• Proceedings of the Korean Society for Technology of Plasticity Conference
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• 2001.05a
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• pp.205-208
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• 2001

Localized shear band is investigated through the analysis of one-dimensional model for simple shearing deformation of thermally rate dependent material. Generally mesh size or interval of nodes play an important role in determining the overall flow behavior of the material. In order to observe these size effects we adapted non-local theory by including higher order strain gradients of the equivalent strain into the constitutive equation for the flow stress. for the ease of convergence and numerical stability the inplicit finite difference scheme is employed.

• Journal of Information Technology Services
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• v.8 no.1
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• pp.11-27
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• 2009

Recently, IPTV attracts great attention along with the digital convergence of communication and media technologies. This study examined critical factors on the consumer's continued use of the IPTV service. Based on the expectation-confirmation theory and the innovation diffusion theory, we derived nine key factors in the research model-relative advantage, compatibility, ease of use, image, diversity of contents, interactivity, monetary value, social influence, and user satisfaction. Using the partial least square method, we found that content diversity and compatibility have a significant indirect effect on the continued use of the IPTV service via user satisfaction, and user satisfaction and social influence also have a significant direct impact on the IPTV use. These findings not only provide practical insights on the consumer acceptance of new technology-converging services, but also help managers to plan their marketing strategies better.

• Proceedings of the IEEK Conference
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• 1998.06a
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• pp.491-494
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• 1998

Due to the improvement of PC performance and windows-based OS, PC-based control system is gradually taking over industrial control in the industry site, replacing the closed proprietary syste. PC-based system gives the avantages of ease-of-use, cost-effectiveness, simplicity of maintenace and the flexibility to design I/O system using standard technology. While there are many real time software soltions, most of hardware solutions are closed, vendor-depednent, proprietary systems for large scale plants. In this paper, we suggest the method to configure PC-based I/O system based on standard technology which gives the avantages to use off-the-shelf products for system integration.

• Journal of Information Technology Services
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• v.7 no.4
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• pp.21-43
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• 2008

This paper develops the research model for the understanding of learner's usage intention in web based collaborative learning(WBCL) system. This model is based on the Davis' Technology Acceptance Model(TAM) and Social Interactivity Theory. Data is collected 225 University students from two different institutions. They were divided into 46 groups and asked to complete an online TOEIC preparation module using WBCL systems over 4 weeks. Data were collected at three points for each participant-before, 3 weeks after, and at the end of the online module. The result show that TAM based Belief factors(Usefulness, Ease of use, Playfulenss) are important determinants of usage intention in WBCL systems. The study also found the external factors of the extended TAM to be subjective norm, leader's enthusiasm in WBCL context.

• Journal of Fashion Business
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• v.18 no.6
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• pp.157-173
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• 2014

The purpose of this research is to investigate the effects of fashion companies' micro-blogging marketing activities on Chinese consumer attitudes and purchasing intentions. In this research, the technology acceptance model (TAM) was used as the research framework, and innovativeness, self-efficacy, and perceived enjoyment variables were included in the model. Through an online survey, 195 respondents participated in this study. The results were as follows: fashion innovation and self-efficacy have a significant positive effect on perceived usefulness, as well as ease of use. These two factors have a significant positive effect on perceived enjoyment. Furthermore, and most significantly, this perceived enjoyment has a significant effect on the consumer's attitude toward the company, and intention to purchase the fashion company's products.

• Journal of the Korean Chemical Society
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• v.53 no.2
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• pp.166-174
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• 2009

Quantum chemistry has many concepts that are either abstract or counterintuitive, giving students difficulties in understanding them. Fortunately, the advancement of web technologies provides us with hordes of powerful tools to produce rich multimedia web applications that supplement traditional classroom teaching. In this paper we present an approach to address this issue that combines interactive simulations and visualization on the web browser using Shockwave technology. With several examples, we show how to take advantage of the features of the Shockwave technology in developing web-based course material with ease.

• Journal of Distribution Science
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• v.17 no.7
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• pp.15-25
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• 2019

Purpose - e-Commerce is now one of the alternatives in shopping. Ease of Use and convenience aspects are the main supporting reasons that e-commerce is a trend for most people today. This study examines the relationship between the theory of technology to consumer behavior in using e-commerce applications. Research design, data, and methodology - The number of samples in this study was 600 samples from four major e-commerce made in Indonesia. The research method of this study Structural Equation Model (SEM) with AMOS and SPSS applications as analysis tools. Results - The results of this study state that most hypotheses support prior research and grand theory. On the other hand, the components of technology acceptance theory are mostly able to moderate variable consumer behavior in the digital era. Conclusions - The combination of essential elements of technology theory are oriented to the fundamental aspects of human beings as social beings. The most important thing for the development of the e-commerce industry to develop and be sustainable is the obligation to increase consumer confidence. The combination of components of technology theory and CCT can be a comprehensive marketing strategy and innovation to competitive advantage in the future.

• Journal of the Semiconductor & Display Technology
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• v.16 no.3
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• pp.8-13
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• 2017

In this paper, the measurement of the inner diameter dimension of the circular hole by using a machine vision system was studied. This paper was focused on the theory and key technologies of machine vision inspection technology for the improvement of measurement accuracy and speed of the micro circular holes. A new method was proposed and was verified through the experiments on Gray conversion, binarization, edge extraction and Hough transform in machine vision system processes. Firstly, the Hough transform was proposed in order to improve the speed increase and implementation ease, it demonstrated the superiority of Hough transform and improvement through a comparative experiment. Secondly, we propose a calibration method of the system in order to obtain exactly the inner diameter of the circular hole. Finally, we demonstrate the reliability of the entire system as a MATLAB-based implementation of the GUI program, measuring the inner diameter of the circular hole through the circular holes of different dimensions measuring experiment.

• The Journal of Asian Finance, Economics and Business
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• v.9 no.9
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• pp.75-91
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• 2022

This study assesses the Internet banking adoption tendency by existing bank customers of Bangladesh. Currently, almost all the leading banks in the country have implemented Internet banking platforms. However, the active user count remains relatively low and there hasn't been any conclusive research on the drivers and inhibitors of Internet banking. This study evaluates the reasons and quantitatively establishes the factors leading to the adoption and usage continuance of internet banking by existing bank customers. Responses from 460 bank account holders were collected via online questionnaires using a purposive sampling approach, and a core conceptual framework based on Technology Acceptance Model (TAM) and Technology Readiness Index (TRI) was used. The study concluded that internet banking adoption is significantly impacted by the ease of use, customer service, and technology familiarity. Similarly, customer satisfaction is affected by the perceived value and the perceived risk. Through regression analysis, it was found that usage continuance is 89% explained by adoption and customer satisfaction. Multi-group moderation showed significant impact by groups divided based on usage frequency, income level, and age. Perceived risk weakened the impact of perceived value and technology familiarity on usage adoption. Additionally, perceived risk reduced the impact of consumer satisfaction and usage continuance.

• The Journal of Asian Finance, Economics and Business
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• v.5 no.4
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• pp.117-125
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• 2018

As various types of information technology systems are becoming more pervasive than ever, many studies have evaluated the systems from the user perspective. Some of them have used surveys to measure consumers' cognitive responses to the target technology. However, this method may cause problems if the survey participants do not have a useful frame of reference for evaluating an unfamiliar system. To examine this issue, the current study empirically tested the effect of personal product knowledge on the predictability of a behavioral model, such as Technology Acceptance Model. A series of measurement invariance tests as well as multi-group comparison tests were conducted for rigorous examination of the data. Our analysis showed that the variance of attitude that is explained by the two believes (perceived usefulness and ease of use) was relatively small when the survey respondents had lower amount of product knowledge. Moreover, the group had weaker causal relationship between attitude and intention to use the technology, hindering the predictability of the research model. The results indicated that respondents should have a certain amount of knowledge of the target system in order to form accurate beliefs and behavioral decisions. The findings of this study provide important implications on sampling strategies for researchers with new technology.