• 제목/요약/키워드: Digital distribution channels

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A Study on Intention to Use and Use Charged the Digital Contents (유료 디지털콘텐츠의 이용의도와 이용에 관한 연구)

  • An, Kwan Ho;Jeon, Joong Yang;Cho, Hyeong Rye
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.7 no.2
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    • pp.77-90
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    • 2011
  • In these days, almost all existing contents have been digitalized because of development of IT(Information Technology) and the emergence of various distribution channels. Those digitalized Contents has increased so rapidly, particularly Video contents, and brought new market and open new business. Now it became a lucrative industry. Therefore it's necessary to study Digital contents. This study is to find out the factors which have an influence on Intention to Use and Use charged the digital contents. To carry out this study, TAM(Technology Acceptance Model), IDT(Innovation Diffusion Theory) and Use& Gratifications Theory were applied. An empirical method has been adopted, using Likert-style 7 point measurement scale, data were collected by e-mail and direct survey in Daejeon, Korea. On the collected data, after the validity test and reliability test has been taken by factor analysis and using Cronbach's alpha respectively, following 5 variables were extracted such as Perceived Usefulness, Perceived Easy Of Use, Compatibility, Intention to Use and Use.

Exploring the Technology Fit of Digital Media on Product Shopping Task (디지털 매체 기술과 제품 구매 태스크의 적합성 탐색)

  • Han, Hyun-Soo;Joung, Seok-In
    • The Journal of Society for e-Business Studies
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    • v.16 no.4
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    • pp.283-299
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    • 2011
  • In this paper, we draw upon Task-Technology Fit theory to investigate the fit attributes which impacted on customer preference over three virtual shopping channels which included TV home shopping, Internet shopping, and broadband applications, i.e. IPTV. The fit attributes also reflected the product category contingency, which is classified based on the degree of quality assessing difficulty on the web, such as quasi-commodity, look and feel goods, and look and feel with variable quality goods. Using the collected survey data, we employed stepwise regression analysis to validate the fit attributes in the context of performing virtual shopping task via those three distinctive media technologies. Furthermore, through ANOVA test with Duncan statistics, we reported comparative intensity of the valid fit attributes across the product categories and distinct media technologies. The results validated four critical fit attributes and significant distinctions among product categories and three virtual shopping channels. The findings provide practical insights in distribution channel design exploiting digital convergence technologies.

A study on Convergence of the Digital Contents Industry and Possibility of Exportation (디지털콘텐츠 산업의 융합화와 수출 가능성)

  • Chun, Byung-June;Choi, Dong-Gil
    • International Commerce and Information Review
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    • v.12 no.3
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    • pp.55-78
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    • 2010
  • This study analyses recent development of digital contents industry. The purpose of this study is to show how the convergence phenomenon is occurring in the digital contents industry. Furthermore, this study examines the influence of digital convergence on the digital contents industry. The characteristics of the digital contents industry falls roughly into three features. To begin with, technical aspect of the industrial feature is that digitalized contents can be used in various digital devices, namely OSMU(One Source Multi Use). The second feature is related to protection of copyright against illegal file sharing and downloading. One final point is that platform for distribution channels has been universal by digital convergence. To sum up, the notable feature of digital contents industry is high value-added. Also, digital contents industry is composed of users, digital device, network, and universal contents. Users are the key component of digital contents industry, who is distinguished from consumers. Digital devices such as mobile phone, PDA can play all kinds of digital contents and make users communicate in two-ways. Portable devices also allow the users to consume digital contents at any place. Digital contents can be distributed by both wire and wireless networks. And most of transactions can be made through networks. There are three key issues about digital convergence. Entry barriers for market become lowered; the age of contents users is changed from old generation to young generation. And the form of contents devices is changing rapidly. Traditional contents field such as movie, music, broadcasting, publishing, animations are combined into one digital contents territory. As a result, this paper suggests that digital convergence phenomenon will be accelerating for the future. According to the result of this study, the advent of digital convergence and e-Commerce will have significant influence on trade of digital contents.

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Exploiting Correlation Characteristics to Detect Covert digital communication

  • Huang, Shuhua;Liu, Weiwei;Liu, Guangjie;Dai, Yuewei;Tian, Wen
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.14 no.8
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    • pp.3550-3566
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    • 2020
  • As a widely used way to exfiltrate information, wireless covert channel (WCC) brings a serious threat to communication security, which enables the wireless communication process to bypass the authorized access control mechanism to disclose information. Unlike the covert channel on the network layer, wireless covert channels on the physical layer (WCC-P) is a new covert communication mode to implement and improve covert wireless communication. Existing WCC-P scheme modulates the secret message bits into the Gaussian noise, which is also called covert digital communication system based on the joint normal distribution (CJND). Finding the existence of this type of covert channel remains a challenging work due to its high undetectability. In this paper, we exploit the square autocorrelation coefficient (SAC) characteristic of the CJND signal to distinguish the covert communication from legitimate communication. We study the sharp increase of the SAC value when the offset is equal to the symbol length, which is caused by embedding secret information. Then, the SAC value of the measured sample is compared with the threshold value to determine whether the measured sample is CJND sample. When the signal-to-noise ratio reaches 20db, the detection accuracy can reach more than 90%.

Optimum Design of Liquid Cooling Heat Exchangers and Cooling-Fluid Distributors for a Amplifier Cabinet of Telecommunication Equipment (통신장비용 앰플리파이어 액체냉각장치 및 냉각유체 분배기의 최적설계 및 성능특성)

  • Yun, Rin;Kim, Yong-Chan;Kim, Hyun-Jong;Choi, Jong-Min;Cheon, Deok-Woo
    • Korean Journal of Air-Conditioning and Refrigeration Engineering
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    • v.18 no.1
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    • pp.24-30
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    • 2006
  • Three liquid cooling heat exchangers for cooling of telecommunication equipment were designed and their cooling performances were tested. The liquid cooling heat exchangers had twelve rectangular channels $(5\times3 mm)$ with different flow paths of 1, 4, and 12. Silicon rubber heaters were used to provide heat flux to the test section. Heat input was varied from 75 to 400 W, while flow rate and inlet temperature of working fluid were altered from 1.2 to 4.0 liter/fin and from 15 to 3$30^{\circ}C$, respectively. The 4-path heat exchanger showed lower and more uniform average inner temperatures between heaters and the surface of heat exchanger than those of the others. To obtain optimal distribution of working fluid to each channels of liquid cooling heat exchangers, 2-3-2 and 4-3 type tube distributors were designed, and their distribution performances of working fluid were numerically and experimentally investigated. The distributor of the 2-3-2 type showed superior distribution performance compared with those of the 4-3 type distributor.

Measurement of Flow inside Curved Microtube Using a Digital Micro Holographic Particle Velocimetry (디지털 홀로그래픽 입자유속계를 이용한 미세곡관 내부유동 측정)

  • Kim, Seok;Lee, Sang-Joon
    • 한국가시화정보학회:학술대회논문집
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    • 2007.11a
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    • pp.116-118
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    • 2007
  • Three-dimensional (3D) velocity field information of a laminar flow in a curved micro tube of circular cross-section has been measured using a digital micro holographic particle tracking velocimetry (HPTV). The temporal evolution of instantaneous velocity field of a water flow in a curved micro tube of $100\;{\mu}\;m$ and $300\;{\mu}\;m$ in inner diameter was obtained. The 3D mean velocity field distribution was obtained quantitatively by statistical-averaging of instantaneous velocity fields. At low Dean number (De), a secondary flow was not generated in the curved tube. With increasing Dean number, the secondary flow constituted of two large-scale counter-rotating vortices was formed due to enhanced centrifugal force. To reveal the flow characteristics of high Dean numbers, trajectories of fluid particles were evaluated experimentally from the 3D velocity fields data measured by the HPTV technique. The present experimental results, especially the 3D particle trajectories, would be helpful to design and to understand the mixing phenomena in 3D curved passages of various curved micro-tubes or micro-channels.

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Financial Inclusion - An Impetus to the Digitalization of Payment Services (UPI) in India

  • SHARMA, Arpita;BHIMAVARAPU, Venkata Mrudula;KANOUJIYA, Jagjeevan;BARGE, Prashant;RASTOGI, Shailesh
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.9
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    • pp.191-203
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    • 2022
  • The ecosystem for digital payments in India has expanded quickly during the last decade. A synthesis of technical advancements and progressive governmental laws and regulations has fuelled this expansion. Particularly, the UPI system has assisted India in transitioning from a nation heavily reliant on cash for daily transactions to one with fewer cash transactions. The study attempted to determine how Financial Inclusion (FI) through a socio-techno-ecosystem impacts digital payment systems. FI involves ensuring financial services, products, and an adequate amount of credit without discrimination against the weaker section of society. The study has established that FI impacts the UPI. The finance infrastructure thus helps to develop an ecosystem where financial access and the awareness level help people to transit to new channels of payment. We have used secondary data of 27 banks for sixteen quarters and four years, i.e., for the financial years 2016-17 to 2019-20. It is observed from the current study that the offsite_ATM plays a significant role in the value creation of the UPI. Our study implies that it will help retailers, individuals, and business houses to use UPI platforms for swift payments without hassle. Also helpful for industries that are still not digitally disrupted and industry-specific UPI transactions.

CRL Distribution Method based on the T-DMB Data Service for Vehicular Networks (차량통신에서 T-DMB 데이터 서비스에 기반한 인증서 취소 목록 배포 기법)

  • Kim, Hyun-Gon
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.21 no.4
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    • pp.161-169
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    • 2011
  • There is a consensus in the field of vehicular network security that public key cryptography should be used to secure communications. A certificate revocation list (CRL) should be distributed quickly to all the vehicles in the network to protect them from malicious users and malfunctioning equipment as well as to increase the overall security and safety of vehicular networks. Thus, a major challenge in vehicular networks is how to efficiently distribute CRLs. This paper proposes a CRL distribution method aided by terrestrial digital multimedia broadcasting (T-DMB). By using T-DMB data broadcasting channels as alternative communication channels, the proposed method can broaden the network coverage, achieve real-time delivery, and enhance transmission reliability. Even if roadside units are not deployed or only sparsely deployed, vehicles can obtain recent CRLs from the T-DMB infrastructure. A new transport protocol expert group (TPEG) CRL application was also designed for the purpose of broadcasting CRLs over the T-DMB infrastructure.

A Study on the Consumers' Perceptions and Behavioral Characteristics toward Fashion Products in Omni-channel Retailing (옴니채널 리테일링에서 패션 제품 소비자의 인식 및 행동 특성 탐구)

  • Kim, Yunjeong;Lee, Yuri
    • Journal of the Korean Society of Clothing and Textiles
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    • v.41 no.1
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    • pp.170-183
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    • 2017
  • The rapid growth of digital consumption has significantly changed the shopping behavior of consumers. The consumption paradigm is changing; subsequently, an omni-channel has been introduced that empowers consumers to interact with firms through a myriad of touch points in multiple channels. This study is to understand the perceptions and behavioral characteristics of consumers in the purchase process (e.g., information search and purchase phase). A qualitative method was adopted for this study and data were collected through semi-structured in-depth interviews with 15 omni-channel consumers. The results of this study were as follows. At the information search stage, consistency was the most important consideration for consumers who also wanted to retain channel-specific benefits. Consumers also searched for differentiated information among distribution channels. At the purchase stage, participants choose a shopping channel according to shopping values. They utilized newly introduced services (e.g., "online purchase, offline pick-up", FinTech) that combine retail channels. Our findings provide significance in managing omni-channel services. First, it is recommended that fashion retailers provide seamlessly integrated experience to consumer and adopt a consumer-centered channel choice strategy. Second, fashion retailers must maintain a constant attitude toward shopping experience to fashion, such as shopping enjoyment and exclusiveness.

Password-Based Key Exchange Protocols for Cross-Realm (Cross-Realm 환경에서 패스워드기반 키교환 프로토콜)

  • Lee, Young Sook
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.5 no.4
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    • pp.139-150
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    • 2009
  • Authentication and key exchange are fundamental for establishing secure communication channels over public insecure networks. Password-based protocols for authenticated key exchange are designed to work even when user authentication is done via the use of passwords drawn from a small known set of values. There have been many protocols proposed over the years for password authenticated key exchange in the three-party scenario, in which two clients attempt to establish a secret key interacting with one same authentication server. However, little has been done for password authenticated key exchange in the more general and realistic four-party setting, where two clients trying to establish a secret key are registered with different authentication servers. In fact, the recent protocol by Yeh and Sun seems to be the only password authenticated key exchange protocol in the four-party setting. But, the Yeh-Sun protocol adopts the so called "hybrid model", in which each client needs not only to remember a password shared with the server but also to store and manage the server's public key. In some sense, this hybrid approach obviates the reason for considering password authenticated protocols in the first place; it is difficult for humans to securely manage long cryptographic keys. In this work, we introduce a key agreement protocol and a key distribution protocol, respectively, that requires each client only to remember a password shared with its authentication server.