Characteristics of Export Articles in Korean Clothing Trade -Focused on the 1990's-

한국 수출의류제품의 품목 특성 -1990년대를 중심으로-

  • 지혜경 (한성대학교 패션디자인)
  • Published : 2007.03.31

Abstract

Clothing exports of Korea has grown rapidly till the latter half of the 1980's, contributing Korean economic development. However from the 1990's, the amount, the world market share and the international competitiveness of clothing exports have declined. Based on these phenomena, the purpose of this study was to identify the characteristics of export articles in Korean Clothing Trade focused on the 1990's. Statistical data of clothing articles(SITC 84 : Articles of apparel & clothing accessories) were used. The relative importance, trade orientation tendency and unit price of each export clothing articles were analyzed. The results of the study were as follows. On the relative importance, trade orientation tendency and unit price of each export clothing articles, outer garments or products that required complicated production process(e.g., coats, suits, ensembles, jackets, dress) had been decreased in the portion and weakened in the export orientation tendency. But one item in a set or casual wear like trousers, skirts, blouses, shirts, Jerseys, pullovers, T-shirts has been increased in the portion and risen in the unit price. These trends means that clothing exports of Korea were more focused on those category and the international competitiveness on those articles were advanced. From these results, this study can be contributed to establish the concrete clothing export articles strategies of Korean firms.

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