• Title/Summary/Keyword: DESIGN FACTORS

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A Study on the Facade Design of Domestic Company Buildings that have Expressed the Characteristics of Corporate Images (기업 이미지 특성을 표현한 국내 사옥 파사드 디자인에 관한 연구)

  • Kim, Hyun-Shin;Choi, Sang-Hun
    • Korean Institute of Interior Design Journal
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    • v.23 no.6
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    • pp.187-194
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    • 2014
  • Corporate images are created inside the corporate and then peppered throughout the public such as consumers, communities, countries, etc. who are outside the corporate. Therefore, corporations express their corporate images through such visible images as CI, products, brands, advertisements, company buildings, etc. in order to form a favorable corporate image for the public. Therefore, many corporations have begun to express various visual factors in order to form their images. So, the purpose of this study is to determined the connectivities of corporate images and facade design of company buildings, and to elicit the findings of whether corporate images are applied to the facade design of company buildings, and of what expressive factors are applied to the design, if so. The conclusions are as follows: First, an examination of the degree that the characteristics of corporate images and design components of the facade design of company buildings have been expressed showed that corporations preferred the design of company buildings on which a lot of components have been expressed. Second, it also showed that they preferred determinants of the facade design of company buildings in the order of architectural factors > visual factors > decorative factors. Third, it indicated that the corporations on which the design components of the facade design of company buildings have been reflected most were in the order of C > B, D > A, E > G > F, J > H, I. Fourth, it further showed that most of the corporations have used curtain walls as materials of the facade design.

Random Distribution based Decision Model of Design Factor having Time Variable in Building Energy Conservation Design (시간변수를 가진 건물에너지 절약 설계요소의 디자인 결정을 위한 확률분포 결정모델)

  • Woo, Se-Jin
    • The Journal of the Korea Contents Association
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    • v.10 no.3
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    • pp.21-31
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    • 2010
  • In the architectural design technologies being changed recently, there is the study to develop the way that will enable the designers to get access logically to the processes of deciding the values of design factors which depend on the experience of the designers. This study, which is one part of those studies, has been carried out to develop the model that can decide the values logically for the design factors having the character that the design values are changed by the time variation out of design factors involved in the building energy saving design. As a result, the structure of the decision model which can decide the design values logically from the computer simulation that solve the problem by interpreting the real world as the probability distribution, has been established through this study. For the application and verification of these decision model, the case study has been carried out for the outdoor climate factors that stand for the design factors having the time variation.

Effects of Design Factors of the Instrument Cluster Panel on Consumers' Affection Applying Robust Design (강건 설계기법을 이용한 자동차 게이지 클러스터의 디자인 요소와 고객 감성에 관한 연구)

  • Jung, Ga-Hun;Park, Sung-Joon;Kim, Seong-M.;Jung, Eui-S.
    • Journal of the Ergonomics Society of Korea
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    • v.29 no.1
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    • pp.25-31
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    • 2010
  • It is known from consumer surveys that the interior design of cars greatly influences on consumers' affection. Most notably, the instrument panel which occupies the driver's attention while driving would be one of the main components that affect consumer's affection, but the designer does not often put due importance to this design component. The purpose of this study is to define consumers' affection on the instrument cluster panel in terms of its design factors: color of panel lighting and layout of meters as independent factors. Semantic differentials or affective adjectives that are related to the instrument panel were first derived from surveys, existing studies and the available literature. Then, representative affective factors were drawn using factor analysis and multi-dimensional scaling (MDS). Evaluation of the instrument panel was performed and analyzed by Taguchi's robust design to provide more robust results under various noise factors which are color and material of car interior. Experiment revealed that consumers had five affective factors on the instrument panel and luxurious, charming, and visible affections are grouped into a factor and unique and dynamic affections in another factor. Evaluation of the instrument panel by Taguchi's robust design found that the white color of panel lighting and the panel with four meters was the most preferred design in terms of both the affection of luxury and uniqueness.

Estimation of response reduction factor of RC frame staging in elevated water tanks using nonlinear static procedure

  • Lakhade, Suraj O.;Kumar, Ratnesh;Jaiswal, Omprakash R.
    • Structural Engineering and Mechanics
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    • v.62 no.2
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    • pp.209-224
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    • 2017
  • Elevated water tanks are considered as important structures due to its post-earthquake requirements. Elevated water tank on reinforced concrete frame staging is widely used in India. Different response reduction factors depending on ductility of frame members are used in seismic design of frame staging. The study on appropriateness of response reduction factor for reinforced concrete tank staging is sparse in literature. In the present paper a systematic study on estimation of key components of response reduction factors is presented. By considering the various combinations of tank capacity, height of staging, seismic design level and design response reduction factors, forty-eight analytical models are developed and designed using relevant Indian codes. The minimum specified design cross section of column as per Indian code is found to be sufficient to accommodate the design steel. The strength factor and ductility factor are estimated using results of nonlinear static pushover analysis. It was observed that for seismic design category 'high' the strength factor has lesser contribution than ductility factor, whereas, opposite trend is observed for seismic design category 'low'. Further, the effects of staging height and tank capacity on strength and ductility factors for two different seismic design categories are studied. For both seismic design categories, the response reduction factors obtained from the nonlinear static analysis is higher than the code specified response reduction factors. The minimum dimension restriction of column is observed as key parameter in achieving the desired performance of the elevated water tank on frame staging.

Design of Fractional Factorial Experiments with Four-Level Quantitative and Two-Level Factors (4-수준 계량인자가 포함된 2-수준 일부실시 실험계획)

  • Choi, Kiew-Phil;Byun, Jai-Hyun
    • Journal of Korean Institute of Industrial Engineers
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    • v.27 no.4
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    • pp.352-365
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    • 2001
  • Two-level factorial designs are popular in industry due to their simplicity, efficiency, graphical interpretation, and flexibility in sequential experimentation. However, experimenters are often frustrated when they have factors with more than two levels. There have been some works on design of experiments with two- and four-level factors, which mostly deal with qualitative four-level factors. This paper discusses differences between qualitative and quantitative four-level factors. Optimal designs are provided for some designs with four-level quantitative and two-level factors.

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The Analysis of the Influential Factors on Megatrends and Design Trend (Focused on Fashion Design and Design Colors in the Late 20th Century)

  • Kim, Hyun-Kyung;Kim, Young-In
    • Proceedings of the Korea Society of Costume Conference
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    • 2003.10a
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    • pp.45-45
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    • 2003
  • The purpose of the study is to find out megatrends and design trend through the analysis of the influential factors on trend and various fields of design trend in the late 20th century. Further, it is to establish database to prospect the design trends of the 21th century by analyzing and estimating the design color trend.

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A Study on the Psychological Determinant Factors of Window Design and the Residents' Preferences -Focused on Apartment Houses- (창의 환경심리적 요소와 거주자 의식 특성에 관한 연구 -아파트 주거환경을 중심으로-)

  • 류호창
    • Korean Institute of Interior Design Journal
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    • no.13
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    • pp.11-17
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    • 1997
  • The purpose of this study is to research the phychological determinant factors of window design and the relationshiops between preferences over those factors. Field surveys and questionnaires, focused on residents in apartment houses, were used to research the residents' preferences. Sunlight inflow, view privacy, and spaciousness can be assumed as major environmental psychological factors related to windows. But some difficulties in applying all those factors' requirements in a window design lie in the fundamental mutual contradiction such as providing both optimum privacy and openness. Those difficulties can be solved to a certain degree through the process of comparison between those factors based on residents' preference tendency in a specific space. Other results of this research are as follows: 1) The preference research shows that sunlight inflow stands first in living room, and followed by view, privacy, and spaciousness: privacy ranks first in bedroom and followed by sunlight inflow, view, and spaciousness: the elderly over sixties prefer the sunlight inflow first both in the living room and the bedroom. 2) Satisfaction degrees on sunlight inflow, privacy, spaciousness are increasing along with the dwelling height, while the view is not showing any relationship with the dwelling height. 3) Natural elements, as the object of view, are preferred to artificial elements such as buildings and roads. 4) Windowsill heights in bedrooms have relevance to the state of satisfaction with sunlight inflow, privacy, and view, while they show no relationship with spaciousness.

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Architects' Perceptions on Identifying Major Risk Factors and Mitigation Measures in Green Building Design :The Case of South Korea

  • Kim, Jinho
    • Architectural research
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    • v.21 no.3
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    • pp.69-77
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    • 2019
  • Architects are facing increasing risks that result from heightened expectations of benefits and performance when designing green buildings compared to traditional buildings. This study aims to explore the possible risk factors for architects in green building projects in South Korea and assess risk mitigation measures. To attain this goal, 14 risk factors and 12 mitigation measures were determined through an extensive literature review. A questionnaire was administered to architects practicing green building design and criticality index was employed to assess major risk factors and mitigation measures. This study identified 'adoption of new technology and process', 'green building certification results', 'building products and materials', and 'energy saving uncertainty' as the major risk factors of green building projects. Additionally, the questionnaire proposed 'contract indicating each party's role, liability, and limitations clearly', 'utilizing integrated design process', and 'understanding client's goal in green building projects' as the three most effective risk mitigation measures in designing green buildings. There are few studies that focus on architects' perceived risks concerning green building projects; this study contributes to a deeper knowledge and attempts to fill the current literature gap, which would benefit South Korea's green building design practice by aiding in the development of better risk management strategies.

A Study on the Expression Methods of Facade Design from the Perspective of Space Marketing - Focus on Sports Stores in Busan and Fukuoka - (스페이스 마케팅 관점에서의 파사드 디자인의 표현방법 연구 - 부산과 후쿠오카의 스포츠 전문점을 중심으로 -)

  • Nguyen, Thi Tuyet Mai;Kim, Dongsik
    • Korean Institute of Interior Design Journal
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    • v.25 no.4
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    • pp.23-34
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    • 2016
  • The purpose of this study was to investigate the influential factors of space marketing, and then to empirically analyze how they were reflected on the facade elements of sports stores. In order to achieve such a purpose, the research was firstly based on the perspective of space marketing to extract various features into 4 types of factors, namely sensuous factors, differentiated external appearance factors, image-associating factors and story-creating factors. Secondly, this study extracted the elements of facade design for sports stores including architectural elements, visual elements and display elements. Thirdly, it clarified the correlation of the influential factors of space marketing with the external space elements of sports stores. Fourthly, the qualitative analysis method was applied to analyze eight selected cases in Busan and eight selected cases in Fukuoka, Japan in order to explore the various different methods of expression of facade design. Lastly, the study found that the stores in Busan mostly take advantage of contrasting effects to deliver a strong visual impression to customers in the sensuous factors. Besides, the facade shapes in Busan were designed to be straight in order to enhance the main doors with its distinguished formative features to maximize the effective expression of the differentiated external factors, along with other expression methods of the image associating and story creating factors. This was done to associate with the brand identity in comparison with the stores in Fukuoka.

A Basic Study of the European Offset Characteristics of Electric Vehicle (전기자동차의 유럽 OFFSET 충돌 특성 기초 연구)

  • 조용범;신효철
    • Transactions of the Korean Society of Automotive Engineers
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    • v.10 no.3
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    • pp.111-122
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    • 2002
  • European offset impact analysis of an electric vehicle was done using the robust design method. Section properties of some of the vehicle structure components which influence the european offset impact characteristics were chosen as the main factors fur the design. Eight factors were considered for the analysis: one with two level and seven with three level combinations comprising the L$\_$18/(2$^1$$\times$3$\^$7/) orthogonal array. It is shown that the sensitivities of the factors and the best combination of the factors can be obtained. One of the noteworthy results is that the design with the lower stiffness of the front components of engine room than the rear components can absorb more crash energy. Also it is shown that there exist interactions between some of factors considered.