• International Journal of Costume and Fashion
• /
• v.1
• /
• pp.257-272
• /
• 2001

• The Research Journal of the Costume Culture
• /
• v.21 no.1
• /
• pp.93-116
• /
• 2013

This paper explored and compared the textile pattern and motive design of fashion designers' brands and H&M collaboration collections. In particular, this study put it focus on textile pattern design of seven fashion design brands such as Roverto Cavalli and Versace, etc., which were collaborated with H&M. The color, motive type, motive layout, motive expression, and pattern drawing technique were collected from fashion internet sites over the five year period, and then were cross-sectionally examined and compared based on their color, motive type, motive layout, motive expression, and pattern drawing technique of products between fashion designers' brands and H&M collaboration collections. The analyses showed the following results: First, the similar color, motive type, motive layout, motive expression, and pattern were found between fashion designers' brands and H&M collaboration collections, in order to show the perspective texture of products to consumers. Second, H&M collaboration brands demonstrated unique textile design of H&M rather than the trendy design patterns. Finally, the textile design pattern used in H&M collection was more restricted in terms of motive expression technique and chromaticity than that used in fashion designers' brands.

• The Research Journal of the Costume Culture
• /
• v.20 no.1
• /
• pp.36-48
• /
• 2012

This study intends to provide fundamental data to develop creative high-value designs, proving that the cut-out technique, a decorative element of fashion design, can be used to express various visual effects. The author performed a literature review of such publications as Gap Press, Fashion News, and Mode & Mode from 2001S/S to 2010S/S, referring to Internet data to empirically analyze the cut-out technique in contemporary fashion. The study found that the cut-out design is effective overall, but is best suited for one-piece designs and for partial rather than whole items of clothing. The basic motif of the cut-out is a geometrical pattern based on a line, a tear, or is shapeless. The cut-out design is mostly shown as an overall pattern or as a symmetrical shape. Analysis shows that the characteristics of the contemporary fashion utilizing the cut-out technique are as follow: First, the cut-out technique exposes the curves of a woman's body in a direct or indirect way, thereby emphasizing her sexuality and maximizing the value of female beauty. Second, through the cut-out technique, we can highlight the various types of space formed by the technique and repeated patterns; we may also elaborate on single-patterned laser-cut designs, which will show that the particular surface effect of the material can strongly impact the attractiveness of the design through emphasis and decoration. Third, damaging or destroying clothes on purpose, showing surprising concepts through optical illusions, and expressing humor by ignoring existing clothing styles show our willingness to escape from traditional or obvious design ideas, as well as demonstrating individuality and playfulness.

• Fashion & Textile Research Journal
• /
• v.11 no.4
• /
• pp.515-526
• /
• 2009

From traditional ceremony to science technology, origami was used as technique for artistic creativity and functionality based on formative characteristics. The purpose of this study is to analyze the expressive characteristics of functionality in fashion design using origami technique. The method of this study was to analyze recent documentaries, fashion books, fashion magazines, internet web site and so forth. The results were as follows: In various fields of design, the category of the expressive characteristics was classified as efficient correspondence of space, compositive convergence of function, variable potentiality of form and human ergonomic optimum. In recent origami fashion based on functionality, the efficient correspondence of space was expressed constructive or decorative pocket design, using on clothing surface and varied design by lifestyle. The compositive convergence of function was expressed innovative connection of fashion items or non-fashion items and deconstructed classical clothing pattern. The variable potentiality of form was expressed control of form by irregular fold, dynamic metamorphosis by organic fold and creation of varied clothing silhouette. The human ergonomic optimum was expressed metamorphosis mechanism from two dimension to three dimension, suitable construction to physical ability and limit and organic form based on articular folding. The functional origami fashion means reflection of nomadic lifestyle, maximum of usability, pursuit of playful sensibility, creation of new body aesthetic and pursuit of technology and humanism. And the result of these study may be used for creative inspiration in fashion design because of unique characteristics.

• Journal of Fashion Business
• /
• v.25 no.1
• /
• pp.108-132
• /
• 2021

The objective of this study is to develop and present the modern men's hip-hop fashion designs using the design elements of Hanfu which is a traditional culture of China as a motif by applying the SCAMPER technique. In the research methods, this study conducted the literature review and work production. In the process of work development, first, after setting up the concept, a design map was produced. Second, the characteristics of hip-hop fashion style and the design elements of Hanfu were organized. Third, this study developed the hip-hop fashion designs reinterpreting the design elements of Hanfu into modern hip-hop styles by applying the SCAMPER conception list. Fourth, Fourth, of the developed designs, the finally decided upon designs were produced into real six articles, which included a T-shirt, shirt, zippered sweater, jumper, denim jacket, long jumper, denim pants, baggy pants, and short pants. This study offers the possibility of developing Chinese hip-hop fashion design targeting the emerging Chinese hip-hop fashion market by suggesting hip-hop fashion designs with the characteristics of Chinese traditional culture.

• The International Journal of Costume Culture
• /
• v.8 no.1
• /
• pp.32-42
• /
• 2005

This paper aims to propose fashion designs based on the application of art flower technique to translucent clothing material. For study method, firstly I looked into art flower applications occurred in modern trend since 2000 as well as theoretical research on art flower and transparency expressed as artificial beauty. Second, I attempt to express transparency in a variety of unique ways by using the art flower technique in producing clothes. Third, I utilized transparent flower with translucent clothing material and tried to suggest fashion design attempting mixture of new materials. As a result, firstly transparent image and material are well fitted in with modern trend and especially it was very suitable for expressing feminine beauty. Second, transparency was the element to suggest creative formative world in fashion design in regard to flower's beauty, various shapes and colors and to provide infinite materials as design motive. Third, the combination of knit clothing and plastic art flower displayed a new form of material combination. Especially as translucent material is fitted with trend such as function, lightness and variableness in modern times of the $21^{st}$ century, it presents beautiful combination with transparent flower. Fourth, Silk flower technique is variously used in art flower techniques. Various possibility ranges are presented such as flower was recreated with artificial image by silk flower technique to be newly expressed and various materials like aesthete film can be also expressed with silk flower technique.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.12 no.4
• /
• pp.61-73
• /
• 2010

The purpose of this study is to create unique formative beauty with free expressive method and to suggest accessory design with individuality through this, by using hand-knitting technique in design of necklace and bangle, which belong to personal ornament among fashion accessories. It analyzed on theoretical background of knit technique and accessory through documentary research, examined the accessory design tendency and the research tendency through collection materials, and then suggested 9 works in accessory ornament design of using hand-knitting technique, based on this. The results are as follows. First, even in overseas collection, accessories in diverse materials and shapes were being show cased. Volume in necklace or bangle was indicated to be big. There were many cases of covering several items together. Second, the hand-knitting technique in originative accessory design could be confirmed to be possibly used broadly in the range of pattern and shape available for making by using yarn in diverse thicknesses with proper technique, and by transforming basic tissue according to knitting technique. Third, through the results of making ornaments in 7 necklaces and 2 bangles, the hand-knitting technique was confirmed to possibly expanding the application range of knitting technique in the accessory field, and has significance in having suggested individual accessory.

• Journal of the Korean Home Economics Association
• /
• v.35 no.1
• /
• pp.31-46
• /
• 1997

This study aims to give a new modern light to a paper and search for a possibility of a paper as a new formative material. And then this study wants to suggest the formative effect of the paper operation as one technique which creates the idea of fashion design and to contribute in enlarging the possibility of expression of fashion design. The results of this study are as follow Firstly a paper is found to be expressed in new moulding forms by the various formative experiments because a paper can be easily and variously used as the material of expression. So the moulding images of paper operation are provided for the idea of fashion design and give much influences on the development of fashion design. Seccondly through the new light on a paper as the formative material it is demonstrated that a paper can be used for the development of many forms and the enlargement of the area of expression in the fashion design. Thirdly in the fashion design the formative effect of the paper operation not only give a variety to silhouette but also forms one technique of creation of new materials

• Korean Journal of Human Ecology
• /
• v.12 no.5
• /
• pp.755-766
• /
• 2003

The surrealism for the revelation of the unconscious realms shares the inner world of mentality with modern fashion display for the visual expression of sensation each other. The analysis of the influence which automatism technique of surrealism exerts on fashion display showed as follows : 1) The automatism technique elevated the dramatic effect of the sales room by scraping the perspective, or the principle of visual arts. 2) It maximized the effect of subject of the display by coinciding surrealism with realism. 3) The technique which distorts the things heralded the strong message to customers by letting them keep away from the fixed idea. 4) Humorous expression of display brought about the effect of sales stimulation by giving astonishment, shock and exaggeration. 5) Expression of surrealism and realism caused customers to feel shock, illusion, fantasy. 6) The automatism technique expressed the high-tech image, and free expression by revealing the diversity of subject. 7) Display hinted from nature satisfied the mental desire of the human beings to be assimilated with nature. The formative characteristic presented the new possibility of combination of display with arts through the avant-garde sensation. Sale's room, or the marketing space was to be sublimated to three dimensional art space, which enhanced the image of sale's room, furthermore meeting the demand of moderner's lifestyle.

• The Research Journal of the Costume Culture
• /
• v.10 no.2
• /
• pp.146-159
• /
• 2002

This study examines the textile pattern design of Italian fashion brands and their brand extensions by comparing their images. Five Italian fashion brands are chosen and the textile pattern design of their brand extensions, which were presented during the eight collection. Then their design style is compared with the design style of their main brands. The five main brands and their brand extensions are as fellows: Anna Molinari-Blumarine, Dolce & Gabbana-D&G, Girogio Armani-Emporio Armani, Gian Franco Ferre'-GFF, and Prada-MiuMiu. Their color, motive type, motive layout, motive expression, and pattern drawing technique are examined and compared. Results suggest that most brand extensions generally use color, motive type motive layout. and motive expression similar to their main brands. In particular, their pattern drawing technique is a painting style white their main brands use a graphic style. This result suggests that to create and develop new brand extensions, Italian fashion (main brand) firms in general employ color, motive type, motive layout, and motive expression technique similar to main brands, but different drawing technique to differentiate from their main brands. The results of this study suggest that textile pattern design plays an important role in developing new brand extensions and thus should be considered as a crucial part of the product.