• The Journal of Information Systems
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• v.32 no.2
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• pp.63-85
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• 2023

Purpose According to a recent survey, more than 90% of customers make purchase or use decisions for their products and services, primarily based on word-of-mouth(WOM) information (reviews, recommendations, ratings, etc.). However, few studies have explored what factors influence user's WOM intention in the context of OTT service. To address this gap, this study investigates the antecedent factors of WOM intention by adopting stimulus-organism-response (SOR) theory and pleasure arousal dominance (PAD) theory as a theoretical basis. Design/methodology/approach The research model consists of stimulus factors (diversity of original content, aesthetics, interactivity, personalization quality), emotional factors (pleasure, excitement, dominance), and behavioral factor (WOM intention). The research hypothesis was tested using the survey data collected from OTT service users of 305. Findings The result reveals that diversity of original content significantly affects on pleasure and arousal whereas it is not associated with dominance. Findings indicate that aesthetics positively influences pleasure, and interactivity is not associated with arousal. It is also proven that personalization quality has a positive effect on dominance. In addition, pleasure, arousal, and domination are proven to be positively and significantly related to WOM intention.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2004.05a
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• pp.479-482
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• 2004

This paper proposes a new framework for variability analysis in QFD. The proposed framework considers the uncertainty of the information contained in the house of quality chart and analyzes the variability resulting in the outcome. A new framework provides a dominance index and a difference index for each pairwise ECs. The indices are helpful to evaluate priorities of each pairwise EC.

• Journal of KIISE:Computer Systems and Theory
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• v.26 no.9
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• pp.1031-1041
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• 1999

기존의 한글에 대한 입술 애니메이션 방법은 음소의 입모양을 몇 개의 입모양으로 정의하고 이들을 보간하여 입술을 애니메이션하였다. 하지만 발음하는 동안의 실제 입술 움직임은 선형함수나 단순한 비선형함수가 아니기 때문에 보간방법에 의해 중간 움직임을 생성하는 방법으로는 음소의 입술 움직임을 효과적으로 생성할 수 없다. 또 이 방법은 동시조음도 고려하지 않아 음소들간에 변화하는 입술 움직임도 표현할 수 없었다. 본 논문에서는 동시조음을 고려하여 한글을 자연스럽게 발음하는 입술 애니메이션 방법을 제안한다. 비디오 카메라로 발음하는 동안의 음소의 움직임들을 측정하고 입술 움직임 제어 파라미터들을 추출한다. 각각의 제어 파라미터들은 L fqvist의 스피치 생성 제스처 이론(speech production gesture theory)을 이용하여 실제 음소의 입술 움직임에 근사한 움직임인 지배함수(dominance function)들로 정의되고 입술 움직임을 애니메이션할 때 사용된다. 또, 각 지배함수들은 혼합함수(blending function)와 반음절에 의한 한글 합성 규칙을 사용하여 결합하고 동시조음이 적용된 한글을 발음하게 된다. 따라서 스피치 생성 제스처 이론을 이용하여 입술 움직임 모델을 구현한 방법은 기존의 보간에 의해 중간 움직임을 생성한 방법보다 실제 움직임에 근사한 움직임을 생성하고 동시조음도 고려한 움직임을 보여준다.Abstract The existing lip animation method of Hangul classifies the shape of lips with a few shapes and implements the lip animation with interpolating them. However it doesn't represent natural lip animation because the function of the real motion of lips, during articulation, isn't linear or simple non-linear function. It doesn't also represent the motion of lips varying among phonemes because it doesn't consider coarticulation. In this paper we present a new coarticulation model for the natural lip animation of Hangul. Using two video cameras, we film the speaker's lips and extract the lip control parameters. Each lip control parameter is defined as dominance function by using L fqvist's speech production gesture theory. This dominance function approximates to the real lip animation of a phoneme during articulation of one and is used when lip animation is implemented. Each dominance function combines into blending function by using Hangul composition rule based on demi-syllable. Then the lip animation of our coarticulation model represents natural motion of lips. Therefore our coarticulation model approximates to real lip motion rather than the existing model and represents the natural lip motion considered coarticulation.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.23 no.3
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• pp.1-11
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• 2023

With the development of information and communication technology, the size of the online market is increasing, and with it, the mobile shopping market utilizing smartphones is also growing day by day. This indicates that the effective use of mobile apps can be a strategic choice for businesses, and this is also true in the tourism and travel industry. In particular, the continuous growth of the OTA (Online Travel Agency) industry based on platforms has accelerated with With Corona, and due to its importance, this study aims to investigate the impact of perceived quality factors of mobile accommodation apps on reuse intention through emotional responses. To test the hypotheses, 260 users of mobile accommodation apps were analyzed, and the results showed that information quality has a positive impact on pleasure and dominance, and service quality has a positive impact on arousal and dominance, and pleasure and dominance have a positive impact on reuse intention. Through these findings, this study clarifies the relationship between mobile accommodation app quality factors and reuse intention, and effective marketing strategies were suggested by providing basic data for improving app quality.

• The Korean Journal of Ecology
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• v.14 no.3
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• pp.257-271
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• 1991

Two types in the species-importance, one type of carpinus laxiflora, carpinus tschonoskii, quercus serrata, quercus grosseserrata and pnus densiflora community and another type of abeies koreana community classified by zurich-montpellier method, were recognized based on the data from 81 sample plots. The forme species sequence-importance curves were coincidred with the ideal curve calculated by preston's lognormal-distribution theory(1948), with small variations among five communities, and the latter with that of motomura's niche pre-emption hypothesis(1932). It seems that plant community classified by phytosociological method based on the unit concept coincide with the vegetation type recognized by species population analyse based on the continuum concept and the dominance-diversity reflrcts on the difference in the coenocline among their plant communities.

• Korean System Dynamics Review
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• v.15 no.4
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• pp.29-60
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• 2014

As every commentators has noted, bureaucratic corruption, which has complicated causes, is prevalent phenomenon in Korean society. Especially, most people realize that systemic corruption has a strong negative effect on society; however, only few studies reflect on the nature of 'systemic corruption' and it seems that no established theory explains the phenomenon. Thus, this study suggest that we look more carefully into the nature and mechanisms of 'systemic corruption'. Interdisciplinary approach based on the integrated model of structure-behavior to analyse the nature of bureaucratic corruption. The system dynamics method can test the mechanisms of 'systemic corruption'. With this way, the factors generating systemic corruption represent the relationships reinforcing and balancing within system dynamics model. This paper also consider 'isomorphism' and 'dominance' as control mechanisms to systemic corruption. From the CLD(Causal Loop Diagram), three main areas(rent in organization, networking, control mechanisms) are overlapped and it indicates dynamic relationships of systemic corruption in organizations.

• The Korean Journal of Ecology
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• v.19 no.3
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• pp.223-230
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• 1996

Five measurements of species diversity (richness index, diversity index, evenness index, dominance index and species sequences-importance curve) and their relationships with sltitude, tree age and community type were studied in $T\v{o}gyusan$ National Park, Korea. Altitude and tree age were the major variables explaining the differences of species diversity in the whole forest. Species richness index, diversity index and evenness index of Quercus mongolica and Pinus densiflora communities were lower than those of Carpinus laxiflora, Q. serrata, Fraxinus mandshurica, Q. mongolica - P. densiflora communities than that in the other communities. The species sequence-importance curve of the forest communities in $T\v{o}gyusan$ coincided with the ideal curve calculated by the lognormal-distribution theory.

• The Journal of Information Systems
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• v.15 no.1
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• pp.239-254
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• 2006

Currently, there emerges a high expectation on Qualitative Research in the Korean Management research community. The expectation stems from the problems and critiques of the dominance of Quantitative research in the Korean management research. This study deals with whether Qualitative Research can help solve those problems. First, several confusing terms related to Qualitative research are categorized; next the meaning of 'Qualitative' is discussed and the meaning and role of theory in Qualitative research is presented. Finally, this study provides some suggestions on how to execute Qualitative Research under the context of the dominance of Quantitative Research and recommends adding Qualitative research courses in the Korean Management curriculum.

• Journal of KIISE:Computer Systems and Theory
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• v.32 no.7
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• pp.368-376
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• 2005

Multiprocessor architecture becomes increasingly common on real-time systems as computer hardware technology rapidly progresses and the workload of real-time systems increases. However, efficient solutions for many real-time multiprocessor scheduling problems are not known. Hence many researchers apply uniprocessor scheduling algorithms to multiprocessor scheduling or devise new algorithms based on these algorithms. Such algorithms are EDF (Earliest Deadline First), LLF (Least Laxity First), EDF-US[m/(2m-1)], and EDZL (Earliest Deadline Zero Laxity), and comparative studies on them are necessary. In this paper, we show the dominance relation of these algorithms with respect to schedulability, and we prove EDZL strictly dominates EDF. The simulation results show that EDZL has high processor utilization and it causes a small number of preemptions.

• Information Systems Review
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• v.14 no.1
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• pp.105-128
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• 2012

The Culture and Arts Website, one of the parts of providing information related to culture and art utilizing internet, is the website that giving information of arts genre like theater, music, art, architecture, video, and literature. As growing interest in the field of culture and arts, market of this website has been increasing and providing customized content which each customer wants in the field of culture and arts. Developers of culture and arts website consider the website media for increasing and developing awareness about culture and arts. They are accelerating development of various business models and application of culture and arts website service which it meets trend of the times and customers needs. This study will seize about influencing factors to culture and arts website service of domestic website users and analyze how these factors affect loyalty through satisfaction and word of mouth. This study presented research model applied main parameters of PAD(Pleasure, Arousal, Dominance) theory emphasized human's emotions that they are expected to affect the loyalty of culture and arts website service users based on satisfaction and word of mouth. The researcher in this study surveyed students of Seoul S University who had experiences with such culture and arts website to validate the model empirically. The results, firstly, if you experienced feeling related to pleasure and dominance in culture and arts website, you would satisfy this website and it could lead to loyalty. Secondly, the feeling related to ventilation does not affect the loyalty through satisfaction and word of mouth. Thirdly, the results show that all of three factors of emotional responses do not influence the loyalty through word of mouth.