• Title/Summary/Keyword: Expansion Strategy

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Global Status of Korea's Media Firms and Their Future Strategies (한국 미디어 기업의 글로벌 위상과 미래 전략)

  • Kim, Dae-Ho
    • The Journal of the Korea Contents Association
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    • v.11 no.9
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    • pp.174-186
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    • 2011
  • This research addresses global status of Korean media firms and their future directions. Mapping of major international media firms all over the world is used in order to explain global status fully. In the four categories that classified media firms using Forbes Global 2000 mapping, all Korean media firms are included in the fourth group, which is the weakest in terms of global competitiveness. Therefore, it is essential to trace appropriate global strategy from the media industry value chain that has competence. This paper finds out that Korea has advantage in the contents, terminal, and next generation networks. That means alliance strategies of contents-terminal-next generation network have advantage to evolve into global media firms. Moreover, Korean media companies should adopt selection and concentration strategy in terms of geographical expansion. As Korea's broadcasting and game contents are already popular in Asian and Latin American regions, they would better to enter the emerging markets. In so doing, terrestrial broadcasters and game service providers should lead the way.

A Study of Establishment of Customized ITS Export Model Considering Development Stage by Country (국별 발전단계를 고려한 맞춤형 ITS 수출 모델 수립 연구)

  • Hong, Suk-Kee;Jo, Nam-Min;Lee, Seung-Jun;Lee, Choul-Ki
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.16 no.4
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    • pp.36-53
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    • 2017
  • The global intelligent transport systems (ITS) market is experiencing rapid growth, and domestic ITS companies' efforts to extend its business abroad are steadily increasing. However, due to the burden of costs associated with the overseas expansion and the lack of strategy for local market, domestic companies' contracts for global businesses are far short of the technology. Although the government is actively promoting Korean enterprises' participation to overseas business, it has obvious limits due to the lack of its specialized strategy. This study established a customized export model for the countries in which Korean companies want to enter, and developed a strategy to advance into the local market.

Export Growth Strategy through Comparison of Korea and China's Cosmetics Export Competitiveness (한국과 중국 향장품의 수출경쟁력 비교를 통한 수출성장 전략)

  • Park, Ji-Hye;Park, Chul-Ho
    • International Commerce and Information Review
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    • v.14 no.2
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    • pp.317-346
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    • 2012
  • Korea's export economy across all industries are affected by the rise of China. The field of cosmetics can not be an exception. Expansion of the export of Chinese cosmetic goods can bring a greater concern to the export of Korea. Therefore, comparing the competitiveness of cosmetics in China and Korea will propose Implications for export growth strategy. To this end, comparing Korea cosmetic product's competitiveness with China, Revealed Comparative Advantage Index (RCA), Trade Specialization Index (TSI) and the status of import and export countries were comprehensively analyzed. In the case of Korea, items that have a competitive over China were No. 330499 and No. 330510. The following items in proportion were No. 330430 and No. 330590. By strengthening its position of these four items as major export items of Korea Cosmetics, export growth strategy in China and other markets around the world is needed.

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Intelligent Obstacle Avoidance Algorithm for Autonomous Control of Underwater Flight Vehicle (수중비행체의 자율제어를 위한 지능형 장애물회피 알고리즘)

  • Kim, Hyun-Sik;Jin, Tae-Seok
    • Journal of the Korean Institute of Intelligent Systems
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    • v.19 no.5
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    • pp.635-640
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    • 2009
  • In real system application, the obstacle avoidance system for the autonomous control of the underwater flight vehicle (UFV) operates with the following problems: it has local information because the sonar can only offer the obstacle information in a local detection area, it requires a continuous control input because the system that has reduced acoustic noise and power consumption is necessary, and further, it requires an easy design procedure in terms of its structures and parameters. To solve these problems, an intelligent obstacle avoidance algorithm using the evolution strategy (ES) and the fuzzy logic controller (FLC), is proposed. To verify the performance of the proposed algorithm, the obstacle avoidance of UFV is performed. Simulation results show that the proposed algorithm effectively solves the problems in the real system application.

A Study on the Influence of Cable VOD Key Service Attributes on the Intention to Use Paid VOD (케이블VOD 주요 서비스 속성이 유료VOD 이용 의향에 미치는 영향 연구)

  • Lee, Jae Ho;Lee, Sang Un
    • Journal of Broadcast Engineering
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    • v.24 no.3
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    • pp.506-514
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    • 2019
  • This study classified the different types of service attributes being provided through cable VOD services and looked at how the key service attribute types affect the willingness to use paid VOD for each group of paid and non-experienced users. Studies have shown that for a group of non-experienced people, 'content information-oriented attributes' have the greatest impact, and for a group of experienced people, 'convenience-oriented attributes' have the greatest impact. Thus, expanding users of paid VOD services requires setting up step-by-step strategies that match their respective collective characteristics. For a group of non-experienced people, it is necessary to take a direct persuasion strategy through the provision of relevant information and an indirect approach strategy through the expansion of promotion opportunities, and for an experienced group, a strategy to expand functional convenience.

Study on Decoding Strategies in Neural Machine Translation (인공신경망 기계번역에서 디코딩 전략에 대한 연구)

  • Seo, Jaehyung;Park, Chanjun;Eo, Sugyeong;Moon, Hyeonseok;Lim, Heuiseok
    • Journal of the Korea Convergence Society
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    • v.12 no.11
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    • pp.69-80
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    • 2021
  • Neural machine translation using deep neural network has emerged as a mainstream research, and an abundance of investment and studies on model structure and parallel language pair have been actively undertaken for the best performance. However, most recent neural machine translation studies pass along decoding strategy to future work, and have insufficient a variety of experiments and specific analysis on it for generating language to maximize quality in the decoding process. In machine translation, decoding strategies optimize navigation paths in the process of generating translation sentences and performance improvement is possible without model modifications or data expansion. This paper compares and analyzes the significant effects of the decoding strategy from classical greedy decoding to the latest Dynamic Beam Allocation (DBA) in neural machine translation using a sequence to sequence model.

The AI Promotion Strategy of Korea Defense for the AI Expansion in Defense Domain (국방분야 인공지능 저변화를 위한 대한민국 국방 인공지능 추진전략)

  • Lee, Seung-Mok;Kim, Young-Gon;An, Kyung-Soo
    • Journal of Software Assessment and Valuation
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    • v.17 no.2
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    • pp.59-73
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    • 2021
  • Recently, artificial intelligence has spread rapidly and popularized and expanded to the voice recognition personal service sector, and major countries have established artificial intelligence promotion strategies, but in the case of South Korea's defense domain, its influence is low with a geopolitical location with North Korea. This paper presents a total of six strategies for promoting South Korea's defense artificial intelligence, including establishing roadmaps, securing manpower, installing the artificial intelligence base, and strengthening cooperation among stakeholders in order to increase the impact of South Korea's defense artificial intelligence and successfully promote artificial intelligence. These suggestions are expected to establish the foundation for expanding the base of artificial intelligence.

A Study on social policy strategies and the modalities of unemployment and poverty of European welfare states in the postindustrial society (후기산업사회에서 유럽복지국가의 사회정책 전략과 실업 및 빈곤의 양상에 관한 연구)

  • Baek, In Rib
    • Korean Journal of Social Welfare Studies
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    • v.41 no.3
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    • pp.403-442
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    • 2010
  • This study aims to configurate the contents of social policy strategies of European welfare states in the postindustrial society. The social policy strategy of the socialdemocratic regime consists of 'maintenance of statecentrism' and 'inclusion'. The contents of social policy strategy of the liberal regime are 'expansion of market forces' and 'increase of individual' self-responsibility'. The conservative regime adheres to the 'protection of male breadwinner; and 'income maintenance programs'. Due to these social policy strategies, the conservative regime has very high rate of unemployment. In the liberal regime, the high rate of poverty exists. In contrast, the socialdemocratic regime has low rates of unemployment and poverty and shows best social outcomes among the welfare regimes.

Physical Properties of Sedimentary Rocks containing Dinosaur Trace Fossils in the Haenam: A Relationship with Chert Content (해남 공룡화석 지 퇴적암의 물리적 성질: 쳐트 함량과의 관계)

  • 조현구;김수진;장세정
    • Journal of the Mineralogical Society of Korea
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    • v.15 no.2
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    • pp.132-139
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    • 2002
  • The physical properties of Uhangri sedimentary rocks were investigated to provide the conservation strategy of Dinosaur trace fossil in the Haenam. The porosity, void ratio, dry density, water content, and degree of saturation were calculated according to the proper laboratory experiments for 9 sedimentary specimens. The flexural strength (or modulus of rupture) and thermal expansion coefficient were measured using the universal testing machine and dilatometer, respectively. The Uhangri sedimentary rocks have very low porosity, void ratio, and water content. The flexural strength of shales are 24.16~42.84, and those of sandstones are 16.34~ $43.52N/mm^2$, which are much weaker than common sedimentary rocks. The very low flexural strength of sedimentary rocks despite very low porosity, is ascribed to fine fissures in the rocks. The thermal expansion coefficient of rocks were $14.7~21.3\Times10^{-6 }$, which are 2~2.5 times as high as alumina and about 10 times as high as talc. As the content of chert in the sandstone increases, the porosity, void ratio, and water content increase, while the dry density and degree of saturation decrease. The chert-bearing sandstone have higher porosity and thermal expansion coefficient, and lower flexural strength compared to those free of chert.

The Entry Modes Strategy in FDI: Expansion of Korean Retailers into China and Indonesia

  • Kang, Min-Jeong;Kim, So-Hyung
    • Journal of Distribution Science
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    • v.12 no.7
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    • pp.45-51
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    • 2014
  • Purpose - This study aims to explore the success of Lotte Mart in the global market, as well as examining the factors related to its entry methods. Research design, data, and methodology - This study analyzed the differences between Lotte Mart and E-mart in terms of their market entry methods, based on references and secondary data. This study is based on qualitative research that analyzes actual cases. Based on the results, this study analyzed and discussed actual cases based on references and secondary data, including newspaper interviews on Lotte Mart. Results - Lotte Mart succeeded in adapting to local markets it did this by ensuring the use of both mergers and acquisitions (M&As) and greenfield methods. In contrast, E-mart utilized only greenfield methods. Conclusions - The findings of this study may not be generalized to all industries, as only Lotte Mart was examined using the case analysis method. Therefore, the successful market entry modes of various companies should be explored in terms of FDI.