• Title/Summary/Keyword: Decision Roadmap

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AH Empirical Study On Decision Roadmap for Right Mix of Clicks & Mortars : The Case of Korean Traditional Companies (온라인과 오프라인의 적절한 통합을 위한 의사결정 로드맵에 관한 실증연구 : 한국 전통기업의 경우)

  • 김인재;황경태;지홍구
    • Journal of the Korean Operations Research and Management Science Society
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    • v.27 no.1
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    • pp.95-106
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    • 2002
  • The tilde use of Information Technology (IT), especially the rapid diffusion of the internet, brings us a new paradigm, called "Electronic Commerce," or "Digital Economy." The paradigm is regarded as a business strategy essential to organizations′competitive advantages. Because few studies have been shown in the area of e-strategies, especially in the combined strategies of clicks and mortars, a study of this area is required. The main questions of this study are empirically to validate the usefulness and applicability of a decision roadmap and to analyze the situation of Korean firms in the view of the decision roadmap. Major results of this study are as follows : First, there is an evidence that the roadmap can be applied to Korean firms regardless of their industry and size. Second, the usefulness of the roadmap is proved because companies following the directions of the roadmap show high degree of satisfaction with online sales. Third, Korean companies in general do not achieve an Ideal Integration (or separation), especially In terms of management and operation. In conclusion, this study provides an e-business strategy Planner some guidelines about how to achieve right mix of on-line and off-line business.

온라인과 오프라인의 적절한 통합을 위한 의사결정 로드맵에 관한 실증연구

  • 김인재;황경태;지홍구
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2001.10a
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    • pp.79-82
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    • 2001
  • The wide use of Information Technology(IT), especially the rapid diffusion of the internet, brings us a new paradigm, called "Electronic Commerce", or "Digital Economy." The paradigm is regarded as a business strategy essential to organization's competitive advantage. Because very few studies have been performed in the area of e-strategy, especially in the combined strategy of clicks and mortars, a research on this area is needed. The main questions of this study are empirically to validate the usefulness and the applicability of a decision roadmap and to analyze the situation of Korean firms based on the decision roadmap. Major results of this study are as follows; First, there is an evidence that the roadmap can be applied to firms regardless of its industry and size. Second, usefulness of the roadmap is proved since companies that followed the prescription of the decision roadmap showed high degree of satisfaction with online sales amount. Third, Korean firms in general do not achieve the ideal degree of integration (or separation), especially in terms of management and operation. In conclusion, this study provides e-business strategy planners some guidelines about how to achieve right mix of on-line and off-line business.

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A Study on University Big Data-based Student Employment Roadmap Recommendation (대학 빅데이터 기반 학생 취업 로드맵 추천에 관한 연구)

  • Park, Sangsung
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.17 no.3
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    • pp.1-7
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    • 2021
  • The number of new students at many domestic universities is declining. In particular, private universities, which are highly dependent on tuition, are experiencing a crisis of existence. Amid the declining school-age population, universities are striving to fill new students by improving the quality of education and increasing the student employment rate. Recently, there is an increasing number of cases of using the accumulated big data of universities to prepare measures to fill new students. A representative example of this is the analysis of factors that affect student employment. Existing employment-influencing factor analysis studies have applied quantitative models such as regression analysis to university big data. However, since the factors affecting employment differ by major, it is necessary to reflect this. In this paper, the factors affecting employment by major are analyzed using the data of University C and the decision tree model. In addition, based on the analysis results, a roadmap for student employment by major is recommended. As a result of the experiment, four decision tree models were constructed for each major, and factors affecting employment by major and roadmap were derived.

An Empirical Study to Support Intellectual Property Strategy Planning in Firms : The Use of Intellectual Property Roadmap (지식재산 전략유형별 R&D 특성분석과 지식재산로드맵 활용방안)

  • Cho, Chanwoo;Lee, Sungjoo
    • Journal of Korean Institute of Industrial Engineers
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    • v.41 no.6
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    • pp.559-571
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    • 2015
  • To strengthen competences, most of firms have co-operated with external partners. This increases the possibility of unexpected conflicts between firms due to the intellectual property litigation. A suitable intellectual property strategy for firms has to be developed to settle this issue. This study aims to analyze an utilization of intellectual property strategy in firms, and tries to suggest a concept of IP roadmap to support intellectual property strategy planning aligned with technology planning process. For the purposes, we derive five types of intellectual property strategy of firms using Korea Innovation Survey. Then, we explore significant affecting factors using a decision-tree and conduct in-depth analysis for them. Lastly, we suggest a concept of IP roadmap, which can be a supporting tool for developing intellectual property strategy in firms, based on analysis results.

A Cloud Adoption Method of Public Sectors using a Convergence Decision-making Model (융합의사결정모델을 이용한 공공기관의 클라우드 도입 방법)

  • Seo, Kwang-Kyu
    • Journal of Digital Convergence
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    • v.15 no.11
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    • pp.147-153
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    • 2017
  • The Korean government has implemented various policies to introduce the cloud to the public sector. The objectives of the paper are to develop a decision-making model and to propose the roadmap for cloud introduction in the public sector. To achieve these objectives, we analyze the characteristics of public services and types of cloud service. Then we develope a cloud introduction method using fuzzy AHP based convergence decision-making model. As a result of this study, we decided to prioritize the cloud service candidates and proposed a three-step roadmap. The results are expected to contribute to cloud introduction and transition in the public sector and establishment of the cloud policy. In the future, it will be necessary to develop budget plans as well as additional decision-making factors for cloud adoption.

A Study on R&D Investment Decision Making Model by Using Small-Medium Enterprises Strategic Technology Roadmap (전략기술로드맵 기반의 중소기업 R&D 투자우선순위 결정모형에 관한 연구)

  • Kyung, Jong-soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.12
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    • pp.786-794
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    • 2018
  • In recent years, in response to rapid technological change, technology planning activities are important for companies to cope with technological competition. However, Small and Medium Enterprises(SMEs) lack the resources and competence to establish their own technology roadmaps. Therefore, government-led roadmaps for SMEs have been proposed to support the R&D direction and R&D capabilities of SMEs. However, SMEs R&D policies are still not well linked with technology roadmaps and R&D programs. In other words, the size of R&D for SMEs is determined according to demand of SMEs regardless of strategic technology roadmap. In this study, we propose a investment prioritization model based on a technology road map to unify R&D investment policy. Using the decision model designed to prioritize strategic technology investments in the SME strategy roadmap, we conduct empirical analysis of strategic technologies in the advanced convergence and green manufacturing. AHP analysis was conducted after questionnaires on the importance of strategic technology and the importance of influential factors to 46 experts such as expert of research institutes and support organizations.

A Basic Study on the Career Roadmap of University Students Using Data Mining (데이터마이닝을 이용한 대학생들의 취업 로드맵에 관한 기초 연구)

  • Kim Hyojung;Oh Saenae
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.19 no.1
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    • pp.129-138
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    • 2023
  • The purpose of this study is to explore factors that directly affect the employment of college graduates. To this end, employment data of graduates of private four-year university in Daegu metropolitan area and Gyeongsangbuk-do province were collected from 2019 to 2021, filtered data using a RapidMiner, and analyzed by applying a decision tree model. As a result of the study, long-term internship for more than 12 weeks, TOEIC score of 787.5 or higher was advantageous for employment, and if there was no TOEIC score, the graduation average score was 3.67 or higher, so the possibility of employment was high. Even if the TOEIC score was low, it was advantageous for employment if participating in the contest and continuous professor counseling, and even if the average graduation score was low, the possibility of employment was high if actively participating in the comparison program. This study can present a job education guide based on actual data to university management and use it to establish policies to support employment of college students.

Digital Transformation of Agriculture Supply Chain in Vietnam: Current Status and Proposal of Roadmap

  • Quoc Cuong Nguyen;Hoang Tuan Nguyen
    • International journal of advanced smart convergence
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    • v.13 no.2
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    • pp.249-257
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    • 2024
  • As the main driver of economic growth and employment, the agricultural sector plays an important role in Vietnam's economy. However, in recent years, the sector has faced new challenges and also presented new investment opportunities to stimulate agricultural growth. Many Vietnamese agricultural producers currently lack the modern technology and decision support tools needed to maintain and improve productivity in a rapidly changing environment. Other stakeholders in the agricultural value chain, such as input suppliers, distributors, and consumers, also face significant challenges, including disrupted value chains, transportation costs. The cost of transporting goods across the supply chain continues to increase and information exchange remains fragmented. A potential solution to address these challenges is the application of digital transformation in agricultural supply chains. Farmers and other value chain participants can improve the production of their goods and procedures by utilizing new and cutting-edge technologies that are integrated into a unified system as part of the digital transformation of agricultural supply chains. In this study, we evaluate the current status of digital transformation in the supply chain of the agriculture industry by finding and examining pertinent publications from key agencies as well as prior research. From there, in the framework of the digital economy, this study suggests a digital transformation roadmap for the agricultural supply chain.

Radiomics and Deep Learning in Brain Metastases: Current Trends and Roadmap to Future Applications

  • Park, Yae Won;Lee, Narae;Ahn, Sung Soo;Chang, Jong Hee;Lee, Seung-Koo
    • Investigative Magnetic Resonance Imaging
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    • v.25 no.4
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    • pp.266-280
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    • 2021
  • Advances in radiomics and deep learning (DL) hold great potential to be at the forefront of precision medicine for the treatment of patients with brain metastases. Radiomics and DL can aid clinical decision-making by enabling accurate diagnosis, facilitating the identification of molecular markers, providing accurate prognoses, and monitoring treatment response. In this review, we summarize the clinical background, unmet needs, and current state of research of radiomics and DL for the treatment of brain metastases. The promises, pitfalls, and future roadmap of radiomics and DL in brain metastases are addressed as well.

The Ethics of AI in Online Marketing: Examining the Impacts on Consumer privacyand Decision-making

  • Preeti Bharti;Byungjoo Park
    • International Journal of Internet, Broadcasting and Communication
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    • v.15 no.2
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    • pp.227-239
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    • 2023
  • Online marketing is a rapidly growing industry that heavily depends on digital technologies and data analysis to effectively reach and engage consumers. For that, artificial intelligence (AI) has emerged as a crucial tool for online marketers, enabling marketers to analyze extensive consumer data and automate decision-making processes. The purpose of this study was to investigate the ethical implications of using AI in online marketing, focusing on its impact on consumer privacy and decision-making. AI has created new possibilities for personalized marketing but raises concerns about the collection and use of consumer data, transparency and accountability of decision-making, and the impact on consumer autonomy and privacy. In this study, we reviewed the relevant literature and case studies to assess the potential risks and make recommendations for improving consumer protection. The findings provide insights into ethical considerations and offer a roadmap for balancing the advantages of AI in online marketing with the protection of consumer rights. Companies should consider these ethical issues when implementing AI in their marketing strategies. In this study, we explored the concerns and provided insights into the challenges posed by AI in online marketing, such as the collection and use of consumer data, transparency, and accountability of decision-making, and the impact on consumer autonomy and privacy.