• Journal of Information Technology Services
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• v.11 no.2
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• pp.19-47
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• 2012

Contemporary smartphone competition is generally described as the battle between Apple's proprietary platform and Google's open platform. However, this competition is not limited within smartphone adoption itself. User's pre-adoption of one mobile platform via smartphone can be connected to the post-adoption of the same mobile platform based on the other smart devices (e.g. smart pad). In this study, we investigate whether user's preference to a certain platform is persistent over mobile ecology, from the pre-adoption of one smart device to the post-adoption of following devices. For this investigation, we adopt the dual-model as the ground theory, where post-adoption of IT product is explained by both dedication and constraint factors. The empirical testing first evidences that dual model works well as our research model for identifying the reasons of post-adoption. Next, we group our data into two parts in order to compare the switching behavior of iPhone users and Android phone users. iPhone users show much lower switching rate to Android based smart pads, while Android phone users show higher churn rate to iPad (49.3% : 96.3%). Especially, satisfaction showed much stronger effect than switching cost on the continuing intention of existing platform, when the analysis is given to the iPhone user's group. From this result, we can conjecture the relatively stronger loyalty of iPhone users. More managerial implications on the mobile platform strategy are driven.

• Korean Journal of Human Ecology
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• v.23 no.1
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• pp.63-84
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• 2014

This study examined the contents of 'Adolescent's Consumption Life' unit in 12 Technology Home Economics textbooks used in the 2009 revised curriculum to analyze the contents of school consumer education. The main summary of this study is as follows: First, the contents of consumer education in the unit of 'Adolescent's Consumption Life' consisted of five criteria including the understanding of adolescent consumer, consumer's right and responsibility, reasonable purchase, resolution to consumer problems, and the formation of new consumption culture. Second, significant differences were found in the contents of consumer education among textbooks because basic concepts have been not been clearly defined yet. Third, essential content was either omitted or hard to understand. Thus, some contents elaborations were inappropriate for students' level. Fourth, there were some limitations in drawing interest and attention from learners and developing dispute resolution competence, since the textbooks mainly comprised the theory-oriented contents of consumer education. Fifth, cautious consideration needs to be taken with regards to clear understanding of basic concepts and systematic and consistent contents composition for coherent and organized school consumer education. These research findings are anticipated to provide basic information of Technology Home Economics textbooks to teachers, and will be utilized as basic data in organizing textbook contents or developing efficient teaching-learning programs for consumer education.

• Journal of Digital Convergence
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• v.17 no.8
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• pp.141-148
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• 2019

Based on the theory of information ecology, this paper conducts a quantitative analysis on the research literature of e-commerce ecosystem in China, and clarifies the research hotspots and development trends, so as to provide reference for subsequent studies. With the key words related literatures collected by CNKI as the data source, and the software CiteSpaceIV is used to draw a visual knowledge map, the distribution of e-commerce ecosystem research papers in China is statistically analyzed by econometric analysis method, and literature research is summarized and evaluated. The research results show that previous studies mainly focus on the concept of e-commerce ecosystem, and there are relatively few research results on the construction and evolution mechanism of e-commerce ecosystem, so the depth and breadth of research should be expanded. Applying the concept of e-commerce ecosystem to solve the problems in cross-border e-commerce will be the future research trend.

• The Korean Journal of Ecology
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• v.14 no.3
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• pp.257-271
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• 1991

Two types in the species-importance, one type of carpinus laxiflora, carpinus tschonoskii, quercus serrata, quercus grosseserrata and pnus densiflora community and another type of abeies koreana community classified by zurich-montpellier method, were recognized based on the data from 81 sample plots. The forme species sequence-importance curves were coincidred with the ideal curve calculated by preston's lognormal-distribution theory(1948), with small variations among five communities, and the latter with that of motomura's niche pre-emption hypothesis(1932). It seems that plant community classified by phytosociological method based on the unit concept coincide with the vegetation type recognized by species population analyse based on the continuum concept and the dominance-diversity reflrcts on the difference in the coenocline among their plant communities.

• International Journal of Human Ecology
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• v.12 no.2
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• pp.51-63
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• 2011

This paper examines the relationship between economic dependence and gender differences in housework in Korea. There are three explanatory alternatives for the relationship; economic rule of exchange, gender display perspective and deviant neutralization. We analysed both 2004 and 2009 time use survey data. The findings show the significant gender differences in time spent on housework that wives spend much more time on housework than husbands. However, among couples with non-normative gender roles, in some cases the more economically powerful wives spend more time on housework than breadwinner wives with weaker economic power, although such cases are rare. Rather, it is appropriate to conclude that, the more economically independent the wives, the less time they spend on housework; this is also the case for husbands. Overall, the Korean case shows what the economic exchange theory predicts. Thus, improvements in working wives' economic power will lead to gender equity in the division of housework.

• Journal of the Korean Institute of Landscape Architecture
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• v.41 no.1
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• pp.71-81
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• 2013

This study analyzed the consciousness and attitudes of local residents to the development plan of Sobaeksan Jarackgil by applying the social exchange theory to provide basic data for the establishment of the Mountainous Ecology Trail Development Plan, collecting opinions of local residents. For this, we conducted a self-administered questionnaire survey and personal interview targeting 150 residents of seven villages. Summarizing the results, first, because of analyzing the consciousness of the residents, most of the local residents turned out to be aware of the Sobaeksan Jarackgil development plan and agreed on it. Second, as a result of analyzing the consciousness of residents, for attitudes according to gender, females expected more than males of exchanging with visitors and excavation of cultural assets. Furthermore for attitudes according to age, groups aged under 60 turned out to be concerned about the increase of environmental pollutions, rise in crimes, destruction of cultures, and the induction of conflicts among residents. For attitudes according to occupations, farm workers were worried about the destruction of ecology, and for local characteristics and damages to the landscape, all of the local residents turned out to be concerned. It was shown that groups that agreed on the development plan expected positively on most of the items of economic, environmental, and sociocultural aspects, while those that disagreed on the plan were anxious for negative effects such as landscape damages and the increase of environmental pollutions from the environmental point of view, and the induction of conflicts among residents from the point of sociocultural perspective.

• Korean Journal of Environment and Ecology
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• v.26 no.5
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• pp.812-826
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• 2012

The selection rate of tree burials (TB) is still low in spite of increasing concerns about TB and government's efforts to increase TB participation. It is necessary to understand the factors affecting TB selection. This study investigated the relationship between major variables (attitude: ATT; subjective norm: SN; perceived behavioral control: PBC) of Ajzen's theory of planned behavior (TPB), additional variable (custom: CUST), and intention to select TB by using structural equation modelling (SEM). Samples were selected from Gwang-ju citizens using proportionate stratified sampling (PST) by region during September of 2011. Four hundred and twelve responses were used for data analysis. The model showed fair goodness of fit. All four variables (ATT, SN, PBC, CUST) influenced intention to select TB. The four variables explained 53.0% of intention to select TB. SN(${\beta}$=0.459) was the most predictive variable on the intention, followed by ATT(${\beta}$=0.247), PBC(${\beta}$=0.152), and CUST(${\beta}$=0.102) in decreasing order. The results were discussed and some suggestions to increase the intention of tree burial selection were made.

• Korean Journal of Environment and Ecology
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• v.6 no.1
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• pp.12-24
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• 1992

The application of island biogepgraphy and habitat fragmentation theory to protected area management in Korea is discussed. The accelerating destruction and degradation of natural habitats, with the associated erosion of biodiversity, demands and urgent response and a critical review of attitudes to protected area management. The flora of Korea will continue to change in both distribution and status in response to these man induced changes. The conservation and management of ecosystems, because of the variety of threats and the varying levels of biodiversity to be conserved, requires an integrated approach. Such an approach assesses the variety of threats, prevalent and potential, and responds with a strategy combining habitat, species and population management. The application of island biogeography, habitat fragmentation and edge effects theory to conservation strategies in Korea will assist in the understanding of the dynamic relationships between the isolation. degradation and fragmentation of surviving habitat patches. The application of such approaches is discussed with recommendations made for the adoption of an increasingly scientific approach to plant conservation based upon a knowledge of the conservation status and distribution characteristics of the Korean flora. Such data combined with demographic studies on topics such as Minimum Viable Population Size will allow an integrated approach to plant and habitat conservation to progress.