• Journal of Korean Society of Industrial and Systems Engineering
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• v.16 no.28
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• pp.173-180
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• 1993

This paper is to propose the procedure for improving the level of product specification in statistical process control using loss function. The procedure proposed in this paper is extended to the Taguchi's Quality engineering concept This procedure will be useful in establishing product specification. This paper is aimed to provide customer satisfaction for consumer and quality management for producer.

• Korean Journal of Computational Design and Engineering
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• v.17 no.3
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• pp.216-223
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• 2012

Bill of material (BOM), which structurally represents the relation among parts constructing a product, is usually created when enterprises start to develop a new product. And it is shown as various types of BOM according to business needs and usage such as eBOM (engineering BOM), gBOM (green BOM), mBOM (manufacturing BOM), pBOM (process BOM), etc. eBOM, generally called BOM and created in the design stage of the new product, includes the drawing information of parts in the view of product function. eBOM is extended to gBOM adding the material information of parts to cope with international regulations for environment. eBOM is transformed to mBOM, which includes manufacturing sequence of parts and adds some parts required to fabricate parts and to assemble the product. mBOM is also extended to pBOM adding the process information of each part and additional assembly processes. This study introduces the concept of multi-BOM covering eBOM, gBOM, mBOM and pBOM, and proposes an advanced way to manage product data using multi-BOM system. The multi-BOM system proposed is to manage their relations using transformation function of BOM and master information of all BOMs.

• Asia Marketing Journal
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• v.9 no.3
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• pp.1-32
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• 2007

In this study, we investigate the relative effectiveness of the two types of brand extensions (sequential extensions vs. direct extensions) in dissimilar extensions and examine the moderating role of two key variables - brand concept(functional brand vs. symbolic brand) and price of target extension product(low vs. high). The results from two experiments show that consumers evaluate the target extension product more favorably when brand is extended sequentially to dissimilar categories than when it is extended directly. However, the difference of target extension product evaluation between sequential extensions and direct extensions decrease when brand is symbolic and price of target extension product is high. Theoretical and managerial implications of the finding are discussed and inplications for future research are suggested.

• Journal of Fashion Business
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• v.7 no.2
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• pp.37-54
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• 2003

This study is about the effect of original brand on the evaluation of extended brand in the policy of an enterprise's extending its brand. More specifically, this study investigated to see whether the customers' attitude toward original brand has effect on an extended brand and the width and similarity extent of the brand extension affect a brand which is not similar when another brand is extended. The summary of the demonstrative analysis results are as follows: 1. If the attitude toward original brand becomes more positive, the evaluation of the extended brand will become more positive as well. 2. If the attitude toward original brand becomes more positive, the width of a brand extension will become wider. 3. If customers' attitude toward a original brand is positive, their attitude toward an extended brand will be positive as well although the extended brand is not similar to the original brand. This study proved it is possible for brands to be extended from a original brand under the influence of the original brand even though they are weak in their similarity to their original brand unlike the existing theory which was skeptical about the extension of a brand which is low in its similarity to its original brand and that the success of the extension of a brand does not depend upon its similarity to its original brand.

• Journal of the Korean Society of Clothing and Textiles
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• v.35 no.7
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• pp.721-735
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• 2011

This study: 1) identifies differences in consumers' perceived similarity of extended products to their parent product in terms of brand attributes, 2) identifies the influence of the perceived similarity on consumer's attitude toward and purchase intention of extended products (i.e., brand extension effect), and 3) examines the moderating effect of Brand Relationship Quality (BRQ) on brand extension effects. A survey questionnaire was distributed to a convenience sample of individuals aged 20-39. A total of 576 valid responses were used for the final analysis. The results showed that: 1) the consumers perceived more similarity in the extended products when the extended products maintain more consistent attributes with their parent product, 2) the higher the perceived similarity was then the higher the brand extension effect, and 3) brand relationship quality moderated the influence of perceived similarity on attitude and purchase intention. When consumers build a high relationship quality with a brand, then the brand extension effect is likely to be high regardless of the perceived similarity of the extended products. This study consequently has its own contribution in that it empirically examined the brand extension effect in the fashion field and evidenced the role of BRQ in brand extension.

• Bulletin of the Korean Chemical Society
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• v.34 no.9
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• pp.2697-2701
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• 2013

The solvolysis rate constants of piperonyloyl chloride (1) in 27 different solvents are well correlated with the extended Grunwald-Winstein equation, using the $N_T$ solvent nucleophilicity scale, $Y_{Cl}$ solvent ionizing scale, and I aromatic ring parameter with sensitivity values of $0.30{\pm}0.05$, $0.71{\pm}0.02$, and $0.60{\pm}0.04$ for l, m, and h, respectively. The solvent kinetic isotope effect values (SKIE, $k_{MeOH}/k_{MeOD}$ and $k_{50%MeOD-50%D2O}$) of 1.16 and 1.12 were also in accord with the values for the $S_N1$ mechanism and/or the dissociative $S_N2$ mechanism. The product selectivity values (S) for solvolysis of 1 in alcohol/water mixtures were in the range of 0.5 to 1.9, which is also consistent with the proposed unimolecular ionization mechanism.

• Communications of the Korean Mathematical Society
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• v.34 no.2
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• pp.523-532
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• 2019

Integrals involving a finite product of the generalized Bessel functions have recently been studied by Choi et al. [2, 3]. Motivated by these results, we establish certain unified integral formulas involving a finite product of the generalized k-Bessel functions. Also, we consider some integral formulas of the (p, q)-extended Bessel functions $J_{{\nu},p,q}(z)$ and the Delerue hyper-Bessel function which are proved in terms of (p, q)-extended generalized hypergeometric functions, and the generalized Wright hypergeometric functions, respectively.

• Communications for Statistical Applications and Methods
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• v.22 no.6
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• pp.605-613
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• 2015

A three-arm parallel design has been proposed to assess the biosimilarity between a biological product and a reference product using relative distance (Kang and Chow, 2013). The three-arm parallel design consists of two arms for the reference product and one arm for the biosimilar product. This paper extended the three-arm parallel design to a (k + 1)-arm parallel design composed of k (${\geq}3$) arms for the reference product and one arm for the biosimilar product. A new relative distance was defined based on Euclidean distance; consequently, a corresponding test procedure was developed based on asymptotic distribution. Type I error rates and powers were investigated both theoretically and empirically.

• Korean Journal of Computational Design and Engineering
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• v.9 no.1
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• pp.11-18
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• 2004

CAD systems have been developed with network technology and it is needed to exchange product data among them. STEP becomes world-wide international standard to exchange CAD data among various heterogeneous CAD systems in manufacturing industrial fields. We report results to test errors that can happen when exchanging STEP files of product model through the STEP translator of different commercial CAD systems. Also the tests of Korean Character, Hangul, have been carried out. And also we report the STEP rallies held twice in Korea and several rounds abroad, and their testing results are shown as tables and graphs. The tested results can be used for exchanging product models to the next domestic STEP Rally and extended to Northeastem Asian STEP rally by steadily contacting with the organizations for Asian STEP centers such as JSTEP(Japan) and CSTEP(China). Finally we expect that the result can be used to specify STEP standardization in the field of managing product data.

• IE interfaces
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• v.19 no.3
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• pp.181-189
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• 2006

This study introduces an overall framework for RFID applications in product lifecycle management(PLM). PLM is a new strategic approach to manage product related information efficiently over the whole product lifecycle. Recently, with emerging technologies such as radio frequency identification(RFID), global positioning system(GPS), and wireless communication, PLM provides a new environment that enables us to gather and analyze product lifecycle information, and make decisions on several issues without spatial and temporal constrains. However, a PLM system just provides us with new opportunities to gain the PLM system, first and foremost, it is necessary to look into its overall framework in the viewpoint of hardware, software, and business model. For this purpose, in this study, first, we introduce the technical framework of the new PLM environment with the concept of extended RFID system, called product embedded information device(PEID). Then, for each lifecycle phase such as beginning of life(BOL), middle of life(MOL), and end of life(EOL), we explore several research problems that become highlighted under the new PLM environment.