• 제목/요약/키워드: Distribution park strategy

검색결과 277건 처리시간 0.039초

해외시장 진입전략에서 창의성과 흡수역량, 전략적 지향성이 미치는 효과에 대한 연구: 게임산업을 중심으로 (The effect of creativity, absorptive capacity and strategic orientation on the distribution strategy of foreign market entry : Focused on Game Industry)

  • 박영은
    • 문화경제연구
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    • 제17권2호
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    • pp.29-62
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    • 2014
  • 대표적인 지식기반산업, 창조산업으로 인식되고 있는, 문화콘텐츠 산업의 하나인 게임산업은 전통적인 제조업의 해외진출과는 달리, 제품 혹은 프로젝트 기반으로 해외진출에 대한 전략과 성과가 달라진다. 따라서 이에 대한 접근도 각각의 콘텐츠 단위로 달리해야 하며, 어떠한 요인들로 인해 이들의 해외진출 의사결정과 결과가 달라지는지 살펴볼 필요가 있다. 이에 본 연구에서는 게임 산업에서 해외시장 진입 선택에 영향을 미치는 '전략적 지향성' 요인을 중심으로, 이들의 선행변수 및 후행변수에 대해 살펴보고자 한다. 본 논문에서는 팀 단위(team level)로 제품이 개발되어 각각의 해외시장별로 어떠한 전략적 지향성을 띄며 진입유형 선택에 이르게 되는지 살펴보기 위해 온라인 게임 252개의 케이스를 가지고 살펴봤다. 본 연구결과에 따르면, 팀 흡수역량이 혁신지향성에 미치는 관계를 제외한 모든 잠재변수들(창의성, 흡수역량, 시장지향성, 혁신지향성, 해외시장 성과)간의 인과관계가 유의하게 나타났다. 본 연구는 창의성과 흡수역량, 시장지향성 및 혁신지향성을 해외시장 진입 방식과 통합적으로 연결시킴으로써 기존의 전략 및 국제경영 관련 이론들을 보충하고, 문화콘텐츠 상품의 해외진입(배급) 전략을 설명하기 위한 이론적 및 실무적인 시사점을 제공해준다.

동해 ARGO 플로트의 투하 전략 (Deployment Strategy of ARGO Floats in the East Sea)

  • 박종진;박종숙
    • Ocean and Polar Research
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    • 제37권3호
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    • pp.179-188
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    • 2015
  • This study was carried out to determine the optimal number of ARGO floats in the East Sea in order to maximize their applications. The dominant spatio-temporal scale, size of the domain, and the typical float lifetimes in the East Sea were taken into consideration. The mean spatial de-correlation scale of temperature on isobaric surfaces reaches about 60 km. The minimum necessary number of floats is about 82 on average in order to secure independent ARGO profiles with the de-correlation scale. Considering the float lifetimes, about 27 floats per year should be deployed to maintain the 82 ARGO float array every year. To obtain spatially uniform distribution of ARGO float data, mean residence time and dispersion rate (basin area/residence time) of ARGO floats were evaluated in each basin of the East Sea. A faster (slower) dispersion rate requires more (less) ARGO floats to maintain the spatially uniform number of floats. According to the analysis, it is likely that the optimal ratio of the number of floats for each basin is 1:2:4 corresponding to Ulleung Basin:Yamato Basin:Japan Basin. In order to maintain relatively uniform ARGO observing networks, it is necessary to establish a long-term plan for deployment strategy based on float pathways and the dispersion rate parameters estimated by using currently active ARGO float trajectory data as well as reanalysis data.

EHC 기반 Urea-SCR 시스템 히터 표면온도 분포의 1-D 모델링 (1-D Modeling of Heater Surface Temperature Distribution in EHC-based Urea-SCR System)

  • 박선홍;손지현;문석수;오광철;장성욱;박성서
    • 한국분무공학회지
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    • 제27권1호
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    • pp.11-17
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    • 2022
  • In upcoming Post Stage-V and Tier 5 regulations of construction machineries, nitrogen oxide (NOx) emissions are strictly limited in cold start conditions. In response to this, a method of improving NOx conversion efficiency has been applied by installing an electric heating catalyst (EHC) in front of conventional urea-SCR systems so that the evaporation and thermal decomposition of urea-water solution can be promoted in cold start conditions. In this strategy, the evaporation and thermal decomposition of urea-water solution and corresponding NOx conversion efficiency are governed by temperature conditions inside the EHC. Therefore, characterizing the temperature distribution in the EHC under various operating conditions is crucial for the optimized operation and control of the EHC in Urea-SCR systems. In this study, a 1-D modeling analysis was performed to predict the heater surface temperature distribution in EHC under various operating conditions. The reliability of prediction results was verified by comparing them with measurement results obtained using an infrared (IR) camera. Based on 1-D analysis results, the effects of various EHC operation parameters on the heater surface temperature distribution were analyzed and discussed.

Current Status and Future Prospect of the Kimchi Industry

  • KWON, Lee-Seung;PARK, Hyeon-Young;LEE, Se-Rin;LIM, Hyeon-Jin;KWON, Young-Eun
    • 웰빙융합연구
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    • 제4권2호
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    • pp.1-13
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    • 2021
  • Purpose: This study analyzed the general status and conditions of the kimchi industry in Korea. The purpose of this study is to contribute to the information of a desirable kimchi market by analyzing the distribution, price, market, and consumers of kimchi based on the current status and status of the kimchi industry in Korea. Research design, data and methodology: This study basically conducted research design and analysis based on theoretical consideration and kimchi market data. Results: The conclusion of the study is that in order to globalize kimchi, it is expected that a strategy to target overseas markets with relatively low competition through a low-salt diet and premium strategy along with the image of Western health is expected. Conclusions: In Korea, small and medium-sized companies can target the B2B (Business-to-Business) market first and then target department stores or convenience stores at a stable time in the future to expand sales channels and profitability through premium or low-cost policies. Another strategy is to target overseas markets as soon as the company stabilizes through B2B. Therefore, in the kimchi industry, it is necessary to establish a sales/marketing strategy according to what position and position of one's own company in the kimchi industry.

스마트 환경에서 오프라인, 온라인, 옴니채널 선호도의 영향요인에 관한 한·중 비교연구 (A Study on Influencing Factors of Channel Preference)

  • 박정렬;권순동;박현정
    • Journal of Information Technology Applications and Management
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    • 제23권2호
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    • pp.239-261
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    • 2016
  • Wide use of smart and high performing mobile device makes consumers use diverse distribution channels, composed of online and offline channel. Smart companies are trying to deploy omni channel. In order to successfully integrate these diverse channels, it is necessary to understand consumers' preference of channel choice. Thus, this study was focused on the influencing factors of channel preference such as price sensitivity, consumer innovativeness, time pressure, and need-for-touch. And this study compared these influencing factors between Korea and China, and drew meaningful message for e-commerce companies and offline distribution companies.

A Novel Photovoltaic Power Generation System including the Function of Shunt Active Filter

  • Park, Minwon;Seong, Nak-Gueon;Yu, In-Keun
    • KIEE International Transaction on Electrical Machinery and Energy Conversion Systems
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    • 제3B권2호
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    • pp.103-110
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    • 2003
  • With significant development of power electronics technology, the proliferation of nonlinear loads such as static power converters has deteriorated power quality in power transmission and distribution systems. Notably, voltage harmonics resulting from current harmonics produced by the nonlinear loads have become a serious problem in many countries. Many photovoltaic power generation systems installed in building systems have harmonics that are the worst object for distribution systems as a utility interactive system, and it tends to spread out continuously. Proposed and implemented in this paper is a multi-function inverter control strategy that allows a shunt active filter function to the power inverter of the photovoltaic power generation system established on a building system. The effectiveness of the proposed system is demonstrated through the simulation of a hypothetical power system using PSCAD/EMTDC.

배전선로 고장예지를 위한 애자의 고장징후 특성에 관한 연구 (A Feasibility Study on the Characterization of Incipient Insulator Failure for Distribution Fault Prediction)

  • 신정훈;김태원;박성택;김창종
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 1997년도 추계학술대회 논문집 학회본부
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    • pp.245-249
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    • 1997
  • A feasibility study on the characterization of incipient insulator failure for distribution fault prediction is presented. In this study, real distribution data was collected and analyzed to isolate incipient failure signatures or parameters which were expected to show distinct behaviors before and after failure incident. Several signal analysis methods were applied to isolate the parameters and a new strategy of analysis, the event-date concept, was also applied to find a relationship between non-harmonic and high frequency signal activities and imminent insulator failures.

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엑티브필터를 사용한 태양광 발전시스템의 출력제어 (Control Method of Output of PV Generation System using Shunt Active Filter)

  • 성낙권;박민원;유인근
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 2002년도 춘계학술대회 논문집 전기기기 및 에너지변환시스템부문
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    • pp.225-227
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    • 2002
  • In this paper, novel concept of a photovoltaic(PV) power generation system adding the function of active filter(AF) is proposed. Even PV power generation system can be treated to a harmonics source for the power distribution system, it is necessary that the function of AF system in grid connected PV power generation system. Active Filters intended for harmonic solutions are expending their functions from harmonic compensation of nonlinear loads into harmonic isolation between utilities and consumer, and harmonic damping throughout power distribution system. So, the PV system combined the function of AF system can be usefully applied in power distribution system. Here, the control strategy of PV-AF system is introduced.

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미국 동부 지역의 고추 제품 유통 현황 (Distribution Present Condition of Red Pepper Products in the Eastern U.S.)

  • 박재복;구경형;홍석인
    • 식품기술
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    • 제23권4호
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    • pp.584-591
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    • 2010
  • 본 내용은 2010년 9월 11일부터 9월 18일까지 국내 고추주산지 지자체 고추관련 해외 고추산업 동향과 유통구조, 연구현황 등에 관한 기술정보 수집과 향후 고추가공제품 수출전략을 수립하고자 세계 최대 고추 수입국인 미국의 고추주산지 뉴멕시코주의 고추산업을 견학하고 뉴멕시코대학에서 개최되는 20회 국제고추학술대회(9월 12일~14일)에 참석하였다. 또 LA 및 볼티모어 지역 대형 미국 및 한국 식품유통업체를 방문하여 해외 고추가공제품의 유통현황과 국내산 고추조미료의 유통구조의 문제점을 조사하여 교포 및 현지인에게 적합한 고추조미료 생산기반을 구축하고 해외시장 수출증대방안을 마련하고자 하였다.

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A Study on the Impact of Cultural Contact Service on Brand Equity

  • SHIN, Ok-Chul;PARK, Jin-Woo
    • 유통과학연구
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    • 제18권6호
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    • pp.15-24
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    • 2020
  • Purpose: The ultimate purpose of this research is to analyze the influence of direct service experience on brand equity components and continuance intention by focusing on cultural marketing at airport, as a huge market place. Design/methodology: This study examines how the cultural contact experience of an airport's cultural marketing activities affect the brand equity components, as well as how these factors affect the continuance intention. A questionnaire survey is conducted for airport users and a total of 313 copies of the questionnaire are analyzed using a structural equation. Results: The results demonstrate that cultural contact service has a positive effect on brand awareness, brand meaning, and perceived value, and all factors of brand equity components have a positive effect on continuance intention. In addition, MTE also has a significant effect on continuance intention. Conclusions/implications: The purpose of this study was to investigate the relationship between the cultural contact and brand attachment of tourists experiencing airport cultural marketing services on the composition factors of airport brand equity. The results of this study can be used not only as basic data to help establish a cultural marketing strategy at an airport, but also as to aid establishing and implementing a long-term marketing strategy for the sustainable growth of an airport.