• 제목/요약/키워드: Digital economy

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Digital Transformation of Agriculture Supply Chain in Vietnam: Current Status and Proposal of Roadmap

  • Quoc Cuong Nguyen;Hoang Tuan Nguyen
    • International journal of advanced smart convergence
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    • 제13권2호
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    • pp.249-257
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    • 2024
  • As the main driver of economic growth and employment, the agricultural sector plays an important role in Vietnam's economy. However, in recent years, the sector has faced new challenges and also presented new investment opportunities to stimulate agricultural growth. Many Vietnamese agricultural producers currently lack the modern technology and decision support tools needed to maintain and improve productivity in a rapidly changing environment. Other stakeholders in the agricultural value chain, such as input suppliers, distributors, and consumers, also face significant challenges, including disrupted value chains, transportation costs. The cost of transporting goods across the supply chain continues to increase and information exchange remains fragmented. A potential solution to address these challenges is the application of digital transformation in agricultural supply chains. Farmers and other value chain participants can improve the production of their goods and procedures by utilizing new and cutting-edge technologies that are integrated into a unified system as part of the digital transformation of agricultural supply chains. In this study, we evaluate the current status of digital transformation in the supply chain of the agriculture industry by finding and examining pertinent publications from key agencies as well as prior research. From there, in the framework of the digital economy, this study suggests a digital transformation roadmap for the agricultural supply chain.

공유경제 서비스 이용의도에 관한 실증연구 : 가격민감성·신뢰성과 기술수용모형을 중심으로 (An Empirical Study on the Use Intention to Sharing Economy Services : Focusing on Price Sensitivity, Reliability and Technology Acceptance Model)

  • 이정수;전희성;정명선
    • 디지털융복합연구
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    • 제14권7호
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    • pp.57-72
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    • 2016
  • 최근 소비자들 개인이 가지고 있는 자원을 공유함으로써 자원의 효율성을 향상시키고, 개인의 욕구를 충족시키기 위한 방향으로 소비가 변모하게 되면서 공유경제 서비스가 확대되고 있다. 이에 본 연구는 공유경제 서비스가 가지고 있는 특징을 고려하여 실증적 분석모형을 개발하고, 공유경제의 이용의도에 영향을 미치는 요인들에 대한 분석 및 공유경제 서비스의 차별성을 반영하기 위하여 기술수용모형에 가격민감성과 신뢰성을 추가하고, 지각된 즐거움을 포함하여 확장된 기술수용모형을 활용한 연구를 수행하였다. 분석결과, 가격민감도, 자기효능감, 기술혁신성, 신뢰성, 지각된 유용성, 사용용이성, 지각된 즐거움 및 이용의도는 각각 서로 다른 방식으로 영향을 미치는 것으로 나타났다. 본 연구를 통해 공유경제 서비스의 이용의도를 명확하게 파악할 수 있었으며, 소비자에게 이용의도 확대를 위한 시사점을 제공할 수 있었다.

Mitigating Economy Risk in The Digital Era Through Export Diversification

  • RENTNOSARI, Lili;RAMANA, Febria
    • 산경연구논집
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    • 제10권9호
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    • pp.19-24
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    • 2019
  • Purpose - In the digital era, technology advancement enables goods and services to be produced more efficiently but also create economy risk in the global economy including Indonesia. Previous studies stated that the risk can be mitigated through export diversification. This study investigates strategy to expand the markets for existing products and explore the potential market. Research design, data, and methodology - The criteria was followed using a review and considerations combination through the Focus Group Discussion (FGD) to determine the priority product in trading house of Indonesia. This study implemented market share to explore those products' markets and compare it to other ASEAN countries. Results - The Indonesian potential products are T-shirts, singlets and other vests of textile materials, knitted or crocheted (excluding cotton); food preparations; medicaments consisting of mixed or unmixed products for therapeutic or prophylactic purposes; soap in the form of flakes, granules, powder, paste or in aqueous solution; and cocoa powder, not containing added sugar or other sweetening matter. The market analysis also showed that Indonesia still had not optimally accessed yet the largest market in the world for each product. Conclusions - The government should focus more on increasing the competitiveness of those products, particularly in those global marketplaces.

Exploring the Influence of Pop-Up Store Experiences on Consumer Word-of-Mouth Intentions: The Mediating Role of Brand Charisma

  • Yitong Jiang;Md. Mukitul Hoque;Bok-Jae Park
    • International journal of advanced smart convergence
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    • 제12권4호
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    • pp.246-259
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    • 2023
  • This study explores the evolving landscape of consumer experiences in the context of pop-up stores, considering the shifts from product economy to service economy and now the experience economy. It investigates the factors influencing consumer word-of-mouth intentions by examining the interplay of pop-up store experiences, brand equity, brand charisma, and verbal intent. Using Schmitt's strategic experience modules and the Aaker brand equity model, the study employs quantitative methods and data analysis to uncover the relationships among these variables. Surprisingly, it finds limited associations between the aspects of the pop-up store experience and brand equity. However, it highlights the direct impact of brand equity on brand charisma, which subsequently influences consumers' intentions to share brand-related information. This research contributes to our understanding of word-of-mouth marketing for pop-up stores, filling a knowledge gap and offering valuable insights for academics and businesses navigating the evolving marketing landscape. It also emphasizes the significance of brand charisma in the context of transient in-store experiences and evolving consumer preferences.

Value Co-creation-based Information Management in the Digital Economy

  • Balaji Gopalan
    • Asia pacific journal of information systems
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    • 제32권1호
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    • pp.1-31
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    • 2022
  • Personalization and customization of product and service designs involving firms and customers using online design interfaces across the Internet is increasingly being facilitated by brands. Research on the role of information technology and value co-creation across various research disciplines in management has provided learnings on ways to creatively improve products and services by integrating customers and firms in web portals. This paper provides a comprehensive analysis of the specific attributes of value co-creation between customers and firms relevant to business logic, learnings, projects, personalized products and services, social network innovations, brand management and markets across the Internet for the purpose of enhancing information management of value co-creation for industries and research. The paper draws on published research and industry surveys on how value co-creation is growing in the digital economy. An industry survey of managers who use web portals for their business responded to a questionnaire on how various social, economic and intellectual motivation factors of firm-customer interactions result in value co-creation for customers and firms. These motivation factors can lead to improved learning systems for business process improvements and service management for industries, customers and firms and may also be classified.

Solution to promote the Circular Economy in Agriculture in Vietnam for Sustainable Development

  • Thi Huyen Tran;Hoang Tuan Nguyen;Quoc Cuong Nguyen
    • International journal of advanced smart convergence
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    • 제13권2호
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    • pp.276-283
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    • 2024
  • Currently, the overall tendency for green and sustainable economic development is creating a circular economy. In actuality, agricultural output is currently benefiting greatly from the growth of the circular economy. The creation of a circular economy helps address resource scarcity, save the environment, combat climate change, and increase economic efficiency. Vietnam's economy can grow quickly and sustainably by shifting to a circular economy production model. Comparing prior growth techniques to the digital age and implementing circular economic development connected with high technology will be a fantastic opportunity to boost growth efficiency. In actuality, Vietnam currently has a large number of agricultural circular economy models. These are models: Creating and using gas from waste and wastewater in livestock and farming; model combining cultivation, livestock, and aquaculture; agro-forestry model; garden-forest model; Circular model using agricultural by-products as a catalyst or creating other valuable products; model of moderation, linked to reducing the use of growth hormones, veterinary medications, pesticides, and artificial fertilizers in agriculture and animal husbandry. Unfortunately, there have been few studies and applications of the aforementioned models, which has made it difficult to build the agricultural sector sustainably. In this paper, we outline the current situation and propose solutions to develop a circular economy model in agriculture in Vietnam for sustainable development.

Digital Transformation Enablers and Barriers in the Economy of Kazakhstan

  • ALIBEKOVA, Gulnaz;MEDENI, Tunc;PANZABEKOVA, Aksana;MUSSAYEVA, Dinara
    • The Journal of Asian Finance, Economics and Business
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    • 제7권7호
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    • pp.565-575
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    • 2020
  • This study aims to analyze the digital performance of Kazakhstan through dynamic analysis of national statistics and international indices as Global Innovation Index and ICT Development Index. The research combines three stages: analysis of digital transformation policies performance, review of ICT industry development, and comparative analysis of the positions of Kazakhstan, Turkey and South Korea as a benchmark in the international indices. This research findings show that despite great efforts of Kazakhstan in digitalization, the ICT industry contribution does not increase, it even falls. The international indices demonstrate that the reason is the weakness of the country in skills, venture capital, and innovation linkages. This leads to low knowledge, technology outputs, and creative outputs. The enablers of digital and overall innovation advancement of economy are identified. According to the international rankings the country has been doing its best in Access and Use areas. Another enablers are good business environment, ease of starting a business, protecting minority investors, and FDI inflows. The findings help to draw recommendations for strategic directions in order to improve the digital performance in Kazakhstan. The main limitation of this study is a lack of dynamic information on positions of Kazakhstan in other international indices related to digitalization.

모바일 융합 R&D전문기업 육성방안 (The Upbringing Plan of R&D Special Enterprise in Mobile Convergence)

  • 김기봉;김근채;최새봄
    • 디지털융복합연구
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    • 제12권4호
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    • pp.85-92
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    • 2014
  • 최근 정부에서는 창조경제 실현을 위해 IT, 과학기술의 융합과 혁신을 지속적으로 추진하고 있으며, 이에 중소기업이 성장하고 소상공인이 행복한 창조경제를 구현하기 위한 창조경제 생태계를 조성하고 있다. 최근 IT 변화를 주도하는 모바일의 확산에 따라 모바일 앱, SNS, 빅데이터 등 모바일 관련 다양한 융합기술 개발이 추진되고 있다. 본 논문에서는 정부의 창조경제 실현을 위해 중소기업이 상상력과 창의성을 기반으로 모바일 융합 기술개발을 통해 새로운 부가가치 시장과 일자리를 창출할 수 있는 체계적인 육성방안을 제안하였다.

버추얼 클러스터형 다이내믹 협업 플랫폼을 활용한 창조경제 활성화 정책 (Creative Economy Activation Policy using Virtual Cluster-type Dynamic Collaboration Platform)

  • 이각범;김준호
    • 디지털융복합연구
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    • 제11권12호
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    • pp.101-111
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    • 2013
  • 창조경제 활성화정책의 일환으로 기술창업 부분의 지원 정책이 확대되고 있다. 국내의 기술창업이 2000년초에 활성화되었다가 급속히 위축된 이유로는 기술개발, 창업, 금융, 경영 지원 등의 각 분야의 협력이 부족하였던 점이 지적되고 있다. 미국 실리콘 밸리의 경우는 오랜 기간에 걸쳐서 이러한 점을 지원하는 각종 조직과 사회적 분위기가 형성되었다. 국내는 산업화와 정보화를 정부의 주도로 단기간에 이룩한 바와 같이 창조경제도 정부의 주도로 급속히 활성화되고 있는 데, 이를 지원하기 적당한 도구가 버추얼 클러스터형 다이내믹 협업 플랫폼이다. 본 연구에서는 이 플랫폼의 필요성과 효용성을 설명하고 이를 활용하여 창조경제를 활성화하는 정책을 제안하였다.

Modern Management Technologies in the System of Ensuring the Security in the Context of Socio-Economic Development and the Digital Economy

  • Panchenko, Vladimir;Dombrovska, Svitlana;Samchyk, Maksym;Mykhailyk, Nataliia;Chabaniuk, Odarka
    • International Journal of Computer Science & Network Security
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    • 제22권3호
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    • pp.213-219
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    • 2022
  • The main purpose of the study is to determine the main aspects of the introduction of modern management technologies into the security system in the context of socio-economic development and digitalization of the economy. Socio-economic development and a high level of security include growth in income, labor productivity, production volumes, increased competitiveness, changes in the institutional environment, consciousness, activity, social security, the quality of the education system, healthcare, etc. Despite the root cause of economic development, it is not an end in itself, but a tool for ensuring social development. Gaining access for citizens to education, health care, observance of the principles of equality and justice, ensuring protection are directly dependent on the level of economic well-being, the level of economic potential of the country or regions. The research methodology involved the use of both theoretical and practical methods. As a result of the study, the key elements of the introduction of modern management technologies into the security system in the context of socio-economic development and digitalization of the economy were identified.