• Title/Summary/Keyword: Customer's activity

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Design and Implementation of specialized Web 2.0 Travel Agency System (특화된 웹2.0 여행사 시스템의 설계 및 구현)

  • Kim, Jung Sook;Lee, Ya Ri;Hong, Kyung Pyo
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.5 no.1
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    • pp.9-22
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    • 2009
  • This paper is an explanation of a design and an implementation of Web 2.0 online travel agency system for frequent decision-making. On the Web 2.0 travel agency system, optimized information is obtained by applying data mining technology such as association rules, decision trees, and neural networks, and this system is a unified system that consists of the block systems of hotels, ground traffic, and flights in tour packages of a travel agency system. Furthermore, it is implemented to manage the system that is not for the administrator of a travel agency system, but for users or communities that use the system need their own information. The expected effect of this system is to maximize the investment company's efficiency through a new-concept interest model created by B2C customers, and also B2B small and medium-sized travel agencies adopting the system. As a result, it is a system that stimulates dormant customer activity and prevents good customers from leaving by maximizing the merit and capacity of the existed web site for marketing. Moreover, this system is also a model for people who plan customized travel agency business, and will show a way for the domestic and international travel agency industry's globalization.

Visual Cohesion Improvement Technology by Clustering of Abstract Object (추상화 객체의 클러스터링에 의한 가시적 응집도 향상기법)

  • Lee Jeong-Yeal;Kim Jeong-Ok
    • Journal of the Korea Society of Computer and Information
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    • v.9 no.4 s.32
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    • pp.61-69
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    • 2004
  • The user interface design needs to support the complex interactions between human and computers. It also requires comprehensive knowledges many areas to collect customer's requirements and negotiate with them. The user interface designer needs to be a graphic expert, requirement analyst, system designer, programmer, technical expert, social activity scientist, and so on. Therefore, it is necessary to research on an designing methodology of user interface for satisfying various expertise areas. In the paper, We propose the 4 business event's abstract object visualizing phases such as fold abstract object modeling, task abstract object modeling, transaction abstract object modeling, and form abstract object modeling. As a result, this modeling method allows us to enhance visual cohesion of UI, and help unskilled designer to can develope the higy-qualified user interface.

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The study for making active marketing organization both group stations and region headquarters in KORAIL (코레일의 지사 및 그룹역 마케팅 조직 활성화를 위한 연구 - 서울지사 서울역 마케팅 팀의 사례를 중심으로 -)

  • Chae, Il-Kwon;Choi, Young-Jin
    • Proceedings of the KSR Conference
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    • 2009.05a
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    • pp.1878-1885
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    • 2009
  • The railway advance policy from Korea government, KORAIL have to reduce a half of his railway business loss until 2010 and turnout railway business black ink until 2012. To overcome this difficult management situation, KORAIL has been set up new marketing organization in Seoul station which is necessary and venerable. According to the leadership of Seoul station master, Seoul station's marketing team was launched at April 2008. The marketing team will introduce total marketing for KORAIL corporation in their marketing activity such as advertisement, B to B railway tickets, railway travel package sales and customer satisfaction event with other corporations, and so on. After automated ticket system(SMS and Home-printed ticket) will lead to existing ticket sales persons to become activating marketing team members. In the organization case study in Seoul station, this study how to manage new marketing team have a great performance last 8 months and analysed what was a successful factors and principals, and also their team limits within KORAIL's organization structure. In the long run, we suggest that how can be this team to be support within KORAIL system such as incentive system, payment system, and marketing budgets etc.

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Analysis of course descriptions in similar departments for training Call-Center professionals (콜센터 전문 인력양성 관련학과 개설 교과목 분석)

  • Hwang, eui-chu
    • Proceedings of the Korea Contents Association Conference
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    • 2008.05a
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    • pp.749-753
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    • 2008
  • Nowadays, first objectives of business activity is to develop competitive power by means of satisfying customer's needs. So, it is necessary to educate and train personnel in call-center in order to develop their job ability and latent ability. Especially departments of call-marketing or tele-marketing in domestic university have established for support of professionals had systematic and professional abilities In this paper, we analyze curricula in university for training call-center. Also, we analyze important subjects in similar departments of university and course descriptions based on educational objectives in college and university.

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Experience With VTS/AIS as A Systems Integrator

  • Kinsella Tim;Manager Project;Ladd Stephen
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2000.08a
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    • pp.173-181
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    • 2000
  • Lockheed Martin has integrated and installed numerous AIS systems around the world as part of several VTS installation contracts and technology demonstrations for customers. Each of these systems incorporates specific customer requirements addressing differing objectives. This paper describes the capabilities and features of Lockheed Martin's current implementation of the Universal AIS system, and the experiences Lockheed Martin has had with earlier AIS and ADS (automated dependent surveillance) system installations. Specific examples are provided for an amphibious landing exercise with the US Army; installations at a Middle-East Oil port; technology demonstrations in New York Harbor, USA; river systems in New Orleans, Louisiana, USA; and coastal applications in the Gulf of Suez. The paper closes a brief overview of the most recent activity, the Turkish Straits VTMIS project that requires Universal AIS installations. The evolution of the technology and lessons learned will be discussed in the context of these examples. The perspective will be on Lockheed Martin's experience working with different customers to integrate AIS technology into a larger VTS or Port Information System. It will also discuss, from the practical side, how AIS information is used by a variety of maritime organizations with differing needs and information objectives.

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Corporate Social Responsibility and its Relationship with Increasing Company Value

  • KANG, Sun-Kyung;JUNG, Ha-Yong
    • The Journal of Industrial Distribution & Business
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    • v.13 no.10
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    • pp.23-30
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    • 2022
  • Purpose: The advantages of corporate social responsibility (CSR) include stronger recognition and reputation, which lead to a company's good public image, increased customer loyalty, operational cost saving, and employee retention. The purpose of the present research is to take a close look at the association between CSR and organization's value. Research design, data and methodology: The authors tried to obtain the high-quality textual data from mostly peer-reviewed journals using a PRISMA ((Preferred Reporting Items for Systematic Reviews and Meta-Analyses). The authors was to figure out adequate solutions from limited range of the current literature (only peer-reviewed research) regarding CSR and corporate value. Results: Our investigation indicates that CSR is essential to all businesses as it ensures they keep in touch with society, retaining top personnel, and achieving top financial success. Companies and organizations can engage in four corporate social responsibility initiatives to increase value, including environmental projects, charitable work, honest labor practices, and volunteer activity. Conclusions: An organizations should be involved in the community and consider how its actions affect the environment and society. Small or large businesses are expected to lead in developing a progressive CSR program that benefits people and the environment and continuously changes depending on the social and economic environment.

Activity of Police to Enhance Police Service (치안서비스 제고를 위한 경찰활동)

  • Kim, Kyong-Tae
    • The Journal of the Korea Contents Association
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    • v.8 no.11
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    • pp.263-271
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    • 2008
  • In the outwardly changing environment of public security these days, police administration faces the nation's request for qualitative improvement of police service and the new request of police reformation for changing function of police in Korea. The nation wishes police to provide service fairly. The issue most seriously mentioned in the reliability of police service is very large gap in the recognition of service quality between supplier and consumer. To get the trust of nation in delivering police service, the police must have justness, consistency, punctuality of delivery, propriety and efficiency. However, the recognition of citizen, the consumer of police service is more important. How to correspond to the nation's request to police needs to be decided by evaluating the quality of present police service. It is necessary to be interested in what customer wants so as to evaluate the quality of police activity.

CEO's Political Independence, Board Chair Separation, Executive's Expertise, and Performance in State-Owned Enterprises (공기업 CEO의 정치적 독립성, 이사회 의장 분리, 임원의 전문성과 성과)

  • Yu, Seungwon
    • KDI Journal of Economic Policy
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    • v.35 no.2
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    • pp.1-39
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    • 2013
  • Considering the relationship between state-owned enterprise (SOE) CEOs and political circles, this study examines the performance impacts of CEO's succession type, board chair separation, and industry expertise and finance expertise of CEOs and outside directors. I propose the definition of political independence in SOE CEOs based on the independence in appearance that might affect general people's perception. It means that there are no relationships or circumstances that might affect SOE CEO's judgment, activity, and report. The definition is able to overcome the limitations of the prior research that could not discover the CEOs who were affiliated to political circles because the research just distinguished the CEOs following their pre-jobs. This study focused on the performance impacts of political independence impaired CEO as well as the CEO's impacts on the relationship between the performance and other corporate governance variables. I selected as dependent variables the average return on asset as operating income divided by total assets and the average customer satisfaction rate evaluated by Korean government during the first three years following the year of the events of explanatory variables. My theory and evidence from the various CEO's personal background and financial information from SOEs in Lee Myung-bak Administration and Rho Moo-hyun Administration suggest the following important things. First, the analysis based on whether or not a SOE CEO keeps political independence shows that a political independence impaired CEO made a significantly negative impact on customer satisfaction rate. Second, the separation between a board chair and a CEO in SOEs introduced by Korean Act on Management of Public Institutions made a significantly positive impact on customer satisfaction rate. However, the positive impact of the board chair separation was removed in a political independence impaired CEO's SOE. Third, outside director's industry expertise made a significantly positive impact on return on asset. However, the positive impact of the outside director's industry expertise was removed in a political independence impaired CEO's SOE. Fourth, the comparison between Lee Myung-bak Administration and Roh Moo-hyun Administration on the corporate governance and performance of SOEs shows that the ratio of political independence impaired CEO was significantly higher in Lee Administration and the ratio of outside director's industry expertise and finance expertise were respectively significantly higher in Roh Administration. Based on these results, I suggested a few policy alternatives for CEO's improved political independence and requirements for executive's expertise in SOEs.

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A Study on the Detail Preference of Girls One-piece Dress - Focus on 3 to 6 Years Old - (여아의 원피스 드레스 디테일 선호도 - 만 3~6세를 중심으로 -)

  • Kim, Eun-Young;Kweon, Soo-Ae
    • Journal of the Korea Fashion and Costume Design Association
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    • v.17 no.1
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    • pp.167-182
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    • 2015
  • This study was to investigate the preference tendency by detail and material preference of summer one-piece dresses for the children, and evaluation standard of children's wear in purchasing one-piece dresses as an object of mothers who have girls as buying representatives of children's wear in order to supply real information of design about the one-piece dresses for the girls in accordance with the consumers' demands. The results of this study revealed that the one-piece dress was favorite one to them in purchasing their summer wear. This study showed tendency that the more the mother's fashion interest was, the more the mother's preference on the one-piece dress was. As to the material preference of one-piece dress, it preferred the natural fiber to the synthetic fiber much, and the preferred customer order in purchasing one-piece dresses for their children was analyzed as activity, material, design collar, and pattern. As to the preference by form factor of one-piece dress, it preferred A-line silhouette in the silhouette, natural waist in the waist position, 5~7cm from the knee in the length of one-piece dress, and flared skirt in shape of skirt. The preference on the collar type was soutien collar, and the preference on the neckline type was round neckline. In addition, the preference on sleeve form was shirtsleeve, and the preference on trimming was lace trimming.

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Development of a Tool for Modeling the Variabilities of Business Process (비즈니스 프로세스의 가변성 모델링 지원 도구 개발)

  • Hong, Min-Woo;Moon, Mi-Kyeong;Yeom, Keun-Hyuk
    • Journal of KIISE:Computing Practices and Letters
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    • v.14 no.7
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    • pp.733-737
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    • 2008
  • Business process modeling is to represent the business activities in a graphical notation that enterprises use to achieve their customer's requirements. Nowadays, lots of requirements are changed quickly and variously. Therefore, business process models should provide the means which can prepare for changes by analyzing (pointing) elements of business process that are likely to alter. In this paper, we propose a business process family model (BPFM) which represents the commonalities and the variabilities of a set of business processes. In addition, we propose the process which develops the tools for BPFM based on Eclipse Plug-In Graphical Modeling Framework (GMF). The variabilities of Business Process are modeled by using expanded model elements of UML2.0 activity diagram.