• Korean Institute of Interior Design Journal
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• v.13 no.4
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• pp.83-91
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• 2004

This study focuses on defining the new meaning of immateriality in the present times expressed on space. The purposes of this study were to examine the characteristics of immateriality showed in commercial interior design in Korea, based on the definition of immateriality concept and the analysis of the way it is expressed. The result of this study is as follows; it categorized characteristic of material expression, space concept and media. Characteristic elements can be classified into 6: transparency, implication, off-gravitation, ambiguity of boundary, temporality, interactivity. Expression of immateriality in commercial interior space was obtained in many different ways, which are identified: new expression of material by reduction of materiality, leveling of transparency, expression of floating status, changeable image, illusion effect, blurring boundary. Immateriality is deeply associated with the elements such as surface, material, media, light, and movement. So it is being recognized as an important design concept in today's pluralist society and will play an important role within the design paradigms for the future.

• Korean Institute of Interior Design Journal
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• v.21 no.3
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• pp.31-39
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• 2012

This is the time we need differentiated strategy due to consumer's standard of purchasing is becoming more complicated and corporate marketing war is intensely competitive. For a long-term strategy, making competitive corporate image is important because companies have their own competitiveness. In addition, importance of having a relationship with customer is magnified through consumers'direct and indirect experience. "The corporate complex cultural space is designed place for experiential marketing to convey its meaning to consumers." Under above concept, this study analyzed the theory of experiential marketing and conducted a survey which is based on experiential marketing strategic module (SEMs) using the analyzed theory. This study drew expression characteristics of space through case analysis and conducted a survey to have more effective corporate complex cultural space. As a result, the experience in the space enables people to understand of the space through five senses, not consist of simply chucks of sense-date, and this result emphasizes the importance of 'Event' because people tend to escape from restriction for reality to relive stress and have emotional satisfaction. In addition, it shows expression characteristics which provide sympathy as a flexible interaction through symbolical image. The result of the expression characteristics' survey is showed up to improve effect of corporate complex cultural space. This study is analyzing the corporate complex cultural space through experience marketing for the company which wants provide differentiated experience of various space expression methods and catching current position. Also, this study places its significance to give a way to increase space preference and effect of corporate complex cultural space. Based on the result of this study, I hope the future corporate complex cultural space will develop refreshingly.

• Korean Institute of Interior Design Journal
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• no.17
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• pp.52-59
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• 1998

In the modern ages when the surroundings of a city has become firm and monotonous this study designed to suggest an direction towards creative approaches to space planning by analyzing the images of interior space with the introduction of natural expressions as an alternative to create original space in order to give vitality to the previous standardized space and to satisfy human beings psychological desire. The results of the analysis as a way of expressing direct indirect and eclectic images using nature a source of arts read that most of the natural expressions show perceptive images strongly that natural elements can become the elements of design in any form and that nature's images are expressed by not only natural and artificial materials. In conclusion natural expression in interior space does not have any fixed form of expression but gives a great deal of vocabulary to the image formation of interior space by stimulating being's sentiment with the spatial restructure of nature's own particular order of form.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2006.05a
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• pp.135-139
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• 2006

Today, brands are transforming into a strategic structure which emphasize brand image more so that the product itself, and the brand identify that factors in personal preference and taste assume important positions. In particular, space where brand identify is factored in is increasingly in importance these days, which means that it is no longer about selling products themselves, but selling brand image. Accordingly, it is necessary to approach in a strategic manner when it comes to the space that factor in brand value in terms of selling brand image. Accordingly, this research examines the relationship between brand identity and space components through the space in coffee shops where brand identity is applied, to identify how indoor expression trend is utilized.

• The Journal of the Korea Contents Association
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• v.7 no.2
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• pp.117-124
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• 2007

This paper describes methodology that enables animators to create the facial expression animations and to control the facial expressions in real-time by reusing motion capture datas. In order to achieve this, we fix a facial expression state expression method to express facial states based on facial motion data. In addition, by distributing facial expressions into intuitive space using LLE algorithm, it is possible to create the animations or to control the expressions in real-time from facial expression space using user interface. In this paper, approximately 2400 facial expression frames are used to generate facial expression space. In addition, by navigating facial expression space projected on the 2-dimensional plane, it is possible to create the animations or to control the expressions of 3-dimensional avatars in real-time by selecting a series of expressions from facial expression space. In order to distribute approximately 2400 facial expression data into intuitional space, there is need to represents the state of each expressions from facial expression frames. In order to achieve this, the distance matrix that presents the distances between pairs of feature points on the faces, is used. In order to distribute this datas, LLE algorithm is used for visualization in 2-dimensional plane. Animators are told to control facial expressions or to create animations when using the user interface of this system. This paper evaluates the results of the experiment.

• Korean Institute of Interior Design Journal
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• v.20 no.2
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• pp.147-155
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• 2011

The purpose of this study is to grope for plan methods through analyzing preferences on expression methods of materials for visual differentiation in hosing space. The results are as follows : First, we could know that finish material is the important element to make differential design in housing space. It is a effective method to use the color and material of finish materials. Second, we could find they preferred woods in materials and Y color, N9.5, bright and light in colors through grasping preference about types in material elements. The preferred texture is soft and the preferred patterns are solid and geometry. Third, it is a good method to mix materials which give us different season feeling, and to mix colors which are different tones to lead the differential design by materials in housing space. In case texture and patterns, what we mix similar things is the effective method. Fourth, preference of the expression method is manifested differently depending on the selected elements. so when we plan the housing, we have to consider that. lastly, I think this study will be a basic data on a study to differentiate the design of the residential space.

• Korean Institute of Interior Design Journal
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• v.24 no.4
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• pp.33-42
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• 2015

A variety of attempts for trends to overcome the limits of the uniform styles and a fixed dichotomous structure and thoughts, have been made. This research aims to apply and analyze the application of concepts of the liminal space of contemporary architecture based on the destructive inclination of post-structuralism and the theories of philosophers. Space of the past was recognized for a long time focused on functions and styles that support the building. In modern and contemporary spaces, however, the boundary of contemporary space has been blurred with the mingling of cultural phenomenon. In other words, new architectural approaches of expression have been attempted such as structure, styles and materials, in combination of diversified concepts. And, the concept of liminal space is useful to identify the multi-layered and fluid characteristics. This study examines various characteristics of expression on the liminal space characteristics of comtemporary architecture tbased on Herzog and de Meuron's architecture. The result will help us understand the expression and characteristics of the liminal space that belongs nowhere among their architectural spaces. The analysis of the ases of Herzog and de Meuron will play a crucial role in developing new possibilities of modern space and contemporary space of the future.

• Korean Institute of Interior Design Journal
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• v.14 no.6 s.53
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• pp.228-235
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• 2005

This study analyzes the new possibility of design through the research for the expression of cladding design architectural materials, and applies to connection with creative design concept. In these modern days, architectural materials became the subject of expression as itself thanks to the development of new technology and materials. The physical properties of materials and their beauty value made possible the variety and possibility of expression in space design. The expressional properties of materials can lead mutual communication between commodity and brand by association, presenting brand image and the distinction of its value. Therefore, the trends of designed material expression in space design according to modern aspect can offer the possibility of material space design for ahead. This study suggest an alternative idea for revitalizing design by materials.

• Journal of the Korea Computer Industry Society
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• v.4 no.4
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• pp.569-578
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• 2003

This paper presents a method in which the user produces a real-time facial animation by navigating in the space of facial expressions created from a great number of captured facial expressions. The core of the method is define the distance between each facial expressions and how to distribute into suitable intuitive space using it and user interface to generate realtime facial expression animation in this space. We created the search space from about 2,400 raptured facial expression frames. And, when the user free travels through the space, facial expressions located on the path are displayed in sequence. To visually distribute about 2,400 captured racial expressions in the space, we need to calculate distance between each frames. And we use Floyd's algorithm to get all-pairs shortest path between each frames, then get the manifold distance using it. The distribution of frames in intuitive space apply a multi-dimensional scaling using manifold distance of facial expression frames, and distributed in 2D space. We distributed into intuitive space with keep distance between facial expression frames in the original form. So, The method presented at this paper has large advantage that free navigate and not limited into intuitive space to generate facial expression animation because of always existing the facial expression frames to navigate by user. Also, It is very efficient that confirm and regenerate nth realtime generation using user interface easy to use for facial expression animation user want.

• Journal of Korea Multimedia Society
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• v.7 no.10
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• pp.1478-1484
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• 2004

This paper presents a method that controls facial expression in realtime of 3D avatar by having the user select a sequence of facial expressions in the space of facial expressions. The space of expression is created from about 2400 frames of facial expressions. To represent the state of each expression, we use the distance matrix that represents the distances between pairs of feature points on the face. The set of distance matrices is used as the space of expressions. Facial expression of 3D avatar is controled in real time as the user navigates the space. To help this process, we visualized the space of expressions in 2D space by using the Principal Component Analysis(PCA) projection. To see how effective this system is, we had users control facial expressions of 3D avatar by using the system. This paper evaluates the results.