• Journal of Fashion Business
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• v.26 no.4
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• pp.52-63
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• 2022

As live commerce, mobile sales platforms based on real-time content and text are drawing attention as a new marketing channel. In particular, the fashion industry also using live commerce as a new fashion distribution channel, requiring marketing strategies to utilize it efficiently. This study attempted to verify the effect of information source, sales promotion, and impulse buying tendency characteristics on fashion live commerce purchase intention. The experimental design of this study was 2(characteristics of information source: expertise vs attractiveness) × 2(sales promotion type: value-added vs price discount) × 2(impulse buying tendency: high vs low) three-way mixed analysis of variance(ANOVA). A convenience sampling of 264 women in their 20s and 50s living in Seoul and the Gyeonggi area who had purchased products through Live Commerce was conducted. For the final analysis, 240 questionnaires were used. Data were analyzed by the SPSS 26 program and three-way ANOVA. Simple main effects analysis was conducted. The results of this study follow. First, there were statistically significant differences in purchase intention according to consumers' impulse buying tendencies and sales promotions. Second, information source and sales promotion showed statistically significant interaction effects on purchase intention. Lastly, information source, sales promotion, and impulse buying tendency showed significant three-way interaction effects on fashion live commerce purchase intention. Therefore, conducting appropriate marketing analysis can result in positive attitudes regarding live commerce products and substantive increases in sales.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2003.05a
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• pp.74-77
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• 2003

After the Enforcement of Price Deregulation of Apartment, Apartment house get down to originality goods, The Housing Market have reorganized the nucleus by a user, have demanding the development for discriminative unit plan. The purpose of this study is that before and after the Price Decontrol of Apartment take part a variety of unit plan, search for transformation factor and analyze into the tendency of the distinction plan of Housing Goods. Before and after the Price Decontrol of Apartment, Apartment unit have analyzed from 85 $m^2$ till 152 $m^2$ private area; ten corporations of civil construction' unit in Seoul and The national capital region supply apartment, will supply apartment. For selected examples, first, unit plan is normalized from the ratio of front to side wall, bay, a Room' organization and a kind of Room, number, and for examples of unit plan of apartment, the examples were analyzed with respect to change of a Room' organization and the number of a room and the ratio of front wall to side wall for item investigated. Finally, I search out course of transformation tendency of an apartment unit plan after Enforcement of Price Deregulation and analyzed a factor. The results of the study are follows, after Enforcement of Price Deregulation, unit plan of apartment lead to change lay out, to secure each family's privacy, to secure feeling for open hearted, tendency of flexibility.

• Journal of Korean Clinical Health Science
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• v.6 no.2
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• pp.1147-1155
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• 2018

Purpose: This study investigates university students' SNS addiction tendency, trait-anxiety and quality of sleep. This study is going to offer basic resource that required to make the way that is able to reduce the anxiety with figuring out the relation between variable. Method: 213 people participated in this study is 20 to 30 age of university students who use SNS. Collecting resource period was April 4 to May 11, 2018. Analyses consisted of descriptive statistics, ANOVA, Pearson's correlation analysis, and stepwise multiple regression analysis. Results: The findings showed SNS addiction tendency and quality of sleep(r=.45, p<.000). Major Influence factor is predicted addiction tendency of SNS using time (F=21.21, p=.000) and trait-anxiety (F=23.55, p=.000). Of the highest trait-anxiety affects quality of sleep (F=24.82 p=.000). Conclusion: These findings indicate that it is necessary to develop and implement information programs and design appropriate SNS addiction prevention programs that can induce trait-anxiety and improve quality of sleep. Thus follow-up study should have diverse participants to investigate SNS addiction tendency, trait-anxiety and quality of sleep that influenced by overusing SNS.

• Journal of the Korea Fashion and Costume Design Association
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• v.9 no.1
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• pp.23-33
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• 2007

Clothing exports of Korea has grown rapidly till the latter half of the 1980's, contributing Korean economic development. However from the 1990's, the amount, the world market share and the international competitiveness of clothing exports have declined. Based on these phenomena, the purpose of this study was to identify the characteristics of export articles in Korean Clothing Trade focused on the 1990's. Statistical data of clothing articles(SITC 84 : Articles of apparel & clothing accessories) were used. The relative importance, trade orientation tendency and unit price of each export clothing articles were analyzed. The results of the study were as follows. On the relative importance, trade orientation tendency and unit price of each export clothing articles, outer garments or products that required complicated production process(e.g., coats, suits, ensembles, jackets, dress) had been decreased in the portion and weakened in the export orientation tendency. But one item in a set or casual wear like trousers, skirts, blouses, shirts, Jerseys, pullovers, T-shirts has been increased in the portion and risen in the unit price. These trends means that clothing exports of Korea were more focused on those category and the international competitiveness on those articles were advanced. From these results, this study can be contributed to establish the concrete clothing export articles strategies of Korean firms.

• Korean Institute of Interior Design Journal
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• no.21
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• pp.173-181
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• 1999

Design has been proceeding to 21 century undertaking the many-sided and complicated characteristics of the modern industrialized society much more heavily comparing to past. The rapid change of technology and media of communication faces the new concept of relationship between users and environment, and newly developed material leads designers to change the way of building concept and the process of designing. Especially the important points of user-friendly and environment-friendly approaching for designing influences over choosing, controlling meterials and forming the structure and shape organically, or simply. From the tendency of chairs designed in 1990s the very adaptable new material shows both the unlimited possibility for new design is in the turn of this century, but also it can be analogized that 'the design which can make users think' will be the philosophical basis for future desigv.

• Journal of the Korean Home Economics Association
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• v.41 no.9
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• pp.17-29
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• 2003

The objective of this study is to investigate the fit preference tendency for ready-to-wears(jackets, skirts, and slacks) of adult women and to find out the respective differences by the age range and the obesity level. The study method was the questionnaire survey with the subjects of 699 women of 20 up to 59 years of age. The questionnaire is composed of fit preference tendency, physical measurements, age, and occupation. For the data analysis, SPSS 90. program was used, and descriptive statistics, Crosstabs, ANOVA, Duncan's test, and t-test were conducted. The findings are as follows. 1. Regarding the fit preferred for each part of jackets, skirts, and slacks, among ready-to-wears, the 'thing with some extra width' in every part was most favored, followed by the 'thing fitting perfectly'. 2. The differences were found in the fit preference tendency by the age of adult women. The fit preference tendency was higher among those in their 20's than among those of the other age range, and those in their 30's and 40's preferred the clothes with less extra width in comparison with those in their 50's. 3. The differences were also found in the fit preference tendency by the obesity level of adult women. The fit preference tendency was high in the order of the emaciation, normalcy, and obesity types. 4. The fit preference tendency was found to be more affected by the obesity level than by the age. The fit preference tendency by the obesity level of each age range showed the differences in all of the age range. However, the normal type did not show the preference difference among the age ranges, in the fit preference tendency by the age range of each obesity level. Clothing manufacturing firms should understand the characteristics of consumers, such as their age, body type, extra width preferred, to provide the consumers of target market with suitable leeway, and they should design the clothing products which meet up these needs in style and silhouette.

• Journal of Environmental Science International
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• v.24 no.9
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• pp.1155-1161
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• 2015

This paper is to study the tendency of the development of the urban comprehensive park in the modern history of China, and take the urban comprehensive park of Wuhan as an example to study the local research through the literature.. In 1928, Wuhan Urban Comprehensive Park starting stage characteristics to the ideological education of the government as the center, in 1977 the policy of reform and opening to the outside world to entertainment center, ecology design point of view, the introduction of open space and urban plaza, to human centered design, application of science and technology. 2015 in Wuhan Urban Garden Expo theme can be seen in green life as the goal, through the design of urban comprehensive park ecology and human centered design, the application of science and technology development.

• Proceedings of the KSR Conference
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• 2002.05a
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• pp.295-300
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• 2002

In this research problems of recent design methods and their improvement for SIP in domestic areas were studied by using the characteristics of load-settlement curves and bearing capacity from field loading tests. Elastic and plastic settlement for total settlement in each loading step conducted domestic areas had a tendency. From these tendency and bearing capacity determined by loading tests we can ascertain that empirical chart can be assistant tool in SIP design. It showes that SIP design using N-value in domestic area with soil condition of grarute type results in very conservative bearing capacity, to be opposed in soil with unprofitable geological condition the design can be insecure. Also, we can ascertain that Meyerhof's bearing capacity used modified N-value on tip part of pile is more applicable than recent design method where tip bearing capacity is 20NAp N-value limited to 50. These results show that modified design method can he more economic than before because of using pile's bearing capacity to tolerable load of pile material.

• Proceedings of the Korea Society of Costume Conference
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• 2002.10a
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• pp.98-98
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• 2002

• Proceedings of the Korea Society of Design Studies Conference
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• 2003.05a
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• pp.218-219
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• 2003