• 제목/요약/키워드: Distribution Perspective

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KD-SQS Service Quality in Discount-Based Retail: Service Guarantee Adjustment Effect, Service Value, and Store Loyalty

  • Lee, Young-Chul;Kim, Jong-Lak
    • 유통과학연구
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    • 제12권7호
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    • pp.53-61
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    • 2014
  • Purpose - This study focuses on "large-scale marts," which is a typical discount-based retail channel (hereinafter, DRC), and provides practical managerial implications by applying the KD-SQS service quality factor based on customers' experiential perspective by developing and applying existing service measures. Research design, data, and methodology - The research subjects include adults who have experienced "large-scale marts." The research involved SPSS 20.0 and AMOS 19.0 packages; path analysis is used to analyze structural relationships. Results - First, physical aspects, human interaction, and additional convenience aspects of service quality have statistically significant influence on service value. Second, physical aspects, human interaction, and policy have statistically influence on store loyalty. Third, service value influences store loyalty. Fourth, service guarantee adjusts the relationship between service quality, service value, and store loyalty in terms of human interaction and policy. Conclusion - Among service quality measures, improving service value through personal service needs to be prioritized, while we need to develop different methods for the service guarantee system to effectively influence service value and store loyalty.

A Study on BMS by BDS for Distribution-Business: Business Model System by Buyer's Decision Step

  • Lim, Heon-Wook;Seo, Dae-Sung
    • 유통과학연구
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    • 제17권4호
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    • pp.27-32
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    • 2019
  • Purpose - The business model is a method of creating corporate value, in existing "classification of business model", limitations and redundancy phenomena are applied when a new type flows in, and as consumer's purchasing decision of consumer behavior 5 steps. The classification schemes can be used for more accurate data analysis by proposing a new mapping technique in the fourth industry. Research design, data, and methodology - It was far more classified on the business model (BMS by BDS), and so on. Designing the new horizons of logistics, marketing, methodology by reclassifying these existing data to new useful data with the old methods, in order to analyze the areas where the problem has been raised for the point that the existing methods are not suitable configured. This will be applicable to the system of quaternary industry from the perspective of the buyer. Results - The mapping results of the consumer purchase decision were as follows,the 1st stage (interest) was 23.73%, 2nd stages (publicity) 33.90%, 3rd stages (sales) 13.56%, 4th stages (decision) 11.86%, 5th stages (repurchaser) 16.95%. This verified that "the business model can be classified through "BMS by BDS". Conclusions - This structural classification is the basis of logistics marketing in the 4th industry, and proposes a innovative and effective model of constructing theory.

Food and Nutrition Students' Evaluation for Home Meal Replacement Quality Using Importance-Performance Analysis

  • Park, Kyung-Sook;Kim, Jong-Baek;Yang, Hoe-Chang
    • 유통과학연구
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    • 제13권7호
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    • pp.19-24
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    • 2015
  • Purpose - This study attempts to identify the attributes of home meal replacements (HMR) from the perspective of consumers as well as suggest some directions for HMR. Research Design, Data, and Methodology - For the research, food and nutrition professors were interviewed and surveys were completed using the revised Delphi method to identify attributes of HMR. Subsequently, a total of 140 food and nutrition students already aware of HMR were asked to rate the attributes in terms of importance and satisfaction. In addition, Importance-Performance Analysis (IPA) was conducted. Results - According to the analysis results, a total of seven key factors were deduced from the attributes ratings and the Kaiser-Meyer-Olkin (KMO) criteria, which is used to verify the appropriateness of the selection of the variables. Conclusion - The findings could be helpful in the future as reference data for HMR producers and distributors to assist in the diagnosis of the status of HMR. Additionally, the data may point to some areas that need greater attention in terms of production as well as marketing.

A Study on the Introduction of E-commerce and the Revitalization of the Korean Traditional Market

  • Soo-Wook, Lee
    • International Journal of Advanced Culture Technology
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    • 제10권4호
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    • pp.255-260
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    • 2022
  • It is true that traditional markets have become a great foundation for changes in today's production and distribution. However, with the development of science and information communication gradually, the perspective of distribution has been newly developed. In particular, the digital economy system and the pursuit of perfect competition in the global era have placed a great burden on the traditional market. Accordingly, the government has made numerous efforts to revitalize traditional markets, which has led to the present day. However, the change in production, distribution, and transactional perspectives of newly introduced e-commerce in the position of not being able to deviate from the characteristics of the traditional market, that is, the traditional market, poses another major crisis. Therefore, while maintaining the tradition of the traditional market, the introduction of a new method of electronic trading has a good advantage to become an advanced market, but it has not pursued major changes due to fundamental management methods and small-scale operation. Therefore, I believe that it is urgent to introduce and apply new e-commerce to secure transitional competitiveness in order for the traditional market to be reborn and to pursue change and development into a new advanced market.

양산단층 중남부 구간의 지형 발달과 단층 운동 (I): 제4기 지형의 발달 특성 및 분포 (Geomorphological Development and Fault Activity of the Central-Southern Yangsan Fault (I): Developmental Characteristics and Distribution of the Quaternary Landforms)

  • 홍영민;오정식;홍성찬;신재열
    • 한국지형학회지
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    • 제28권1호
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    • pp.67-81
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    • 2021
  • Geomorphological development and distribution at the macro scale provide a clue to the geotectonic characteristics that have affected the geomorphological system. This is because the developmental characteristics and distribution of the landform at the macro scale remain spatial characteristics due to tectonic processes, such as fault activity. From the perspective of tectonic geomorphology, this study identified the developmental characteristics and distribution of the Quaternary landforms in central-southern Yangsan fault and discussed its relevance to fault activity. In this paper, we presented examples and results of morphotectonic analysis of the Yangsan fault, and will present the results of age dating, stratigraphic relationship of the Quaternary landforms, and calculation of cumulative slip rate in the next paper.

Trust, Long-term Orientation, and Relationship Performance: A Perspective of Distribution Management on Supply Chain

  • Changjoon LEE;Soohyo KIM
    • 유통과학연구
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    • 제22권1호
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    • pp.105-113
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    • 2024
  • Purpose: This study sheds light on the need for trust in buyer-seller relationships in supply chains and explores why long-term orientation is important. It also investigates the effect on relationship performance. This study provides implication on how to build robust supply chains. Methodology: A survey was conducted with firms with supply chains in South Korea. A total of 350 valid questionnaires were analyzed through Entrust Survey-a sampling company. Structural equation modeling (SPSS 18.0 and AMOS) was employed to test the hypotheses. Results: Cognitive trust had a positive effect on emotional trust. Emotional trust had a positive effect on long-term orientation but did not have a significant effect on relationship performance. Long-term orientation was proportionate to relationship performance. Conclusions: Trust is a critical factor in supply chains. As business environments are rapidly changing, the uncertainties are also meaningful. Supply chains have collapsed owing to COVID-19, the Russia-Ukraine war, and the U.S.-China trade war, and they are only just recently being rebuilt. Maintaining relationships with supply-chain partners is vital, and promoting cognitive and emotional trust is necessary.

국내 건축분야 3D 프린팅 시장 성숙도 기반 단계별 유통플랫폼 구축방안에 관한 연구 (A Study on the Phased Development Plan of Distribution Platform Based on 3D Printing Market Maturity in Domestic Architecture)

  • 정수매;원지선;신재영;주기범
    • 한국산업융합학회 논문집
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    • 제24권6_2호
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    • pp.849-860
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    • 2021
  • Recently, it is easy to find cases of 3D printing product, equipment, and materials in the architecture field. However, there is a lack of distribution environment where 3D printing products can be traded on an online platform or to access on-demand services in the architecture field. Therefore, in this study, a distribution platform development plan was proposed in consideration of the maturity level of the 3D printing distribution market in the domestic architecture field. For this purpose, the research was carried out as follows. First, by analyzing the case of the 3D printing distribution platform, the development stage of the distribution platform was set as three stages from the perspective of market maturity, platform development level, and sales/purchase experience level of suppliers and consumers. Second, the market maturity of the current domestic architecture field was evaluated as the first stage, and a distribution platform that could be implemented in the first stage was presented as a pilot. Third, we presented the first stage pilot, collected practical opinions on future construction plans through in-depth interviews, and presented detailed implementation plans for each stage necessary to achieve the second and third stage market maturity goals. Based on the roadmap derived from this study, it is expected that the domestic distribution platform market will grow step by step in the future and be utilized for business model development.

카메라 칼리브레이션에서 PPM과 제어점과의 관계 (The relationship between PPM and control points in camera calibration)

  • 송원석;유용현;문정환;김민기
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2003년도 신호처리소사이어티 추계학술대회 논문집
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    • pp.195-198
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    • 2003
  • Camera calibration is the method of finding the relationship between world coordinates and image coordinates with respect to camera coordinate. It is represented by PPM(Perspective Projection Mateix) compactly. And the PPM is effected by positions, intervals and distribution of control points. This paper presents to the relationship between PPMs and control points by experiment.

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Improved Estimation of Poisson Menas under Balanced Loss Function

  • Chung, Younshik
    • Communications for Statistical Applications and Methods
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    • 제7권3호
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    • pp.767-772
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    • 2000
  • Zellner(1994) introduced the notion of a balanced loss function in the context of a general liner model to reflect both goodness of fit and precision of estimation. We study the perspective of unifying a variety of results both frequentist and Bayesian from Poisson distributions. We show that frequentist and Bayesian results for balanced loss follow from and also imply related results for quadratic loss functions reflecting only precision of estimation. Several examples are given for Poisson distribution.

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교육서비스 품질이 관계관리에 미치는 영향: 서비스 유통 관점에서 (Effects of Education Service Quality on Relationship Management from the Service Distribution Perspective)

  • 조현진
    • 유통과학연구
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    • 제13권3호
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    • pp.41-49
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    • 2015
  • Purpose - Universities are placing a greater emphasis on relationship management as a source of competitive advantage due to increasingly competitive environments and social changes. The purpose of this study is to analyze the relationships among education service quality, relationship quality, and relationship performance from the perspective of service distribution. In other words, this study is focused on the role of education service quality with regard to relationship management. In this study, education service quality is divided into lecture, job assistance, student-faculty interaction, student-student interaction, facility welfare, and scholarship welfare quality components; relationship quality is composed of satisfaction and commitment; and relationship performance is divided into recommendation and defection intentions. Research design, data, and methodology - This study aims to identify how the various elements of education service quality affect satisfaction. Further, it aims to test the relationships among satisfaction, commitment, recommendation intentions, and defection intentions. Distribution and marketing students were randomly selected for the experiment. Out of the 380 administered questionnaires, a total of 361 respondents provided complete and usable data. The sample consisted of 232 males (64.3%) and 129 females (35.7%). The variables of the proposed model were measured through assessments that were measured on a 5-point Likert scale. Using Lisrel 8.7, a structural model was analyzed and the path coefficients were estimated. Results - The overall fit of the model was acceptable (χ2=1121.8 (df=603, P=0.00), GFI=0.967, NFI=0.974, CFI=0.981, RMR=0.021). The results generally supported the hypothesized relationships of the proposed model, except for Hypothesis 1. First, lecture, job assistance, student-faculty interaction, student-student interaction, and facility welfare quality were revealed to have positive effects on satisfaction. In particular, lecture and facility welfare quality had the strongest effects on satisfaction. However, scholarship welfare quality did not significantly affect satisfaction; this means that Hypothesis 3-2 was not supported. Second, satisfaction was positively related to commitment and recommendation intentions but it was negatively related to defection intentions. Third, commitment was positively related to recommendation intentions but it was negatively related to defection intentions. Conclusions - This study emphasizes the influence of education service quality on satisfaction in the long-term. In addition, this research has the following implications for university relationship management. First, the findings suggest that the various dimensions of education service quality have differing effects on satisfaction. In particular, lecture and facility welfare quality are found to be the most important factors in increasing the level of satisfaction. Therefore, university managers need to prioritize enhancing lecture quality and upgrading educational facilities. Second, satisfaction also improves through job assistance systems and opportunities for social interactions. Therefore, university managers should reinforce their job skills programs and should provide opportunities for social relationships to develop. Finally, it is important for university managers to take a relationship approach to maximizing relationship performance. Therefore, university managers should work to increase student recommendations and prevent their defections based on satisfaction and commitment.