• 제목/요약/키워드: Fashion Lifestyles

검색결과 125건 처리시간 0.025초

SI작업의 일환으로 판매환경 집기디자인에 관한 연구 - A 브랜드를 중심으로 - (A Study on the Store Hold Design for Fashion Sales Environment as Store Identity - With a focus of the brand "A" named -)

  • 이미란;권석준;박우장
    • 한국가구학회지
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    • 제10권1호
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    • pp.33-42
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    • 1999
  • This study aims to organize the research ways of interior design for clothing stores as a management strategy in the market changing rapidly. The public met their needs in a mass production system. However, the brand-name companies began to create the conditions of consumption for people, there appeared people with new lifestyles and new way of thoughts so that their propensity to consume resulted in consumption activities, and it become varied, individual, and highly qualified. Therefore, in view of consumers' priority, based on SI sales environment this paper aims to create a new image by re-designing the interior and furniture of shops which will help to enhance the image of brand name. Therefore, the brand-name companies will expect a large sale for the new product and it will apply to sales environments of other products and influence them. The purpose of this paper is to find a desirable way to increase sales efficiency for the companies. In order to get a concept and propriety of sales environment design, examined mutual relation to each study of interior design, marketing, and fashion design. Through referring to the documents research of these fields I could get a conception and basic structure for them. Based on the theoretical knowledge, this study was made to show to examine and generalize the existing sales environments and situations and set up a new concept for this. It will apply to interior design and store holds and present a new design alternative for improvement.

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라이프스타일 샵의 가격대 차별화를 통한 VMD 공간구성 (VMD Spatial Composition through Cost Differentiation among Lifestyle Shops)

  • 박지예;한혜련
    • 한국실내디자인학회논문집
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    • 제27권1호
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    • pp.88-96
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    • 2018
  • The income level of people in South Korea has risen as the gross national income per capita reached the milestone of 30,000 dollars. More and more consumers try to change their houses according to their tastes just like they express themselves through clothes, bags, and other fashion items, thus pursuing value-based consumption. The changes to the housing culture including the greater percentage of one- or two-person households and the growing trend of lease and monthly rent have made consumers increase their demands for products to express their lifestyles. As a result, global lifestyle shops with characteristic and diverse concepts entered the South Korean market and were joined by South Korean fashion brands, large-sized stores, department stores, and fancy stationery manufacturers, which launched their own brands, in the expansion of lifestyle shops across the nation. Lifestyle shops have a couple of unique attributes including the relatively clear selection of target consumers and a clear set of VMD strategies accordingly. Based on a judgment that there was cost differentiation among brands, the investigator categorized the comparison and analysis criteria into high, middle, and low prices to apply case analysis. This study set out to analyze VMD strategies for spatial composition through cost differentiation among lifestyle shops, take the results into total consideration, and propose an effective and competitive VMD strategy for lifestyle shops through spatial composition elements.

맞춤형샴푸 사용에 따른 두피상태 변화 추이 연구 (A Study on Trends in Scalp Condition Based on Use of Customized Shampoo)

  • 이은지;이정현
    • 한국의류산업학회지
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    • 제26권3호
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    • pp.273-278
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    • 2024
  • Consumer preferences for food are influenced by personal values and personalities. Social, economic, and cultural developments in modern society have influenced consumer lifestyles and brought about multiple changes in consumption patterns. In the beauty market, consumers are now more interested in specialized offerings, and an increasing number of people are opting for customized products in a market structure where mass production has led to mass consumption. Hair products are now manufactured as functional cosmetics designed to maintain and improve scalp health and hair growth by removing waste from the scalp and adding fragrance for cleanliness, breaking away from the concept of general cosmetics. Many studies have focused on personalized products in the cosmetics industry. This study aimed to accurately determine scalp types and further diagnose individual scalp conditions using a scalp diagnostic device. Based on the diagnoses, it recommended and provided personalized shampoos in order to understand how these shampoos improved scalp health. By objectively analyzing and comparing scalp conditions before and after using customized shampoos, the study demonstrated a significant effect on scalp health. The results of this study confirmed the perception and effectiveness of personalized shampoos.

생활양식이 포장폐기물 재활용 행동에 미치는 영향 (The Influence of Lifestyle on Recycling of Package Wastes)

  • 조은미;최남숙
    • 가족자원경영과 정책
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    • 제7권1호
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    • pp.119-133
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    • 2003
  • The purpose of this study, thesis is to find out the main cause which influences recycling behaviors regarding package wastes. For this purpose, it discusses the difference of recycling behaviors based on socio-demographic factors and lifestyle categories and, it analyzes the relative influencing power of socio-demographic factors and lifestyle on recycling. The results are as follow: First, recycling behaviors on grounds of socio-demographic factors showed considerable difference as regards to age and income. At the income level of 3 Million Won (per month) and the higher the age, recycling behaviors were well established. Second, recycling behaviors based on lifestyle categories demonstrated considerable difference. While the pragmatists and sincere-devoted showed quite positive recycling behaviors, the social activity-oriented and other-directed fashion-pursued did not. Third, the most influential factor on recycling was the parsimony-oriented lifestyles.

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Effect of Eco-Friendly Retail Visual Congruence on Trust

  • Eun-Jung Lee
    • International Journal of Advanced Culture Technology
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    • 제11권2호
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    • pp.366-374
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    • 2023
  • Growing environmental awareness around the world has made environmental issues increasingly important in business. While most past research has focused on consumers' sustainable morals and lifestyles as the main motivations for eco-friendly consumption, few studies have examined the effect of traditional marketing programs on sustainable consumption. In this study, the author posited that delicate visual cues in store retail environments, particularly visual cues of the store interiors, affect the ways consumers evaluate the brand. The author specifically tested the effect of visual congruence, or the perceived fit between brands and visual cues in retail atmospheres, on perceived brand image and trust. The results of the online survey of 622 U.S. consumers indicated that visual congruence has a significant positive effect on consumer trust in the brand. The author also hypothesized that environmental concerns would moderate the relationships. consumers' subjective environmental concerns do not moderate the positive effect of visual congruence on trust in the brand.

소셜 미디어에 나타난 돌 파티웨어 스타일 분석 및 디자인 개발 (Style Analysis and Design Development of the First Birthday Partywear Based on Examples from Social Media)

  • 김소연;이인성
    • 한국의상디자인학회지
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    • 제16권3호
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    • pp.33-48
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    • 2014
  • Based on the advent and dissemination of new developments concerning information & telecommunications technology, web services have brought new paradigms into society, thus facilitating the birth and evolution of various service industries to society as a whole. This study is aimed at investigating the expansion of the first Birthday party culture and design examples of the first Birthday partywear appearing in social media, through an inquiry into the communication functions inherent in social media. Also, the development of the first Birthday partywear designs for women aged 20 to 30 years was accomplished by categorically analyzing design characteristics in preferred fashion styles uploaded and shared within online childcare communities. First, it can be concluded that due to the bidirectional flow of information between corporations and consumers occurring from the expansion of social media, the entire structure of the market is undergoing great changes. Next, the need for the supply of professionalized the first Birthday partywear can be proved by the influx of party planners and caterers into this new industry. Third, Through a categorical analysis of these 523 photos, elegance style was the most preferred while classic and romantic styles followed. Last of all, 5 pieces of partywear reflecting contemporary consumer lifestyles which focus on 'enjoying one's own life' were created under the concept of 'Romantic chic'. The created designs aim to present a style which follows the predominant trend of elegance, classic and romantic, whilst keeping sensitivity in moderation. In this context, this study has aimed to present fundamental research data in the field of online the first Birthday partywear, through the development of the first Birthday partywear design based on the first Birthday party consumer characteristics gleaned from various forms of social media.

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AStudy on Appearance Management Behavior Related to Well-being lifestyles of Women

  • Lee, Ji-Young;Kim, Yong-Sook
    • International Journal of Costume and Fashion
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    • 제7권2호
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    • pp.1-17
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    • 2007
  • The purpose of this study was to identify appearance management behavior related to well-being lifestyle of women. The results of the study were as follows: 1. The factors relating to a well-being lifestyle were personality and value, fashionable appearance, leisure activity, healthy food, brands, social activities, reasonable consumption, environmental protection, and individuality. The factors of appearance management behavior were weight management and skin care, apparel and accessory management, dietary treatment, bathing, make-up and hair styling, underwear management, using hospitals, beauty salons, and identity kits. 2. Women were classified into 4 kinds of groups: well-being, reasonable value pursuit, ostensible consumption, and bad-being. 3. The members of the well-being group were generally married, highly educated, had a high income, and spent a lot of money for their appearance management. They had a high level of appearance management in terms of weight and skincare, apparel and fashion accessories management, dietary treatment, bathing, make-up and hairstyling, underwear management, and in the use of hospitals and beauty salons. The members of the reasonable value pursuit group were generally married, less educated, with a medium income, and spent little for their appearance management. Members of the ostensible consumption group were generally unmarried, with a low income but spent lot of money for sundries and appearance management. They also had a high level of appearance management with regard to weight training and skin care, apparel and fashion accessory management, underwear management, the use of hospitals and beauty salons, and using identity kits. Members of the bad-being group were generally unmarried, had low incomes, little disposable income, spent little on appearance management, and didn't manage their appearance as a whole.

라이프스타일 차이에 따른 의복행동 비교 연구 - 한국과 미국의 30대 여성들을 중심으로 - (A Comparative Study on Clothing Behavior by Lifestyle - Focused on Korean and American women in 30s -)

  • 임성경
    • 한국의류산업학회지
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    • 제12권5호
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    • pp.608-618
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    • 2010
  • The purpose of this study was to offer basic data to global fashion market by surveying differences between lifestyle of women in Korea and America and their clothing behavior with female consumers in 30s in Korea or America with each other cultural background, comparing/analyzing differences between lifestyle and clothing behavior according to Korea and America and making a close inquiry into an effect of lifestyle on clothing behavior. The results of the study were as follows. First, when the study carried out factor analysis of lifestyle, five factors- outward appearance-oriented, leisure-oriented, family-centered, information-oriented and economy- oriented-were deducted. In outward appearance-oriented lifestyle and information-oriented lifestyle, the women in Korea were higher than the women in America. In family-centered lifestyle, the women in America were higher than the women in Korea. Second, when the study carried out factor analysis of clothing behavior, eight factors- aesthetics, indifference, interest, economical feasibility, sympathy, planning, brand-oriented tendency and individuality-were deducted. In interest, sympathy, planning and individuality, the women in Korea were higher than the women in America. On the other hand, in indifference and economical feasibility, the women in America were higher than the women in Korea. Third, in the women in Korea, their lifestyle had an effect on aesthetics, indifference, interest and brand-oriented tendency. Especially, information-oriented lifestyle had an effect on four clothing behaviors. In the Korean women, their outward appearance-oriented and leisure-oriented lifestyles had an effect on only aesthetics, indifference and interest.

중국 동북부 지역 소수민족 복식의 유형과 조형적 특성- 다우르족, 어원커족, 어르첸족, 허저족을 중심으로 - (Types and formative characteristics of the costumes worn by Northeastern Chinese minorities - Focusing on Daur, Ewenki, Oroqen and Hezhen -)

  • 박세영;김동은;김지연
    • 복식문화연구
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    • 제31권6호
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    • pp.776-792
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    • 2023
  • This study aims to analyze the traditional attire of four ethnic minority groups in Northeastern China: Daur, Ewenki, Oroqen, and Hezhen, considering their natural environment, lifestyles, and cultural influences. A literature review of academic papers, books, and online resources was conducted, along with indirect investigations through artifacts. The Daur people, being equestrian, have garments with deep slits, vibrant colors, and elaborate decorations. The Ewenki people wear clothes made of fabric in the summer and primarily deer skin in the winter, and their clothing is simple and not flashy. The Oroqen people's clothing typically has slits at the front, back, or on both sides, and they wear a waist belt. The Hezhen people, an ethnic group that primarily hunts and fishes, wear two-piece clothing with a hip-length top and pants or other fur-trimmed garments. All groups incorporate symbolic patterns influenced by Shamanism, along with animal headgear and leather shoes. We observed that the traditional costumes of ethnic minority groups in Northeastern China share many commonalities in form, but there are detailed differences in material, shape, color, and decoration due to unique geographical and climatic characteristics as well as differences in livelihood. Additionally, the structure of clothing varies depending on each tribe's shamanistic practices and lifestyle.

A Study on Consumer Behavior and Preference towards Textile materials with Environment-Friendly treatment

  • Lee, Jung-Min;Kim, Jong-Jun
    • 패션비즈니스
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    • 제14권3호
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    • pp.128-145
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    • 2010
  • Nowadays people are turning to have a more intimate environment-friendly lifestyles. In the clothing industry they are focusing on making products that are more human-friendly and not harmful to the environment. In the midst of the spread of consumption research is being done to develop manufacturing textiles that do not induce pollution. For instance, advantages of the natural textile fibers, cotton, silk, and ramie, have been newly recognized in terms of environment-friendliness, Together with these fibers, the natural high molecular materials, such as chitosan and hyaluronic acid, have found new roles in the application sectors of human-friendliness and environment-friendliness. Products using these substances and processing methods can make the products more wearable, have high sensitivity, make people feel aesthetic appreciation for the products, and make them appreciate the value of a more healthier environment. In a survey according to subjects in their 20s and 30s, their preferences towards their consciousness and awareness of the development of materials as well as their attitude towards environment-friendly products were determined as a conclusion. It was shown that consumers that are more conscious about the interest of the environment as well as the problems concerning the environment were more intent on buying products that were environmentally-friendly. Women have shown more active and positive attitudes towards the importance of the awareness of the environment in comparison with men. Generally, consumers in their 20s and 30s preferred the feel of materials that were less than 1% concentration process than those of materials that were 1% concentration process. To increase the "rustly" feeling of the materials, it was found that 1% concentration process was suitable for manufacturing.