• Title/Summary/Keyword: Element shop

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Construction of information database with tool compensation histories for the tool design of a pillar part (차량 필러부품 프레스 금형설계를 위한 금형보정이력 정보 데이터베이스 구축)

  • Kim, Se-Ho
    • Journal of Korea Society of Industrial Information Systems
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    • v.17 no.7
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    • pp.43-50
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    • 2012
  • Database for the information of the shape accuracy is constructed with the finite element stamping analysis of the center pillar member. Analyses are carried out in order to investigate the effect of tool compensation on the product quality previously performed by an expert in the press shop. The compensation procedure is provided with three sequences for improving shape accuracy of the member by reducing the amount of springback. The analysis result shows that shape inaccuracy in the product is caused by sagging and twisting phenomena from displacement of the section part due to excessive amount of springback. From the database with springback analyses, design modification guidelines are proposed for improving the shape accuracy. The guideline is directly applied to a member with the similar shape and the sound product is obtained successfully reducing the amount of springback.

Research on Coffee House Types and the Expressive Elements in Their Space Design - With a Focus on Coffee Houses in Hongik Univ. - (커피전문점의 유형과 공간디자인 마케팅 표현요소 연구 - 홍대 커피 전문점을 중심으로)

  • Kwak, Seong-Min;Kim, Kai-Chun
    • Korean Institute of Interior Design Journal
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    • v.20 no.4
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    • pp.118-125
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    • 2011
  • Despite the recent economic depression, the beverage industry is becoming as big as the bakery industry, reaching 3 trillion in scale. With the national income exceeding twenty thousand dollars, the consumption of coffee has greatly risen, of which professionals say that the coffee craze is only in the beginning stage. With this growth, the number of coffee shops is also increasing, and in order to increase competitiveness and to secure profit in the market economy, design marketing is being perceived as a very important factor. By examining domestic coffee shops and their space design, and deducting their marketing strategies and expressive elements of space design through SWOT analysis and 4P analysis, this research aims to analyze domestic coffee houses and their marketing strategies by case studies. This research shows how important expressive elements are through comparison of the various expressive elements of space design used in the individual types of coffee houses. Future research might investigate in depth about each element and their adequateness for the space types.

Analysis-based Die Face Design for the Improvement of Surface Quality for a Heat Protect Panel of an Automobile (차량용 열차단판의 면품질 개선을 위한 성형해석 기반 금형면 설계)

  • Kim, K.P.;Kim, S.H.;Lee, D.G.;Jang, K.C.
    • Transactions of Materials Processing
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    • v.17 no.4
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    • pp.278-283
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    • 2008
  • This paper concerns the die face design for a heat protect panel aided by the finite element forming analysis in order to eliminate the surface defect and to improve the surface quality. The CAE procedure of the stamping process is introduced in order to reveal the reason of surface inferiorities and to improve surface quality. Complicated shape of the product induces the surface inferiorities such as wrinkling due to the insufficient restraining force of the forming blank and the non-uniform contact of the blank with the tools. This paper proposes a new guideline for the die design which includes the modification of tool shapes and addition of the draw-beads on the tool surface for ensuring the increased the restraining force with the uniform contact condition. The effectiveness of the proposed design is verified by the forming analysis and is confirmed by the tryout operation in the press shop. The analysis and test results show that the modified process parameters such as tool shapes and draw-beads can reduce the tendency of wrinkling and improve surface quality.

Blockchain for the Trustworthy Decentralized Web Architecture

  • Kim, Geun-Hyung
    • International Journal of Internet, Broadcasting and Communication
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    • v.13 no.1
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    • pp.26-36
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    • 2021
  • The Internet was created as a decentralized and autonomous system of interconnected computer networks used for data exchange across mutually trusted participants. The element technologies on the Internet, such as inter-domain and intra-domain routing and DNS, operated in a distributed manner. With the development of the Web, the Web has become indispensable in daily life. The existing web applications allow us to form online communities, generate private information, access big data, shop online, pay bills, post photos or videos, and even order groceries. This is what has led to centralization of the Web. This centralization is now controlled by the giant social media platforms that provide it as a service, but the original Internet was not like this. These giant companies realized that the decentralized network's huge value involves gathering, organizing, and monetizing information through centralized web applications. The centralized Web applications have heralded some major issues, which will likely worsen shortly. This study focuses on these problems and investigates blockchain's potentials for decentralized web architecture capable of improving conventional web services' critical features, including autonomous, robust, and secure decentralized processing and traceable trustworthiness in tamper-proof transactions. Finally, we review the decentralized web architecture that circumvents the main Internet gatekeepers and controls our data back from the giant social media companies.

Effects of Reusing and the Recommendation Depending on the Satisfaction Rate of Coffee Shop Service Quality (커피전문점 서비스품질 만족이 재 이용 및 추천의도에 미치는 영향)

  • Kwon, Dong-Keug
    • The Journal of the Korea Contents Association
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    • v.11 no.5
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    • pp.449-465
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    • 2011
  • The purpose was to contribute substantially in terms of marketing strategic planning and implementation of coffee shops. Additionally, the target was set as the favorite coffee shops on the basis of the young people. Through the IPA Matrix, subdividion variable was derived and by using the variables in each quadrant, tested the variables that have significant effect on satisfaction, reuse, and recommendation intentions. The study results showed that there was a significant difference in the importance performance (IPA) difference analysis of coffee shop service quality elements and this proved that empirically, the expectations were different. Additionally, it was evident that there were statistically significant and not statistically significant elements in the relationship between service quality element and the overall satisfaction rate in each elements shown in the IPA. Through this, it was possible to provide the information on what service quality elements to focus and distribute. It was possible to understand that the ultimate goal should be satisfaction since the overall satisfaction positively affects the reuse and intention of recommendation and it was possible to re-confirm the previous studies which stated that overall satisfaction, reuse, and recommendation intentions have a positive influence.

A Case Study of Display Design of Space 'O'sulloc Teahouse' from the Point of Sequence Narrative (시퀀스 내러티브 관점에 따른 '오설록 티하우스' 공간의 제품 전시 디자인 사례 연구)

  • Yang, Hyeon-Jeong;Lee, Hyunsoo
    • Korean Institute of Interior Design Journal
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    • v.23 no.1
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    • pp.61-68
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    • 2014
  • Recently, there have been increasing attempts to pursue and express feelings such as sensibilities, emotions, and impressiveness in commercial spaces. One of such methods is to apply 'storytelling' to space designs. Applicability of storytelling to a space suggests that the contents of a space can be expressed through various mediums. Portraying events and situations through a single time continuity of a story is referred to as 'narrative'. The movement of users and sequence of contents are determined by a narrative. It provides different storytelling and a sense of place to each space through various roles, such as wide association, engraving, and image formation. A narrative can lead users to engage in different perceptions and behaviors even in spaces with the same content. Thus, this study is intended to examine the impact of space marketing in line with design narratives, assuming that narratives of commercial space designs will influence the formation of brand identity. The research methods are as follows. First, the definition of narratives in space design was established by examining narrative architectures. Second, design analysis tools for commercial spaces were established from the perspective of narratives through preceding studies. Third, the design narratives of different shops under the same brand were comparatively analyzed through a case study. To carry out a case study, a commercial space of 'O'sulloc' was selected, and its brand identity was studied from the narrative standpoint. The case study involved interior designs of 7 road shops of 'O'sulloc.' Among the 7 road shops, two of them with the biggest difference in design narratives were selected, and an observation survey was done on the users as a second analysis. Through the observation survey, actual design narrative experience was analyzed in 4 steps of introduction, development, turn, and conclusion. The findings are as follows. The design method of each shop varied, and different design elements were emphasized. Among various elements, the ones that reflect the brand identity of 'O'sulloc' the best were logo, product, and shape. During the process of narratives, the characteristics of each shop and user recognition and behavior varied depending on the degree of emphasis on a particular element. It suggests that space design narratives can influence the formation of brand identity. This study provides ideal directions of developing space designs necessary for forming brand identity from the standpoint of Korean traditional culture modernization. Future studies could discuss the economic feasibility of such designs.

Analysis of VMD Elements Characteristics of Chinese Lifestyle Shops (중국 라이프스타일 샵의 VMD 구성요소 특성 분석)

  • Kim, Hyeon Ju;Lee, Min Gyung
    • Journal of Digital Convergence
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    • v.19 no.11
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    • pp.267-278
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    • 2021
  • This study differentiated it from previous studies by selecting Chinese lifestyle shops in the current situation where lifestyle shops are rapidly emerging due to the increase in single-person households in China and changes in consumption patterns. The purpose of this study is to present basic data for establishing VMD strategies for domestic lifestyle shops wishing to enter China through the analysis of the characteristics of VMD elements. The results of this study are as follows.The research results are as follows. In the display elements of the VMD of Chinese lifestyle shops-GAROSU, CH'IN, and Nome, the appliances and props used differentiated shapes and materials according to the product concept and design. There seemed to be a difference depending on the concept of the lifestyle shop. Also, there were differences in the form of VP and the presentation method of PP and IP in VP, PP, and IP according to the store product group and the amount of products displayed in the presentation element. In a follow-up study, it is considered meaningful to conduct a study on domestic lifestyle shops and a comparative analysis of VMD between Chinese and domestic lifestyle shops.

Features of Selective Attention shown by Difference of Space Type in Department Stores - Focused on Observation Features Over Observation Time - (백화점 공간의 유형 차이에 나타난 선택적 주의집중 특성 - 주시시간의 경과에 나타난 주시특성을 중심으로 -)

  • Choi, Gae-Young;Kim, Jong-Ha
    • Korean Institute of Interior Design Journal
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    • v.24 no.6
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    • pp.145-153
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    • 2015
  • For this research with the objects of spaces in two department stores which can be referred to as representative facility of commercial space, observation test has carried out to estimate how much visitors rivet their eyes to the display of shops. In addition, to find out what effect the difference among the department types has on the selective attention to space element, the observation time was applied as a medium for estimation. The followings are the result from analyzing the observation frequency and the observation intensity feature of each section where the characteristics of design could be found at attention. First, both images of A and B had concentrative dominant-observation at left shops. In case of Image A, Customers began to observe the right shops very attentively after 25 seconds, and with Image B, the attentive observation at right and left took place alternatively after 35 seconds. In other words, regardless of the characteristics of shop displays, the left shops were observed first while in case of the observation after the early and middle time-frame the characteristics of shops were found to have effects on observation. Second, the normal observation showed some difference among attention sections over time while on the whole both images of A and B had the same highly attentive observation at the middle space. Accordingly, it could be concluded that the middle space was playing a faithful role as background for commercial spaces. Third, the ignorant observation, which is the opposite to the attentive observation, was found different between the images of A and B. When the ignorant observation is considered to have intentionality, it will be possible to set up the display which may attract the attention aggressively by the process of figuring out the characteristics of ignored shops.

The Study of SPA Brand Spacial Expression Applied to Experience Marketing - Focused on Flagship Stores in Myungdong - (체험마케팅을 적용한 SPA브랜드 공간 표현 특성에 관한 연구 - 명동 플래그쉽 스토어를 중심으로 -)

  • Woo, Ye-Seul;Kim, Kai-Chun
    • Korean Institute of Interior Design Journal
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    • v.21 no.2
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    • pp.123-132
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    • 2012
  • In the trend of concentrating on the consumer driven experience market as a new marketing concept according to the improvement of life standard and the change of consummation pattern, SPA brand has applied experience marketing strategies to the market successfully to be grown constantly with consumer secure and production of business benefit through brand image and positive consumer attraction. Therefore, this study aims to research the experiential representation element and attribute in the competitive Global SPA brand space due to the sustainable growth from the recent domestic fashion market based on the strategy type of the experiential marketing. Thus, the experiential marketing strategy type was drawn based on the experiential marketing and the theoretical reflections of Global SPA brand, and the SPA brand space was classified depending on the attribute of the commercial space for making the framework of case analysis, so it was progressed as the method of analysis through the experiential representation attribute in the SPA brand space. The marketing strategy and representation for advertising the image of company and product message by the SPA brand should be planned, so successful application of the experiential marketing to the shop is connected to the corporate interests, and forming the meaning more than space by impressing on the consumers the brand and arousing the emotional experience of the consumers and meeting the consumers' a variety of needs had effects on forming a lasting relationship between the brand and consumers. Therefore, this study is expected to be an opportunity to vitalize the domestic SPA brand behind the competition with the Global SPA brand.

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Development of Equations for Static Design Loads of Sphere Type LNG Tank with Cylindrical Extension (원통 확장부를 갖는 구형 LNG 탱크의 정적 설계하중 산출식 개발)

  • Shin, Sang-Hoon;Ko, Dae-Eun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.8
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    • pp.5060-5066
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    • 2015
  • The number of shop needed for the fabrication of sphere type LNG tank is proportional to that of the tank radius to be constructed. Due to limitation of facility investment including building sites, it is practically difficult to fabricate various size tanks of perfectly spherical shape in the yards. The efficient method to increase cargo tank capacity is to extend vertically the conventional sphere type LNG tank by inserting a cylindrical shell structure. In this study, equations for static design loads are developed for sphere type LNG tank with central extension. The results of this study will be combined with dynamic design loads to build the simplified analysis method which enable the precise initial estimate instead of time consuming finite element analysis.