• 제목/요약/키워드: Focused-attention

검색결과 1,433건 처리시간 0.031초

서비스실패의 회복방안에서 지각된 공정성유형의 회복만족도효과에서 소비자의 사회적 관계의 역할 (Roles of Consumer's Social Relationship and Perceived Justice Type on Service Recovery Satisfaction)

  • 최낙환;박수민;임아영
    • 산경연구논집
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    • 제9권1호
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    • pp.77-88
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    • 2018
  • Purpose - Past research has not given much attention to the roles of consumers' social relationship type in the effects of justice type of service failure recovery alternatives on their satisfaction to the alternative exposed to them. Current research aimed at exploring the moderation role of consumers' social relationship central versus peripheral in the effects of justice types of service failure recovery alternatives on the recovery satisfaction, and this research also explored whether the level of satisfaction to interaction justice-focused alternative are significantly different between the two, their social relationship central and peripheral relationship. Research design, data, and methodology - 2(social relationship central versus peripheral) between-subjects design was employed. 50 participants for each experimental group there were. Participants of each group took forceful steps in choosing one between the procedural justice-focused alternative and the distribution justice-focused alternative. χ2-analysis was used to verify that the number of choosing each alternative becomes different between the two experimental groups, and a one way ANOVA was used to verify that the extent to which participants are satisfied to the alternative chosen by them becomes different between the two groups. Results - The number of participants choosing procedural justice-focused alternative at the group of social relationship central was larger than that at the group of social relationship peripheral, whereas the number of participants choosing distribution justice-focused alternative at the group of social relationship peripheral was larger than that at the group of social relationship central. And the level of satisfaction to procedural justice-focused alternative at the group of social relationship central was higher than that at the group of social relationship peripheral, whereas the level of satisfaction to distribution justice-focused alternative at the group of social relationship peripheral was higher than that at the group of social relationship central. In addition, the level of satisfaction to interaction justice-focused alternative was not significantly different between the two groups. Conclusions - Marketers should give attention to the type of justice when developing alternatives by which consumers' service failure can be recovered. They should suggest procedural justice-focused alternative to consumers under social relationship central, whereas they should develop distribution justice-focused alternative for consumers under social relationship peripheral. And in the process of recovering service failure they also should focus on interaction justice.

주시시간에 따른 시각적 이해과정 분석에 관한 연구 (A Study on Process Analysis of Visual Understanding on accordance in Attention Time)

  • 김종하
    • 한국실내디자인학회논문집
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    • 제20권4호
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    • pp.101-108
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    • 2011
  • When observing an object in a space, a part of it is remembered into our perception in the time for paying attention or conscious observation and it reaches to our visual understanding. In this study, it examined characteristics by each subject through the process of visual understanding by changes in such observation time. The results from this study are summarized as belows: First, through analysis of the observation data focused on the distance between the observed points, it was able to apply those visual theories organized before to the analysis of characteristics of the time for understanding by each subject. Second, there showed big differences in the time for visual understanding by each subject according to changes in the observation time so that it was found that there were big differences according to the characteristics of subject's intention or purpose of the observation of a space. Third, as the number of continuous observation gives an important clue in judgement of how well the space was understood, it was able to compare and organize the mutual characteristics of the time the attention was concentrated, the time observed intentionally and the time understood visually. Fourth, it was found that the shorter subjects gave the intentional observation in observing a space, the longer they spent the time for paying attention, while the less they could understand it visually.

여성의류 매장 공간의 구도에 나타난 공간구성의 주의집중 특성 - 백화점 매장의 순회동선을 대상으로 - (Features of Attention to Space Structure of Spacial Composition in Women's Shop - Targeting the Circulation Line of Department Store -)

  • 최계영;손광호
    • 한국실내디자인학회논문집
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    • 제26권2호
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    • pp.3-12
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    • 2017
  • This study has analyzed the features of attention to spacial composition seen in "Seeing ${\leftrightarrow}$ Seen" Correlation of continuous move in the space. The eye-tracking was employed for collecting the data of attention features to the space so that the correlation between visual perception and space could be estimated through the attention features to the difference between spacial composition and display. First, it was confirmed that the attention features varied according to the structure of shops and the exposure degree of selling space, which revealed that, while causing the customers' less attention to both sides of shops, the vanishing-point structure characteristically made their eyes focused on the central part. Second, their initial observation activities were found to be active at the height of their eyes. Third, 10 images were selected as objects for continuous experiment. There was a concern that the central part of each image would be paid intense attention to during the initial observation, but only two of those were found to be so. Fourth, there had been a study result of eye-tracking experiment that the attention had been concentrated on the central part of the image first seen. This study, however, revealed that such phenomenon is limited to the first image. Accordingly, it is necessary to draw up such method for ensuring reliability in order to use the data acquired from any eye-tracking experiment as exclusion of the initial attention time to the first image or of unemployment of the initial image-experiment to analysis.

수학 패턴 유형에 따른 5학년 일반학생과 수학영재학생의 주의집중과 주의전환 (Attention and Attention Shifts of 5th General and Mathematically Gifted Students Based on the Types of Mathematical Patterns)

  • 이슬기;이광호
    • 한국수학교육학회지시리즈C:초등수학교육
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    • 제22권1호
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    • pp.1-12
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    • 2019
  • 본 연구는 수학 패턴의 유형에 따른 패턴 발견에 대한 일반학생과 수학영재학생의 주의집중과 주의전환을 알아 보았다. 이를 위해 초등학교 5학년 일반학생과 수학영재 학생의 문제해결과정 중의 시선움직임을 시선추적기를 이용하여 분석하였다. 그 결과 첫째, 두 집단 간 표현양식에 따른 주의집중은 유의한 차이가 없었으나 주의전환은 두 집단 모두 숫자 표현양식에서 더 많았다. 둘째, 두 집단간의 생성방식에 따른 주의집중은 유의한 차이가 없었다. 주의전환은 두 집단 모두 증가변형 생성방식에서 더 많았다. 셋째, 일반학생들은 두 속성 모두에서 인접하지 않은 항 간의 비교에 더 많이 집중했다. 일반학생과 다르게 수학영재학생은 기하적 속성에서 주의전환이 더 많았다. 다양한 유형의 수학 패턴을 효과적으로 지도하기 위해서 두 집단 간 주의집중과 주의전환의 차이를 고려해야 할 것이다.

Balanced Attention Mechanism을 활용한 CG/VR 영상의 초해상화 (CG/VR Image Super-Resolution Using Balanced Attention Mechanism)

  • 김소원;박한훈
    • 융합신호처리학회논문지
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    • 제22권4호
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    • pp.156-163
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    • 2021
  • 어텐션(Attention) 메커니즘은 딥러닝 기술을 활용한 다양한 컴퓨터 비전 시스템에서 활용되고 있으며, 초해상화(Super-resolution)를 위한 딥러닝 모델에도 어텐션 메커니즘을 적용하고 있다. 하지만 어텐션 메커니즘이 적용된 대부분의 초해상화 기법들은 Real 영상의 초해상화에만 초점을 맞추어서 연구되어, 어텐션 메커니즘을 적용한 초해상화가 CG나 VR 영상 초해상화에도 유효한지는 알기 어렵다. 본 논문에서는 최근에 제안된 어텐션 메커니즘 모듈인 BAM(Balanced Attention Mechanism) 모듈을 12개의 초해상화 딥러닝 모델에 적용한 후, CG나 VR 영상에서도 성능 향상 효과를 보이는지 확인하는 실험을 진행하였다. 실험 결과, BAM 모듈은 제한적으로 CG나 VR 영상의 초해상화 성능 향상에 기여하였으며, 데이터 특징과 크기, 그리고 네트워크 종류에 따라 성능 향상도가 달라진다는 것을 확인할 수 있었다.

시선추적장치를 활용한 모바일 메신저 이모티콘의 시각적 주의집중 분석 (Analysis of Visual Attention in Mobile Messenger Emoticons using Eye-Tracking)

  • 박민희;황미경;권만우
    • 한국멀티미디어학회논문지
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    • 제23권3호
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    • pp.508-515
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    • 2020
  • For the success of mobile messenger emoticons, it is important to grab the attentions of users or consumers and identify the influence factors that can satisfy empathy and emotional satisfaction. In this study, first, subjective evaluation of the mobile messenger emoticons of the subjects was examined through a preliminary survey, and then Eye-tracking experiments were conducted to identify the influence factors that can attention of the subject's eyes in the emoticons. The study revealed that emoticons such as Ompangi and Onaeui yeosin highlighting their characters mainly focus on characters(face). Secondly, Gyuiyomjueui and Handprinting emoticons focused on Text. Contrary to earlier studies, such results showed that people are presumed to focus on characteristic elements such as size, form, color and location of visually exposed elements rather than primarily having a keen interest in characters.

백화점 공간의 유형 차이에 나타난 선택적 주의집중 특성 - 주시시간의 경과에 나타난 주시특성을 중심으로 - (Features of Selective Attention shown by Difference of Space Type in Department Stores - Focused on Observation Features Over Observation Time -)

  • 최계영;김종하
    • 한국실내디자인학회논문집
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    • 제24권6호
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    • pp.145-153
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    • 2015
  • For this research with the objects of spaces in two department stores which can be referred to as representative facility of commercial space, observation test has carried out to estimate how much visitors rivet their eyes to the display of shops. In addition, to find out what effect the difference among the department types has on the selective attention to space element, the observation time was applied as a medium for estimation. The followings are the result from analyzing the observation frequency and the observation intensity feature of each section where the characteristics of design could be found at attention. First, both images of A and B had concentrative dominant-observation at left shops. In case of Image A, Customers began to observe the right shops very attentively after 25 seconds, and with Image B, the attentive observation at right and left took place alternatively after 35 seconds. In other words, regardless of the characteristics of shop displays, the left shops were observed first while in case of the observation after the early and middle time-frame the characteristics of shops were found to have effects on observation. Second, the normal observation showed some difference among attention sections over time while on the whole both images of A and B had the same highly attentive observation at the middle space. Accordingly, it could be concluded that the middle space was playing a faithful role as background for commercial spaces. Third, the ignorant observation, which is the opposite to the attentive observation, was found different between the images of A and B. When the ignorant observation is considered to have intentionality, it will be possible to set up the display which may attract the attention aggressively by the process of figuring out the characteristics of ignored shops.

EEG & Pitch 데이터 기반의 학습 집중 판단 시스템 (EEG & Pitch data based learning concentration determination system)

  • 김정상;김재형;김진우;서정욱
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2018년도 춘계학술대회
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    • pp.687-689
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    • 2018
  • 현재 뇌파 디바이스는 집중도를 판단할 수 있지만 어떤 상태에 대한 집중인지 판단 할 수 없다. 따라서 Mindwave의 Attention 데이터와 추가적으로 Pitch 데이터를 기반으로 자세를 구별하여 영상물을 보고 있는 자세인지 구별하여 더 나은 성능을 얻어낼 수 있는 방법을 제시한다. Attention 데이터의 경우 영상을 보고 집중 한 상태에서 측정하였고, Pitch 데이터의 경우 책상에 앉아 모니터를 보고 있는 경우 Sit, 엎드린 경우가 Lie로 각각 측정하였다. Attention 값이 38이상인 경우 집중 한다고 판단하였다. Pitch값의 경우 -48 보다 작은 경우 엎드린 상태로 판단하였다. 이 임계치 기준으로 집중 및 앉음 상태가 만족 할 경우 실제 영상물을 보며 집중한다고 판단하였다.

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미용 치료 헬스케어를 위한 고강도 집속 초음파 장치 개발 연구 (A Study on the Development of High-intensity focused Ultrasound Device for the Beauty Treatment Health Care)

  • 이우철;고윤석
    • 한국전자통신학회논문지
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    • 제11권12호
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    • pp.1259-1264
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    • 2016
  • 초음파 치료는 회복속도가 빠르고 안전하다는 이유로 피부거상치료와 관련된 미용분야에서 큰 관심을 받고 있다. 본 연구에서는 미용치료를 위한 고강도 집속 초음파 장치의 출력회로를 개발하였다, 고강도 집속 초음파 시스템의 미용치료분야에 대한 적용 가능성을 확인하기 위해 수중 청음기를 이용하여 3 차원 초음파 강도 에너지를 측정 분석하였다, 고강도 집속 초음파장치에 의해 미용 치료에 유용함을 확인하였다.

CRM 성과에 영향을 미치는 요인에 관한 실증적 연구 : 고객만족도와 고객충성도 중심으로 (A Study on the Factors Affecting the CRM Performance through the Customer Satisfaction and Loyalty)

  • 조문제;손영우
    • 경영과학
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    • 제25권1호
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    • pp.193-208
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    • 2008
  • While CRM has recently attracted a lot of attention among academics and practitioners, most academic research in this area has focused on consumer markets, but CRM in industry markets is less focused research area so far. Companies in industry market have suspected effects of the relationship between CRM's activities and performance which is related to customer satisfaction and customer loyalty. The main purpose of this research support CRM strategy development. Therefore, this research is focused on as follows; first, defining the concept of CRM and performance second, identifying the customer relationship's characteristics and CRM relational activities in industrial markets third, verifying the relationship between customer satisfaction and customer loyalty in the case of Steel industry which is whether the CRM relational activities have effects on customer loyalty directly, or indirectly through customer satisfaction.