• The Research Journal of the Costume Culture
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• v.5 no.3
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• pp.77-95
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• 1997

The purpose of this is to investigate the relation between Graffiti techniques and the contemporary dress. Graffiti is the internal expression of human potential desires which is composed of informative signs. As Graffiti have become the cross-cultural condition under the Hiphop culture, it makes the meaningless space into the characteristic space, and proposes the identities of graffiti ‘writes’. In the contemporary dress, Graffiti look has become means of communication and playfulness. Through the external forms like icon, index, and symbol, graffiti look expresses individual, social, and political identities, and aesthetic values of satirement and playfulness. It would be define graffiti look as postmodern characteristics, as it wee, which has collapsed between the mainstream, and anti-mainstream, and it contributes to spread streetstyle to catwalk.

• Journal of Families and Better Life
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• v.16 no.2
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• pp.137-150
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• 1998

This study in investigated differences between father's involvement Behavior perceived by their children which consisted of both qualitative and quantitative behavior and Father's gender role attitude in korea and Japan. The research sample consists of 240, 4-5th grade Korean children and their fathers and 215, 5-6th grade Japanese children and their fathers in Seoul and Tokyo respectively,. Results showed that (1) Korean fathers exhibited more affectionate child rearing behavior than Japanese fathers. On the other han Japanese father exhibited more father's involvement behavior than Korean fathers (2) Korean fathers tended to show more traditional gender role attitude than Japanese fathers do. (3) In the both countries father's affectionate child rearing behavior are greatly affected by non-traditional gender role attitude whereas father's involvement are affected by length of time the that fathers devot to child care.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.43
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• pp.457-480
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• 2009

The objective of this study is to understand negotiating dynamics across cultures by Indian businessmen and suggest proper negotiating strategies to Korean businessmen when they make a deal with Indian firms. The study proposes, as a result, twelve countermeasures as effective negotiating strategies against negotiating cultures of Indian businessmen. Better understanding on business cultures of the country with which Korea makes international transactions leads more fruitful outcome in concluding the international agreement. So cross-cultural studies are very much required for successful negotiations. Recently many Korean firms want to try to penetrate into Indian market and do successful operation because India becomes a compulsory subject for most of Korean firms. To increase possibilities of success in India, such Korean firms may consider applying the suggested negotiating strategies to the Indian business fields.

• Journal of Korean Academy of Nursing
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• v.36 no.8
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• pp.1295-1300
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• 2006

Purpose. The purposes of this methodologic paper are to (1) describe theoretical background in conducting research across different cultures; (2) address measurement issues related to instrument administration; and (3) provide strategies to deal with measurement issues. Methods. A thorough review of the literature was conducted. A theoretical background is provided, and examples of administering instrument in studies are described. Results. When applying an instrument to different cultures, both equivalence and bias need to be established. Three levels of equivalence, i.e., construct equivalence, measurement unit equivalence, and full score comparability, need to be explained to maintain the same concept being measured. In this paper, sources of bias in construct, method, and item are discussed. Issues related to instrument administration in a cross-cultural study are described. Conclusion. Researchers need to acknowledge various group differences in concept and/or language that include a specific set of symbols and norms. There is a need to question the philosophical and conceptual appropriateness of an assessment measure that has been conceptualized and operationalized in a different culture. Additionally, testing different response formats such as narrowing response range can be considered to reduce bias.

• Journal of the Korean Home Economics Association
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• v.44 no.4 s.218
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• pp.159-173
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• 2006

The purpose of this study was to investigate the seating style of children between Korea and USA viewed from activity analysis in child-care centers. Observation and depth-interview method were used for data collection. Ninety-eight children aged from 38 to almost 62 months were observed for five minutes three times during an indoor free play period in Korea and USA in 2003 and 2004. The results of the research were as follows. There were significant differences between the postures of Korean and American children. Korean children maintained floor-seating postures longer than chair-seating and standing postures. The factors such as sex, age and physical environment influenced the children's seating style, while playing-type influenced their posture. This study will contribute to our understanding of the physical environment and children's seating style according to culture.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.28
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• pp.143-167
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• 2005

This study suggests the necessity of effort to develop representative brands a unique personality in connection with country image. That is, brand personality adds brand identity to reliability and makes for stronger brand in the international market. It also furnishes the differentiation for guilding effective brand marketing. In summary, it is clear that country image and brand personality are strategic factors which should be considered by world enterprises and government in this era of globalization. In addition, the cross-cultural examination of country of origin effect and brand personality in connection with foreign consumers' selection is worthy of study.

• Journal of Global Scholars of Marketing Science
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• v.18 no.1
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• pp.157-177
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• 2008

Sportswear, including sports shoes, becomes a common and popular category because it gives young people a more relax lifestyle and greater versatility and comfort. It is believed that consumers prefer products of developed countries to products of developing or underdeveloped countries. This study tries to compare consumer behaviors for sports shoes in China and Korea. Our research model analyzed relationships among country-of-origin, perceived quality, perceived price, brand image and purchase intention for sports shoes in Korea and China. The country-of-origin was not found to play a significant role in Korea. But it was found to positively influence perceived quality in China. Brand image was found to play an important role in influencing perceived quality and perceived price in Korea and China. Perceived quality was found to influence positively purchase intention in both countries. Perceived price was found to negatively influence purchase intention in China. Implications drawn from this study were discussed.

• Journal of Global Scholars of Marketing Science
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• v.17 no.2
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• pp.75-97
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• 2007

Less than 3% of India's food basket, consists of processed food, therefore processed food can be viewed as an innovation or new product to Indian consumers. This research investigates the effects of product familiarity and reference groups on Indian consumers' attitudes and purchase behavior of new processed food products. For the study, the model is developed by modifying Cambel and Goodstein's (2001) "Moderate Incongruity Effect" to include important cross-cultural influences on attitudes and purchase decisions among Indian consumers. Empirical analysis was conducted through structural equation modeling (SEM). SEM results indicated that reference group influence has a stronger positive effect on consumers' attitudes and actual purchase behavior of more familiar processed foods than of less familiar processed food. In addition, attitudes have a stronger positive effect on consumers' actual purchase of more familiar than of less familiar processed foods.

• Asia Marketing Journal
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• v.11 no.2
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• pp.121-147
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• 2009

This research attempts to investigate differences in past experiences of using internet in repurchasing. In doing so, the authors identify online consumer characteristics, particularly one-time and repeat users comparison across geographical borders of Korean and Taiwanese teenage customers. Results show that there are significant differences in online shopping typologies between Korean and Taiwanese customers. While attitude serves as a distinguishing factor for both data sets along the other two dimensions, trust does not. Since researchers have focused on comparisons between Western cultures and Asian cultures' online purchase behavior or Internet use, the current study provides a valuable comparison for this niche population of young customers at least in a Korean-Taiwanese context. The authors also make a brief argument that these findings can influence marketing practitioners and site developers in their strategies.

• Asian Journal of Innovation and Policy
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• v.12 no.3
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• pp.277-303
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• 2023

The importance of ecosystem service such as green spaces has risen due to restrictions on outdoor activities amid the climate crisis and COVID-19. While gardens significantly impact economic development, quality of life, and social well-being, comprehensive studies on their multidimensional values are lacking. This research categorizes garden values into social, cultural, environmental, and health dimensions and proposes an integrated assessment framework that introduces detailed elements and evaluation methods. An empirical assessment of carbon storage index in two Korean gardens, Semiwon and Juknokwon, reveals Semiwon's higher carbon storage per unit area. The proposed framework, emphasizing a quantitative approach, enables cross-national and regional comparisons, contributing to a broader understanding and evaluation of garden values beyond specific facilities.