• Asia Marketing Journal
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• v.25 no.4
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• pp.173-193
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• 2024

This study adopts organismic integration theory (OIT) to classify and contrast the predominant roles of five motivations (i.e., economic incentives, self-presentation, information acquisition, altruism, and enjoyment) in fostering three levels of behavioral engagement on brand-related social media content. This study further examines the moderating effect of personality (thinkers vs. feelers) on these relationships. The results of PLS-SEM reveal the greater impact of autonomous motivations on content consumption (enjoyment and information acquisition) and content contribution and creation (altruism and information acquisition), compared with controlled motivations (self-presentation and economic incentives). This study also finds that thinkers mostly engage on brand-related content for information acquisition and economic incentives, whereas feelers are mostly driven by enjoyment for content consumption and by altruism for content contribution and creation. This study addresses the inconsistency in prior research findings and provides practical implications to social media marketers.

• STI Policy Review
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• v.2 no.2
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• pp.11-24
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• 2011

S&T policy has been traditionally regarded as a sector policy; however, it is now evolving into an infrastructure innovation policy that forms the foundation of diverse types of policies. Simultaneously, environmental and energy policies formerly considered as sector policies are now being expanded and integrated into a higher level policy for sustainable development. With these changes underway, the importance of policy integration has increased. Efforts are being made to minimize contradictions between environmental, social, and innovation policies that emphasize proactive linkage among policies or place the highest priority on environmental policy following the theory of Environmental Policy Integration (EPI). Confronted with these policy changes, the Lee Myung-bak government announced "Low-Carbon Green Growth" in 2008 as national agenda for development that focus attention on environmental and energy issues. Economic policy and environmental policy have been traditionally seen in a conflicting relationship with different paths of policy development. However, the administration of President Lee is now emphasizing the synergy effects between the environment and economic growth with the concept of green growth. The green growth policy of the Korean government has great significance as it has built a momentum for incorporating social goals such as environmental values or sustainable development into economic growth-oriented policies; however, there remain many challenges due to the legacy of the development period that has dominated Korean society. The Korean government says it reflects "EPI" or "environmentalism" in policy goals; however, in reality it prioritizes development over the environment.

• Journal of Korea Trade
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• v.25 no.6
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• pp.1-19
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• 2021

Purpose - This paper aims at analyzing the functions and effectiveness of the cooperation agenda in Free Trade Agreements (FTAs), focusing on the cases of Asian countries. This paper estimates the contribution of this agenda to the sustainable development in Asia by providing the 'side payment' of the economic integration that encourages foreign investment and change in global value chains (GVC). Design/methodology - This study analyzes the functions of the cooperation chapter in FTAs by applying the cooperative game theory and reviewing the structures of the related FTAs. Also, as an empirical study, the existing FTA provisions and related development assistant programs in Asia are reviewed in this paper, especially focusing on the FTAs signed by Korea. Findings - Our main findings can be summarized as follows: The drawback of the economic integration, which would be the imbalanced economic benefit, can be redressed by the cooperation chapter in FTAs functioning as a 'side payment'. Indeed, as the examples of Korean FTAs show, more foreign investment and the GVC expansion in Asian countries have been encouraged thanks to the implementation of the cooperation chapters. Originality/value - This paper attempts to find how a legally binding agreement would influence the cooperation agenda in Asia which has never been analyzed despite the increasing number of so-called 'cooperation' chapters in the FTAs.

• Advances in nano research
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• v.16 no.3
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• pp.303-311
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• 2024

This paper conducts a thorough economic evaluation of integrating nanoparticles into concrete structures within the construction industry, aiming to elevate the material properties of concrete. Employing the Halpin-Tsai micromechanics theory for deriving the effective material properties of the nanocomposite concrete structure, the research investigates the nuanced impact of nanoparticles on various mechanical properties, including the modulus of elasticity, compressive strength, and their indirect effects on the percentage of reinforcement. Implementing the Euler theory to formulate the governing equation based on Hamilton's principle, the study delves into the pricing dynamics of nanoparticles and their influence on the overall cost structure of concrete structures. Notably, the findings reveal that a measured increase in the volume percentage of nanoparticles, up to 1%, results in a remarkable 78% improvement in elastic modulus and a substantial 142% reduction in armature percentage. Remarkably, from an economic perspective, the incremental cost associated with the integration of nanoparticles is relatively modest (around $1 per ton of concrete), considering the substantial enhancements in mechanical properties achieved.

• The Journal of Asian Finance, Economics and Business
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• v.3 no.2
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• pp.41-49
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• 2016

Since World War II nations have formed alliances for reasons of security and trade. Countries have seen international integration as an appropriate approach to resolving domestic and international political issues, improving their welfare by both transforming their infrastructures and increasing their foreign trade. While the majority of these relationships are straightforward d Turkey's relationship with the European Union is more complex due to differences in religion and, at times, political ideology from other Union members. As a candidate country Turkey has made advances towards the full membership of the European Union with the customs union being the most significant. The impact of customs union membership is discussed and the effects of the customs union on Turkey's trade and economy are examined from a perspective of different economic theories.

• Journal of the Korean Institute of Gas
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• v.23 no.1
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• pp.1-11
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• 2019

The Korean government has tried to introduce pipeline natural gas from Russia, instead of liquefied natural gas from Middle East Asia since 1990s. While this energy cooperation in North East Asia has been discussed in real politics and academic societies, the previous studies have shown the limits on policy implication because they just suggest necessity and possess the problems of weak theoretical frameworks. Therefore, this study tries to analyze the motivations, conditions, and stages for energy cooperation in this region from the viewpoint of economic integration theory. As a result of analysis, these countries in North East Asia have only one motivation, namely economic interest. On the contrary, they have several conditions including real benefit, complementation in economic structures, and convergence in policy goals. In conclusion, this study suggests that low level cooperation such as preferential trade agreement in the field of natural gas is possible and necessary in North East Asia.

• Journal of the Economic Geographical Society of Korea
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• v.26 no.3
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• pp.274-288
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• 2023

While the integration into global value chains has garnered attention as a rural development strategy, less is known about why some integrations are successful while others are not. This study draws on rent theory and on empirical examples from Jinju and Nonsan, the two biggest strawberry production regions in South Korea, to explore the mechanisms of Jinju creating and exclusively retaining monopoly rents from the exports. Based on five months of fieldwork and in-depth interviews with stakeholders, the findings show that a producer-driven chain integration into the overseas markets was possible in Jinju due to the natural barriers to entry based on an exportable variety, as well as the region's climate conditions being suitable to the variety. Moreover, the farmers have attempted to retain the monopoly rents and extra profits from public supports by associating producers. The horizontally associated farmers stabilized their positions by enhancing their bargaining power against exporters, as well as by managing access to the public supports by controlling memberships.

• The Southeast Asian review
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• v.22 no.2
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• pp.43-93
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• 2012

This paper examines the performances of economics for Southeast Asian studies and finds the relationship between economics and Southeast Asian studies in Korea. Based on this we try to find the direction and the way how economics contributes to Southeast Asian studies. First of all, we look into several journals on area studies, such as Review of Southeast Asia, and find out that economics researches on Southeast Asia are much fewer than expected. This shows that Korean economists are not much interested in the issue of Southeast Asia and reflects the academic differences as discipline in economics and interdisciplinary Southeast Asian studies. However, we could find the common area that economics and Southeast Asian studies can share. Also, we suggest some points that economics contributes to development of Southeast Asian studies toward a independent academic discipline. It includes the theory and methodology of international, and development economics. The rapid development of information and communication technology and the economic integration by globalization needs new and modified economic theory and methodology for research on Southeast Asia. Adopting the objective and statistical methodology of economics could level up Southeast Asian studies as social science. Also, Southeast Asian studies need to recruit more actively economics research topics and methodology. Economics could attribute to the development of Korean Southeast Asian studies.

• Journal of International Area Studies (JIAS)
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• v.22 no.2
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• pp.81-110
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• 2018

In this paper, we examined the regional economic integration, the trade negotiation strategy and bargaining power of the European Union through the logical structure of the three - dimensional game theory. In the three - dimensional game theory, the negotiator emphasized that the negotiation strategy of the triple side existed while simultaneously operating the game standing on the boundary of each side game, constrained from each direction or occasionally using the constraint as an opportunity. The study of three-dimensional game theory is aimed at organizing the process of coordinating opinions and meditating interests at the international level, regional level and member level by the regional union as a subject of negotiation. This study would compare and analyze the recently concluded EU-Japan EPA (Economic Partnership Agreement) negotiation process with the case of the EU FTA, and summarize the logic of the three-dimensional game theory applicable to the FTA of the regional economic partnership. Furthermore, the study would illustrate the strategies of the regional economic cooperatives to respond to negotiations. The area of trade policy at the EU level has already been completed by the exclusive power of the Union on areas where it is difficult to politicize with technical features. Moreover, the fact that the policy process at the Union level has not been revealed as a political issue, and that the public opinion process is a double-step approach. In conclusion, the EU's trade policy process constitutes a complicated and sophisticated process with the allocation of authority by various central organizations. The mechanism of negotiation is paradoxically simplified because of the common policy decision process and the structural characteristics of the trade zone, and the bargaining power at the community level is enhanced. As a result, the European Commission would function as a very strong negotiator in bilateral trade negotiations at the international level.

• International Journal of Contents
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• v.16 no.2
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• pp.92-101
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• 2020

Industrial integration is the innovative embodiment of regional economic theory. The promotion of industrial integration is conducive to improving the scale effect and spillover effect of the industry. Also, it has the power to radiate, drive, and lead the innovation and development of the whole industrial cluster. The purpose of this paper was to identify the most suitable development pattern of the ice-snow sports tourism industry in Zhangjiakou, one of the host cities of the 2022 Winter Olympics. This study combs the characteristics of the development of the ice-snow sports industry, and analyzes the current situation of the industry in Zhangjiakou based on the SWOT-AHP method. This paper argues that the integrated industry is the most suitable development pattern for the promotion of the ice-snow culture industry in Zhangjiakou. The following content will present effective countermeasures to accelerate the development of the ice-snow culture industry integration in Zhangjiakou from three aspects: industrial resource integration, industrial chain layout, and scientific and technological innovation. The IT live simulation technique facilitates identifying some vital elements during the data collection.