• Title/Summary/Keyword: Customer Contact Center

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Customer Selection for a Happy Call in the City Gas Business (도시가스업에서 해피꼴 고객의 선정)

  • 변대호
    • Korean Management Science Review
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    • v.20 no.1
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    • pp.125-139
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    • 2003
  • City gas is becoming an essential resource in households due to its convenience and low price in comparison to other energy sources. However, in order to prepare for the gas market to be saturated, many city gas companies must pursue customer satisfaction management and develop happy call systems for a promising solution. In the development of the happy call systems, the difficult problem is that we cannot contact all customers because of limited resources and calling efficiency in the call center, We should find best customers according to their value. This paper suggests a methodology for the selection of happy call customers when city 9as companies consider two strategies. First, they should launch a new business area. Second, they must attempt to prevent current customers from moving from city gas to other fuels. We will discover important attributes and derive rules of weighting for the attributes through an exploration study that affect customer satisfaction and preference. Through a simulation model, we will show how many customers will be selected by our methodology.

A Study on Integrated Operation of Securities Branch and Customer Center: Focusing on Integrated Operation of IPT and IPCC (증권사 영업점과 고객센터 통합운영에 관한 연구: IPT와 IPCC 통합운영을 중심으로)

  • Jo, Jae-Hyun;Cheong, Ki-Ju
    • Information Systems Review
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    • v.17 no.2
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    • pp.29-48
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    • 2015
  • This study proposes an integrated operational model of branches with customer center at stock brokerage firms and suggests ways to improve existing systems. This suggested integrated model of branches and customer centers can increase customer satisfaction and customer values for the specific services at each channel. This integrated model also enables customers to make transactions at a desired specific time, make it possible to inquire whatever the customer wished to ask, and select desired contact channels. In addition, the firms can bring in improved effectiveness of internal resources by integrating all the resources the firm has. Personal resources and system resources are distributed by the characteristics of channels that can be selected by the customers. Then agents also can provide more speedy and accurate responses to the engaged customer interactions matching to his/her job in charge. Also, the model makes it possible to collect the latest customer and transaction information at the moment of each interactions, by which the firm can provide customized services specifically tailed to each customers' preferences. However, systematic interactions between branches and customer center, and completed system should be equipped with in order to provide the highest quality services.

Impacts of Digital and Human Knowledge Resources on Customer Response Capability of Customer Service Representatives (비대면 서비스 조직에서 디지털 및 인적 지식자원이 상담사의 고객대응역량에 미치는 영향)

  • Choi, Sujeong
    • Knowledge Management Research
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    • v.21 no.3
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    • pp.123-140
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    • 2020
  • In call centers where customers contact a firm's customer service without face-to-face interaction, customer service representatives (CSRs) determine its service competitiveness. In other words, a firm's service excellence relies on its CSRs. Drawing on the concept of agility from service and information technologies studies, this study conceptualizes customer response capability as a variable consisting of customer response expertise and customer response agility, and further verifies its effects on customer service performance. Moreover, this study examines whether a firm's digital and human knowledge resources are related to CSRs' customer response capability. To empirically test the proposed hypotheses, the partial least squares analysis is conducted with a total of 371 responses collected on CSRs from two insurance call centers. The findings indicate that a firm's digital and human knowledge resources enhance CSRs' customer response expertise and customer response agility, thereby increasing customer service performance. The results draw the conclusion that CSRs' customer response capability is a key antecedent of superior customer service.

A Study on Service Process Modeling for the Performance of the Non-face-to-face Call Center (비대면 접점 콜센터의 성과 제고를 위한 서비스 프로세스 모델링에 관한 연구)

  • Cho, Seong-Ho;Park, Kwang-Ho
    • Journal of Digital Convergence
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    • v.12 no.1
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    • pp.149-161
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    • 2014
  • According to the economic advancement, the position of service industry in GDP has increased. Development of service industry has solved the employment issue and derived the activation of the internal market. It has contributed to demand creation in health care, education, and culture, enhancing competition of the manufacturing industry and entire economic development. By the development of information communication technologies, improvement of the quality of life from those, and changes in the competitive environment, customers, from businesses and public agencies, or the customer's needs are increasing. In these circumstances, companies are operating non-face-to-face contact call center for the purpose to communicate with customers, handle customer complaints, attract and retain new customers. In this study, to improve the performance of the non-face-to-face contact call center, this study tried to derive the call center's 'Service Process Modeling' and future policy assignment by analyzing the problem from the research of the service and process summary, performance evaluation, call center evaluation and etc.

A VoIP Transcript System for Call Recording in IP Contact Center (IP 컨택센터에서 통화 녹음을 위한 VoIP 녹취 시스템)

  • Jung, In-Hwan
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.12 no.1
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    • pp.7-16
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    • 2012
  • In this paper we describe a VoIP transcript system which is able to record call conversation between counselor and customer in an IP contact center based on IP telephony environment. The transcript system, designed and implemented in this paper, uses packet sniffering to capture packets without imposing network overhead on overall system. It can decode H.323 and SIP which are used to setup call sessions in VoIP environment and captures voice data and record without any loss of contents. Implemented transcript system can be integrated with CTI system in that it can manage and record call more effectively. It is designed generically so that it is implemented both on Windows and Linux environment.

Structural Relationship between Intellectual Capital and Organizational Performance in a Customer Service Organization: Focused on the Role of Dynamic Capability (고객서비스 조직의 지적자본과 조직성과 간의 구조적 관계: 동적역량의 역할을 중심으로)

  • Park, Paul;Cheong, Ki-Ju;Kim, Sora;Ryu, Il
    • The Journal of the Korea Contents Association
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    • v.14 no.12
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    • pp.911-923
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    • 2014
  • This study explores which organizational capital is important for the customer service center and how the organizational capital is linked to organization's performance through dynamic capability. In this study, total of 389 employees in customer service centers were surveyed for the analysis. The results indicate that relational capital and organizational culture were positively linked with collaborative behavior, capital share, and capital transformation. Also, structural capital was a significant factor in collaborative behavior. Organizational performance was positively affecting collaborative behavior and capital share. This study provides a practical guideline on how to manage organizational capital and supplement shortcomings for managers and counsellors at the customer service centers. Furthermore, the implications for the reinforcement and development of organizational capital were suggested in building a customer service center as a strategic and fundamental part of the company.

A Study of Relation with Hospital Customer Satisfaction and Quality of Service (병원 고객만족과 서비스품질과의 관계에 관한 연구)

  • Kim, Dong-il
    • Proceedings of the Korea Contents Association Conference
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    • 2010.05a
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    • pp.247-249
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    • 2010
  • This study focused on hospital quality of service to the customer service center into contact with the contents of the results were comprehensive evaluation. In this study, a variable that is committed, the hospital service quality and customer satisfaction, and relationships about reuse of the hospital, the hospital's strategic management could be because of the foundation. The study quality of hospital services and patient satisfaction, and reuse of the impact of the relationship between the quality of service in the hospital, the customet satisfaction, very significant according to the reuse of. A customer-centric future, these results provide guidelines for hospital management can be applied to further strengthen competitiveness are expected.

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Effects of Customer Relationship Management of Productive Welfare Institutions on Management Performance (생산적복지기관의 고객관계관리(CRM)가 경영성과에 미치는 영향)

  • Lee, Jin-Yeol
    • Journal of Convergence for Information Technology
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    • v.9 no.10
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    • pp.64-70
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    • 2019
  • In this study, the effect of customer relationship management on the management performance of productive welfare institutions was to be analyzed empirically. For this study, data were collected from 129 participants of productive welfare institutions in Busan. The results of this study are as follows. First, contact services and communication have a statistically significant impact on the financial performance of productive welfare institutions. Second, contact services and communication have a statistically significant impact on non-financial performance of productive welfare institutions. Based on the results of this study, the following suggestions are made. First, institutionalization of CS(customer service) education should be carried out in order to improve the management performance of productive welfare institutions. Second, participants' emotional support programs are needed to improve the management performance of productive welfare institutions.

A Study on Call Center Callers' Job Attitude and Turnover Intention

  • Lee, Seok-In;Lee, Su-Wha
    • International Journal of Contents
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    • v.5 no.3
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    • pp.1-7
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    • 2009
  • The importance and the value of call center callers are increasing since they play very crucial roles as representatives of their companies at the closest contact point with customers. However, they have low satisfaction at work and are more likely to leave their jobs due to the fact that they are exhausted from heavy work load; they provide less pay and less chance for promotion than other jobs in the same industry. The high turnover costs companies high expenses on finding and training new callers. In the mean time, customer satisfaction may drop and it can give the customers negative image of the company. Therefore, solutions are required to keep the turnover of call center callers to the minimum. In this study, call center employees in Gwangju area were investigated for their job attitude and turnover intention. Based on the results, several implications are suggested.

Postal Address Information Management System with GIS (GIS를 이용한 우편주소정보 관리시스템)

  • Chang, Tai-Woo;Kim, Ho-Yon;Kim, Yong-Jin;Park, Jin-Woo
    • IE interfaces
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    • v.18 no.4
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    • pp.361-369
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    • 2005
  • Postal address information is basis for customer contact channel as well as for the postal logistics such as sorting and dispatching, and the management system has been prepared. It should manage not only address itself but also information of delivery districts and sequences. It is necessary to consider geographic information system (GIS) to be included for intuitive and efficient manipulation. In order to construct a integrative system that could manage and utilize the standardized postal address information, we analyze various user requirements, define required GIS information, and present some results of data and process modeling. In addition, we explain several main functions with screen-shots of the implemented system. The GIS-enabled system, which is constructed after this study, is planned to be used to build and manage a database of nationwide postal addresses. It would make it possible to present other postal information systems with the address information and to provide various customer services.