• 제목/요약/키워드: Customer pressure

검색결과 73건 처리시간 0.023초

외식산업에서 약선(藥膳)음식의 인지도 (Acknowledgement of Herbal Foods in Foodservice Industry)

  • 황대욱;이상미
    • 한국콘텐츠학회논문지
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    • 제6권11호
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    • pp.65-73
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    • 2006
  • 21세기 새로운 음식의 컨셉으로 건강에 관한 관심증대로 한약재를 이용한 기능성 음식, 약선음식, 한방음식이 대두되고 있다. 본 연구는 약초 및 식품의 효능, 약선음식에 대한 인지도를 파악하여 건강에 가장 관심이 많은 40-50대 고객들을 지속적으로 유인하고 유지하기 위한 가이드 라인을 제시하고자 한다. 한방음식을 영양가가 많고, 성인병 예방과 장수에 도움이 되는 것으로 인지하고 있다. 식품의 효능에서 마늘(암 예방, 노화방지), 미역(피를 맑게하고 혈압하강작용), 은행(천식, 해독작용)에 대해 잘 알고 있고, 약초효능에서 쑥, 인삼, 로얄젤리의 효능을 높게 인지하고 있다. 연구결과를 토대로 한 시사점으로는 첫째, 계절에 따라 약선차를 음료수로 제공한다. 둘째, 밥에 여러가지 곡식, 한약재, 야채를 넣어 매일 섭취가능하게 한다. 예를 들어 마늘과 은행을 넣은 영양 돌솥밥, 고구마 차수수밥이 있다. 셋째, 약초 및 식품 효능의 구체적인 설명을 메뉴판에 넣어서 소비자의 관심과 호기심을 유도한다.

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TOE 프레임워크를 활용한 RPA 도입 의도에 미치는 영향 요인 연구 - 중소기업 규모의 조절효과를 중심으로 - (A Study on Factors Affecting the Degree of RPA Patching Using the TOE Framework - Focusing on the Effect of Adjusting the Size of Small and Medium-sized Businesses -)

  • 곽영기;이원부
    • 품질경영학회지
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    • 제52권1호
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    • pp.149-172
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    • 2024
  • Purpose: By empirically analyzing factors that affect the intention to introduce RPA, we aim to increase understanding of RPA introduction in small and medium-sized businesses and contribute to establishing an effective introduction strategy. The aim is to improve the company's productivity, reduce costs, and strengthen its competitiveness. It also provides policy recommendations for the introduction of RPA. Methods: A survey was conducted to examine whether the technical, organizational, and environmental factors of the TOE framework had an impact on the intention to adopt RPA. We also used stepwise regression analysis to determine whether firm size moderates this relationship. Results: Technical factors, organizational factors, and environmental factors were all found to have a significant impact on small and medium-sized enterprises' intention to adopt RPA. It was confirmed that company size has a moderating effect affecting the intention to adopt RPA. In particular, customer pressure, relative advantage, competitive pressure, age, government support, and the perceived ease of use of RPA was a key determinant of its adoption by small and medium-sized enterprises. Conclusion: This suggests that small and medium-sized businesses should comprehensively consider technical, organizational, and environmental factors when introducing RPA. It is expected to increase understanding of RPA introduction in small and medium-sized businesses, contribute to establishing effective introduction strategies, and contribute to improving company productivity, reducing costs, and strengthening competitiveness.

Improving the Competitiveness of Exporting Enterprises: A Case of Kien Giang Province in Vietnam

  • NGUYEN, Minh Tuan;KHOA, Bui Thanh
    • The Journal of Asian Finance, Economics and Business
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    • 제7권6호
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    • pp.495-508
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    • 2020
  • Economic integration is an indispensable trend in all countries. However, besides the advantages that economic integration brings, there are also disadvantages, such as competition between businesses among states in export activities. Vietnam is a developing country with many advantages, especially, the seafood exporting industry. However, with competitive pressure as well as strategic constraints, Vietnamese seafood exporters still face many difficulties. Therefore, the case study of the Kien Giang province of Vietnam is used to analyze the factors affecting the competitiveness of seafood exporting enterprises. The study applied quantitative research methods with a survey of 350 seafood exporting enterprises in Kien Giang province to achieve the research objectives. The research results identified eleven key factors affecting the competitiveness of seafood exporting enterprises, including (1) vision and strategy of leader; (2) human resources management capability; (3) organization capability; (4) customer-responsive marketing capability; (5) relationship management capability; (6) technical capability; (7) competitors reaction capability; (8) business environment adoption capability; (9) financial capability; (10) products and services innovation capability; and (11) branding management. The research results provided the basis to propose some managerial implications to improve the competitiveness of exporting enterprises in the context of the global economic integration.

아로마테라피의 활용실태와 만족에 관한 연구 (A Study on the Current Status of Use and Satisfaction in Aromatherapy)

  • 모정희;송미라
    • 환경위생공학
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    • 제22권4호
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    • pp.45-54
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    • 2007
  • With the rapid development of economy, scientific technology, and medical technology, as the current society is also changing competitively, we are compelled to have many psychological and problems such as pressure, mental stress and tension as well as physical problems. Therefore, the more current industries develops, the more attention is given to health in preventive level rather than treatment level. Contemporary people have paid more attention to management of health and have a desire for beautiful and healthy life. In other words, their interest in consistent management of their health and beauty are getting stronger. To satisfy the desire to live healthily and beautifully, many natural therapies that can be applied for actual living have been developed, which the public are willing to accept. Therefore, this study is to specifically demonstrate the followings through interviews with the customers who have armoatherapy: What effect customers' knowledge on aromatherapy, frequency of use, expenses, experiences of side-effects, and perception on its effect on skin care will have on customer satisfaction and intention to reuse the service. The results are presented as follows: Though customers' perception on aroma is high, they usually use it only on their faces. So is should be promoted in various ways. It is demonstrated that customers' satisfaction has a significant effect on their intention to reuse it.

유럽 수입 차량의 소음개선을 위한 NVH소재 적용연구 (A study on the noise improvement of the European vehicles, with using NVH material)

  • 권요섭;김찬묵;사종성
    • 한국소음진동공학회:학술대회논문집
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    • 한국소음진동공학회 2006년도 추계학술대회논문집
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    • pp.680-685
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    • 2006
  • The latest trend in the automotive industry demands the development of high stiffness car bodies and the securement of inter-system performance for low vibration and noise vehicles. This demand, however, conflicts with need for light weight design and greater fuel efficiency, thus raising the importance of optimization design to satisfy both developmental goals. We chose two European medium sedans, which has gasoline engine and diesel one, to elucidate the noise characteristics of diesel passenger cars, whose sales have been increasing in both Korea and Europe. In the present study a systematic experiment was conducted to analyze the noise characteristics in diesel cars. we made it possible for differentiating car management according to customer demand while allowing for improved commercial feasibility. it was possible to improve interior noise by 2 dB(A) on average sound pressure level. As a result, by 4% higher on articulation index(AI).

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Service Innovation of 3/2 Star Hotel in Bandung

  • Lestari, Yuliani Dwi;Laode, M.I.
    • The Journal of Asian Finance, Economics and Business
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    • 제5권3호
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    • pp.73-80
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    • 2018
  • The growth of Bandung's tourism industry has had a massive impact on the hotel sector. Most tourists visiting Bandung are domestic tourists and tend to be modest spenders fitting the profile of a mid-market (2/3 star) hotel guest. As competition has increased mid-market hotels have come under pressure from upmarket (4/5 star) and budget hotels committed to cutting prices. There is also competition with the mid-market hotel sector, which means that the 2/3 star hotels have to keep innovating in order to remain competitive. This study uses the Service Quality framework to describe customer expectations and identify gaps in hotel services. A questionnaire survey of 105 local tourists who had stayed in 2/3 star hotels in Bandung showed that the most important dimension is responsiveness, following by reliability, assurance, tangibles and empathy. Thus we conclude that local tourists' primary expectations are that hotels will deliver the service they have promised, be responsive to guests' needs and comply with service standards. Furthermore, these findings validate the earlier prediction that comparing 2/3 star hotel with 5/4 start hotel, the customers are having preliminary knowledge on facilities limitation and friendliness. Tourists using 2/3 star hotels tend to be prepared to accept limited facilities and less friendly staff service.

개심술 환자를 위한 조기 운동프로그램의 개발 및 적용에 관한 연구 (Development and Application of an Early Exercise Program for Open Heart Surgery Patients)

  • 하이경;정연이
    • 중환자간호학회지
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    • 제4권1호
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    • pp.65-73
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    • 2011
  • Purpose: This study was to develop and evaluate stability and effects of an early exercise program for patients with open heart surgery. Methods: The subjects of this study were 30 patients who had either a coronary bypass surgery or a valvular heart surgery at a tertiary hospital in Seoul. The data was collected by observation and measurement from October 1, 2004 to November 15, 2004. Results: The early exercise program developed for this study consisted of range of motion exercise and walking. Intensity of walking was 1~3 METs and increased progressively to daily target distance. During exercise, the subjects were monitored heart rate, blood pressure and RPE (Rating of Perceived Exertion). The mean FIM (Functional Independent Measurements) score of subjects was significantly improved after the early exercise program. However, several complaints such as dizziness or pain were also reported. Most complaints were associated with chest tube and RPE. Conclusion: The early exercise program can help to recover patients' physical activities after surgery, and can be applied to most patients. Patients' RPE, dizziness and pain was possible limitations, therefore, active pain control and prevention of accidents for patients would be needed.

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정수시설 자산관리 LoS분석 벤치마크지수 개발 (Development of Benchmark Index of LoS for Asset Management of Water Treatment Facilities)

  • 남영욱;현인환;이철성;천민규;김민철;김두일
    • 상하수도학회지
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    • 제29권6호
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    • pp.667-683
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    • 2015
  • Since aged water treatment facilities could threaten the sustainable water supply, asset management system has been adopted for their systematic management. Level of Service(LoS) is one of critical components of asset management and could be quantified through benchmark index(BMI). Water supplier could estimate consumer's satisfaction and their performance through BMI to improve the LoS. We developed BMI for water treatment facilities from customer's satisfaction survey. BMI, represented with the Total Service Score(TSS), was assessed with water quality, water pressure, taste and odor, water rate, and service quality with weighing factors. BMI could, further, be used to assist the analysis of the life cycle cost to increase the unit of LoS.

가정용 에어컨 실외기의 기동 소음 분석 (The correlation between noise of outdoor unit and thermodynamic properties of cycle at transient condition of room air-conditioner)

  • 손영부;이승목;하종훈;이병철
    • 한국소음진동공학회:학술대회논문집
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    • 한국소음진동공학회 2012년도 추계학술대회 논문집
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    • pp.577-582
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    • 2012
  • Recently, noise reduction of air-conditioner is one of the important design factors for high quality product. Especially, customer complaints arise due to noise problem of the outdoor unit. After the operation of air-conditioner start, noise level of outdoor unit is increased gradually and sometimes abnormal noise occurs until it reaches steady state condition. The aim of this paper is to investigate the relation between noise of outdoor unit and thermodynamic properties of cycle at transient condition of room air-conditioner. In order to find out the noise characteristics of outdoor unit, noise and vibration measurements are carried out. Also, the thermodynamic properties of compressor and heat exchanger are measured by using temperature and pressure sensors and experimental results are discussed. Finally, we find out the relation between noise and cycle properties at starting of room air-conditioner and the improvement method to reduce noise level is proposed.

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Exploring Reliability of Wood-Plastic Composites: Stiffness and Flexural Strengths

  • Perhac, Diane G.;Young, Timothy M.;Guess, Frank M.;Leon, Ramon V.
    • International Journal of Reliability and Applications
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    • 제8권2호
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    • pp.153-173
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    • 2007
  • Wood-plastic composites (WPC) are gaining market share in the building industry because of durability/maintenance advantages of WPC over traditional wood products and because of the removal of chromated copper arsenate (CCA) pressure-treated wood from the market. In order to ensure continued market share growth, WPC manufacturers need greater focus on reliability, quality, and cost. The reliability methods outlined in this paper can be used to improve the quality of WPC and lower manufacturing costs by reducing raw material inputs and minimizing WPC waste. Statistical methods are described for analyzing stiffness (tangent modulus of elasticity: MOE) and flexural strength (modulus of rupture: MOR) test results on sampled WPC panels. Descriptive statistics, graphs, and reliability plots from these test data are presented and interpreted. Sources of variability in the MOE and MOR of WPC are suggested. The methods outlined may directly benefit WPC manufacturers through a better understanding of strength and stiffness measures, which can lead to process improvements and, ultimately, a superior WPC product with improved reliability, thereby creating greater customer satisfaction.

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