• Title/Summary/Keyword: Design strategic management

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가전제품 체험 서비스 디자인을 위한 사용자 경험 연구 (A study on User Experience for Home Appliances Experience Service Design)

  • 심수연;김승인
    • 디지털융복합연구
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    • 제18권2호
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    • pp.439-445
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    • 2020
  • 본 연구는 가전제품 체험 서비스를 디자인할 때 고려해야 하는 요인들에 대한 사용자 경험 연구이다. 직원 없는 비대면 형태의 언택트(Untact) 서비스가 확대되고 있지만, 가전제품 분야에 대한 개발은 아직 초기 단계인 실정이다. 이에 본 연구에서는 스티븐 앤더슨(Stephen P. Anderson)의 감성 인터페이스 제작 모형(Creating Pleasurable Interface Model) 6가지 요인을 기반으로 설문 및 1:1 심층 인터뷰, 참여 관찰을 진행하여 가전제품 체험 서비스에 대한 사용자 경험을 측정 및 분석하였다. 연구 대상에 있어서는 언택트 서비스의 문제로 제기되는 중·장년 및 노년 계층의 디지털 소외를 고려하여 4060세대와 2030세대의 사용자 경험을 비교 연구하였다. 그 결과 신뢰성, 사용성, 유희성 측면에서 반대되는 두 세대의 만족도와 그에 대한 세부적인 내용을 확인할 수 있었다. 이에 관해 본 연구에서 제시하는 시사점이 향후 가전제품 체험 서비스를 디자인함에 있어서 전략적인 도움이 되기를 기대한다.

신제품 공동 개발 시 공급자의 전략이 신제품 개발성과에 미치는 영향에 대한 연구 (A Study on the Effect of Supplier's Strategy on New Product Development Performance)

  • 황선일;서응교
    • 유통과학연구
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    • 제15권9호
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    • pp.95-107
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    • 2017
  • Purpose - In the joint development of new products, buyers and suppliers exchange information to solve various problems. Uncertainty and ambiguity are typical examples. Uncertainty refers to the lack of information to solve the problem, and equivocality refers to the case where the information is interpreted in multiple processes in the process of providing the information. These uncertainty and equivocality cause new products to be delayed in their development and adversely affect quality. However, unfortunately, there is a lack of researches on how the uncertainty and equivocality of such concepts control the results of new product joint development. But, smooth communication and effective exchange of information is not emphasized only in the general organization. The importance of the new product joint development projects to achieve the two organizations' common goals becomes even greater. The purposes of this study are to analyse the effect of supplier's strategy on the NPD performance and moderating effect of uncertainty and equivocality. Research design, data, and methodology - In order to make a contribution to the lack of academic researches in Korea, this study collects data through questionnaires based on organizational information processing theory and previous studies, and conducts empirical analysis. Results - As a result, the product modularization strategy and the strategic supply chain relationship positively influenced the new product development performance - return on investment and ease of manufacturing. And the interaction effect of uncertainty and equivocality with supplier's strategy - product modularity strategy and strategic supply chain management relationship - reduces or negates the influence of product modularization strategy on new product development performance. Conclusions - This implies that it is important to control uncertainty and equivocality in order for the supplier strategy to have a positive effect on new product development performance. It also emphasizes the necessity of sharing information appropriately for companies that do not want to share the information as possible due to their fear of loss of competitive advantage in the joint development of new products. Because this kind of negative policy might let uncertainty and equivocality be happen in new product joint development process.

국내 수도권 대학캠퍼스 확장을 위한 전략 연구 - 확장전략의 유형적 특징을 중심으로 - (A Study on Strategy for College Campus Expansion in Seoul Metropolitan Area - Focused on Typological Characteristics of Expansion Strategies -)

  • 박훈
    • 교육시설 논문지
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    • 제22권1호
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    • pp.25-36
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    • 2015
  • Historically, college campuses have played a role of a city, and the development pattern of various forms and functions of cities was found in the growth stages of campuses as well. In this way, campuses developed in close relationships with our lives and such a characteristic can be confirmed in a number of cases in and out of the country. The strategic concept of such expansion is shown in the strategic classification through a master plan. This research examines concepts of major universities in the metropolitan area of Korea for promoting campus expansion and proposes implications through them. The results drawn from the research are as follows. Firstly, various developmental directions should be sought in aspects of planning, programming and economics for campus expansion with the complex application of such factors. Secondly, the multi-campus strategy of past localization era is changing into the concept of forming a global campus materializing itself as the planning strategy of internal campus. Thirdly, the physical barrier is being dissolved as a way to promote the relationship with local communities, and particularly, the management strategy of constructing new buildings in connection with local communities is the leading measure of materialization. Lastly, the development of underground space is actively carried out due to the limitation of ground physical space through which a role of establishing new campus order along with securing space is pursued.

Improvement Measures for Projects Subject to Environmental Impact Assessment in Urban Areas

  • CHO, Dong-Myung;LEE, Ju-Yeon;KWON, Woo-Taeg
    • 웰빙융합연구
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    • 제5권2호
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    • pp.43-50
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    • 2022
  • Purpose: The small-scale environmental impact assessment conducted during the development project stage has focused on the preservation of the natural environment centered on non-urban areas, due to the nature of urbanization, health problems for citizens of high-density urban areas have a limitation in that they are relatively neglected. In the case of strategic environmental impact assessment and environmental impact assessment in urban areas, there is no basis for evaluation in urban areas because there are exceptions to be excluded from the target projects or there are no target project regulations for buildings. Therefore, in this research, we examined the problems with the target project such as the current environmental impact assessment, and tried to establish a system improvement plan that can solve them. Research design, data and methodology: After reviewing the current environmental impact assessment-related laws (including enforcement ordinances) and national land planning laws (including enforcement ordinances), exceptions such as environmental impact assessment in urban areas were identified and problems were identified. Based on this, an amendment to the Enforcement Decree was proposed to provide institutional support for the expansion of target projects such as environmental impact assessment in urban areas. Results and Conclusions: Through this research, it is expected that the projects subject to environmental impact assessment on development projects in urban areas directly related to the health of the people will be expanded, and the net function of the environmental impact assessment system will be maximized.

미투운동의 경제학: 이해주체들의 전략적 상호성을 중심으로 (Analyzing the Strategic Reciprocity of the Interested parties surrounding the Me Too Movement)

  • 이종민
    • 아태비즈니스연구
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    • 제13권2호
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    • pp.155-168
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    • 2022
  • Purpose - Although the government and civic groups do not always confront each other over the Me Too movement, the two stakeholders are often conflicted. For example, the two interested parties may have different positions in the gender conflict and be often hostile due to debates over how to institutionalize and distinguish actual harm from innocence. In this situation, the strategies of the two stakeholders for their own ends are inevitably interdependent. This paper is a study on the strategic reciprocity of interested parties in relation to the Me Too Movement, which has recently raised a new discourses in our society. Design/methodology/approach - We derive equilibrium of the reciprocity between civic groups(collectively referred to as the Me Too Movement Headquarters) leading the Me Too Movement and government that must preemptively respond to new social issues, and analyze how changes in some external conditions affect the reactions of the two stakeholders. For this purpose we rely on economic methodology. Findings - In the reciprocity between the two forces, we derive an equilibrium composed of the pair of the government's optimal response level and the civic group's optimal strategy, and further derive the comparative static results according to changes in external conditions. Analysis results are mixed with intuitive results and non-intuitive ones. However, even if the result is not intuitive, rational reasoning is possible as long as it is derived through a rigorous model, and it has several implications. Research implications or Originality - Although this study is a positive approach, it is meaningful as a starting point to explore practical discussion directions and alternatives by adding another new perspective and approach to research in other social science fields with many normative studies.

기술경영 연구 분야의 연구 분류체계 제시에 관한 연구 - 연구 설계와 연구 방법론을 중심으로 - (Development of a Classification Scheme for Management of Technology Research - Approach on Research Designs and Methodologies -)

  • 이동걸;이희상;윤인환
    • 경영과정보연구
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    • 제35권4호
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    • pp.269-287
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    • 2016
  • 본 연구는 기술경영 연구 분야의 국내외 대표 학술지에 게재된 연구들을 토대로 연구 설계와 연구 방법론의 현황과 새로운 연구 분류체계를 제시하는데 그 목적이 있다. 본 연구의 목적을 달성하기 위하여 기술혁신학회지를 비롯한 기술경영 연구 분야의 국내 대표 학술지 2개와 상위 11개 국제 학술지에 2006년부터 2012년까지 수록된 696편의 연구 논문을 수집한 후 내용분석(contents analysis)을 실시하였다. 분석 결과, 정성적 개념 연구, 정성적 실증 연구, 정량적 개념 연구, 정량적 실증 연구 등의 연구 설계 내에 총 8가지의 상세 연구방법론을 분류하였으며, 다음과 같이 국내외 연구자 및 학술지, 국내 대표 학술지 간 특징을 바탕으로 기술경영 연구 분야의 동향을 확인하였다. 첫째, 국내외 기술경영 연구자 및 학술지 간 연구 설계와 연구 방법론의 추세는 실증 연구 설계에 편중된 유사한 동향을 보이고 있는 반면, 해외 연구에서 이론 연구 설계의 비율은 국내 연구보다 높게 나타났다. 둘째, 기술혁신학회지에는 정성적 실증 연구 설계와 기록 연구 방법이 더 많이 발표된 것에 반해, 기술혁신연구에는 정량적 실증 연구 설계와 개념 연구 설계의 비율이 높았다. 본 연구결과는 기술경영 연구 분야에서 연구 설계와 연구 방법론에 대한 동향과 새로운 연구 분류체계를 제시함으로써 구체적이고 체계적인 연구 접근법에 대한 방향성을 제공할 뿐만 아니라 후속 연구자들이 연구 목적에 적합한 연구 설계와 연구 방법론을 선택하는데 도움을 줄 수 있을 것으로 기대된다.

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현대 경영환경의 특징에 따른 지혜 정의 분류와 '지혜경영' 제안 (Wisdom Definition Categorization and Wisdom Management as Characteristics of the Modern Business Environment)

  • 김주원;이병재;박용승
    • 유통과학연구
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    • 제13권7호
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    • pp.63-71
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    • 2015
  • Purpose - The characteristics of the modern management environment in Korea clearly involve the limitations of knowledge management, globalization, changes in industrial structures, polarization of the economy, consumption, and education, and the demand for creative management. To achieve a continuous competitive advantage for individuals as well as organizations, Wisdom Management can be said to be a paradigm for the current environment. The Research is an alternative to environmental management in the early study of the need to conceptualize the theoretical approach to wisdom management. In other words, it presents a new management paradigm for a business environment of uncertainty and unpredictability. Furthermore, it aims to propose Wisdom Management as an alternative in the modern management environment as well as a topic of discourse. Its purpose is to provide basic knowledge to people who study and practice in this field to strengthen the competitiveness of individuals and companies. Research design, data, and methodology - This paper first provides six characteristics of the current management environment at home and abroad. It then attempts to emphasize the necessity of wisdom based on such characteristics by classifying wisdom according to recent management study research. This allows the derivation of definitions of wisdom management, suggesting its components and properties. Results - The six characteristics of the modern business environment are: 1) limits of knowledge, 2) intensifying globalized competition, 3) changes in industry structure - IoT (Internet of all Things) trend, 4) serious polarization and social unrest diffusion, 5) personal and organizational competitiveness creativity requirements, and 6) domestic special national and social situations. Therefore, accordingly, wisdom can be defined and classified as: wisdom that offers potential integration beyond knowledge, practicing and maintaining knowledge wisdom as an efficient strategy for an organization wisdom as a decision-making process that addresses ambivalence wisdom as the pursuit of common goods based on ethics; and, wisdom as creativity that involves intuition and insight. This paper attempts to define Wisdom Management in accordance with these definitions of wisdom. Wisdom Management is a management system that is awareof the current environment given in the multidimensional perspective, achieves the efficiency of the organization and the goals of common good through an uncertain decision-making process, based on the organization of individual and organizational knowledge, and the internal experiences and resources. Wisdom Management components include human beings, virtue, knowledge, creativity, and ambivalent thinking. Its properties include intentionality, self-destructiveness, creative and ethical reflexivity, complexity, insight, unpredictability, ambivalence, and wholeness. Conclusions - Since all organizations face the limitations of their environment, crises, and opportunities, applying wisdom in management to develop as Wisdom Management can be an inevitable alternative to the uncertainties of the management environment faced by modern society. The conceptualization of Wisdom Management forms a valuable context to further advance knowledge management theory into practice. It is also a cornerstone of strategic management and can provide insight into its potential for success and implementation.

Analysis of Organizational Effectiveness Antecedents: Focus on Human Resource Management Practice and Moderating Effect of Firms' the Status Quo

  • KIM, Boine;CHO, Myeong Hyeon
    • 동아시아경상학회지
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    • 제9권4호
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    • pp.1-15
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    • 2021
  • Purpose - In a difficult time for a firm, it seems impossible to change circumstances by a firm. Nevertheless, the firm must do whatever it can do by however it can do. Therefore, the purpose of this study is to analyze the effect of HRM practice on organizational effectiveness with the status quo of the firm as a moderator. Based on the result of this study, the managerial implication could be suggested as a contextual response to each status quo of the firm in improving and managing organizational effectiveness by HRM practice. Research design, data, and methodology - This study measured organizational effectiveness with employee satisfaction and organizational commitment. HRM practice includes two HR management areas, HR system, and HR attitude. HR system includes education & training and additional wage welfare. HR attitude includes employee stress and empowerment. As for the status quo of the firm, this study considered three construct; firm feature, strategic feature, environment change feature. This study analyzed 397 employees of 24 company data from the 7th HCCP of KRIVET. Result - Hypothesis 1 through Hypothesis 3 were partially supported. The results of this study suggest that to increase organizational effectiveness(job satisfaction and organizational commitment), employee stress and education & training participation need to be managed. And circumstance of an organization as given the Status Quo of the firm needs to be managed differently like firm size, environment change in demand, and technology. Conclusion - This study suggests best-practice implications based on the result between HRM practice and organizational effectiveness. And also suggest differentiation in management to increase the best-fit in management.

The Impact of the Exchange of Sustainable Technological HR Innovation Knowledge within Chaebols on the Performance of Global Subsidiaries

  • Lee, Jeoung Yul;Ma, Yinan
    • Journal of Korea Trade
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    • 제25권4호
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    • pp.108-127
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    • 2021
  • Purpose - On the basis of knowledge transfer theory, we empirically explored how three types of human resource (HR) innovation knowledge exchange within a Chaebol drive the global subsidiary performance of the headquarters (HQ) of a Chaebol's globally affiliated companies. Design/methodology - Using a sample of 176 Korean HQ firms of the top 53 Chaebols and 1,061 of their foreign manufacturing subsidiaries (n = 1,061), we tested the relationship between the exchange of explorative and exploitative sustainable HR innovation knowledge among HQ firms of Chaebols, their subsequent transfer of technical HR knowledge via technical schemas, and the subsequent impact on the global subsidiary performance. Findings - The Chaebols' decisions about the three strategic knowledge management options (i.e., the degree of exchange of explorative and exploitative technological HR innovation knowledge and the extent of HQ-subsidiary HR knowledge transfer) have highly significant relationships with the global subsidiary performance. The results help explains the conditions under which the explorative versus exchange of exploitative sustainable HR innovation knowledge pays off by showing the moderating role of the degree of HQ-to-subsidiary technical HR knowledge transfer, at least in the case of the Chaebol as one representative type of the emerging-market business groups. Originality/value - As the first of its kind in the field of sustainable HR innovation knowledge management at the business group level, the present study makes a clear contribution in demonstrating how the performance of Chaebols' manufacturing subsidiaries depends greatly on their strategy for management of knowledge, as reflected in the choices they make about sharing both explorative and exploitative sustainable HR innovation knowledge among HQ firms and the subsequent transfer of HQ's sustainable HR innovation knowledge to the foreign subsidiaries.

Advanced Work Packaging (AWP) in Practice: Variables for Theory and Implementation

  • Jung, Youngsoo;Jeong, Yeheun;Lee, Yunsub;Kang, Seunghee;Shin, Younghwan;Kim, Youngtae
    • 국제학술발표논문집
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    • The 8th International Conference on Construction Engineering and Project Management
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    • pp.201-206
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    • 2020
  • Diversification of project delivery methods (PDM) under ever-changing construction business environment has significantly changed the role of project participants. Active efforts to effectively sharing the roles and responsibilities have been observed in the project management offices (PMOs) among owner/operator organizations as well as engineering, procurement, construction and maintenance (EPCM) firms. In order for being effective in a holistic way throughout the project life-cycle, a PMO needs to have 'adequate management skills' as well as 'essential technical capabilities' in cooperating with many different participants. One of the well-known examples of the PMO's tool to support these skills and capabilities is the effective 'work packaging (WP)' that serves as a common basis integrating all relevant information in a structured manner. In an attempt to enhance the construction productivity, the concept of 'advanced work packing (AWP)' has been introduced by Construction Industry Institute (CII). The AWP enables productivity to be improved by early planning of construction packages in the design phase "with the end in mind". The purpose of this study is to identify and evaluate the 'variables' of advanced work packing (AWP) for life-cycle information integration. Firstly, an extended concept of advanced WP based on the CII AWP was defined in order to comprehend many different issues of business functions (e.g. cost, schedule, quality, etc.). A structured list of major components and variables of AWP were then identified and examined for practical viability with real-world examples. Strategic fits and managerial effectiveness were stressed throughout the analyses. Findings, implications and lessons learned are briefly discussed as well.

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