• Title/Summary/Keyword: Experience goods

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QRIS as a Drivers of Product Distribution Flows in Indonesia: Factors of Consumer Purchasing Behavior in the Use of Fintech Payments

  • Ariani BAKHITAH;Ricardo INDRA;Wandy HALIM;Vicky FERBIAN;Zinggara HIDAYAT
    • Journal of Distribution Science
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    • v.21 no.12
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    • pp.59-69
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    • 2023
  • Purpose: Consumers can experience better service for distribution of products with payment technology such as QRIS (Quick Response Code Indonesian Standard) compared to conventional purchase methods. This research aims to determine the experience of QRIS service users in Indonesia. Perceived Usefulness, Ease of Use, and Perceived Security were independent factors. Behavioral Intention to Use is the dependent variable. Furthermore, Word of Mouth Attitude is an intervening variable. Research Design, Data, and Methodology: Involving active QRIS users in a survey-based quantitative study in Indonesia. A survey sample of 400 people was taken from data records of 30.87 million QRIS users in Indonesia. Data were analyzed using SEM-PLS. Results: Show that Perceived Usefulness and Perceived Ease of Use significantly impact Attitudes Word of Mouth, and Behavioral Intention to Use. This research also found that Behavioral Intention to Use does not significantly impact Perceived Security. Conclusion: QRIS, as a revolutionary innovation, offers faster payments than previous methods, with a payment time of no more than one minute. QRIS is seen as valuable, simple, and safe, disseminating information to the public and continuing to use QRIS. The implications of this research are very significant in accelerating the flow of distribution of goods and services and facilitating transactions.

Effects of Egonomy Tendency on Their Self-makeup and Appearance Management Behavior of University Women in Jeonbuk Province (전북 지역 여대생의 에고노미 성향이 셀프 메이크업 및 외모관리 행동에 미치는 영향)

  • Park, Hyo-Won;Kim, Yong-Sook
    • The Research Journal of the Costume Culture
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    • v.19 no.6
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    • pp.1372-1384
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    • 2011
  • The purpose of this study was to identify egonomy tendency on their self-makeup and appearance management behavior of university women in Jeonbuk province. A self-administered questionnaire was used for data collection. Frequency analyses, reliability analyses, cross-tabulations and multiple regression analyses were used. Factors of university women's egonomy tendency were individuality, value, luxury good, style, design, appearance, and economic feasibility. University women were classified into the egonomy retarde group(G1), the value pursuing group(G2), the economic feasibility pursuing group(G3), and the highly egonomy pursuing group(G4). G1 were indifferent to their makeup methods and appearance management, had the least experience in buying recommended cosmetics or idea cosmetics. G2 invested time and efforts in makeup and managed their appearance with cosmetics or folk remedies, had less experience in buying artist brand cosmetics. G3 performed makeup frequently, were not much interested in appearances while showing the most frequent appearance management behaviors using cosmetics of folk remedies, and spent small amount of money to buy cosmetics. G4 showed high frequencies of all factors of self-makeup and appearance management behaviors, had the most experience in buying artist brand cosmetics and spent much amounts of money to buy cosmetics. Self-makeup behavior was affected by their tendencies to pursue individuality, values, appearance and appearance management behavior was affected by their tendencies to pursue luxury goods, appearance, and economic feasibility.

A Study on the Decision-Making of Private Banker's in Recommending Hedge Fund among Financial Goods (은행 금융상품에서 프라이빗 뱅커의 전문투자형 사모펀드 추천 의사결정)

  • Yu, Hwan;Lee, Young-Jai
    • The Journal of Information Systems
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    • v.28 no.4
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    • pp.333-358
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    • 2019
  • Purpose The study aims to develop a data-based decision model for private bankers when recommending hedge funds to their customers in financial institutions. Design/methodology/approach The independent variables are set in two groups. The independent variables of the first group are aggressive investors, active investors, and risk-neutral type investors. In the second group, variables considered by private bankers include customer propensity to invest, reliability, product subscription experience, professionalism, intimacy, and product understanding. A decision-making variable for a private banker is in recommending a first-rate general private fund composed of foreign and domestic FinTech products. These contain dependent variables that include target return rate(%), fund period (months), safeguard existence, underlying asset, and hedge fund name. Findings Based on the research results, there is a 94.4% accuracy in decision-making when the independent variables (customer rating, reliability, intimacy, product subscription experience, professionalism and product understanding) are used according to the following order of relevant dependent variables: step 1 on safeguard existence, step 2 on target return rate, step 3 on fund period, and step 4 on hedge fund name. Next, a 93.7% accuracy is expected when decision-making uses the following order of dependent variables: step 1 on safeguard existence, step 2 on target return rate, step 3 on underlying asset, and step 4 on fund period. In conclusion, a private banker conducts a decision making stage when recommending hedge funds to their customers. When examining a private banker's recommendations of hedge funds to a customer, independent variables influencing dependent variables are intimacy, product comprehension, and product subscription experience according to a categorical regression model and artificial neural network analysis model.

The Relationship between the Relative Attention of Design Elements and Product Preference Response (디자인 요소의 상대적 주목성과 제품 선호 반응의 상관관계)

  • Heo Seong-Cheol
    • Science of Emotion and Sensibility
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    • v.8 no.3
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    • pp.253-263
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    • 2005
  • In this study, the basic purpose was to identify the characteristics of the perception response of the elements that have an influence on the information search process for an assessment of product preference. Also, the relationship between the characteristics and the preference of products were reviewed in terms of the experience of the use of products. For this, photos of mobile phones and proposal-type products were selected and the experimental stimulant and experiments were conducted in two steps. In the first experiment, observations were made on the photos of the proposed products and they were arranged in the order of preference. In the second experiment, the part with the first attention in the preference assessment was marked by using the product photos that were previously selected and ranking them from 1 to 10. Two conclusions were obtained from the results of the experiment. First, the experimental memory information with the experience of the use of the products activates an interpretational response to the various constitutional elements included in the object for conception in the process of a preference rating. Second, no product use experience induces the reaction that perceptually accepts the esthetical elements included in the object for perception, regardless of preference.

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The Effect of Tourist Shopping Value on Product Types and Satisfaction - The Moderating Role of Escaping-Seeking Motivation - (관광쇼핑가치가 쇼핑제품 유형 및 만족도에 미치는 영향 - 탈출-추구동기의 조절효과를 중심으로 -)

  • Hur, Hee Jin;Suh, Young-Gu
    • Fashion & Textile Research Journal
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    • v.22 no.6
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    • pp.752-761
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    • 2020
  • This study analyzes the type of preferred shopping items based on tourism shopping value pursued by tourists through shopping at travel destinations as well as verifies their impact on satisfaction. A survey on 310 adult men and women aged 20 to 69 collected data samples representing tourism shoppers in Korea. Based on the collected data, a factor analysis and a structural model equation analysis were performed using SPSS 25.0 and AMOS. Tourism shopping value was divided into functional value, emotional value, exploratory value, and shared value. In addition, shopping items were categorized as physical materials and experience materials to identify the difference in preferred item types according to the value that tourists perceive. It also confirmed the adjustment effect of tourism motivation that affects tourism shopping behavior. According to the analysis results, the more tourists perceive functional and emotional values when shopping, the more physical material they prefer, and the more they perceive exploratory values, the higher the preference for experience goods. However, the shared value affected both physical materials and experience materials. Based on escape-seeking motivation, the adjustment effect of tourism motivation (a major variable to understand the behavior of tourists) on tourism shopping behavior was confirmed. Based on the academic and practical implications of this study, we hope to broaden our understanding of tourism shopping and revitalize research on tourism shopping.

Adoption of Foreign Technologies in Korean Manufacturing Firms: Characteristics and Microfoundations

  • SUH, JOONGHAE
    • KDI Journal of Economic Policy
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    • v.37 no.3
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    • pp.75-106
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    • 2015
  • The primary goal of this paper is to explore the microeconomic foundation of Korean firms' adoption of foreign technologies. The paper also reviews the overall trend of international technology transfers to Korea. The period covered in this paper is Korea's high growth era, from the 1960s to the 1990s. The works of this paper center on the two questions of what characterizes foreign technologies which had been imported through licensing contracts, and which driving forces expedite technology adoption by firms. The Korean experience provides the context of success in the catch-up growth. The co-movement of technology imports with capital goods imports manifests Korea's effort to improve the technical efficiency toward the world frontier. Underlying this trend are firms' decisions to adopt new technologies. The paper shows that firms respond proactively to wage increases by adopting newer technologies and thus, in turn, increasing employment, which implies the existence of a virtuous interactive mechanism among these factors.

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Product's quality improvement plane of parts for Injection Molding using Axiomatic approach (공리적 기법에 의한 품질 향상 방안)

  • Bae J.W.;Park H.S.
    • Proceedings of the Korean Society of Precision Engineering Conference
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    • 2006.05a
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    • pp.355-356
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    • 2006
  • This paper proposes an Molding error compensation method that improves accuracy with geometry information of injected parts using three-dimensional measuring instrument. a traditional mold design has been conducted by an experience-based trial and error, whereby generally the mold designer would decide the gate location and processing conditions. as a natural consequence, almost all creats inferior goods. It's just a process of trial and error and caught in a vicious circle. Due to this reason, this paper uses a three-dimensional measuring instrument, a commercial analysis package of injection molding(Moldflow, MPI) to analysis a state of flux. In addition to that axiomatic approach.

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The Design of EC-Business Server to Support the Internet Marketting for small and Medium Enterprises (기계분야 중소기업 마켓팅 지원 EC 서버 설계)

  • Kim, Yong-Ho;Jeon, Chang-Bae;Jeon, Hyeong-Deok
    • 연구논문집
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    • s.28
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    • pp.173-182
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    • 1998
  • We, ICOMM(Information Center Of Machinery & Materials), make efforts to apply the EC to support the Internet Marketing for Small and Medium Enterprises, and at the base of experience are carrying out diffusing the internet minds, applying the CALS, searching the internet information, education for internet and supporting the EC-hosting to count of first importance for 6,000 Manufacturing Industries located in KYOUNGNAM. Traditional Business-to-Business depends on the EDI by using VAN. As the Internet is lively and the Internet users incredibly increasing, the total marketing strategies of Enterprises are cyberized, and Enterprises try finding the new business partner by using Internet technologies, At the base of this Environments, this paper proposes the Internet Marketing Server (that is called EC-Business Server) that consists of the staging server to establish the Mall, the search engine for resembled manufactured goods, and so on. EC-Business Server supports Business-to-Business as in electronic commerce.

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A Study on Consumer Information Needs and the Related Factors (소비자정보요구와 관련요인 연구)

  • 이은희
    • Journal of the Korean Home Economics Association
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    • v.29 no.1
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    • pp.159-176
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    • 1991
  • The purpose of this study is to assess the Consumer Information Needs and the Related Factors. For this purpose, a suvey was conducted using questionnaires. The data used in this study include 535 consumers who live in Daijon. Major findings are as follows : First, the overall level of Consumer Information Needs was relatively high. This implies that more Consumer Information should be provided to consumers. Second, each level of need for Consumer Information content was very high except for one subject area(information of existence of brands in market). Third, in methods of consumer information acquisition, consumer wants to examine goods by oneself and to use his own experience and knowledge. Consumer did not want clerks' advices.

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Exploring the Challenges and Strategies for Combating Advertising Fraud and Preserving Brand Reputation in the Korean Advertising Landscape

  • Seung-Chul Yoo;Yoontaek Sung
    • International Journal of Advanced Culture Technology
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    • v.11 no.1
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    • pp.306-311
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    • 2023
  • As digital advertising continues to dominate the advertising industry and experience substantial growth, associated criminal activities such as advertising fraud and brand safety risks have become increasingly prevalent. Despite the severity and extent of these crimes, the response in Korea has been lackluster, often perceiving them merely as losses in advertising expenses incurred by corporations. However, it is important to note that these issues have direct repercussions on the end-consumer in the form of increased prices for goods and services. Furthermore, illegal and intrusive advertisements not only cause inconvenience to the viewer, but may also indiscriminately target cognitively vulnerable groups, such as children and the elderly, with the intention of manipulating advertising metrics and artificially inflating performance indicators. In this study, we aim to explore the concept and significance of advertising fraud and brand safety, and to evaluate the current measures taken in the Korean market. Additionally, we will delve into the implications of related policies and emphasize the necessity of digital advertising literacy in addressing these issues.