• Title/Summary/Keyword: Distribution strategies

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Swarm Control of Distributed Autonomous Robot System based on Artificial Immune System using PSO (PSO를 이용한 인공면역계 기반 자율분산로봇시스템의 군 제어)

  • Kim, Jun-Yeup;Ko, Kwang-Eun;Park, Seung-Min;Sim, Kwee-Bo
    • Journal of Institute of Control, Robotics and Systems
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    • v.18 no.5
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    • pp.465-470
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    • 2012
  • This paper proposes a distributed autonomous control method of swarm robot behavior strategy based on artificial immune system and an optimization strategy for artificial immune system. The behavior strategies of swarm robot in the system are depend on the task distribution in environment and we have to consider the dynamics of the system environment. In this paper, the behavior strategies divided into dispersion and aggregation. For applying to artificial immune system, an individual of swarm is regarded as a B-cell, each task distribution in environment as an antigen, a behavior strategy as an antibody and control parameter as a T-cell respectively. The executing process of proposed method is as follows: When the environmental condition changes, the agent selects an appropriate behavior strategy. And its behavior strategy is stimulated and suppressed by other agent using communication. Finally much stimulated strategy is adopted as a swarm behavior strategy. In order to decide more accurately select the behavior strategy, the optimized parameter learning procedure that is represented by stimulus function of antigen to antibody in artificial immune system is required. In this paper, particle swarm optimization algorithm is applied to this learning procedure. The proposed method shows more adaptive and robustness results than the existing system at the viewpoint that the swarm robots learning and adaptation degree associated with the changing of tasks.

Analysis of Purchasing Behaviors for Korean Elderly Consumers (한국 노년 소비자의 구매행동에 관한 분석)

  • Seo, Bong-Chul;Kim, Sook-Eung
    • Journal of Distribution Research
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    • v.10 no.4
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    • pp.23-39
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    • 2005
  • Recently, aging population will be coming out of the first magnitude demanders in this age. The purpose of the study is to present the basic data useful to get the public attention concerning the development of the consumer market of the elderly people by looking into the various factors which may influence the consumer. The results of the study will be very useful in establishing the relevant marketing strategies and in. providing the business opportunities for the elderly consumers in Korea. A survey was performed on actual Korean consumers aged over 55 and the results was compared with data previously reported in Korea and U.S.A.

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The Cultural Similarity Effects on the Industry of Medical Tourism (문화적 유사성이 의료관광산업에 미치는 영향에 관한 연구)

  • Zhang, Jun;Lee, Hoon-Young
    • The Journal of Industrial Distribution & Business
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    • v.9 no.1
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    • pp.67-76
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    • 2018
  • Purpose - With the worldwide aging problem and the development of globalization, customers prefer to seek affordable medical services with the higher quality overseas. This new trend has urged some destination countries to improve their services for the more competitive advantages over other countries. Literature research indicate that medical quality and cost may be the key factors influencing global patients' decisions. In the international environment, however, medical tourism destinations are selected due to cultural similarity between the hosting country and the customers' own country. The more similarity perceived between the two countries leads foreign patients to choose the considering country as the destination for medical tourism. However, little research has been conducted on this topic. Thus, we empirically investigate how cultural similarity influences Chinese medical customers' choice of the destinations. We also consider the factors related to medical competency and travel attribute which might affect customers' decisions along with some moderating roles of disease types. Research design, data, and methodology - We proposed a research model in order to confirm the relations among different variables of cultural similarity, medical competency, travel attractiveness, disease types, and destination choice. The questionnaire survey is processed in the more economically developed regions of China such as Beijing, Shanghai, and Jiangsu. Conditional logit regression is applied to analyze the data of 881. Results - Results indicate that cultural similarity is the important predictor of Chinese customers' decision to select a medical country. However, the effects of cultural similarity vary according to the disease types. We also find that medical competency and travel attractiveness influence their decisions with the moderating role of disease types. Conclusions - Cultural similarity is the important factor that influences Chinese potential medical tourists' decisions to select a destination. Marketing managers should consider the effects of cultural similarity when developing strategies for attracting Chinese medical tourists. Since medical competency and travel attractiveness are still the critical key elements for them to evaluate the destination countries, it is necessary to continuously improve medical service quality and facilities. The results also recommend that medical managers should sharpen their marketing strategies by segmenting Chinese potential customers in terms of disease types.

Influences of Motivations on Interactivity in the Live Streaming Commerce

  • KIM, Juran
    • The Journal of Industrial Distribution & Business
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    • v.12 no.10
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    • pp.43-57
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    • 2021
  • Purpose: This study focuses how motivations influence interactivity in the live streaming commerce context. Live streaming commerce involves the provision of e-commerce activities and transactions via a live streaming platform that offers real-time interaction, entertainment, social activities, and commerce. The purpose of study is to examine effects of motivations on perceived interactivity and the effects of perceived interactivity on attitude and intention to use the live streaming commerce. Research design, data and methodology: The study investigates key questions about consumers' motivation to use live streaming commerce and perceived interactivity by surveying 300 users of live commerce. Participants were asked whether they were live streaming commerce users who had experienced live streaming commerce before participating in the survey. The full survey required live streaming commerce users to respond to all the questions. Results: The study uncovered motivations for using live streaming commerce by finding information, entertainment, pass time, fashion/status and real time and perceived interactivity in the live streaming commerce. The results indicated motivation to use live streaming commerce positively influenced perceived interactivity. Perceived interactivity had positive effects on attitude toward brand. Attitude toward brand had positive effects on intention to use. Conclusions: Live streaming commerce is getting increasing attention from marketers because live streaming commerce has seamlessly integrated commerce, social activities, and hedonic factors. This study clarifies motivations and perceived interactivity in the live streaming commerce context. The study uncovers the relationships between motivations, perceived interactivity, attitude, and intention to use that contributes to the theoretical foundation and practical implications for marketing and management in the live streaming commerce context. Specifically, the study develops the theoretical contributions to perceived interactivity in the in the live streaming commerce context. The results also contribute to the practical implications for new marketing strategies that provides dynamic real-time interaction, exact information, and social and hedonic factors to attract consumers to indulge in the consumption processes. Marketing practitioners will obtain insights that can help them develop and manage brand strategies by understanding the influence of motivation and perceived interactivity in the live commerce context, which offers opportunities for contactless marketing and management.

An Empirical Study on the Subscribers' Usage and Attitude in the Korean Mobile Service Market (최근 국내 이동통신서비스 이용행태 분석)

  • Yu, J.E.;Lee, S.J.
    • Electronics and Telecommunications Trends
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    • v.37 no.3
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    • pp.74-84
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    • 2022
  • The Korean mobile service market has persistently grown with the number of subscribers and volume of mobile traffic. It shows the slow diffusion of 5G subscribers, and rapid growth of both the MVNO(Mobile Virtual Network Operator) market and unlocked mobile phones. Therefore, this study derives the direction of telcos' strategies and policy implications by empirically analyzing the usage and attitude of LTE and 5G subscribers. Our major findings are as follows: First, our current mobile service subscription market constitutes most long-term customers for their incumbent carriers only by device change from lock-in with bundle services. Mobile tariffs, data speed, and benefits of bundle services are important factors affecting choices and customers' satisfaction with a provider and intentions of churning to another. Second, demand and satisfaction for using 5G are less because speeds and service tariffs act as pain points for 5G services. Third, the users' high preferences for MVNOs and unlocked mobile phones are linked to their subscription to MVNOs' low-cost plans with unlocked mobile phones on online channels. These streams lead to a big change in the market competition that MNO(Mobile Network Operator)s' market shares are expected to decrease and MVNOs' shares will be increased by two times, in the near future. Therefore, MNOs need to change their distribution strategies from offline to online channels and try to resolve the stereotype, "mobile tariffs are expensive," by enhancing their service values. Finally, as consumers prefer one-stop service in the same channel regardless of the distribution channel, policies should focus on the consumers' needs for convenience rather than on the channel separation for perfectly unlocked mobile phones.

Management strategy through analysis of habitat suitability for otter (Lutra lutra) in Hwangguji Stream (황구지천 내 수달(Lutra lutra) 서식지 적합성 분석을 통한 관리 전략 제안)

  • Song, Won-Kyong
    • Journal of the Korean Society of Environmental Restoration Technology
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    • v.27 no.4
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    • pp.1-14
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    • 2024
  • Otters, designated as Class I endangered wildlife due to population declines resulting from urban development and stream burial, have seen increased appearances in freshwater environments since the nationwide ban on stream filling in 2020 and the implementation of urban stream restoration projects. There is a pressing need for scientific and strategic conservation measures for otters, an umbrella and vulnerable species in aquatic ecosystems. Therefore, this study predicts potential otter habitats using the species distribution model MaxEnt, focusing on Hwangguji Stream in Suwon, and proposes conservation strategies. Otter signs were surveyed over three years from 2019 to 2021 with citizen scientists, serving as presence data for the model. The model's outcomes were enhanced by analyzing 'river nature map' as a boundary. MaxEnt compared the performance of 60 combinations of feature classes and regularization multipliers to prevent model complexity and overfitting. Additionally, unmanned sensor cameras observed otter density for model validation, confirming correlations with the species distribution model results. The 'LQ-5.0' parameter combination showed the highest explanatory power with an AUC of 0.853. The model indicated that the 'adjacent land use' variable accounted for 31.5% of the explanation, with a preference for areas around cultivated lands. Otters were found to prefer shelter rates of 10-30% in riparian forests within 2 km of bridges. Higher otter densities observed by unmanned sensors correlated with increasing model values. Based on these results, the study suggests three conservation strategies: establishing stable buffer zones to enhance ecological connectivity, improving water quality against non-point source pollution, and raising public awareness. The study provides a scientific basis for potential otter habitat management, effective conservation through governance linking local governments, sustainable biodiversity goals, and civil organizations.

Strategies of Local Terrestrial Broadcasting Companies since the Introduction of Comprehensive Programming Channels (종합편성채널 도입에 따른 지역 지상파방송 대응 전략)

  • Jeong, Jong-Geon
    • The Journal of the Korea Contents Association
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    • v.11 no.7
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    • pp.192-209
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    • 2011
  • This study looked into coping strategies of local terrestrial broadcasting companies in the media market, since the introduction of comprehensive programming channels was confirmed. Local terrestrial broadcasting companies vulnerable to market competitiveness are driven more out to the difficulty of survival in a limited advertising market with the advent of comprehensive programming channel. and Local terrestrial broadcasting receive discriminative application than comprehensive programming channel. They have reverse discrimination in must-carry, broadcasting area, programming regulation, advertisement regulation, broadcasting development fund. Hence, Local terrestrial broadcasting needs diverse countermeasures at difficult media circumstances. Above all, Competitive content reinforcement is desperately needed. That's why content distribution structure needs diversification. And, It is necessary for local terrestrial broadcasting companies to diversify the content distribution system. As a way to expand distribution structure of local broadcasting, the introduction of local programming regulations for total amount will be highlighted in the nationwide network program. The mandatory policy that programs produced by local terrestrial broadcasting companies will be broadcast regularly in prime time through a nationwide network is an example. In addition to developing high content independently, 2nd Multiple channels of distribution is needed. It has to be supplied to various platforms including local broadcasting, SO and etc. In addition, it is necessary to activate regional co-production program between local terrestrial broadcasting companies and regions. Time rate between central stations and local terrestrial broadcasting companies must be distributed practically. And also, local terrestrial broadcasting companies in addition to ad revenue model to themselves and their own businesses by expanding the sponsorship to strengthen the competitiveness will have to nurture self-sustaining. Moreover they must have enlarge economy of scale through widen of broadcasting area.

Distribution, Habitat Characteristics and Assessment of the Conservation Status of a Rare Mistletoe Species, Loranthus tanakae(Loranthaceae) in Korea (희귀식물 꼬리겨우살이의 분포와 생태적 특성 및 보전지위 평가)

  • Lee, Su Gwang;Chung, Jae Min;Kim, Sung Sik;Woo, Su Young;Kang, Ho Duck
    • Journal of Korean Society of Forest Science
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    • v.102 no.3
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    • pp.428-436
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    • 2013
  • To obtain biological basic data for the conservation strategies establishment of a rare mistletoe species, Loranthus tanakae(Loranthaceae) in Korea, the distribution range, habitat characteristics and an assessment of the conservation status on the natural populations of L. tanakae were investigated. As a result, the natural populations of L. tanakae were distributed in Bakdudaegan from Mt. Chiri to Mt Seorak in Korea penninsula, and 97.8% of surveyed individuals of the mistletoe species were found in Gangwon province. In natural populations, 1,385 individuals of L. tanakae were parasitic on 480 host trees, and distributed in sunshiny ridges of mountains of altitude range of 353 m to 1,250 m. The range of host trees of L. tanakae were composed of 5 families, 6 genera, 9 species, 1 subspecies, and of these, Quercus mongolica was preferred with 81.5% (389 trees among 480 host trees). As a result of assessing the conservation status through IUCN, L. tanakae was evaluated as Vulnerable (VU). It was considered that Mt. Seorak, Mt. Taegi and Mt. Odae population as habitats with the highest density of distribution of natural populations of L. tanakae should be designated as the protected areas. Thus, conservation strategies and related methods of the natural populations of L. tanakae were also discussed for the sustainable conservation.

Spatial-temporal distribution of carabid beetles in wetlands

  • Do, Yu-No;Jo, Hyun-Bin;Kang, Ji-Hoon;Joo, Gea-Jae
    • Journal of Ecology and Environment
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    • v.35 no.1
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    • pp.51-58
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    • 2012
  • In this study, we investigated carabid beetles residing in the wetlands to understand their ecological adaptation and strategy selection associated with restricted resources and habitat limitation. The species richness, abundance, seasonal activity, and spatial distribution of the carabid beetles between the Mujechi Wetlands (wetland sites) and Mt. Jeongjok (mountain sites) have been compared. A total of 1,733 individual beetles from 30 species were collected and classified at the studied sites. The wetland sites were identified as having lower species richness and abundance for carabid beetles when compared with the adjacent mountain sites, whereas these beetles were observed to be dominant in the wetland sites than in the adjacent mountain sites. Calosoma inquisitor cyanescens, Carabus sternbergi sternbergi, and Carabus jankowskii jankowskii species were dominant in both the wetland and mountain sites. These species showed significantly different seasonal activity patterns in the wetland sites relative to the mountain sites. Although the three listed carabid species were observed to be widely distributed throughout the wetland sites, they still showed preference for drier sites, which clearly shows a distinction in their habitats. The results of the spatial-temporal distribution of carabid beetles in the wetland sites reflect their special strategies regarding space and time partitioning for maintaining their population. The distribution patterns of carabid beetles in the wetland sites also showed the desiccation gradient and environmental changes prevalent in wetlands. Ecological surveys, which use carabid beetles in the wetlands, can then be performed when restoring wetlands and for establishing management practices for improving the habitat quality.

Reinforcement Tasks for the Competitiveness of the Traditional Markets - A Case Study of the Jeju Province - (전통시장 경쟁력 강화를 위한 정책적 과제- 제주지역을 중심으로 한 사례 연구 -)

  • Kim, Hyoung-Gil;Kim, Yun-Jeong
    • Journal of Distribution Research
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    • v.16 no.5
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    • pp.85-101
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    • 2011
  • Just as traditional markets nationwide, traditional markets in Jeju area also face a crisis due to expansion of new distribution channel and price competitiveness of large distribution companies. There are various support programs currently being carried out to prevent all risk factors of the traditional markets as government policies. But, these programs have failed to bring a positive change due to lack of specialized products of the traditional market, lack of systematic marketing and customer management, lack of market vendors' consciousness reformation. The purpose of this study is to prepare political measures to promote the revitalization of traditional markets in Jeju area and overcome these limits. To achieve this, this study analyzed the conditions of traditional markets in Jeju area and presented the specialization of items and service for each traditional market, establishment of growth strategies in connection with tourist industry and reinforcement of marketing competitiveness as measures to create a synergy effect.

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