• 정보관리학회지
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• 제19권3호
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• pp.237-261
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• 2002

본 연구는 기대와 성과간의 비교를 통하여 이용자 관점에서 도서관 온라인 서비스에 대한 품질을 평가하였다. 이를 위해 22개 SERVQUAL 문항에 정보품질에 관련된 7개 항목을 추가하여 총29개의 측정항목을 개발하였고, 대덕연구단지내의 한 연구 도서관을 대상으로 온라인 설문을 실시하여 데이터를 수집하였다. 요인분석 결과 온라인 서비스의 품질을 결정하는 요소인 서비스차원은 5개로 묶여졌고, 정보품질 차원은 별개로 분리되어 나타났다. IPA(Importance Performance Analysis) 분석결과 정보품질, 신뢰성, 그리고 보증성이 중요한 서비스 요소임이 밝혀졌고, 다중회귀분석 결과 이용자의 만족에 가장 커다란 영향을 미치는 서비스 요소로는 유형성과 정보품질인 것으로 규명되었다.

• 품질경영학회지
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• 제44권4호
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• pp.965-981
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• 2016

Purpose: This study aims to propose Kano-SERVQUAL integrated approach as an effective tool for evaluating auto service quality attributes to enhance the use of SERVQUAL. Methods: The Kano-SERVQUAL survey was conducted to evaluate customer perception for 28 auto service quality attributes which were obtained from auto service expert in 'H' company. The correlation analysis of SI(Satisfaction Index), DI(Dissatisfaction Index) and expectation values are conducted in this study. Results: The 28 auto service quality attributes are classified into attractive attributes and one-dimensional attributes. The results of this study show that the correlations between the customers' expectation values and DI is strongly positive correlation with 1% significance level, expectation values and SI is negative correlation with 10% significance level. Conclusion: The results show that the purposed Kano-SERVQUAL integrated approach provides a deeper understanding of service quality attributes in that it distinguishes the customers' expectation values between highly expected attributes(e.g. must-be attribute) and less expected attributes(e.g. attractive attribute).

• 품질경영학회지
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• 제31권2호
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• pp.51-68
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• 2003

This research addresses familiarity and degree of using Internet site and trust building to affect service quality in e-commerce. We assume that the familiarity and frequency of using Internet site affect perceived service quality of customer. Also it assumes that customer's trust building intermediates their relationships. Several hypotheses are set to test these assumptions empirically. Consequently, the results show that familiarity of using Internet site affects customer's perceived service quality significantly except for tangible. Also it is found that degree of customer's trust building intermediates the relationship between familiarity of using Internet site and customer's perceived service quality significantly. For gaining good trust of customer in Internet site, we suggest that familiarity should fit into customer's needs.

• 정보학연구
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• 제12권3호
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• pp.49-57
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• 2009

This Paper provides perceptual metrics for video quality based on properties of human visual system, and audio quality based on human audition. All metrics work without reference signals, allowing non-intrusive, in-service measurements. A simple and easy-to-learn user interface displays the metrics and saves them in popular file formats like CSV. In this paper, proposed method was able to various and corrective measurement for the multimedia service video quality. As that it was able to application to set up service guide line and the methode of measurement and system for the set up standardization of the high quality video service.

• 한국산업정보학회:학술대회논문집
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• 한국산업정보학회 2006년도 춘계 국제학술대회 논문집
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• pp.221-228
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• 2006

With the increasing use of the Internet improved Internet technologies as well as web-based applications, the effectiveness assessment of e-Learning has become one of the most practically and theoretically important issues in both Educational Engineering and Information Systems. This study suggests a research model, based on an e-Learning success model, the relationship of the e-learner's self-regulated learning strategy and the quality perception of the e-Learning environment. This research model focuses on the learning environment and on e-learning strategy. The former consists of learning management system, learning content quality and service quality that are provided by e-Loaming. The latter refers to the learners' self-regulated learning strategy. We will show the validity of the model empirically.

• 한국경영과학회지
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• 제29권2호
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• pp.1-18
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• 2004

Due to the change to the digital environments, the offer of services on the on-tine differs from one on the on-line. This paper Identifies what functions internet business organizations should fulfill to provide on-line services of good qualify and analyzes whether these functions lead effectively to the expected performance of Internet business firms. The components of service orientation in the Internet business organizations appear to be the servant leadership, customer treatment from the Internet service encounter, Internet service failure prevention and recovery, Internet service standards communication, Internet service training, and internet service rewards. Therefore, these determinants should be incorporated in the practices, Procedures, end routines of Internet business organizations in order to create and provide excellent Internet services. Furthermore, it is demonstrated that Internet service orientation has a significant effect on satisfaction by employees and customers, the value and quality of Internet service, and the firm's performance. This implies that the service orientation is an Important factor In the on-line service organizations and that the internet business can be successful when the service orientation is diffused throughout the firm's organizations. It is also shown that the important factors, which connect Internet service orientation and its performance, are the service quality, value of Internet service and customer satisfaction. That is, the service orientation can ultimately lead to the corporate performance when customers are satisfied after confirming the value and quality of Internet service by visiting the web site.

• 한국문헌정보학회지
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• 제45권1호
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• pp.287-310
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• 2011

이 연구는 우리나라 대학생 집단을 대상으로 대학도서관 전자책 서비스 만족도를 조사하였다. 전자책 이용에 대한 현황을 파악하고자 이용행태를 조사하였고, 전자책 이용행태와 전자책 서비스품질차원에 따른 만족도를 분석하였다. 분석결과, 대학도서관 전자책 서비스에 대한 전반적인 만족도는 평균 2.93으로 보통인 것으로 조사되었다. 또한 이용빈도가 높은 이용자일수록 만족도가 높았고, 저학년 집단에 비해 고학년 집단과 대학원집단이 전자책서비스에 대한 전반적인 만족도에서 유의미하게 높은 것으로 나타났다. 한편, 만족도에 가장 큰 영향을 미치는 전자책서비스품질차원은 콘텐츠이며, 도서관 지원서비스, 시스템 순으로 영향을 미쳤다. 이상의 분석결과를 토대로 향후 전자책에 기반한 대학도서관 서비스를 활성화하기 위해서는 도서관 홍보를 비롯하여 이용자 교육의 강화, 콘텐츠의 다양성과 최신성을 유지할 것을 제안하였다.

• 통상정보연구
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• 제6권1호
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• pp.77-98
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• 2004

This paper examines the major determinants affecting the user satisfaction on e-Trade portal sites in small and medium-sized exporters. The development of our research model is based on the empirical studies on the service quality of information system, web sites or Internet shopping mall, and on the factors influencing the user satisfaction. With the help of a regression analysis and factor analysis, five hypotheses are derived and tested. The results from regression analysis suggest that the user satisfaction of e-Trade portal sites is affected by information characteristics and ease of use of e-Trade portal sites. In addition, the user satisfaction of e-Trade portal sites is enhanced by support for international trade. Our findings will be useful, especially for those who are planning to build user-oriented e-Trade portal sites.

• 동아시아경상학회지
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• 제7권1호
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• pp.1-16
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• 2019

Purpose - For the development of fresh food shopping malls, consumers should continue to experience loyalty and favorability for the company's products or brands, and this should lead directly to purchase so that active word-ofmouth and recommendation should be encouraged. Therefore, the purpose of this study is to investigate the effect of e-service quality and e-ERM on e-loyalty with customer satisfaction and commitment as mediators. Research design, data, and methodology - This study was conducted by sample survey method on 320 online customers who have experience in using major online fresh food shopping malls for more than one year. Data analysis methods were frequency analysis, confirmatory factor analysis, reliability analysis, correlation analysis, and structural equation model analysis. Result - Hypothesis 1 through Hypothesis 7 were all supported. The results of this study suggest that e-service quality and e-CRM of online fresh food shopping malls have a significant effect on satisfaction and commitment. Therefore, the conclusion has been derived that the focus of this study, that such satisfaction and commitment have a significant effect on e-customer loyalty. has been supported theoretically and empirically. Conclusion - This study suggests that studies on customer loyalty based on activation commerce factors related to fresh food in online shopping malls will be an index that can reflect on customer's needs corresponding with future trends of not only online shopping malls but also offline shopping malls.

• 한국전자통신학회논문지
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• 제9권4호
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• pp.491-498
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• 2014

무선 접속을 통한 인터넷 서비스가 보편화된 최근 사람이 서비스를 이용하는 과정에서 실제로 느끼는 품질인 사용자 체감 품질(QoE; Quality of Experience)의 중요성이 더욱 강조되고 있는데 사용자 체감 품질은 서비스 품질 (QoS; Quality of Service)와 같이 객관적인 수치화가 불가능하다는 특징이 있다. 유선과는 달리 무선 접속을 통해서 제공되는 IP 서비스는 매우 많은 요인에 의해서 사용자 체감 품질이 영향을 받을 수 있다. 따라서 본 논문에서는 대표적인 무선 접속 서비스인 HSPA (High Speed Packet Access)를 통해서 음성 서비스가 제공될 때 측정 가능한 품질지표를 선정하고 이들에 대한 실측값을 통계적으로 분석하여 서비스 품질과 사용자 체감 품질 지표와의 상관관계를 밝히고자 한다. 분석 결과 RSSI (Received Signal Strength Indicator)와 전송 지연의 상관관계가 매우 높고 그에 이어 전송 지연과 MOS (Mean Opinion Score)와 매우 높은 상관관계를 가짐을 알 수 있었다.