require concentration.

• Journal of the Ergonomics Society of Korea
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• v.29 no.2
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• pp.217-224
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• 2010

Research has been conducted to examine the effects of mechanical and sound characteristics of fabrics on affective quality. The present study developed the Affective Quality Evaluation and Estimation System for Textiles (AQEEST) with distinguished features that can be effectively used in the affective research of fabric frictional sound. The AQEEST consists of three subsystems (affective quality evaluation, affective quality estimation, and audible distance estimation subsystems) and each subsystem consists of three to four modules (e.g., evaluation condition setup, evaluation experimentation, and textile database management modules) depending on its functional requirements. The affective quality evaluation subsystem was designed to help administer an experiment in a systematic manner and present acoustic and visual stimuli simultaneously in various gait conditions (walking, jogging, and running) to mimic a more realistic situation of textile frictional sound production. Next, the affective quality estimation subsystem was designed to estimate the sound characteristics, affective qualities, overall psychological satisfaction, and reference cluster of a textile using its mechanical and/or sound characteristic information. Lastly, the audible distance estimation subsystem was designed to estimate the just noticeable sound pressure levels and audible distances of a textile for various gait conditions using its mechanical characteristic information. The AQEEST can be upgraded by accommodating more affective quality study results for various textiles.

• Textile Coloration and Finishing
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• v.26 no.1
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• pp.22-31
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• 2014

This study investigated the physical properties of warm up yarns and their knitted fabrics including the dye affinity and color fastness to washing of these knitted fabrics according to the various dyeing times and temperatures on dyeing process. The results were summarized as follows. The tenacity of Nylon/PP warm-up yarn was 4g/d and breaking strain was 4.5%. The wet and dry thermal shrinkages were higher than those of PET warm-up yarn. The maximum heat flow rate(Qmax) of Nylon/PP warm-up knitted fabric was lower than that of PET warm-up knitted fabric and heat keeping rate(a) of Nylon/PP warm-up knitted fabric was higher as 47% than that of PET warm-up knitted fabric. It was shown that the shape retention and wearing comfort of Nylon/PP warm-up knitted fabric were better than those of PET warm-up knitted fabric. The dye-affinity(K/S) of Nylon/PP warm-up knitted fabric showed maximum value at the dyeing condition of 40minute or 50minute dyeing time with $80^{\circ}C$ dyeing temperature, but PET warm-up knitted fabric showed maximum value at the 30minute or 40minute with $110^{\circ}C$ dyeing temperature. Finally, the color fastness to washing of Nylon/PP warm-up knitted fabric showed good value as between 4 and 5 grade.

• Korean Journal of Fisheries and Aquatic Sciences
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• v.52 no.5
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• pp.474-481
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• 2019

This study evaluated the chronic effects of $NO_3-N$ on juvenile blackhead seabream Acanthopagrus schlegelii. The experiment used six identically configured recirculating aquaculture systems (435 L), with three tanks (70 L) each. The $NO_3-N$ concentrations studied were 0 (control), 62.5, 125, 250, 500, and 1,000 mg/L $NO_3-N/L$. Thirty juvenile blackhead seabream ($18.8{\pm}2.2g$) were stocked in each tank. Growth and hematological changes were evaluated after 120 days. At the end of the experiment, the growth, survival, and cortisol levels indicated that blackhead seabream were healthy in 500 mg $NO_3-N/L$. However, insulin-like growth factor I (IGF-1) and the IGF-1 receptor were significantly lower at 250, 500, and 1,000 mg $NO_3-N/L$ than in controls (62.5 and 125 mg $NO_3-N/L$). Juveniles were likely affected at a much lower $NO_3-N$ concentration than 250 mg/L $NO_3-N/L$ in terms of IGF-1 and the IGF-1 receptor. Therefore, for the sake of long-term fish welfare, the $NO_3-N$ should be maintained at lower than 250 mg/L for blackhead seabream in recirculating aquaculture systems.

• Journal of Digital Convergence
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• v.16 no.5
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• pp.425-433
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• 2018

Korea's film industry structure is focused on commercial movies centering on large companies, and its diversity and artistry are relatively overlooked. In addition to trends in the digital media age, the flood of consumable contents on the basis of special effects such as C.G, And is losing popularity as a popular art. The popular art should lead the mature social culture with the educational enlightenment character which induces the indirect experience and the wide insight of the world through the material and expression about the humanities study of the individual and the society. The analysis of the society's artistry and artistry about the movie "(2017)" can be a measure of the definition and kind of artistry in commercial movies and methodology about the manifestation of artistry. As a research methodology, we try to measure the future of the film industry by analyzing the status of the film as popular art, such as intellectual exploration and logical completeness of the essence of society, Through analyzing and criticizing the artistic characteristics in commercial films, I would like to suggest some improvement points by deriving the indicators of the artistic nature of commercial films. The film "1987" is a good example of an ideal commercial film with an artistry that cultivates cultural literacy, promotes civic consciousness through enlightenment messages, and plays a role of self-reflection through art experience. In other words, it shows the possibilities of commercial film with artistry in popular culture, such as a humanistic examination of true history and society, and an introspective gaze of the director expressed through the film society.