• Title/Summary/Keyword: Cross cultural research

Search Result 457, Processing Time 0.031 seconds

Cross cultural studies in a case of ethnicity: Green marketing (민족에 영향을 미치는 다문화 현상분석: 그린마케팅 관점)

  • Huh, Moo-yul
    • Journal of Digital Convergence
    • /
    • v.14 no.12
    • /
    • pp.477-487
    • /
    • 2016
  • The purpose of this current paper was to investigate into the trends and effects of green marketing in India and China with relations to ethnicity and cross cultural aspects. These two countries are fast developing and looks promising in terms of economic power but lack the green marketing consciousness compared to other well developed countries. Many measures are being taken by various industries for the promotion of green awareness in these countries. The two countries are fast developing in the area of green marketing. Green marketing should improve its methods utilizing the cultural differences that is evident from previous research. In the near future, more active green marketing targeting and informing consumers of environmental benefits will be needed by taking ethnicity into consideration for further heightening of overall environmental awareness and initiative.

Factors Influencing Cultural Sensitivity among Nursing Students (간호대학생의 문화적 민감성에 영향을 미치는 요인)

  • Oh, Won-Oak
    • Child Health Nursing Research
    • /
    • v.17 no.4
    • /
    • pp.222-229
    • /
    • 2011
  • Purpose: This study was conducted to determine the predictors of cultural sensitivity for nursing students in Korea. Methods: The participants in this study were 332 nursing students. Data collection was conducted through the use of questionnaires which were constructed to include a Cultural Sensitivity Scale, Knowledge of Culture, Interpersonal Reaction Index, and Self-efficacy Scale. Results: Results showed that cultural sensitivity of nursing students was middle range. Knowledge level of culture was very low. There was a significant positive correlation between cultural sensitivity and knowledge of culture, empathy, and self-efficacy. The significant factors influencing cultural sensitivity of nursing students were empathy, self-efficacy, experience of an overseas trip and awareness of cultural education. These four factors explained 23.8% of the variance in cultural sensitivity of nursing students. Conclusion: These results indicate that cultural sensitivity is an important link with empathy and self-efficacy in nursing students. For nursing students to enhance cultural sensitivity, a transcultural nursing curriculum needs to develop for appropriate and effective services in cross-cultural situations of the multicultural families in Korea.

Cultural Orientation and Leadership of Multinational Corporations Impact on Organizational Effectiveness (다국적기업의 문화지향성과 리더십이 조직효과성에 미치는 영향에 대한 분석)

  • Lee, Jung-Ah;Choi, Young-Bong
    • International Commerce and Information Review
    • /
    • v.14 no.3
    • /
    • pp.351-379
    • /
    • 2012
  • Understanding the cultures of other countries is not as fast as the speed of internationalization. As globalization advances, interest and research on the characteristics of national culture differences have been increasing. One of the important challenges for business leaders is the ability to understand and deal with cross-cultural management. But there is a lack of research on cross-cultural management and suitable type of leadership. In order to achieve this objective, this study, adopts Hofstede cultural dimensions, and finds the impact of these kinds of leadership on organizational performance. Feminism, collectivism, power distance, and uncertainty avoidance were classified into four factors of cultural orientation that affect the selection of initiating structure and consideration leadership. In this research, among virtue factors of leadership, structure initiation and leadership consideration are focused on how to affect organizational effectiveness of the result factor by national culture. This research has concentrated on how leadership-styles among national-cultures have influence on organizational-effectiveness.

  • PDF

The Impact of Cross-Cultural Differences on Human Resource Management in Korean-Invested Enterprises in China

  • Li, Hao;Li, Yu
    • Journal of Korea Trade
    • /
    • v.25 no.2
    • /
    • pp.46-57
    • /
    • 2021
  • Purpose - In terms of human resource management, many Korean enterprises in China have experienced problems such as frequent resignations of Chinese employees and labor disputes. This can be mainly attributed to the fact that Chinese employees are not consistent with Korean vertical management methods, which is closely related to the national culture theory proposed by Hofstede, specifically the dimension of power distance and long- versus short-term orientation (LTO). Therefore, this research aims to investigate cultural differences between Korea and China from these two dimensions, and the impact on the human resource management of Korean-invested enterprises in China. Design/methodology - This research first utilizes the latest data (Wave 7) of the World Values Survey (WVS) to verify the difference in power distance and long- versus short-term orientation between Korean and Chinese cultures using responses from Korea and China, and then uses case analysis to analyze the impact of this cultural difference on the human resource management of Korean enterprises in China. Findings - Our main findings can be summarized as follows. Korea and China have significant differences in power distance and long- versus short-term orientation. In terms of power distance, Korean respondents show higher power distance compared to Chinese respondents. In the dimension of long- versus short-term orientation, it was found that Chinese respondents showed a shorter-term orientation, whereas Korean respondents showed a longer-term orientation. Originality/value - Previous studies put focus on the power distance and individualism-collectivism dimensions to explain cultural differences between Korea and China, and generated contradictory results. This research further confirms the cultural differences between Korea and China from the dimensions of power distance and long-versus short-term orientation using secondary data. The comparative studies from this perspective have long been underexplored and lack empirical confirmation.

Necessity of Intercultural Training Program in MET

  • Choe, Jin-Cheol;Dayna, Nollan
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
    • /
    • 2015.10a
    • /
    • pp.224-226
    • /
    • 2015
  • Outwardly, the people in the shipping industry are aware that multicultural working environments and conditions could have a strong influence on the operation of ships. With a lack of cultural awareness and foreign language skill of crew members on ships, there are lots of misunderstandings and miscommunications among (cross-cultural) crews. More and more maritime accidents are caused by human error in the world's oceans. Nevertheless the research on cultural diversity and human interaction on ships is still in its infancy. Due to the rapid change of the demographic make-up of crews, not only teaching and training technical skills for the crews, but also education in nontechnical skills such as cultural awareness, cultural sensitivity, intercultural competence is urgently needed. This study will deal with intercultural issues on ships. It aims to emphasize the necessity of intercultural training in MET.

  • PDF

A Cross-Cultural Study of Holiday Decorations

  • Jin, Jyung Hwa
    • Architectural research
    • /
    • v.1 no.1
    • /
    • pp.17-22
    • /
    • 1999
  • The purpose of this study is to investigate the ways in which cultural beliefs influence the lifestyles of the residents and environmental activities, especially decorations on the fronts during holiday seasons. The relationship between holiday displays and cultural values are investigated in the study. This research conducts a case study of two ethnic neighborhoods to understand cultural identification, attachments and environmental decoration. The neighborhoods were visited and their activities were observed during the holidays including Easter, Thanksgiving, Halloween and Christmas from 1992 to 1995. Exterior decorations were measured by a field survey of the frontal areas of 200 houses. This study confirms that the fronts are recognized and evaluated as cultural communications. The holiday decorations and celebrations are intimately related to cultural dimensions. Distinctive groups use different environmental elements in the celebration of holidays. Each culture is distinguished by its own rituals constituted by the interweaving of space and activities.

  • PDF

Adaptation of Cross-Cultural Communication in Jakarta Multinational Companies

  • STELLA, Stella;MANI, La
    • Journal of Wellbeing Management and Applied Psychology
    • /
    • v.3 no.4
    • /
    • pp.5-10
    • /
    • 2020
  • Purpose: This study aims to explore the experience of cross-cultural communication adaptation between local and expatriate employees at PT. XX Organizational culture in the company is the most important factor to helpemployees in the company to work efficiently and effectively in order to achieve company goals. Research design, data and methodology: The analysis methods used in this research are data reduction, data presentation, and drawing a conclusion. From this collaboration, the cultural adaptations arouse due to the challenges for workers who have to work together with different cultural backgrounds. The method used is qualitative with a case study approach. Data collection methods used is employee interviews at PT. XX with triangulation conducted on 2 expatriates and 2 local employees. Results: Studies show that successful management is highly dependent on employees adapting to local culture and work situations. This process rarely runs smoothly because the persons in intercultural interaction do not use the same language and the lack of adaptation.. Conclusions: . In order to maintain its existence, the company strives to expand its wings in the global market and establish partnerships to expand cooperation. PT. XX from South Korea cooperated with Krakatau Steel, a state-owned Indonesian company

Different Concepts of Customer-Supplier Relationship - An Exploratory Case Study of Korean-German Business Activities in the Shipbuilding Industry

  • Choi, Jinchul
    • Journal of Navigation and Port Research
    • /
    • v.36 no.9
    • /
    • pp.769-780
    • /
    • 2012
  • In the last several years, South Korea's shipbuilders have been dominating global shipbuilding. Thus, many global suppliers in the shipbuilding industry, especially German supply companies, are eager to get the Korean major shipbuilders as their customer. This study analyzed the different ways of business behaviours of German and Korean businessmen regarding customer-supplier relations. Furthermore, this paper aims to examine the kinds of challenges the international businessmen are confronted with and how this affects everyday business between German suppliers and Korean customers, using several case examples. Finally, backgrounds of cross-cultural problems and conflicts of German-Korean business relations are identified and explained.