• 유통과학연구
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• 제20권11호
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• pp.89-98
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• 2022

Purpose: Increasing competition in the higher education sector has prompted universities to enhance their marketing efforts and understand their potential customers. The study aims to explore how information sources are used and changed among prospective Vietnamese students during the decision-making process. Research Design, Data, and Methodology: This study undertakes a longitudinal study involving multiple rounds of data collection to better understand the decision-making process of prospective students. Data was collected from 12th -grade students in Vietnam through two rounds of quantitative surveys with 251 students and one round of qualitative interviews, spanning the duration of their senior year. The three stages of the decision-making process correspond to the three stages of pre-purchase period. Results: Most students decide that attending open days, taking career assessments, and looking up information online are the most important information sources to consider. The WOM sources are more important in the early stages, while university-generated sources and events are important in the later stages. Conclusion: Implications from this study may contribute to the design of more effective marketing communications campaigns as university marketers gain a better understanding of the distribution of information sources utilized for each specific stage of the decision-making process.

• 유통과학연구
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• 제21권4호
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• pp.91-101
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• 2023

Purpose: Research on the valuation of the e-commerce distribution companies is necessary because the traditional valuation methodology cannot be easily applied. Considering the valuation and initial public offering (IPO) of Coupang, Korea's leading e-commerce company, this study contributes to the literature by examining various valuation methods applicable to corporate valuation in the e-commerce industry and provides their implications. Research design, data and methodology: This case study investigates research, analyst reports, news articles, and magazines to review the valuation methods for companies in the e-commerce industry and analyzes the case of the Coupang IPO. Results: A valuation method that considers growth potential, which is important for companies in the e-commerce industry, is used for IPOs. This led to Coupang's successful IPO on the New York Stock Exchange despite its accumulated losses. However, the continued price decline since listing suggests that Coupang's valuation should have considered more factors. Conclusions: This study provides guidelines for the valuation of companies in the e-commerce industry, which eventually improves the overall industry. Moreover, this study provides directions for improving the valuation methods for e-commerce firms.

• 유통과학연구
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• 제21권5호
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• pp.19-29
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• 2023

Purpose: The study's primary objective was to pinpoint the variables impacting consumers' impulsive purchasing decisions in the distribution centers in Kathmandu, the capital city of Nepal. Research design, data, and methodology: The independent variables used to identify consumer impulse buying behavior were the in-store displays, store employee behavior, reference groups, and promotional activities. A 6-point Likert scale questionnaire was employed for collecting the primary data from customers at the retail center of Kathmandu. The study's sample size was 396, employing a convenient sampling method. Statistical Package for the Social Sciences (SPSS) and Analysis of a Moment Structures (AMOS) have been used to show the relationships between dependent and independent variables. Results: The outcome of the path analysis using structural equation modeling demonstrates that in-store displays, reference groups, and store employees' behavior significantly influence the customers' impulse buying decisions in the distribution center. Additionally, it has been discovered that promotional activities have no significant impact on consumers' impulsive purchasing decisions made at the retail center of Kathmandu. Conclusions and Implications: The study's findings indicate that the actions of store personnel, reference groups, and in-store displays significantly contribute to the acceleration of impulsive purchases. Such findings provide researchers and business executives with a road map for the future.

• 유통과학연구
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• 제22권3호
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• pp.71-81
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• 2024

Purpose: This study examines the impact of inclusive policies and green transformation on regional development of mining areas. Research design, data and methodology: We designed and utilized a structured questionnaire to collect data from a population of 300 individuals. The questionnaire was disseminated through Google Forms and consisted of five questions for each research variable. A total of 210 respondents completed the questionnaire, yielding a response rate of 70%. The sample was diverse in terms of gender and educational level Of the 210 respondents, 113 were female (53.8%) and 97 were male (46.2%). In terms of educational background, the sample was composed as follows: 13 individuals with a Doctorate degree (6.2%), 56 with a Master's degree (26.7%), 97 with a Bachelor's degree (46.2%), 22 with a Diploma (10.5%), and 22 with a High School education (10.5%). Results: The research outcomes highlight the significant influence of inclusive policies on driving the Distribution of green economic transformation. Emphasizing the pivotal role of inclusive distribution strategies, especially within the context of mining areas, the study sheds light on their crucial contribution to fostering regional development. Conclusion: These findings hold valuable implications for policymakers, industry stakeholders, and academics promoting environmentally conscious economic transformations.

• 패션비즈니스
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• 제20권1호
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• pp.1-16
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• 2016

Korean cosmetic distribution channels were formerly divided into sales visits and specialty shops, which made up the entire cosmetics market. However, recently the market and cosmetic distribution channels have become much more diversified. Thus, research for this study focused on the usage and purchase situations of cosmetic distribution channels depending on cosmetic type perception. This study also focused on the intent to purchase cosmetics by a cosmetic distribution channel in order to provide a precise cognitive background of consumers regarding cosmetic distribution channels. In doing so, the competitiveness of those channels could be procured and the causal relationships between these variables can be investigated. To achieve these purposes, the research model and hypotheses were derived through literature research on the cosmetics industry, cosmetic distribution channels, and consumers' intent to purchase. A survey was implemented from September $1^{st}$ to $14^{th}$, 2014 for empirical testing. and was given to female consumers in their 20s. 468 out of 500 surveys were collected; a total of 415 were used for analysis while the others were excluded due to with unreliable responses. The SPSS 21.0 program was used for analysis of materials. The overall conclusion of this study is that there is a relationship between perception of cosmetic distribution channels and intent to purchase. The above research results may stimulate establishment of marketing implications and research material when establishing marketing strategies to promote cosmetic distribution and consumption.

• 천문학회지
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• 제36권spc1호
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• pp.7-12
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• 2003

We have studied the magnetic helicity of active regions by using the data from (1) the photo-electric magnetograph of the Okayama Observatory (1983-1995) and (2) the video magnetograph of NAOJ/Mitaka (1992-2000). The latitude distribution of helicity showed a tendency that the regions in the north (south) hemisphere have negative (positive) helicities, respectively, which is already known as the hemispheric sign rule. If we look into the sign of helicity as a function of time, the sign rule was less definite or was reversed sometimes in the sunspot minimum phase. We also studied the relation between the magnetic helicity and the sunspot tilt angles, and found that these two quantities are positively correlated, which is opposite to the expectation of a theoretical model. The implications of this cycle-phase dependence of helicity signs and the correlation between magnetic he Ii city and sunspot tilt angles are discussed.

• 한국신재생에너지학회:학술대회논문집
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• 한국신재생에너지학회 2008년도 춘계학술대회 논문집
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• pp.588-590
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• 2008

The thermal signature of nucleation process is characterized by the induction time, the degree of supercooling, and the equilibrium temperature depression. The initiation of nucleation presents stochastic characteristics. The factors that affect nucleation are mechanical impact, ionic concentration, mineral surface characters, and pore size. Hydrate-bearing sediments behave mechanically like other cemented sediments. The data set has important implications for the calibration and interpretation of geophysical measurements and downhole logs collected in gas hydrate provinces, providing particular insight for the interpretation of P- and S-wave data and resistivity logs. In addition, laboratory formation history and ensuing pore-scale spatial distribution likely have a more pronounced effect on the macroscale mechanical properties of hydrate-bearing sediments

• 대한의용생체공학회:학술대회논문집
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• 대한의용생체공학회 1997년도 추계학술대회
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• pp.375-379
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• 1997

Pulsed Er:YAG and $CO_2$ lasers induced temperature rise of tissue are studied using axisymmetric, two-dimensional, and transient Pennes' bio-heat equation or the implications of skin resurfacing. Model results indicate that Er:YAG laser induced temperature has much higher but more shallow distribution in tissue than that of the $CO_2$ laser because of its higher absorption coefficient. The increase of repetition rate does not affect the temperature rise too much because these laser modalities have much shorter heat diffusion time than the temporal length of each off-pulse. This model works as a tool to understand the photothermal effect in the laser-tissue interaction.

• Journal of Photoscience
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• 제5권1호
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• pp.39-43
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• 1998

Pulsed Er: YAG and CO$_2$ lasers induced temperature rise of tissue is studied using axisymmetric, two-dimensional, and transient Pennes bio-heat equation for elucidating the implications of skin resurfacing. Modeling indicates that Er:YAG laser induced temperature has much higher but more shallow distribution in tissue than that of the CO$_2$ laser because of much higher absorption coefficient. The increase of repetition rate does not much affect on temperature rise because these laser modalities have much shorter heat diffusion time than the temporal length of each off-pulse. This model works as a tool to understand the photothermal effect in the laser-tissue interaction.

• Advances in concrete construction
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• 제16권2호
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• pp.97-106
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• 2023

This research endeavors to explore the enhancement of workforce economic efficiency through the application of nanotechnology, focusing on its economic implications. The findings of this investigation reveal that in recent years, surging global population growth and escalating demands for products and services have led to excessive resource consumption, resulting in adverse environmental consequences and altering environmental conditions-a phenomenon referred to as the economic growth dilemma. Entrepreneurs and economic stakeholders have begun to recognize the importance of sustainable development and the integration of environmental considerations into the production of goods and services. Within this context, knowledge-based economies have emerged as a driving force for sustainable business practices, particularly in the realm of nanotechnology. The integration of nanotechnology across various industries, including pharmaceuticals, agriculture, environmental management, and the chemical and petroleum sectors, as well as energy distribution, has yielded remarkable results. Consequently, this research aims to investigate the application and integration of nanotechnology in environmentally friendly silver nanoparticle production within select industries. Subsequently, it will examine the far-reaching implications of nanotechnology on economic growth and sustainable development.