• Journal of Information Technology Applications and Management
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• 제16권3호
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• pp.45-58
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• 2009

This paper is an empirical study especially to understand recent Chinese internet banking users' behavior and intentions through the process quality, outcome quality, customer satisfaction, reuse and word of mouth on internet banking service. The results of this study are as follows. First, percieved process quality of internet banking service affects the outcome quality, and both quality have a direct relation to customer satisfaction. It is found that Chinese internet users perceive a difference between process quality and outcome quality of internet banking service. And the reuse of the internet banking is decided by customer satisfaction as well as the word of mouth of the internet banking. For successful internet banking business in China, internet marketers should recognize that the service quality consists of the process quality and the outcome quality, and they should organize a new campaign that takes this information into consideration. And considering the process quality effect, they should pay attention to service process as well as the direct merit of services.. And if an internet banking service properly meets customer demands, internet users would constantly use internet services and would share good experiences with their neighbors. Therefore the result of our study will be of working-level help for financial company in China.

• 한국산업정보학회논문지
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• 제10권4호
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• pp.120-127
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• 2005

본 논문에서는 현재 강원도 중소기업들이 기업경쟁력을 높이기 위해 실시하고있는 품질경영 방안에 대해 연구하였다. 연구결과 강원도에 위치한 중소기업에서 실시하고있는 활동은 고객 중심의 품질경영과 자동화, 신기술, 공정개선을 위한 활동 및 ISO 9000인증 획득에 많은 관심을 갖고 있으며, 다음으로 5S에 의한 공장합리화${\cdot}$제안제도에도 관심을 두고 있는 것으로 나타났다. 본 연구 대상인 기업은 고객 만족을 위한 제품/서비스를 제공함으로써 경쟁회사보다 시장성 우위를 확보하고, 가격경쟁력을 확보하려 노력하고 있는 것으로 분석되었다.

• 한국식품조리과학회지
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• 제20권3호
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• pp.247-255
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• 2004

The foodservice industry is changing more and more from on-site foodservice management to contract foodservice management. However there are differences according to the level of management and operation of contract foodservice management company (CFMC). The necessity of certification on CFMC is increasing to enable fair discrimination of CFMC among most clients that want to contract with CFMC. This study was performed to identify the foodservice operation evaluation model's criteria items for certifying CFMC. The analysis research methods included literature review, content analysis, individual interview, Delphi technique, and brain storming. First, the following infrastructure items were prepared in the contractor's viewpoint: procurement, transparency of operation, menu development and operation system, nutrition service system, professional employee education, sanitation andsafety management system, customer satisfaction system, facility system, management information system (MIS), business and economics. Second, the evaluation criteria required by the contractor on the client's view point was similar to school foodservice, hospitalfoodservice, and business andindustry foodservice except extraordinary items of field. Third, evaluation criteria and detail categories and items were identified such as financial focus, customer focus, process focus, human focus, and renewal and development by grafting on intellectual capital evaluation methodology for CFMC.

• 유통과학연구
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• 제14권7호
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• pp.71-81
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• 2016

Purpose - Because creativity, which is an intangible resource embedded within the company, can offer a competitive advantage, most companies have an interest in promoting creativity among their employees and division(e.g., marketing organization). Creativity renders a sustainable competitive advantage to a firm because it is a strategic resource that is valuable, flexible, rare, and imperfectly imitable or substitutable. Although most companies broadly recognize the importance of creativity, the methods for developing creativity remain elusive. Therefore, the present study investigates how to structure incentives to motivate employees to be more creative and how to develop tools to facilitate creativity. In detail, the present study aimed to examine the relationship between the regulatory focus of marketing organizations(e.g., promotion focus vs prevention focus) and creativity of marketing organizations. In addition, the present study set out to examine the moderating role of interaction of financial reward and creative training in addition to investigating the direct relationship between creativity and regulatory focus in New Product Development(NPD) context. Research design, data, and methodology - The data used to test the hypotheses are drawn from a survey of full time NPD project members(including project manager, designer, engineer, and marketer). The present study utilized data obtained mainly from a database compiled by the Korea Investors Service-Financial Analysis System which provides comprehensive corporate and financial information on firms listed on the Korea Stock Exchange. A study population comprising 1,000 South Korean firms was obtained from this database. We selected 864 firms from the database, and the firms have experiences of new product development project. We collected a total of 162 responses, for a 18.8% response rate. After we excluded 14 questionnaire because of incomplete responses, a total of 148 questionnaire remained(final response rate: 17.1%). Working with a sample of 148 responses in South Korea, hierarchical moderated regression is employed to test research hypotheses(

The relationship between promotion focus and creativity of marketing organization,

The relationship between prevention focus and creativity of marketing organization,

The moderating effect of joint influences(interaction between financial rewards and creativity training) on the relationship between promotion focus creativity of marketing organization,

The moderating effect of joint influences(interaction between financial rewards and creativity training) on the relationship between prevention focus creativity of marketing organization). SPSS 18.0 and AMOS software were used in the data analysis. Results - The empirical study confirmed that promotion focus of marketing organization is positively related to creativity of marketing organization. Also, prevention focus of marketing organization is positively affected to creativity of marketing organization. In addition, the interaction between financial rewards and creativity training moderated the relationship between regularity focus(e.g.), promotion focus vs prevention focus) and creativity of marketing organization. These results suggest that managers can improve the performances of their creative efforts by providing the use of financial rewards and creativity training in combination. Conclusion - Based on results of this study that examine the effects of regulatory focused creative efforts on creativity of marketing organization, promotion focus is helpful with marketing organizations to enhance their service innovation and performance. Prevention focused organization should allow monetary rewards and creativity training to increase their creativity for innovation of new products.

• 한국항만경제학회지
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• 제39권3호
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• pp.123-140
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• 2023

해상운송은 인류가 활용한 가장 오래된 운송수단 중의 하나이며, 대량화물을 저렴하게 운송함으로써 문명 발전에 크게 기여하여 왔다. 본 연구는 건화물 벌크 해운시장에서 용선업체의 선정요인을 규명함으로써 용선관련업체의 경쟁력 제고에 대한 시사점을 제시하는 데 목적이 있다. 이를 위해 계층분석기법(AHP: Analytic Hierarchy Process)을 활용하였다. 실증분석을 위해 선행연구, 면담, 예비조사(Pilot Test) 등을 통해 상위요인으로 5개 기업, 선박, 운영, 서비스, 거래요인으로 설정하였고 각 상위요인당 하위요인으로 4개를 설정하였다. 유효한 80부의 설문지를 투입하여 분석한 결과는 다음과 같다. 첫째, 용선업체의 선정에서는 용선업체 선정에 영향을 미치는 요인의 우선순위는 선박요인이 가장 중요하였으며, 다음은 기업, 운영, 관계, 서비스 요인 순으로 나타났다. 둘째, 하위요인을 대상으로 우선순위를 조사한 결과 선박의 가용성/적합성이 가장 중요한 요인이었으며 기업의 특성, 재무건전성, 기업의 평판 순으로 나타났다. 시사점으로는 선주는 화주의 수요에 대응하여 보다 적합한 선박의 확보와 명성을 그리고 화주는 건전한 재무구조의 유지가 경쟁력 있는 용선거래업체 확보에 중요한 과제가 될 것이다.

• 한국항행학회논문지
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• 제16권6호
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• pp.1116-1122
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• 2012

본 논문에서는 연구개발비와 광고선전비를 포함한 재량적 비용의 지출이 매출과 선형 관계를 유지한다는 선행연구의 결과를 항공 운송업과 관련 제조업에 속한 기업의 기업 보고서를 통해 실증 분석한다. 제품의 주기가 짧은 비내구성 제품제조업에 속한 국내 기업의 경우에도 관리비와 판매비 항목 중 특히 연구개발비는 매출과 일차적 선형 관계를 유지하고 있다. 그러나 항공관련 산업의 경우에는 일반 관리비와 판매비 항목이 매출액과 비례하지만 무형자산성 지출인 연구개발비와 광고 선전비 항목은 비내구성 제품제조업의 경우에 비해 일차 회귀식의 조정계수가 낮은 특성을 보인다.

• 한국프랜차이즈경영연구
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• 제11권4호
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• pp.31-44
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• 2020

Purpose: The purpose of this study is to examine the effects of CEO's self-determination on entrepreneurship, business performance (operational and financial performance). Also, this research provide some strategic insights for improving business performance. In the proposed model, self-determination consists of autonomy, competence, and relatedness, and entrepreneurship consists of innovation, initiative and risk sensitivity, and proactiveness. More specifically, this study proposes a framework that entrepreneurship and operational performance will play mediating roles between self-determination and financial performance. Research design, data, methodology: In this study, an online survey was conducted on SME CEOs for analysis, and a total of 122 samples were used. In the analysis process for hypothesis verification and evaluation, frequency analysis was first performed to identify the demographic characteristics of the respondents, and confirmatory factor analysis was conducted to assess the reliability and validity of the measurement model. In addition, a structural model analysis was conducted to examine the structural relationships between CEO's self-determination, entrepreneurship, and business performance (operational and financial performance) using SmartPLS 3.0. Results: The findings and summary are as follows. First, the autonomy of self-determination has a positive effect on entrepreneurship. Second, the competence of self-determination affects entrepreneurship and operational performance. Third, it affects the innovation, initiative and risk sensitivity of the CEO's entrepreneurship, and ultimately, its operational performance. The results show that the business performance of Start-up also increases when self-determination can be a factor in increasing entrepreneurship in three sub-dimensionalities. Conclusions: The conclusion of this study is that in order for SMEs to develop into a sustainable company by securing competitiveness after start-up, external motivation such as external help and support from the state (local government) is important, but competence and relationship, which are components of self-determination. The intrinsic motivation of the CEO may be more important. To this end, CEO's should prioritize learning for competency development, and the government should pay attention to providing various educational programs through establishment of education policies and education systems to enhance the competency of start-up CEO's.

• 대기
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• 제34권1호
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• pp.1-21
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• 2024

Private companies are increasingly required to take more substantial actions on climate change. This study introduces the principle and cases of climate (physical) risk estimation for 11 private companies in Korea. Climate risk is defined as the product of three major determinants: hazard, exposure, and vulnerability. Hazard is the intensity or frequency of weather phenomena that can cause disasters. Vulnerability can be reflected in the function that explains the relationship between past weather records and loss records. The final climate risk is calculated by multiplying the function by the exposure, which is defined as the area or value of the target area exposed to the climate. Future climate risk is estimated by applying future exposure to estimated future hazard using climate model scenarios or statistical trends based on weather data. The estimated climate risks are developed into three types according to the demand of private companies: i) climate risk for financial portfolio management, ii) climate risk for port logistics management, iii) climate risk for supply chain management. We hope that this study will contribute to the establishment of the climate risk management system in the Korean industrial sector as a whole.

• 한국콘텐츠학회논문지
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• 제20권1호
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• pp.25-30
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• 2020

최근 종합물류서비스업의 활성화를 위한 방안으로 정부에서 물류산업의 집중 육성을 위해 노력하고 있는 실정이다. 물류체계 정비를 위한 제도적인 방안과 법적인 방안들에 대한 도입을 전문적인 종합물류서비스업을 위한 지원한도에 대한 확대와 인수 및 합명에 대한 지원을 강화하며, 물류 관련 설비 및 신기술, 개발 투자에 대한 확대방안도 추진하고 있다. 본 논문에서는 DEA를 활용하여 종합물류서비스업의 효율성을 분석하기 위해 총 15개 종합물류서비스업을 대상으로 경영효율성을 재무데이터를 이용하여 분석하였다. 비효율적인 기업으로 나타난 경우 효율적인 기업의 운영을 위한 투사 값을 제시하였으며, 벤치마킹의 대상이 될 수 있는 기업들을 참조집합을 통해 확인하였다. 또한 규모수익성을 감안한 기업의 운영방안도 생각해보고자 한다.

• 한국IT서비스학회지
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• 제21권1호
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• pp.127-144
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• 2022

Recently, Korea is promoting cooperation with various countries, centering on ASEAN countries, with the aim of exporting Korean smart cities for the globalization of smart cities. The purpose of this study is to select excellent smart city technologies through analysis of smart city technologies owned by domestic companies and company status, and to prepare a plan for revitalization of companies with smart city technologies. Through prior research, the implications were derived through research on the existing smart city. Next, established a smart city policy analysis and smart city technology classification criteria through Korea and Overseas smart city policy and Korea smart city technology status DB. And the big data of smart city technology possessed by Korea companies and a plan for selecting a smart city export technology was prepared through analysis by region and company. As a result, to activate the technology possessed by Korea companies and to export overseas, it seems to need financial support and tax incentives that secure a pathway to export specialized smart technologies of SMEs, along with citizen participation and institutional supplementation. The smart city technology fields with the highest utilization in Korea were traffic, green energy, e-government, crime prevention, and construction, and the service types were platform, IoT, AI, big data, and GIS/GPS. These technologies are expected to contribute to building a platform for overseas smart city technology exports.