• Title/Summary/Keyword: Customized Search

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Customized Web Search Rank Provision (개인화된 웹 검색 순위 생성)

  • Kang, Youngki;Bae, Joonsoo
    • Journal of Korean Institute of Industrial Engineers
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    • v.39 no.2
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    • pp.119-128
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    • 2013
  • Most internet users utilize internet portal search engines, such as Naver, Daum and Google nowadays. But since the results of internet portal search engines are based on universal criteria (e.g. search frequency by region or country), they do not consider personal interests. Namely, current search engines do not provide exact search results for homonym or polysemy because they try to serve universal users. In order to solve this problem, this research determines keyword importance and weight value for each individual search characteristics by collecting and analyzing customized keyword at external database. The customized keyword weight values are integrated with search engine results (e.g. PageRank), and the search ranks are rearranged. Using 50 web pages of Goolge search results for experiment and 6 web pages for customized keyword collection, the new customized search results are proved to be 90% match. Our personalization approach is not the way that users enter preference directly, but the way that system automatically collects and analyzes personal information and then reflects them for customized search results.

Effects of Perceived Similarity between Consumers and Product Reviewers on Consumer Behaviors (상품후기 작성자에 대해 상품후기 독자가 느끼는 유사성이 상품후기 독자에게 미치는 영향)

  • Kim, Ji-Young;Suh, Eung-Kyo;Suh, Kil-Soo
    • Asia pacific journal of information systems
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    • v.18 no.3
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    • pp.67-90
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    • 2008
  • Prior to making choices among online products and services, consumers often search online product reviews written by other consumers. Online product reviews have great influences on consumer behavior because they are believed to be more reliable than information provided by sellers. However, ever-increasing lists of product reviews make it difficult for consumers to find the right information efficiently. A customized search mechanism is a method to provide personalized information which fits the user's requirements. This study examines effects of a customized search mechanism and perceived similarity between consumers and product reviewers on consumer behaviors. More specifically, we address the following research questions: (1) Can a customized search mechanism increase perceived similarity between product review authors and readers? (2) Are product reviews perceived as more credible when product reviews were written by the authors perceived similar to them? (3) Does credibility of product reviews have a positive impact on acceptance of product reviews? (4) Does acceptance of product reviews have an influence on purchase intention of the readers? To examine these research questions, a lab experiment with a between-subject factor (whether a customized search mechanism is provided or not) design was employed. In order to enhance mundane realism and increase generalizability of the findings, the experiment sites were built based on a real online store, cherrya.com (http://www.cherrya.com/). Sixty participants were drawn from a pool that consisted of undergraduate and graduate students in a large university. Participation was voluntary; all the participants received 5,000 won to encourage their motivation and involvement in the experiment tasks. In addition, 15 participants, who selected by a random draw, received 30,000 won to actually purchase the product that he or she decided to buy during the experiment. Of the 60 participants, 25 were male and 35 were female. In examining the homogeneity between the two groups, the results of t-tests revealed no significant difference in gender, age, academic years, online shopping experience, and Internet usage. To test our research model, we completed tests of the measurement models and the structural models using PLS Graph version 3.00. The analysis confirmed individual item reliability, internal consistency, and discriminant validity of measurements. The results show that participants feel more credible when product reviews were written by the authors perceived similar to them, credibility of product reviews have a positive impact on acceptance of product reviews, and acceptance of product reviews have an influence on purchase intention of the readers. However, a customized search mechanism did not increase perceived similarity between product review authors and readers. The results imply that there is an urgent need to develop a better customized search tool in order to increase perceived similarity between product review authors and readers.

Design of Data Generating for Fast Searching and Customized Service for Underground Utility Facilities (지하공동구 관리를 위한 고속 검색 데이터 생성 및 사용자 맞춤형 서비스 방안 설계)

  • Park, Jonghwa;Jeon, Jihye;Park, Gooman
    • Journal of Broadcast Engineering
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    • v.26 no.4
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    • pp.390-397
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    • 2021
  • As digital twin technology is applied to various industrial fields, technologies to effectively process large amounts of data are required. In this paper, we discuss a customized service method for fast search and effective delivery of large-scale data for underground facility for public utilities management. The proposed schemes are divided into two ways: a fast search data generation method and a customized information service segmentation method to efficiently search and abbreviate vast amounts of data. In the high-speed search data generation, we discuss the configuration of the synchronization process for the time series analysis of the sensors collected in the underground facility and the additional information method according to the data reduction. In the user-customized service method, we define the types of users in normal and disaster situations, and discuss how to service them accordingly. Through this study, it is expected to be able to develop a systematic data generation and service model for the management of underground utilities that can effectively search and receive large-scale data in a disaster situation.

A Customized Tourism System Using Log Data on Hadoop (로그 데이터를 이용한 하둡기반 맞춤형 관광시스템)

  • Ya, Ding;Kim, Kang-Chul
    • The Journal of the Korea institute of electronic communication sciences
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    • v.13 no.2
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    • pp.397-404
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    • 2018
  • As the usage of internet is increasing, a lot of user behavior are written in a log file and the researches and industries using the log files are getting activated recently. This paper uses the Hadoop based on open source distributed computing platform and proposes a customized tourism system by analyzing user behaviors in the log files. The proposed system uses Google Analytics to get user's log files from the website that users visit, and stores search terms extracted by MapReduce to HDFS. Also it gathers features about the sight-seeing places or cities which travelers want to tour from travel guide websites by Octopus application. It suggests the customized cities by matching the search terms and city features. NBP(next bit permutation) algorithm to rearrange the search terms and city features is used to increase the probability of matching. Some customized cities are suggested by analyzing log files for 39 users to show the performance of the proposed system.

Smart Senior Job Search: The Elderly-oriented Services for Job Searching with the Spatial Information (공간정보를 활용한 스마트 고령자일자리 맞춤형 검색서비스)

  • Kim, Miyun;Seo, Dongjo
    • Journal of Korea Multimedia Society
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    • v.19 no.8
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    • pp.1433-1443
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    • 2016
  • In the cases of the major cities, high poverty rate of the elderly, immature pension policies, and insufficient market conditions, policies and services for the employment of the elderly decrease the desire for the job participation. It is time to prevent the problems of the elderly, and induce the reachable seniors to participate in social activities. This research provides the location-based, customized job-search service for the elderly in order to actively support the participation in the economic activities of the elderly. The goal of SSJS(Smart Senior Job Search) is to provide the individual elderly with the customized position. It prints the appropriate positions near user location based on the residential area, job classification, and the physical condition, and provides the mash-up of the selectable job range in the unit distance based on the map. This customized service, which enables the seniors to select the type of the jobs based on their physical, mental and life conditions of the seniors, supports the participation in economic activities of the elderly people, and contribute to the expansion of the social job positions for the elderly and the equalization of the local development.

A Study of the Fashion Design Process Model for Mass Customized Clothing (대량 맞춤화(Mass Customization)형 의류 제품을 위한 디자인 프로세스 모형 연구)

  • Park, Jin-A;Lee, Joo-Hyeon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.7 s.144
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    • pp.897-908
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    • 2005
  • The purpose of this study was to search for the effective design process model f3r mass customized clothing. Therefore, this study was to propose two models of mass customized fashion design processes which were different in the customized degree and to compare their efficiencies and appropriateness with those of the existing fashion design process. The data was obtained from a survey of 150 females in their twenties and thirties living in Seoul and Gyeonggi during April in 2003. It was analysed by frequency, $X^2-test$, crosstabulation, correlation, t-test and multiple-regression. The results of survey were: Many respondents$(62.0\%)$ preferred mass customized products and mass customized design process model which suggested more choices to presumers. The mass customized design process was considered to be applicable to the present domestic clothing market. In the case of the whole respondents, color was a very important design element in mass customized design process model; because of this, the opportunity to choose colors will be essential in mass customized design process. In the case of respondents who have higher preference on mass customized products, textile(texture) was a very important design element. In the cases of both(whole respondents and respondents who have higher preference on mass customized products), style was the most important design element in fashion design process. To summarize, it proposed that to accept the mass customized clothing will be possible in this study. What is more, the guidelines to develope mass customized fashion design process model were suggested in this study.

Development of Radius Search System based on Raster Map in the Flash Environment (플래시 환경에서 래스터 지도를 기반으로 한 반경 검색 시스템 개발)

  • Kim, Sung-Ho
    • The Journal of the Korea Contents Association
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    • v.8 no.4
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    • pp.39-47
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    • 2008
  • This paper describes the life GIS(Geographic Information System) system that enables users to look up the final destination on a map automatically by setting up a random radius of threshold under the present user position. Various information systems based on the existing GIS have disadvantage that a search is difficult when the destination location is not clear. And it is inefficient that the processing time is delay due to a complex configuration and large amount of informations based on the target of special business supports. Therefore, this paper improves these problems and proposes the customized life GIS which is for the general user in the Flash(Action Script) environment. The customized life GIS confirms the detail items from search results, which is destinations fitting for a condition in the suitable radius of threshold from the present user position. And the user can look up the suitable final destination on a map easily using the customized information system. The result of this paper, which is based on the sample of the large unit locations, will be expected to be able to guide more detail, extensive and various informations.

Implementation of customized Job Information System for Job Mismatch Mitigation (취업 미스매치 완화를 위한 맞춤형 취업정보 시스템 구현)

  • Jang, Bong-Im;Kim, Chang-Su;Jung, Hoe-Kyung
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2013.05a
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    • pp.880-882
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    • 2013
  • A great number of job seekers are referring to job search sites in order to obtain useful information about employment and the number of job search sites is increasing owing to the various needs of the job seekers. The main role of such sites, however, is merely an information provider, and this causes the mismatch between the potential employers and the employees. Therefore, this paper suggests a customized job information system between college students and affiliated companies so as to mitigate the chance of mismatches.

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A Patent Analysis and Strategies for Customized Geospatial Information Technologies (맞춤형 국토정보 제공기술 관련특허동향 및 향후 대응전략)

  • Kim, Eun-Hyung
    • Journal of Korea Spatial Information System Society
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    • v.11 no.4
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    • pp.28-32
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    • 2009
  • For the ubiquitous web environment internet, as an one of the R&D projects by Korean Land Spatialization Group, the project for platform technologies was initiated to provide customized land information and geospatial service. The platform technologies can be categorized for streaming, mashup and geosearch. More specifically, the 2D/3D hybrid streaming engine, mashup engine for u-GIS service and next generation search engine for land information have been developed. In this context, the patent analyses are required to propose the strategies for efficient development and use of these technologies. This study searches the related patents in Korea, US and EU, analyzes the trend of them for customized spatial information technologies, and finally proposes proper strategies.

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A Study on a Design Process Model for Mass-Customized Fashion Product (Part I) -On the Basis of Internet Shopping- (대량 맞춤형 의류상품을 위한 디자인 프로세스 모형 연구 (제1보) -인터넷 쇼핑 환경을 중심으로-)

  • Eun, Myung-Jin;Lee, Joo-Hyeon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.2 s.150
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    • pp.187-197
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    • 2006
  • The purpose of this study was to search for the effective mass customized fashion design process based on internet shopping, so that a total of fifteen models of mass customized fashion design processes which are different in the customized degree and in the composition of design elements was proposed in this study, and to compare their efficiencies and appropriateness with those of the existing fashion design process. The data was obtained from a survey of 180 Korean females in their twenties and thirties from Nov 17th to 29th, 2002. The results of this study were summarized as follows: First, more than half of the whole respondents appeared to prefer mass customized products. Therefore, the mass customized design process was considered to be applicable to some sectors in the present domestic clothing market. Second, Respondents generally preferred the designs by mass customized design process model to those by existing fashion design process. However, satisfaction on the designs done by the mass customized design process suggesting only one choice to prosumers was lower than that of existing fashion design process. This result suggested that mass customized fashion design process enabling at least two choices should be presented to prosumers in order to increase their design satisfaction. In addition, the design process models suggesting more that three choices presented higher satisfaction than existing fashion design process.