• 제목/요약/키워드: Feedback Relationship

검색결과 351건 처리시간 0.024초

Investigating Green Marketing Orientation Practices among Green Small and Medium Enterprises

  • RAJADURAI, Jegatheesan;ZAHARI, Abdul Rahman;ESA, Elinda;BATHMANATHAN, Vathana;ISHAK, Nur Afiqah Mohammad
    • The Journal of Asian Finance, Economics and Business
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    • 제8권1호
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    • pp.407-417
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    • 2021
  • This study aims to establish the relationship between the Green Marketing Orientation (GMO) variables and the performance of Green Small and Medium Enterprises (GSMEs) across the building and energy sectors in Malaysia, using customer satisfaction as a means of performance measurement. The GMO variables examined include Greening the Process (GTP), Green Supply Chain Management (GSCM), Green Strategic Policy Initiatives (GSPI), Proactive Energy Conservation (PEC) and Green Promotion (GP). The items used to measure these variables were extracted from literature and adapted to the context of the variables based on feedback from Focus Group Discussions and Expert Opinion sessions. This study employs a survey sample of 300 respondents but only 238 completed questionnaires were returned. The results reveal that GTP, GSCM and PEC have a positive impact on Customer Satisfaction but not GSPI and GP. The findings suggest that owners or managers of GSMEs should focus on maintaining and improving GTP, GSCM and PEC in order to create greater satisfaction among their customers. The significance of this study is that it enables the creation of a framework that enables GSMEs to design a pathway towards achieving a cleaner production of goods and services in line with United Nations Sustainable Development Goals.

선형 혼합 모형을 통해 살펴본 쓰기 능력의 장기적인 발전 양상 탐색 (Investigation into Longitudinal Writing Development Using Linear Mixed Effects Model)

  • 이영주
    • 문화기술의 융합
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    • 제8권2호
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    • pp.315-319
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    • 2022
  • 본 연구는 선형 혼합 모형을 활용하여 쓰기 능력이 장기적으로 어떻게 발전되어 가는지를 통사적 복잡성(syntactic complexity) 측면에서 4명의 사례 연구자들이 작성한 에세이를 활용하여 분석하였다. 사례 연구자들은 자발적으로 Criterion 이라는 자동 쓰기 평가 프로그램의 피드백을 받아 초안과 수정본을 교실 밖에서 매달 한 개 씩 일 년 동안 작성했다. 총 48개 초안 에세이가 본 연구의 분석 대상이고, 통사적 복잡성은 Syntactic Complexity Analyzer의 14개 지표 중에서 추출하여 분석하였다. 선형 혼합 모형 분석 결과를 살펴보면 다음과 같다. 시간과 T-unit의 평균길이 간에는 통계적으로 유의미한 선형 관계가 있었으며, 이는 연구 참여자들이 시간이 지날수록 길이가 긴 T-uni을 포함한 에세이를 작성했음을 보여준다. 또한 시간과 의존절과 독립절 간의 비율 간에도 통계적으로 유의미한 선형 관계가 있었는데, 이는 연구 참여자들이 일 년 동안 높은 비율의 의존절이 포함된 에세이를 작성했음을 시사한다.

소셜 미디어 이용과 사회자본 -패션 인스타그램 및 유튜브를 중심으로- (Social Media Usage and Social Capital -Focused on Fashion Instagram and YouTube-)

  • 박주하;허유선;이하경;전재훈
    • 한국의류학회지
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    • 제46권1호
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    • pp.99-115
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    • 2022
  • The purpose of this study is to explore the benefits of social capital obtained through the use of social media from the perspective of fashion. The study conducted in-depth interviews with 10 women in their 20s who utilized Instagram and YouTube for fashion-related activities. The results show that bonding social capital was related to Instagram and led increasingly to narrow and deep relationships with acquaintances who had already established offline relationships. The study also finds that informational benefit was derived from people who use Instagram image information for smart fashion consumption; in addition, positive feedback on their posts brought the emotional benefit of psychological satisfaction. On the other hand, bridge social capital developed from YouTube users and subscribers. The study discovers that YouTuber public communication or the exchange of opinions leads to an increase in bridge social capital, which is a wide and shallow relationship. Video-based YouTube brought informational benefits as a specific product description, and there were emotional benefits in terms of entertainment while watching videos that combined fashion and entertainment. This report sheds light on individual fashion activities on social media, which is discussed from the perspective of social capital.

Relationship between Low-level Clouds and Large-scale Environmental Conditions around the Globe

  • Sungsu Park;Chanwoo Song;Daeok Youn
    • 한국지구과학회지
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    • 제43권6호
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    • pp.712-736
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    • 2022
  • To understand the characteristics of low-level clouds (CLs), environmental variables are composited on each CL using individual surface observations and six-hourly upper-air meteorologies around the globe. Individual CLs has its own distinct environmental conditions. Over the eastern subtropical and western North Pacific Ocean in JJA, stratocumulus (CL5) has a colder sea surface temperature (SST), stronger and lower inversion, and more low-level cloud amount (LCA) than the climatology whereas cumulus (CL12) has the opposite characteristics. Over the eastern subtropical Pacific, CL5 and CL12 are influenced by cold and warm advection within the PBL, respectively but have similar cold advection over the western North Pacific. This indicates that the fundamental physical process distinguishing CL5 and CL12 is not the horizontal temperature advection but the interaction with the underlying sea surface, i.e., the deepening-decoupling of PBL and the positive feedback between shortwave radiation and SST. Over the western North Pacific during JJA, sky-obscuring fog (CL11), no low-level cloud (CL0), and fair weather stratus (CL6) are associated with anomalous warm advection, surface-based inversion, mean upward flow, and moist mid-troposphere with the strongest anomalies for CL11 followed by CL0. Over the western North Pacific during DJF, bad weather stratus (CL7) occurs in the warm front of the extratropical cyclone with anomalous upward flow while cumulonimbus (CL39) occurs on the rear side of the cold front with anomalous downward flow. Over the tropical oceans, CL7 has strong positive (negative) anomalies of temperature in the upper troposphere (PBL), relative humidity, and surface wind speed in association with the mesoscale convective system while CL12 has the opposite anomalies and CL39 is in between.

교양 프로그래밍 수업에서 수업의 질적 개선을 위한교수자의 역할과 학습 성취도 및 만족도 분석 (For Improving Quality of Classes in Liberal Arts Programming Classes Analysis of role of Instructor and Learning Achievement and Satisfaction)

  • 김현아
    • 문화기술의 융합
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    • 제9권3호
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    • pp.745-752
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    • 2023
  • 본 논문에서는, K대학의 교양 프로그래밍 강좌에서 실시한 교수법, 학습 성취도, 교수자 역할 만족도 설문을 기반으로 교수자의 역할이 수업의 질적 개선에 미치는 영향에 대해 연구하며 교수자의 역할 분석을 통해 학생들의 학습 성취도에 대한 만족도와의 관계에 대하여 연구한다. 비전공자를 대상으로 하는 프로그래밍 교과목에서 교수자의 역할과 학습 성취도를 분석하여 수업의 질적 개선을 도모하고자 한다. 대학 교육의 질적 개선을 위해 대학에서는 교수자들의 교수 역량 강화를 위한 다양한 프로그램을 제공한다. 궁극적으로 수업의 질적 개선을 위해 교수자들은 학생들의 수업 참여도를 증진시키고 학생들의 질의에 성실한 대응을 하며 학생들의 수업 중 발생 하는 여러 상황 및 학습을 조력할 수 있는 피드백을 제공함으로써 수업의 만족도 및 성취도를 향상 시키도록 노력해야 한다. 본 논문에서는 K대학의 교양 프로그래밍 강좌에서 실시한 교수법, 학습 성취도, 교수자 역할 만족도 설문을 기반으로 교수자의 역할이 수업의 질적 개선에 미치는 영향에 대해 연구하며 교수자의 역할 분석을 통해 학생들의 학습 성취도에 대한만족도와의 관계를 검중한다.

A new multi-stage SPSO algorithm for vibration-based structural damage detection

  • Sanjideh, Bahador Adel;Hamzehkolaei, Azadeh Ghadimi;Hosseinzadeh, Ali Zare;Amiri, Gholamreza Ghodrati
    • Structural Engineering and Mechanics
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    • 제84권4호
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    • pp.489-502
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    • 2022
  • This paper is aimed at developing an optimization-based Finite Element model updating approach for structural damage identification and quantification. A modal flexibility-based error function is introduced, which uses modal assurance criterion to formulate the updating problem as an optimization problem. Because of the inexplicit input/output relationship between the candidate solutions and the error function's output, a robust and efficient optimization algorithm should be employed to evaluate the solution domain and find the global extremum with high speed and accuracy. This paper proposes a new multi-stage Selective Particle Swarm Optimization (SPSO) algorithm to solve the optimization problem. The proposed multi-stage strategy not only fixes the premature convergence of the original Particle Swarm Optimization (PSO) algorithm, but also increases the speed of the search stage and reduces the corresponding computational costs, without changing or adding extra terms to the algorithm's formulation. Solving the introduced objective function with the proposed multi-stage SPSO leads to a smart feedback-wise and self-adjusting damage detection method, which can effectively assess the health of the structural systems. The performance and precision of the proposed method are verified and benchmarked against the original PSO and some of its most popular variants, including SPSO, DPSO, APSO, and MSPSO. For this purpose, two numerical examples of complex civil engineering structures under different damage patterns are studied. Comparative studies are also carried out to evaluate the performance of the proposed method in the presence of measurement errors. Moreover, the robustness and accuracy of the method are validated by assessing the health of a six-story shear-type building structure tested on a shake table. The obtained results introduced the proposed method as an effective and robust damage detection method even if the first few vibration modes are utilized to form the objective function.

A Study on the Role of Locomotion Orientation as an Antecedent of Salespeople' Selling Behavior

  • Lee, Ihn Goo;Ji, Seong Goo
    • Asia Marketing Journal
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    • 제15권2호
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    • pp.175-194
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    • 2013
  • The purpose of this study is to investigate the effects of the locomotion orientation on salespeople' sales performance with the mediating effect of selling behavior(adaptive selling behavior, SOCO). And we figure out the relationship between customer-oriented selling behavior and adaptive selling behavior because those relationships are not clear. The authors infer research hypotheses based on literature review. We have confirmed the reliability and validity test and those results can be acceptable. Hypotheses test were conducted with structural equation modeling, AMOS. All paths in the research model reasoned by authors have been supported statistically at the significant level. This study with the theoretical implications is as follows. First, this study is the first attempt to investigate the path between locomotion orientation and adaptive selling behavior and SOCO. Secondly, there is an empirical conflict between our study and Franke and Park(2006)'s study. Our study was contradictory to Franke and Park(2006)'s consequences. And so, figuring out clearly those causal paths remains. This study with practical implications are as follows. First of all, the salespeople' selling performance was affected by adaptive selling behavior, customer-oriented selling behavior, and sales-oriented activities, such as the importance of selling behavior once again proven. It is necessary to enhance the capabilities that can be transformed into action appropriate to the needs of customers each sales step-by-step in the process of salespeople for various system through education and incentives, and to interact with customers and understand their customers relative to salespeople will. In order to enhance adaptive selling behavior, the company needs to do educational program and monitoring system with the positional promotion when salespeople get the high adaptive selling behavior. Secondly, the locomotion orientation of the salespeople is to cause this selling behavior. Management style to increase locomotion orientation is needed, which means, salespeople' superior about something should be conducted. In order to stimulate the selling behavior of the salespeople, most supervisors should use some managerial tools such as feedback, engagement, and rewards.

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ACTIVITY-BASED STRATEGIC WORK PLANNING AND CREW MANAGEMENT IN CONSTRUCTION: UTILIZATION OF CREWS WITH MULTIPLE SKILL LEVELS

  • Sungjoo Hwang;Moonseo Park;Hyun-Soo Lee;SangHyun Lee;Hyunsoo Kim
    • 국제학술발표논문집
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    • The 5th International Conference on Construction Engineering and Project Management
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    • pp.359-366
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    • 2013
  • Although many research efforts have been conducted to address the effect of crew members' work skills (e.g., technical and planning skills) on work performance (e.g., work duration and quality) in construction projects, the relationship between skill and performance has generated a great deal of controversy in the field of management (Inkpen and Crossan 1995). This controversy can lead to under- or over-estimations of the overall project schedule, and can make it difficult for project managers to implement appropriate managerial policies for enhancing project performance. To address this issue, the following aspects need to be considered: (a) work performances are determined not only by individual-level work skill but also by the group-level work skill affected by work team members, each member's role, and any working behavior pattern; (b) work planning has significant effects on to what extent work skill enhances performance; and (c) different types of activities in construction require different types of work, skill, and team composition. This research, therefore, develops a system dynamics (SD) model to analyze the effects of both individual-and group-level (i.e., multi-level) skill on performances by utilizing the advantages of SD in capturing a feedback process and state changes, especially in human factors (e.g., attitude, ability, and behavior). The model incorporates: (a) a multi-level skill evolution and relevant behavior development mechanism within a work group; (b) the interaction among work planning, a crew's skill-learning, skill manifestation, and performances; and (c) the different work characteristics of each activity. This model can be utilized to implement appropriate work planning (e.g., work scope and work schedule) and crew management policies (e.g., work team composition and decision of each worker's role) with an awareness of crew's skill and work performance. Understanding the different characteristics of each activity can also support project managers in applying strategic work planning and crew management for a corresponding activity, which may enhance each activity's performance, as well as the overall project performance.

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체위 변환과 좌압 측정을 통한 자세교정 앱 서비스의 개발 (Development of Postural Correction App Service with Body Transformation and Sitting Pressure Measurement)

  • 최정현;박준호;성영기;서재용;박준모
    • 융합신호처리학회논문지
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    • 제24권1호
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    • pp.15-20
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    • 2023
  • 일반적으로 잘못된 앉은 자세를 장시간 유지하는 것은 척추에 나쁜 영향을 미치는 것으로 널리 알려져 있다. 최근 여러 연구자들이 잘못된 앉은 자세와 척추질환의 인과관계에 관심을 두고 있으며, 척추질환 예방을 위해 앉거나 서는 자세의 변화를 정밀하게 측정할 수 있는 방법을 연구해왔다. 우리는 과거 연구에서 실시간 체위 변환 측정이 가능한 센서 디바이스를 개발하고 운동량 계산 알고리즘을 적용하여 실시간 자세 전환 측정 정확도를 향상시켰으며, 체위 변환 측정 센서의 정확도를 검증하였다. 본 연구에서는 좌압 측정을 통해 체중심의 변화를 고려한 자세 측정 및 분석 장치를 개발하였으며, 개발된 센서는 사용자의 시각적 피드백을 개선하여 자세 교정 훈련 정확도를 높이는 보조 도구로의 활용 가능성을 확인하였다.

온라인 쇼핑몰 환경에서 사용자 행동 데이터의 상관관계 분석 기반 추천 시스템 (Recommendation System Based on Correlation Analysis of User Behavior Data in Online Shopping Mall Environment)

  • 박요한;문종혁;최종선;최재영
    • 정보처리학회논문지:컴퓨터 및 통신 시스템
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    • 제13권1호
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    • pp.10-20
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    • 2024
  • 매년 증가하는 온라인 상거래 시장과, 점차 다양해지는 상품과 콘텐츠로 인해 사용자들은 선택 과정에 어려움을 느낀다. 이에 여러 기업들은 온라인 쇼핑몰에서 사용자가 선호할 상품을 선별하여 제공하기 위해 추천 시스템에 대한 지속적인 연구를 진행하고 있다. 대다수의 추천 시스템 연구에서는 비교적 획득하기 쉬운 사용자의 이벤트 데이터를 기반하여 연구를 진행하였으나 한 종류의 사용자 행동만을 고려하기 때문에 사용자의 선호도를 파악하는 것에 오차가 발생한다. 이에 본 논문에서는 여러 종류의 사용자 행동 데이터의 상관관계를 고려하여 사용자의 선호도를 분석하는 추천 시스템을 제안한다. 제안하는 추천 시스템은 사용자의 사용자 행동 데이터의 상관관계를 분석하고 가중치를 생성하여 추천 모델을 학습한다. 실험에서는 기존 연구의 알고리즘과의 성능 비교를 통해 제안하는 시스템의 복잡도와 성능 향상을 확인하였다.