• Journal of Korean Academy of Nursing Administration
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• v.2 no.1
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• pp.141-150
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• 1996

As the medical markets have gradually changed from suppliers' markets to consumers' ones, the demands for consumer-centered strategies of hospital management and marketing, improved medical services, etc., have been increasing. Under such circumstances, this study was aimed at evaluating the marketing policies of our hospitals centering around the internal, cxternal and mutual marketing for consumers, and thereby presenting more influential strategies for hospitals. For this purpose, the employees and patients of a third stage general hospital in Seoul were surveyed by means of a questionnaire. All in all, 285 patients and 284 employees answered the questionnaire. The results of the survey can be summarized as follows : First, patients come to a hospital directly, according to rumors or being introduced by its employee. Second, the important factors determining patients' choice of a hospital are facility, medical staff, traffic and employee. Other factors are patient's age, living area, distance between patient's house and hospital, etc. Third, patients' perception of a hospital affects their choice of the hospital. Fourth, employees and patients perceive differently the marketing strategies of the hospital. Fifth, well-planned marketing strategies may change some sources of inconveniences into those of conveniences. Based on the above findings, effective marketing strategies for gonoral hoopitale can be presented as followes. 1. The poblic relations of hospital should be established first with visiting patients and employees. 2. The marketing strategies should be-based on the factors determing patient's preferences for hospital. 3. The marketing strategies should be flcxiblc enough to complement the weak points of the hospital. 4. The marketing strategies should be directed towards the improved medical services as well as mutual actions between consumers and employccs. 5. The marketing strategies should take into consideration employees perception and thus induce their voluntary participation. All in all, the study may be limited in that its results cannot be easily generalizod due to its small size, patients' variublcs rather than qualitative medical services are primarily reviewed, and that it depended on a straight forward questlonnaire survey.

• Korean Institute of Interior Design Journal
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• no.13
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• pp.37-44
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• 1997

The aim of this study is to find out the changes that have happened to korea DA-BANG(tea-room). This survey was carried out from 1876 to 1997 and the subject of this study is korea DA-BANGS in Seoul. Following conclusions were obtained from this study. 1) DA-BANG came into being from Koryo ages and more DA-BANGS from 1920's. 2) DA-BANG has changed in the following order : GAEWHA DA-BAHG(that were used to meet, communicate and negotiate foreigners when out country was opening ports), MUNWHA DA-BANG(that were used cultural space for example, exhibitio, display etc.), SEANGWHAL DA-BANG(the place that used a part of living space ; meeting friends to make appointment, etc.), SANGUB DA-BANG(commercial tea-room ; the place that makes money.) 3) Considering early MUNWHA DA-BANG, we can regard the beginning of korea interior architecture as 1920's. 4) The decline of DA-BANG is due to the increase of vending machine, expensive tea, costly rent, employee's dear wages and customer's needs that pursues westernization and convenient life as well as the moodof more comfortable tea-room(for example, fresh air, agreeable mood etc.).

• Safety and Health at Work
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• v.10 no.2
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• pp.132-140
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• 2019

Background: Increasing workplace health-care perception has become a major issue in the world. Most of the health-related problems are faced because of the lack of health management instruments. The level of health care can be improved through workplace health well-being regulations. The aim of the present study is to formulate a conceptual model of physical checkup. Methods: This study applied conceptual theories and figures and used secondary data from articles and relevant websites for evaluating the validity of the study. Results: Annual health checkup increases health-care awareness perception of states, organizations, employees, and their families and manages the annual health record of employees, organizations, and states. Conclusions: Health care and awareness perception of states, organizations, employees, and families improves with annual health checkup, and annual health checkup also prevents unhealthy acts.

• Asia Marketing Journal
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• v.25 no.4
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• pp.194-206
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• 2024

The study aimed to analyze jay-customer behavior's impact on service industry employees' job stress to understand the importance of personnel management. Additionally, it aimed to identify strategies for managing job stress by examining perceived organizational support's moderating effects. The results show that the subdimensions of jay-customer behavior (i.e., verbal aggression, physical aggression, and sexual harassment) positively influenced employees' job stress. Second, job stress acts as a mediator between customer verbal and physical aggression and customer orientation, but not between customer sexual harassment and customer orientation. Third, organizational support had a moderating effect on the association between customer verbal aggression and job stress. This study demonstrates how jay-customer behavior negatively affects employees and threatens their well-being. It not only enriches the research on jay-customer behavior but also provides implications for service companies toward developing internal marketing strategies for enhancing employee happiness and fostering customer orientation.

• Korean Journal of Human Ecology
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• v.15 no.3
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• pp.373-384
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• 2006

This study analysed the effect of mothers' work status on time use in child care and use of market child care services. There were two major questions: Do self-employed (and family worker without being paid) mothers have a flexible work schedule and so can they care her child(ren) well? If it is true, is the work status as self-employee related to non-market child care services? To answer these questions, 1,196 samples were selected from the Time Use Data of 1999, which had been administered by Korea National Statistical Office. Major results were as follows: First, a mother who is family workers without being paid made time to care children frequently more than wage earners. Second, according to regression analysis, mothers' work status was one of the important variables to explain child care activity frequency. Third, among categories of child caring ('physical caring', 'non-physical caring', and 'caring of the others'), mothers spent more frequently in 'caring of the others', and had higher probability to use market child care services. But the more frequently a mother made time in 'non-physical caring' for her child, the lower probability to choose market child care services. In conclusion, it was certain that self-employed mothers benefit from a flexible time schedule at work places. But the relationship of child care activity frequency with use of market child care services was inconsistent.

• Journal of Korean Ophthalmic Optics Society
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• v.5 no.1
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• pp.181-186
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• 2000

This study has been implemented to identify the level of satisfaction of the Glass spectacle wearers on various services being given by optical shop workers and help them to provide services of higher quality to the spectacle wearers. The objectives of this study are the spectacle wearers who visited to the 5 Designated optical shops located in Seoul area. All the data has been collected for the 2 months period (Oct. 1 through Dec. 1. 1999.) By using structured, self-described research form. All the collected data were 250 copies in total but evaluated 222 copies only as we excluded 28 copies which has uncertain reply/contents. Major results are as follows: 1. The proportions of objectives by sex was male 54.1%, female 45.9% and by Academic career was University graduates 35.1%, High school graduates 32.4%. 2. The factors impects on the satisfaction level of spectacle wearers were the Employee's service and the status of frame. 3. the factors impacts on the intention for revisit the optical shops were facility status, the responsiveness on wearer s opinion and the employee s services. The factors impect the wearers to build up intention to recommend the visited optical Shops to the 3rd costomer were employee s services, the status of frames, the facility Status and the price level they paid. Considering the results of this study above mentioned, in order to raise up the satisfaction level of glass spectacle wearers, it s thought that the employee (optician) of optical shops have to well acquainted fluent knowledge on the glass spectacles and detailed to the spectacle wearers in a gentle manner and let them build up the reliabily.

• International Area Studies Review
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• v.22 no.2
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• pp.139-162
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• 2018

Although the hotel industry in China has shown great growth both quantitatively and qualitatively, there is a lack of management of employees who represent hotels in direct contact with customers. Therefore, this study examined the social support of Chinese 4, 5 star hotel employees in Shanghai as supervisory support, coworker support, and family support, and examined whether the social support of employees improves resilience and affects their psychological well-being. In order to analyze this, we surveyed 322 employees of Shanghai 4, 5 star hotels in China. Empirical analysis showed that supervisory support and family support had a positive effect on their resilience, while coworker support did not. In addition, the resilience of hotel employees has a positive effect on their psychological well-being. This study aims to provide a better understanding of social support and resilience, and to provide effective management of human resources management.

• Asian Journal of Business Environment
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• v.6 no.3
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• pp.15-20
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• 2016

Purpose - The aim of this article is to outline the concept of work engagement and the importance of job resources including supervisor support and coworker support pertaining to work engagement. Research Design, Data, and Methodology - The article discusses the concept of work engagement and what empirical evidences suggest about its relationship with job resources including supervisor and coworker support. Result - Critical review of the literature has indicated towards strengths and pitfalls of social support resources including supervisor and coworker at work, particularly with regards to work engagement thus, requiring further empirical attention. Accordingly, the article has also indicated towards the critical significance of meaningful work for fostering employee well-being at work. Conclusions - The article has highlighted noteworthy empirical gaps in the body of knowledge concerning to job resources including supervisor support and coworker support and their relationship with work engagement. The article has also underlined the lack of research and potential of 'meaningful work' towards enhancing work engagement as well as, acting as a moderator between supervisor support, coworker support and work engagement relationship.

• Safety and Health at Work
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• v.10 no.4
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• pp.476-481
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• 2019

Background: Mystery shopping is a method in which a company monitors quality of service and employee conduct and compliance with regulations using an evaluator posing as a customer. It is a typical tool of customer-centered bureaucratic control insofar as it provides overall and standardized evaluation of intangible elements of customer service as well as physical elements of service environments. The purpose of this study is to examine how mystery shopping is related to the health status of service workers in South Korea. Methods: Data from semistructured interviews with 15 workers were collected from January to April 2019 to obtain information on service worker experiences with mystery shopping. Data were analyzed using the constant comparison method. Results: Mystery shopping limits worker autonomy and stiffens the workplace environment by standardizing and monitoring labor processes for service workers. In addition, mystery shopping heightens work stress through increased labor intensity. Five mechanisms by which mystery shopping affects service worker health are identified and comprise (1) multifaceted and multilayered surveillance, (2) evaluator subjectivity and irrational requirements, (3) standardized rules combined with high pressure to achieve sales, (4) self-esteem degradation because of evaluator results, and (5) musculoskeletal disorders because of strict adherence to labor processes based on evaluator results. Conclusion: Mystery shopping as an evaluation method should be reconsidered not only in terms of health problems but also in terms of organizational efficiency and issues of human rights.

• The Korean Journal of Coaching Psychology
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• v.7 no.3
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• pp.27-55
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• 2023

Employee well-being, along with its associated barriers and improvement strategies, has become an escalating concern for researchers and organizations worldwide. This study examined the mechanism behind workplace bullying and depression, exploring the role of psychological safety as a mediating factor. Additionally, we investigated the potential impact of organizational compassion, distinguishing between supervisor and co-worker compassion, as a means of supporting employees subjected to workplace bullying. Based on an analysis of 392 online survey responses from full-time employees in South Korea, our findings demonstrate that workplace bullying undermines psychological safety, resulting in increased depression rates among employees. As anticipated, supervisor compassion mitigated the adverse effect of workplace bullying, whereas co-worker compassion did not exhibit the same moderating effect. These results emphasize the importance of fostering a supportive and compassionate work environment led by supervisors to lessen the strain on employee well-being. Theoretical and practical implications, along with directions for future research, are discussed.