• Archives of design research
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• v.17 no.3
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• pp.209-220
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• 2004

Folk painting was prevalent among working classes in the cultural territory of chinese characters including Korea, Japan, and Vietnam. Other than Gilsangmunja-do(lucky and vulgar illustrated Chinese Character), the most popular of its kind, there are various types of different Munja-do(illustrated Chinese Character) which is more shaped/modeled. Chinese Nianhua style was popular in various parts of China from late Ming Dynasty to early Qing Dynasty, and they were conveyed to neighboring countries after the 17th century, where they adopted unique tradition of each country. Acquiring theme from Chinese characters, these Chinese Nianhua or Munja-do are designed by making images into characters or characters into images. They express the invisible 'Cosmological Taoism' as a visible shape and line. This kind of symbol system, using character as a subject matter, can only be witnessed in the cultural territory of chinese characters by the use of ideograms. It is worth of paying attention today because the uniqueness of each country's style reflects diverse life styles of the contemporary civilization. Specifically, values of Munja-do as a traditional culture may not be underestimated in today's society where culture has become the center of concern. Munja-do in Korea should be carefully examined since Korea has had a very unique Munja-do culture that cannot be found from other countries. Therefore, by comparing Munja-do styles of today's the cultural territory of chinese characters countries, we may enlighten ourselves on our tradition and flourish our cultural contents.

• Trans-
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• v.1
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• pp.21-44
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• 2016

Advertisement is composed with symbol and sign with messages trying to express. Especially, ad with dancer introduces goods or meaning of contents with the motion of dance. In this, contents of dance or motion of dancer contains symbol and sign, understanding how ad and dance are expressed meanings with which symbol and the symbolic meaning of dance or dancer on ad. To that end, this study is for analyzing expressed symbol with dance corresponds with the aim of ad and finding the way or attitude of how normal people accept dance by reevaluating symbolic meaning of dance itself. In this study, advertisement producer and director's related data is secured for understanding direction and intention of producer, and previous study related with the study purpose, image, and effect are analyzed for understanding image of dance as a physical sign on TV advertisement. With data from www.TVCF.co.kr. TV advertisement analysis is conducted only with four ads in 2008(Nam Kwang Eng. & Const Co., Lotte Dept. Store(premium sale/gift card), Hyundai Motor Company Santa Fe -Pilobolus) and one ad in 2011(PNS The zone Sash Italy Arena di Verona when dance was used for advertisement with the highest frequency per year. Also, based on considered important factors from repeatedly watching each advertisement, scenes where movement or motion of dancer and screen word is greatly changed are analyzed as a priority. Image analysis of dance is conducted with structure studies based on physical image(line, costume, expression) and dan image(type motion, qualitative feature, mood of dance). As a result, the symbolic dance image appeared in TV advertisement can be discussed as follows. First, symbol and sign of dance on advertisement corresponds with material objects of advertisement. For instance, on the TV advertisement where Lee Youngwoo appeared, his motion as a signifer means challenge for the future of Nam Kwang Eng. & Const Co., with fast turn, jump, assemble turning jump, and sliding. Second, physical image of dancer depending on intention of sender corresponds in general, but there are somewhat differences in image of dance. This makes people to unconsciously recognize symbolic image of dance on TV ad while they watch it at the same time. Especially, when it comes to advertisement, it exposes frequently with broadcasting of organized programs from a broadcaster, living long-time memory. It can be differ based on idea and character of each of receiver. Advertisement is a medium making people naturally adopt cultural art for ordinary people in their lives. Broadcasting public art from TV advertisement widely exposes pure art to people, which was only avaliable for minority, sublimating it as an art of public culture.

• Fashion & Textile Research Journal
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• v.16 no.6
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• pp.987-994
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• 2014

The purpose of this research is to propose employee uniforms for tourist hotels on Jeju Island, such uniforms that embrace Jeju's unique culture and promote the tourism of Jeju Island. It has been suggested that there exists a need for hotel employee uniforms to attract more tourist attention and boost Jeju's tourism industry. We designed the uniform after analyzing the empirical data collected from academia thesis, periodicals, papers and pictures from internet search, and fashion industry magazines. The uniform analysis and production procedures are as follows: (1) precedent research case review (2) current (existing) uniform status survey (3) latest fashion trend analysis (2010 - 2014) (4) creating the uniform implementing the trend-based design with Gal Cheon, Jeju's cultural product material. We found tipping points of the design through literature and trend analysis; we developed appropriate uniforms accordingly that are harmonious with Jeju's unique identity. We received great evaluations on the appearance and comfort as well. A new concept of uniform featuring Gal Cheon has been proposed. It is expected that the uniforms will promote the brand image of Jeju as an international freedom city and its culture.

• Proceedings of the Korean Institute of Building Construction Conference
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• 2002.05a
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• pp.109-113
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• 2002

Urban public service is goods and activities which satisfy public demands for the political, social, economic, cultural activity and household affairs of individual or groups and which urban government supply with free of charge. In view of government, in addition to fairness of facilities location, location of such facilities are to be determined the respect to cost of locating facilities and developmental direction in the future. Therefore, it is necessary to study on feasibility. A feasibility study Is an effective tool in determining the decision of investment or not and the level of investment priority on Projects requiring a sizeable investment and the feasibility of a project. The first, it is to select reasonable location. It was selected four and two by consideration of facilities distribution and connection with others. Six proposal selected was estimated by five element of approach, demand, symbol, reality, environment. In result proposal I was chosen. The next, it is to estimate scales. The finally, it is to study on economical efficiency. Net Present Value was came out ￦4.4billion by 20years and Inter Rate of Return showed up 11%. in addition, it offer various benefit by public facilities. In conclusion, this project is reasonable.

• International Journal of Costume and Fashion
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• v.11 no.2
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• pp.25-36
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• 2011

There seems to have arisen a preference for wearing white clothes amongst Koreans from the long past, even tracing back to the ancient times in tradition of Shamanism worshipping the sun. This "preference" persevered throughout the passage of time, even with the numerous internal and external pressures to forbid or interrupt this tradition. The wearing of White Clothes by Koreans can also be often found in the various records made by foreign visitors recognized as a noticeable phenomenon, and representative of Korea which seems to have influences even until now in the impressions of the country. Despite of this tradition that seems to have lasted over the last 5000 years, all of a sudden it disappeared within the last 50years. In the contemporary modern fashion of Korea, it seems hard to say, Koreans enjoyably sporting White clothes, is a stand out trait anymore, thus the equation of Koreans equivalent to the people of white not a valid stamen anymore. it could not be said that this tradition is representative of the Korean cultural Identity. Why would this be the case? What happened to the long lasted pattern? In what form or shape has this tradition trasnsformed and reappears before us today? This paper seeks to find the answers to these questions.

• Journal of Fashion Business
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• v.14 no.3
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• pp.52-63
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• 2010

The Hanryu(韓流) phenomenon in and around Asia looks like slowing down lately. At that time, the research about contents that can inform the high traditional culture of Korea is useful. The references which can make a study about cultural clothes, especially paintings, let us to infer the life of the people of that period. In this research, I try to study the characteristics of customs, symbol and costumes by analyzing the paintings of Shin, Yun-Bok who was genre painter of the late Chosun. The mens are wearing dopo(道袍) and are putting sejodae(細條帶) around their waists and gat(黑笠). Also, We can see many different types of job such police, official man, a buddhist priest, a barmair, kisaeng and shaman through the costume. Most of women in the paintings, They are wearing Deep blue skirts, banhwoejang pale tone jeogori and tress. We discussed the common lives of the people through genre painting. They have satire, humor, and symbolism. Also, we can look into the various lifestyles, customs of times and seasons, ceremonial occasions, civilian beliefs, and plays ransmitted from the past. The philosophy in Shin, Yun- Bok's genre painting, is close to Taoism not Confucianism.

• Journal of the Korean Society of Fashion and Beauty
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• v.1 no.1 s.1
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• pp.11-26
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• 2003

It is an important means of expressing oneself and is affected by the social and cultural environment, too. People are creating another new lower culture, it's Sub Culture, that is, their own unique new fashion through the coordination status of a lower culture and its components to reveal the visual symbol of such garments and body decorations most clearly. The Punk formed as an reaction to 1960's hippie appeared as the most unpleasant image to the established generations with their ultimate resisting action and new aesthetic-consciousness. Their coordination by the use of the disorder and stimulative tool which gives abhorrence appears again as Cyber Punk being influenced by optical art and multimedia in '90s. It can be seen that the form of lower culture mentioned above became a storehouse of new fashion creation through the most nuclear role of lower culture and the unique characteristic coordination by age and that each lower culture fashion can become a style icon of new fashion through free coordination.

• Journal of the Korean Society of Costume
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• v.35
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• pp.67-89
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• 1997

During thousands of years the people of china have not only created the brilliant cul-ture with a world reputation but also brought about an abundant treasury of paramountly beautiful hairdo fashions beyond comparison. Hair styles are an important symbol of the ma-terial and cultural civilization of a certain his-torical period. In Dang Dynasty the country was unified the economy was properous and the political situation was relatively stable. These spelt the solid foundation on which the rich and colourful varieties in the hair styles of women emerged. The numerous hair fashions in Tang Dynasty woman folk could be summed up into three catagories-high bun hanging bun and flat bun. Of course like the garments hair fashions are also the marks for the social status of the women in the feudal society. The hairstyle of the women of the Song Dynasty still followed the fashion of the later period of the Tang Dynasty the high bun be-ing the favoured style. To dress this type of high bun switches were generally used sometimes fashioned in to switch buns of various shapes coiled directly on top of the head. Women from rich families however usually had hairpins and combs made into the shape of flowers birds phoenixes of butterflies to be pinned on top of the buns.

• Journal of Advanced Navigation Technology
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• v.10 no.1
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• pp.20-25
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• 2006

In these days, OFDM(Orthogonal Frequency Division Multiplexing) is adopted to support high-speed data communication based on multi-path RF channel, but it has some weak point. One of those is that it has a higher PAR(peak-to-average power ratio) compared with single-carrier method. If some PAR of the transmitted signal is high, nonlinear amplitude distortion has occurred when it pass through the HPA(high power amplifier). There is a solution to prevent nonlinear distortion using higher peak power HPA, but it makes inefficiency and a cost problem. In this paper, we choose the SLM(Selected Mapping) scheme, which transmit the lowest PAR signal after OFDM symbol mapping, in various schemes reducing PAR for OFDM system. And we derived the performances of SLM method in fading channel through computer simulations.

• Journal of the Korean Society of Costume
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• v.31
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• pp.203-214
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• 1997

The neck is the human body is closely con-nected with the life and properties of keeping warm as one of the opening part in clothes. In ancient times it was put on necklace for the protection of neck and in Rome it was worn muffler called focale for the protection of neck throat. in addition cravat directly originated in necktie today was primarily worn for the protection of soldier's neck and has been turned into decorative purpose until today. As the ornament is developed to vari-ous kinds of form the neck decoration is changed and grown again and again. Therefore this thesis studies history of the neckwear and various the symbolic factor. The first factor is the social. The neckwear shows the social position class and status and does social mutual interaction as conversation starters. The second factor is the mental It express individuality fondness attitude and is felt to be indignity by being forced to be worn. The third factor is the political. it shows political tendency by indicating the royal sign or part's sign in necktie like the French royal-ist's green muffler The forth factor is the man's sexual. I expresses wearing stock being brave symbol-izing independence. The sixth factor is the traditional. It is worn with appearing traditionand custom and one of cultural movements. The seventh factor is the ideological. It symbolizes the freedom of suffragettes and emancipation of woman. The social factor is the most extensive among them. The neckwear is various in the way of expression like its kinds and is generalized, It functions as a independent part of clothes.