• Title/Summary/Keyword: Data Segmentation

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A Development of Customer Segmentation by Using Data Mining Technique (데이터마이닝에 의한 고객세분화 개발)

  • Jin Seo-Hoon
    • The Korean Journal of Applied Statistics
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    • v.18 no.3
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    • pp.555-565
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    • 2005
  • To Know customers is very important for the company to survive in its cut-throat competition among coimpetitors. Companies need to manage the relationship with each ana every customer, ant make each of customers as profitable as possible. CRM (Customer relationship management) has emerged as a key solution for managing the profitable relationship. In order to achieve successful CRM customer segmentation is a essential component. Clustering as a data mining technique is very useful to build data-driven segmentation. This paper is concerned with building proper customer segmentation with introducing a credit card company case. Customer segmentation was built based only on transaction data which cattle from customer's activities. Two-step clustering approach which consists of k-means clustering and agglomerative clustering was applied for building a customer segmentation.

Application of AI-based Customer Segmentation in the Insurance Industry

  • Kyeongmin Yum;Byungjoon Yoo;Jaehwan Lee
    • Asia pacific journal of information systems
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    • v.32 no.3
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    • pp.496-513
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    • 2022
  • Artificial intelligence or big data technologies can benefit finance companies such as those in the insurance sector. With artificial intelligence, companies can develop better customer segmentation methods and eventually improve the quality of customer relationship management. However, the application of AI-based customer segmentation in the insurance industry seems to have been unsuccessful. Findings from our interviews with sales agents and customer service managers indicate that current customer segmentation in the Korean insurance company relies upon individual agents' heuristic decisions rather than a generalizable data-based method. We propose guidelines for AI-based customer segmentation for the insurance industry, based on the CRISP-DM standard data mining project framework. Our proposed guideline provides new insights for studies on AI-based technology implementation and has practical implications for companies that deploy algorithm-based customer relationship management systems.

A Methodology of Conjoint Segmentation for Internet Shopping Malls Using Customer's Surfing Data (인터넷 쇼핑몰 방문자의 행위 분석을 이용한 컨조인트 시장세분화 방법론에 대한 연구)

  • Lee, Dong-Hoon;Kim, Soung-Hie
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2000.04a
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    • pp.187-196
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    • 2000
  • A lot of Internet shopping malls strive for obtaining a competitive advantage over others in an increasingly tighter electronic marketplace. To this end, understanding customer preference toward products (or services) and administering appropriate marketing strategy is essential for their continuous survival. However, only a few marketing researchers and practicioners focused on this issue, compared with academic and industry efforts devoted to traditional market segmentation. In this paper, we suggest a methodology of conjoint segmentation for electronic shopping malls. Traditional market segmentation methodologies based on customer's profile sometimes fail to utilize abundant information given while navigating around cyber shopping malls. In this methodology, we do not impose information overload to the customer for preference elicitation, but this methodology, we do not impose information overload to the customer for preference elicitation, but capture automatically generated surfing or buying data and analyze them to get useful market segmentation information. The methodology consists of 4-stages: 1) analyzing legacy homepages, 2) data preparation, 3) estimating and interpreting the result, and 4) developing marketing mix. Our methodology was to give useful guidelines for market segmentation to companies working in the electronic marketplace.

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Improving Accuracy of Instance Segmentation of Teeth

  • Jongjin Park
    • International Journal of Internet, Broadcasting and Communication
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    • v.16 no.1
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    • pp.280-286
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    • 2024
  • In this paper, layered UNet with warmup and dropout tricks was used to segment teeth instantly by using data labeled for each individual tooth and increase performance of the result. The layered UNet proposed before showed very good performance in tooth segmentation without distinguishing tooth number. To do instance segmentation of teeth, we labeled teeth CBCT data according to tooth numbering system which is devised by FDI World Dental Federation notation. Colors for labeled teeth are like AI-Hub teeth dataset. Simulation results show that layered UNet does also segment very well for each tooth distinguishing tooth number by color. Layered UNet model using warmup trick was the best with IoU values of 0.80 and 0.77 for training, validation data. To increase the performance of instance segmentation of teeth, we need more labeled data later. The results of this paper can be used to develop medical software that requires tooth recognition, such as orthodontic treatment, wisdom tooth extraction, and implant surgery.

Watershed Segmentation of High-Resolution Remotely Sensed Imagery

  • WANG Ziyu;ZHAO Shuhe;CHEN Xiuwan
    • Proceedings of the KSRS Conference
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    • 2004.10a
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    • pp.107-109
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    • 2004
  • High-resolution remotely sensed data such as SPOT-5 imagery are employed to study the effectiveness of the watershed segmentation algorithm. Existing problems in this approach are identified and appropriate solutions are proposed. As a case study, the panchromatic SPOT-5 image of part of Beijing urban areas has been segmented by using the MATLAB software. In segmentation, the structuring element has been firstly created, then the gaps between objects have been exaggerated and the objects of interest are converted. After that, the intensity valleys have been detected and the watershed segmentation have been conducted. Through this process, the objects in an image are divided into separate objects. Finally, the effectiveness of the watershed segmentation approach for high-resolution imagery has been summarized. The approach to solve the problems such as over-segmentation has been proposed.

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LiDAR Data Segmentation Using Aerial Images for Building Modeling (항공영상에 의한 LiDAR 데이터 분할에 기반한 건물 모델링)

  • Lee, Jin-Hyung;Lee, Dong-Cheon
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.28 no.1
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    • pp.47-56
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    • 2010
  • The use of airborne LiDAR data obtained by airborne laser scanners has increased in the field of spatial information such as building modeling. LiDAR data consist of irregularly distributed 3D coordinates and lack visual and semantic information. Therefore, LiDAR data processing is complicate. This study suggested a method of LiDAR data segmentation using roof surface patches from aerial images. Each segmented patch was modeled by analyzing geometric characteristics of the LiDAR data. The optimal functions could be determined with segmented data that fits various shapes of the roof surfaces as flat and slanted planes, dome and arch types. However, satisfiable segmentation results were not obtained occasionally due to shadow and tonal variation on the images. Therefore, methods to remove unnecessary edges result in incorrect segmentation are required.

Segmentation and Classification of Lidar data

  • Tseng, Yi-Hsing;Wang, Miao
    • Proceedings of the KSRS Conference
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    • 2003.11a
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    • pp.153-155
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    • 2003
  • Laser scanning has become a viable technique for the collection of a large amount of accurate 3D point data densely distributed on the scanned object surface. The inherent 3D nature of the sub-randomly distributed point cloud provides abundant spatial information. To explore valuable spatial information from laser scanned data becomes an active research topic, for instance extracting digital elevation model, building models, and vegetation volumes. The sub-randomly distributed point cloud should be segmented and classified before the extraction of spatial information. This paper investigates some exist segmentation methods, and then proposes an octree-based split-and-merge segmentation method to divide lidar data into clusters belonging to 3D planes. Therefore, the classification of lidar data can be performed based on the derived attributes of extracted 3D planes. The test results of both ground and airborne lidar data show the potential of applying this method to extract spatial features from lidar data.

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LiDAR based Real-time Ground Segmentation Algorithm for Autonomous Driving (자율주행을 위한 라이다 기반의 실시간 그라운드 세그멘테이션 알고리즘)

  • Lee, Ayoung;Yi, Kyongsu
    • Journal of Auto-vehicle Safety Association
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    • v.14 no.2
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    • pp.51-56
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    • 2022
  • This paper presents an Ground Segmentation algorithm to eliminate unnecessary Lidar Point Cloud Data (PCD) in an autonomous driving system. We consider Random Sample Consensus (Ransac) Algorithm to process lidar ground data. Ransac designates inlier and outlier to erase ground point cloud and classified PCD into two parts. Test results show removal of PCD from ground area by distinguishing inlier and outlier. The paper validates ground rejection algorithm in real time calculating the number of objects recognized by ground data compared to lidar raw data and ground segmented data based on the z-axis. Ground Segmentation is simulated by Robot Operating System (ROS) and an analysis of autonomous driving data is constructed by Matlab. The proposed algorithm can enhance performance of autonomous driving as misrecognizing circumstances are reduced.

B-spline Surface Reconstruction in Reverse Engineering by Segmentation of Measured Point Data (역공학에서의 측정점의 분할에 의한 B-spline 곡면의 재생성)

  • Hur, Sung-Min;Kim, Ho-Chan;Lee, Seok-Hee
    • Transactions of the Korean Society of Mechanical Engineers A
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    • v.26 no.10
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    • pp.1961-1970
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    • 2002
  • A laser scanner is widely used fur a device fur acquiring point data in reverse engineering. It is more efficient to generate a surface automatically from the line-typed data than scattered data of points clouds. In the case of a compound model, it is hard to represent all the scanned data into one surface maintaining its original line characteristics. In this paper, a method is presented to generate a surface by the segmentation of measured point data. After forming triangular net, the segmentation is done by the user input such as the angle between triangles, the number of facets to be considered as small segment, and the angle for combining small segment. B-spline fitting is implemented to the point data in each segment. The surface generation through segmentation shows a reliable result when it is applied to the models with curvature deviation regions. An useful algorithm for surface reconstruction is developed and verified by applying an practical model and shows a good tools fur reverse engineering in design modification.

Motion Segmentation from Color Video Sequences based on AMF

  • Kim, Alla;Kim, Yoon-Ho
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.2 no.3
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    • pp.31-38
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    • 2009
  • A process of identifying moving objects from data is typical task in many computer vision applications. In this paper, we propose a motion segmentation method that generally consists from background subtraction and foreground pixel segmentation. The Approximated Median Filter (AMF) was chosen to perform background modelling. To demonstrate the effectiveness of proposed approach, we tested it gray-scale video data as well as RGB color space.

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