• Journal of Families and Better Life
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• v.20 no.1
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• pp.139-149
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• 2002

The aim of this study is to examine the consumer information behavior and consumer satisfaction in virtual community, and analyse influential variables on these. The data for this study were collected from members of virtual community for cosmetics in DAUM ( www.daum.net) through self-report questionnaires. Main findings are following; Virtual community consumer experiences satisfaction for products including information, and information behavior. And the greater information behaviors are associated with the greater satisfaction. And the virtual community consumers' information behavior and satisfaction don't differ largely by internet variables and socio-demographic variables. On the other hand, virtual community consumers' information behavior and satisfaction are associated with psychological variables like community membership, information wants, enduring involvements. In conclusion, these satisfactions make the effect of ‘feedback’ to information behavior, so these virtual community is able to be activated. And this also means that virtual community is Ideal space for consumer to expand information behavior.

• Korean Management Science Review
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• v.26 no.3
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• pp.169-184
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• 2009

Recently, mobile telecommunication businesses contend with each other to expand their customer base by using aggressive marketing strategies. In order to determine if there strategies are effective, customer's switching behavior needs to be studied. This study identifies and analyzes direct, indirect factors that may customer switching behavior : attractiveness of alternatives, network externality, and switching cost. Results reveals that attractiveness of alternatives, network externalities have a direct impact on customer switching behavior. These two factors also have moderating effects on customer switching behavior but the switching cost does not In short, network externalities and alternatives strategically determine the success of 3.5G service. In this regard, mobile business should improve their own attractiveness of alternatives by developing specialized service in 3.5G service.

• Architectural research
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• v.9 no.1
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• pp.39-45
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• 2007

The static behavior of continuous system is described by the elastic curve method or is approximately analyzed by a finite element method to be modeled as a discrete system. If a continuous system is constrained by linear constraints which restrict its static behavior, its behavior can be approximately described by the finite element method. It is not easy to describe the constrained behavior by continuous coordinate system. Starting from the generalized inverse method provided by Eun, Lee and Chung, this study is to expand the equation to the continuous systems, to perform the structural analysis of the beam under a uniform loading with interior spring supports, and to investigate the validity of the proposed method through applications.

• Korean Journal of Culture and Social Issue
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• v.17 no.2
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• pp.175-197
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• 2011

This study aimed to expand and reconstruct the Driving Behavior Determinants' factors in order to confirm the relationship between Driving Behavior Determinants(DBD) and drivers' reckless driving behavior level. To expand the structure of DBD, drivers anger, introversion and type A characteristics were added, which were never considered as related factors in existing DBD studies before. The correlations between the new factors of DBD and reckless driving behavior(includes driver's personal records of driving experiences for the last three years) were verified. A factor analysis result showed us that new DBD questionnaire consists of five factors such as, 'Problem Evading', 'Benefits/Sensation Seeking', 'Anti-personal Anxiety', 'Anti-personal Anger', and 'Aggression'. Also, reckless driving behavior consists of 'Speeding', 'Inexperienced Coping', 'Wild Driving', 'Drunken Driving', and 'Distraction'. The result of correlation between the DBD and reckless driving behavior indicates that inappropriate level of DBD is highly correlated with dangerous driving behavior and strong possibilities of traffic accidents. Based on these results, we might be able to discriminate drivers according to DBD level and predict their reckless driving behavior through a standardization procedure. Futhermore, this will make us to provide drivers differentiated safety education service.

• Science of Emotion and Sensibility
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• v.26 no.2
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• pp.3-12
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• 2023

The present study examines the impact of COVID-19 anxiety on employees' psychological resources and behaviors, drawing on the conservation of resources theory. We also investigate whether flexibility in work contexts has a meaningful effect on employees' responses to the pandemic. A total of 284 working adults participated in an online survey consisting of self-reporting questionnaires that assessed levels of COVID-19 anxiety, vigor, innovative work behavior, and flexible working arrangements. The results showed that the level of vigor mediated the positive relationship between COVID-19 anxiety and innovative work behavior, and the perceived level of flexible working arrangements moderated this mediation effect positively. The findings highlight the importance of considering employees' psychological resources and work arrangements in managing the negative impact of COVID-19-related anxiety. This study provides theoretical and practical implications for organizations to better understand the psychological processes that employees undergo during a crisis. Further research on diverse work settings and cultural backgrounds is needed to expand on the present findings.

• Korean Parent-Child Health Journal
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• v.17 no.1
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• pp.18-28
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• 2014

Purpose: The Purpose of this study was to investigate the relationships between resourcefulness and the health promoting behavior of high school girls. Methods: The subjects of this study consisted of 117 high school girls on S girls' high school. The data was analyzed with the SPSS computer program that includes descriptive statistics, mean, standard deviation, t-test, ANOVA, Pearson correlation coefficient and multiple regression analysis. Results: The mean age of subjects was 18.0 years old. The mean score of resourcefulness was 114.2. The most frequently practiced resourcefulness item was "By changing my way of thinking, I am often able to change my feelings about almost anything". The next most frequently practiced resourcefulness item was "My self-esteem increases when I am able to overcome a bad habit". There was no difference in the degree of resourcefulness with respect to the general characteristics. The mean score of health promoting behavior was 115.2. The group whose concerns over health was shown high health promoting behavior. The health education class group was shown high health promoting behavior. There was statistically significant positive correlation between resourcefulness and health promoting behavior of high school girls. Conclusion: The findings of this study provides promising evidence to construct further studies on the increasing health promoting behavior programs relating to high school girls. To increase health promoting behavior for high school girls, it is necessary to continue or possibly expand on existing health education programs.

• East Asian Journal of Business Economics (EAJBE)
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• v.5 no.2
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• pp.38-47
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• 2017

In today's highly unpredictable marketing environment, where the consumer demands and behaviors are continuously and rapidly changing therefore various factors of consumer impulse buying behavior are proving to be challenging for the existing and new business organizations. Shopping has become a relaxing and rejoicing activity for the consumers making impulsive buying as a socially acceptable and common practice. So by taking into account all these aspects, the objective of this study was to understand the factors affecting impulse buying behavior of the consumer. Store atmosphere and fashion involvement were selected as independent variables while consumer impulse buying behavior was taken as dependent variable for this study. Likewise, impulse buying behavior of consumers with different monthly household income was also analyzed in this study. Primary data was collected through a questionnaire from 250 respondents of district Faisalabad, and then it was analyzed by using various statistical techniques. The results indicated a significant positive impact of store atmosphere and fashion involvement on consumer impulse buying behavior. The study also revealed that among consumer groups with different household incomes; at least one group differed from others in impulse buying behavior. These results were consistent with previous literature. These results could provide information to the marketers and retailers for planning and execution of various marketing techniques. Moreover, educators could expand on the findings by developing new studies examining consumer impulse buying behavior.

• The Korean Journal of Food And Nutrition
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• v.25 no.2
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• pp.215-223
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• 2012

The principal objective of this study was to evaluate the consumption behavior of housewives in the Jeonju area with respect to their use of environmentally-friendly agricultural products(EAPs) and to assess the need for EAPs in childcare centers also in the Jeonju area. Self-administered questionnaires were given to and collected from 278 housewives 42.4% of whom employed and 57.6% were unemployed. Statistical data analysis was performed on the data collected using SPSS v. 12.0. The average score of awareness about EAPs was $3.57{\pm}0.56$. The percentage of subjects who purchased EAPS was 76.3% regularly. On this group, 40.3% purchased EAPs 1~2 times in week. Unemployed housewives purchased more than employed housewives by a statistically significant margin(p<0.05). The most-purchased EAPs were vegetables. The average satisfaction score that housewives reported in relation to foodservice provided in childcare centers was $3.66{\pm}0.58$. About 65% of the respondents felt that the EAPs-foodservice in childcare centers was an important factor for them in choosing of a childcare centers. Approximately 42% of the housewives responded that EAPs-foodservice in childcare centers was needed to improve the safety of foodservice provided in chidcare centers. The percentage of subjects who wanted to expand EAPs-foodservice in childcare centers even though the parents would have to bear some of the financial burden was 42.5%. A higher proportion of employed housewives wanted to expand EAPs-foodservice in childcare centers more than unemployed housewives, and this finding was statistically significant(p<0.05).

• 한국경영정보학회:학술대회논문집
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• 2007.06a
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• pp.690-698
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• 2007

By investigating Internet shopping malls from a viewpoint ofenvironmental psychology, this study tries to expand the subject of servicescape into the Internet rather than to confine it to physical space. This study empirically validates the effect of e-servicescape (hereinafter e-scape) on customers' cognitive and emotional responses which subsequently can lead to customers' behaviors. An analysis of 490 questionnaires found that e-scape influences the emotional and cognitive responses, ultimately triggering customers' behaviors. We also found that the effects of e-scape on customers' behavior may be mediated by customers' internal responses. Based on the analysis result, servicescape management is important on the Internet just as it is in physical space. Concepts such as e-scape management can be one of the effective strategies to make an Internet shopping mall distinguishable from other Internet shopping malls.

• 한국연소학회:학술대회논문집
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• 2012.11a
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• pp.329-332
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• 2012

The droplet behavior of 83.9 wt.% HAN water solution was investigated experimentally with various ambient temperature and nitrogen environment. At the initial stage of evaporation under thermal decomposition temperature of HAN, gradual decreasing of droplet diameter was observed. After that, the droplet started to expand due to the internal pressure build up by water nucleation inside the droplet. The micro explosion was observed at higher temperature than the decomposition temperature of HAN and the remaining droplet showed similar behavior of single composition droplet. The decreasing rate was augmented as the ambient temperature increasing.