• Title/Summary/Keyword: Culture Differences

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A Study of the Casual Wear Purchase Behavior of the Adult Males (성인남성의 캐주얼의복 구매행동에 관한 연구)

  • 신수윤;김영덕
    • The Research Journal of the Costume Culture
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    • v.7 no.4
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    • pp.99-110
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    • 1999
  • In order to help the marketers of the men\`s casual wear brands establish the marketing strategies to their target consumers, it is the purpose of this study to investigate on the variables affecting the casual wear purchase behavior of men in twenties, thirties and forties, and to clarify the differences of casual wear purchase behavior according to their age, The subjects were 429 men in their twenties, thirties and forties living in Seoul and data were analyzed by frequency, percentage, mean and standard deviation, x², ANOVA and Duncan\`s test. The results were as follows : (1) Significant differences were found among men in twenties, thirties and forties according to the self-image. Men in forties favored the conservative and not-noticeable image of casual wear, however, men in twenties and thirties favored those of the active, sexy, and distinctive image. (2) Significant differences were found among men in twenties, thirties and forties according to the importance of the store attributes such as convenience of transportation and parking place, clothing in vogue, and various merchandise. Men in thirties and forties put more importance on convenience of transportation and parking place. Men in forties put more importance on various merchandise than men in twenties and thirties. (3) Significant differences were found among men in twenties, thirties and forties according to general purchase behavior of casual wear. * Differences of the use of information according to age Majority of the men consulted the T.V., radio and people in their boundaries * Differences of the clothing purchase frequency according to age Men in twenties buy more clothing than other age groups. Men in twenties buy the clothing every one month and every three months and men in thirties and forties buy the clothing every three months and every six months. * Differences of the shopping day according to age Majority of the men buy the clothing on Saturday and Sunday. However men in twenties buy the clothing more on weekdays than other age groups. * Differences of the shopping place according There were not significant differences among three different age groups and majority of the men found out to utilize the department store. * Differences of the influence of the partners according to age Men in twenties found out to rely on their own decisions but men in thirties and forties found out to depend on their wives(loves). * Differences of the selection standards of casual wear according to age There were not significant differences according to age and adult males found out to select the casual wear by design, quality price in sequence.

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A Study on the Nutrient Intakes of Hospitalized Elderly Dementia Patients Receiving a Regular Diet

  • Lee, Jin;Na, Mi-Hee;Kim, Woo-Kyoung
    • Food Quality and Culture
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    • v.1 no.1
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    • pp.46-57
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    • 2007
  • The purpose of the present study was to examine the nutrient intake status of elderly dementia patients. We surveyed the dietary intake of 50 demented elderly patients receiving a regular diet, who were hospitalized in a geriatric hospital in Yongin, Gyeonggi-do. The average age of the subjects was $79.6{\pm}6.5$ for the males and $80.5{\pm}6.3$ for the females. The average heights were $169.5{\pm}6.0\;cm$ (males) and $154.6{\pm}5.2\;cm$ (females), and the average weights were $58.5{\pm}7.4$ (males) and $51.7{\pm}8.9\;kg$ (females). Depending on the type of dementia, the male patients showed significant differences in their intakes of vegetable protein, fiber, total iron, and non-heme iron between the Alzheimer's disease (AD) and the vascular dementia (VD) groups, and the female patients showed significant differences in their intakes of total protein, phosphorus, zinc, and vitamin $B_6$ between the two groups. The male patients showed significant differences in their intakes of animal-source calcium and carotene according to ability to self-feed. According to physical activity, the male patients showed significant differences in vegetable fat and vitamin A intake, and the females showed significant differences in their intakes of total protein, animal protein, fiber, ash, total calcium, vegetable-source calcium, animal-source calcium, phosphorous, total iron, non-heme iron, heme iron, sodium, vitamins $B_1$, $B_2$, $B_6$, niacin, vitamin C, folate, and potassium. We found that the patients consumed excessive protein, but low amounts of calcium, vitamin $B_2$, and folate. Also, the patients' physical activity abilities appeared to affect their nutrient intakes.

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Study on purchase behavior and satisfaction of Chinese tourists who buy Korean hair cosmetics in Myeong-dong - Targeting women at 20s and 40s -

  • Kim, Eunsil;Kim, Sungnam;Song, Dana
    • Journal of Fashion Business
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    • v.17 no.3
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    • pp.58-73
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    • 2013
  • In China, the phenomenon called 'Korean Wave' has boosted the interest in Korean pop culture, such as TV drama, music and films, and even in the general culture and society. As Korean singers, movie actors and talents become popular beyond acceptance of public culture, those who learn Korean, buy Korean products and visit Korea have emerged. Especially, most Chinese women have used Korean hair cosmetics and the interests in Korean hair cosmetics are increasing, since cosmetic companies entered China early due to Korean wave. Thus, the status of purchase of Korean hair cosmetics is growing day by day in China. In particular, since the environment is established to buy hair cosmetics easily in Myeong-dong which is one of the shopping tourism special districts, many Chinese tourists are crowded there. Based on such phenomenon, this study explored the differences in perceptions towards 'Korean Wave' among Chinese tourists who purchased Korean hair cosmetics in Myeong-dong, and analyzed the factors that largely determine the interest in Korean hair cosmetics and their purchase behavior. Therefore, this study is aimed at contributing to the development of hair cosmetics products and the market amid Korean Wave. As the research methods, 100 answered questionnaires were collected with target of Chinese tourists at 20s and 40s who purchased Korean hair cosmetics in Myeong-dong once 120 questionnaires were distributed. In-depth analysis was conducted and final research data were used. It was confirmed that Korean fever positively affected the Chinese tourists' purchase behavior and satisfaction of hair cosmetics, and the interests in Korean hair cosmetics at 20s were higher than at 40s. People at 20s had higher awareness, satisfaction and intention of repurchase of hair cosmetics compared rather than people at 40s. The research confirmed that Chinese tourists are very interested in Korean hair cosmetics as the pop music craze has led to the general Korean Wave, and differences in such perceptions have led to significant differences in the product purchase behavior.

Is Grit Different from Passion? Assessing Cross-Cultural Differences Through the Use of Multiple-Group Factor Analysis (그릿(Grit)과 열정은 변별되는가? 다집단요인분석을 이용한 비교문화 연구)

  • Kim, Jungeun;Yang, Sujin
    • Korean Journal of Culture and Social Issue
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    • v.27 no.4
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    • pp.411-434
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    • 2021
  • The purpose of this research was to examine the discrimination between grit and passion; and to compare the relationship between grit and passion between eastern and western culture. The participants were 208 Korean and 251 American undergraduates. Multiple-group factor analysis confirmed the model of four (consistency of interest, perseverance of efforts, harmonious passion, and obsessive passion) factors by configural invariance and partial measurement invariance. Also we found positive correlation between consistency of interest and harmonious passion as well as negative correlation between consistency of interest and obsessive passion in the American sample. However, the correlation between grit(consistency of interest, perseverance of efforts) and passion(harmonious passion, obsessive passion) was not significant in the Korean sample. The results suggest that grit is not accompanied by passion among Korean university students. Findings empirically highlight the distinctiveness of grit and passion and the possibility of cultural differences in grit and passion, which were usually discussed western cultures.

Antecedents of Attitude toward Globalization from a Cultural Perspective

  • Lee Kyu-Hye;Choi Jayoung
    • The International Journal of Costume Culture
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    • v.8 no.1
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    • pp.1-10
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    • 2005
  • The Korean and the American consumers's attitude toward globalization were compared in the context of cultural values. This study exclusively investigated the effect of traditional versus non-traditional values and the mediating role of fashion involvement. The study sample consists of American and Korean female college students. It was affirmed that long supported categorization of individualism for Western culture and collectivism for Asian or Eastern culture does not seem to characterize the postmodern generation. No major differences between Korea and the U. S. were found in the empirical study except that Americans showed higher levels of cultural values and Koreans associate fashion involvement with global-mindedness more strongly. The impact of cultural values was similar across cultures but the mediating role of fashion involvement was dissimilar depending on the cultural backgrounds of respondents.

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Cultural Approach for Future Plan Orientation: Chinese Students Study Abroad

  • Cheng, Wanye;Hahm, SangWoo
    • International Journal of Advanced Culture Technology
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    • v.5 no.4
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    • pp.38-43
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    • 2017
  • Many students prefer to study abroad to increase their chances of having a better future. While studying abroad they may encounter difficulties such as adapting to the culture of the country they are studying in. Chinese students coming to Korea are no exception to this, and when they are studying abroad, the new environment they are in may cause them hardships which may impact on their social life and even their academic performance. In order to develop their careers, they face many difficulties and challenges. Cultural differences they experience may change their attitudes, thoughts, and values. This research focuses on international students who are not yet certain about their future plans. In order to grasp levels of daily life satisfaction, ease of communication, and future planning orientation, this study conducted a survey of Chinese students who study in Korea. The empirical analysis showed that students with high level of life satisfaction have a tendency to enter graduate school. However, communication has no relation to future planning orientation.

Korean Traditional Food Perception and Cultural Aspect of Korean Mongolian Housewives (몽골 조선족 여성의 한국전통음식에 대한 인식 유형)

  • Park, Young-Sun;Chung, Young-Sook
    • Journal of the Korean Society of Food Culture
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    • v.20 no.1
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    • pp.35-43
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    • 2005
  • The purpose of this study was to identify the perceptional dimensions and patterns of Korean traditional food and to find the determinants of the patterns. Data were collected from 305 Korean housewives living in Mongol, and were factor and cluster analyzed. The results revealed two different dimensions and patterns i.e., high involved vs. low involved groups. Descriptive statistics showed that perceptional pattern types are likely to vary depending on socio-demographic and cultural background of Korean traditional food. Similarities and differences in perceptional patterns between high and low involved groups of Korean Mongolian are discussed, and future implications for globalization of Korean traditional food culture are provided.

Comparison of Dry Medium Culture Plates for Mesophilic Aerobic Bacteria in Milk, Ice Cream, Ham, and Codfish Fillet Products

  • Park, Junghyun;Kim, Myunghee
    • Preventive Nutrition and Food Science
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    • v.18 no.4
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    • pp.269-272
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    • 2013
  • This study was performed to compare the performance of Sanita-Kun dry medium culture plate with those of traditional culture medium and Petrifilm dry medium culture plate for the enumeration of the mesophilic aerobic bacteria in milk, ice cream, ham, and codfish fillet. Mesophilic aerobic bacteria were comparatively evaluated in milk, ice cream, ham, and codfish fillet using Sanita-Kun aerobic count (SAC), Petrifilm aerobic count (PAC), and traditional plate count agar (PCA) media. According to the results, all methods showed high correlations of 0.989~1.000 and no significant differences were observed for enumerating the mesophilic aerobic bacteria in the tested food products. SAC method was easier to perform and count colonies efficiently as compared to the PCA and PAC methods. Therefore, we concluded that the SAC method offers an acceptable alternative to the PCA and PAC methods for counting the mesophilic aerobic bacteria in milk, ice cream, ham, and codfish fillet products.

Analysis of Sino-American Culture in Disney Animation Mulan

  • ZHEN, ZHAO
    • International Journal of Contents
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    • v.17 no.1
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    • pp.11-17
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    • 2021
  • This article takes Disney animation as the research object to analyze the Chinese and American culture in the animation. The first part introduces the background of the animation. The theme of the animation comes from the long-standing narrative folk song Mulan Ci during the Southern and Northern Dynasties of China, and it introduces the parallel montage of animation narrative. The second part narrates the Chinese cultural elements in Mulan, and expounds on Disney's use and blending of Chinese cultural elements from three aspects of ink painting effect, national costumes and Confucianism. From the perspective of Western culture, the third part analyzes how to integrate Western thought and characteristics, and contrast with Chinese culture in Mulan from three aspects: Mushu, character and hierarchy.