• Title/Summary/Keyword: Cross cultural research

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Cross-Cultural Management in China

  • Cramer, Tobias
    • Asian Journal of Business Environment
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    • v.8 no.1
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    • pp.17-22
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    • 2018
  • Purpose - This paper discusses cross-cultural management (CCM) in China and how its business students get prepared by university cross-cultural management courses for an international market. Research design, data, and methodology - It was therefore decided to do an online content analysis looking at CCM courses offered by a number of Chinese universities first, and second to conduct a quantitative survey on CCM courses as well as topics among Chinese undergraduate business students at a large Eastern Chinese university. Results - From fundamental aspects, seven Chinese cultural standards emerge which highly influence the behaviour of the Chinese. There is a tendency to imply the integration of not only local but also cross cultural issues in academic management courses. Besides Hong Kong, there are currently 17 Chinese universities and schools accredited by the Association to Advance Collegiate Schools of Business (AACSB) that explicitly requires cross-cultural management competencies in undergraduate and graduate degree programmes. In addition, the study confirmed that two-third of the sample (Chinese undergraduate business students) had taken cross-cultural management courses. Conclusions - The results of this research have made it clear that Chinese universities and schools are aware of the importance of cross-cultural management competencies.

An Examination of the Theoretical Foundations of Cross-Cultural Studies through an Analysis of Cross-Cultural Research in ELT

  • Pederson, Rod
    • Cross-Cultural Studies
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    • v.45
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    • pp.497-517
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    • 2016
  • This paper interrogates the theoretical foundations of Cross-Cultural Studies across the Social Sciences through an examination of the field ELT. Through an examination of ELT's major theoretical and pedagogical moves, this paper illustrates how ELT is by nature a field of cross-Cultural Studies. A closer examination of the history of ELT shows how the colonial genesis of the field indicates a skewed representation of power between native English speaking nations and non-native speaking nations both in terms of academic theories and pedagogies, as well as socio-cultural relations of power. A further analysis of how the field theorizes and represents various relations of power between disparate cultures in ELT literature explicates the dilemma of the objectivity and neutrality of Cross-Cultural research in ELT. In doing so, the analyses included in this paper thus necessarily raises questions regarding the theoretical foundations of research methodologies of Cross-Cultural Studies in terms of the reflexivity of researchers and the problematic of how, or if, relations of power are included in the studies. This paper questions whether studies that do not include these research perspectives properly represent the disparate cultures under study, or are more of a biased, or Orientalized (Said, 1979) interpretation of cultures.

A Ten-Year Analytical Comparative Study on the International Journal of Consumer Studies

  • Shin, Dongjin
    • Journal of Distribution Science
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    • v.12 no.7
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    • pp.63-75
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    • 2014
  • Purpose - This study analyzes topics discussed in the International Journal of Consumer Studies through a content analysis, to reveal the impact of cross-cultural management in consumer research. Research Design, Data, and Methodology - The International Journal of Consumer Studies has the highest impact factor among international consumer journals, and was chosen for research. This study investigated 712 articles, covering a ten-year period. Results - A total of 82 articles were found to be related to cross-cultural management, out of 712 articles. This shows a need for improvement in the area of cross-cultural management, and implies that the discipline of cross-cultural management will continue to have a significant impact on consumer studies. Conclusions - While content analyses have been conducted in the area of consumer research in the past, a comparative content analysis in the International Journal of Consumer Studies is unprecedented. This study offers insights on the comparative analysis of general articles and articles related to cross-cultural management, which will be useful reference points for future global markets and fields in distribution and consumer research.

Persian EFL Learners' Cross-Cultural Understanding and Their L2 Proficiency

  • Nasrabady, Azadeh Nasri;Rasekh, Abbass Islami;Biria, Reza
    • Cross-Cultural Studies
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    • v.24
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    • pp.62-83
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    • 2011
  • The totality of language learning comprises three integrated components: linguistic, cultural, and attitudinal (Wilkes, 1983).Positively sensitizing students to cultural phenomena is urgent and crucial. A positive attitude toward L2 culture is a factor in language learning that leads to cross cultural understanding. This research examined, through a survey analysis, how three groups of students (one high school group and two university student groups) viewed the role of their foreign culture (i.e., American and British cultures) in achieving cultural understanding. The focus was upon how EFL learners approach the target language culture as well as their own culture.

A Comparative Content Analysis on the Journal of International Marketing: A Study of Ten Years (2004-2013)

  • Shin, Dong-Jin
    • Journal of Distribution Science
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    • v.12 no.5
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    • pp.81-92
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    • 2014
  • Purpose - This paper aims to investigate topics and trends in international marketing and cross-cultural management by conducting a content analysis of the Journal of International Marketing. Research Design, Data, and Methodology - In this study, one of the leading journals in the field of international marketing, the Journal of International Marketing, was chosen for research. A total of 199 articles were identified from a time span of ten years (2004-2013). SPSS software was used for codification and analysis of the data. Results - This study revealed some of the factors on which cross-cultural management had a strong correlation with international marketing. Of the 199 articles in the Journal of International Marketing, 64 articles related to cross-cultural management. Conclusions - A content analysis of the Journal of International Marketing comparing general articles with articles related to cross-cultural management is unprecedented. This study offers insight into the impact of cross culture on the discipline of international marketing. The findings of this research could be employed as a reference for gaining insight into the trends and influence of cross-cultural management in international marketing.

Cross-Cultural Studies in Fashion Marketing Discipline (패션마케팅 영역에서의 비교문화적 연구의 경향)

  • Cho, Yun-Jin;Yang, Su-Zin;Kim, Eun-Young;Choo, Ho-Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.8
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    • pp.1312-1322
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    • 2006
  • A recent accelerated globalization has changed every aspect of consumers' life on the globe, thus understanding the similarity and the difference among people in the world became the crucial element of business for many global companies. As one of the most globalized industries in Korea, fashion businesses also require urgent assistance of academics in understanding global consumers. This study aimed to analyze cross-cultural fashion marketing studies published in two respectful journals in fashion studies: Journal of Korean Society of Clothing and Textiles and Journal of the Korean Society of Costume. Four researchers independently searched the target journals to locate studies using cross-cultural approaches. A total of 45 cross-cultural studies published in two journals between 1977 and 2005 were found and analyzed. The major findings could be summarized as followed. First, the US was the most frequently studied country followed by China, Japan, Hong Kong and others. Second, popular subjects of cross cultural studies in fashion marketing were fashion marketing environment and management rather than consumer psychology. Third, about 78% of the sampled studies were using quantitative approach, and statistical methods such as factor analysis, t-test, ANOVA, and $X^2$ analysis were commonly used. Finally, problems in sampling methods, translation of scales, and equivalence of concept, measure and sample were analyzed. Suggestions for future cross-cultural studies were discussed.

A Cross-Cultural Study on Student Engagement and Resistance to Critical Literacy in a TESOL MA Classroom

  • Pederson, Rod
    • Cross-Cultural Studies
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    • v.36
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    • pp.175-209
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    • 2014
  • This paper reports on a qualitative examining the cross-cultural reasons for student engagement and resistance to critical literacy in a three week summer TESOL MA course that was part of a Korean/American university faculty exchange program. Of particular interest was the unique diversity of the class which consisted of 13 subjects from 9 different nations. Using student and instructor reflective journals, field notes on classroom observations, and the course terminal paper on student's philosophies of education as research corpora, results of the study revealed that students resisted instruction in critical literacy for ideological and epistemological reasons. Nonetheless, the data also showed that while all students resisted some theories in critical literacy, all students nonetheless engaged the course content in meaningful ways.

The Effect of Gesture during the e-Learning Class on Cross-cultural Learners

  • Shin, Sanggyu
    • Proceedings of the Korea Information Processing Society Conference
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    • 2018.10a
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    • pp.313-316
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    • 2018
  • In this paper, the authors reflect on how a lecturer's cross-cultural gestures affect learners from across cultures online and in the field teaching sessions for improving the service when to build an e-Learning system. The study extends to survey the way learners feel about cultural differences during a presentation from the research based on sociolinguistics research. Before starting a full-scale research, a preliminary study has been conducted to base the initial experiment, and analysis these result for main research.

A Study on Cross-Cultural Validation of Web-Based User Information Satisfaction (Flow) Measurement Model (웹기반 정보시스템 이용자정보만족도(Flow) 측정모델의 교차문화 검증에 관한 연구)

  • Jung, Jin-Taek
    • Journal of Digital Convergence
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    • v.6 no.2
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    • pp.157-164
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    • 2008
  • The current research utilized as its target population who are current users of web based information system in Korea. The research validated the dimensions by studying he constructs within the context of the web based information system user population. Correlation was found between Flow dimensions retained as components of a ross-Cultural Model. It was determined that these two dimensions-Intrinsic Interest and Control-are significant predictors of user success. The Cross-Cultural Model was validated, and it is therefore suggested as a basis for further study of user success indicators in he cross-cultural enterprise environment.

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A Study on Homogeneity of Costume Culture in the Coastal Areas of the Gulf of Aden -Focusing on the Burga of Horn and Arabia - (아든만 연안지역의 복식문화 동질성 연구 -혼 지역과 아라비아 지역의 부르가를 중심으로 -)

  • 김문숙
    • The Research Journal of the Costume Culture
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    • v.9 no.4
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    • pp.664-676
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    • 2001
  • This study highlights the homogeneity in the heritage of the costume cultures between the Gulf of Aden, a part of the Horn region of Africa and the Arab region of West. Asia. Specifically, a cross-cultural perspective is used to examine the similarities between the two regions based on their (1) geographic living cultures and (2) the use of a costume accessory called Burga-a face veil. The current trend in research on the traditional costume culture of Africa mostly ties art with the traditional costume culture and examines its from an aesthetic or animalism perspective rather than from a cross cultural Perspective. Compared to Previous research in this area this study used literature reviews and Pictorial analysis to analyze costume cultures from a cross-cultural perspective. The Burga, which is worn in the low lands of the Horn region, which is located between the West Asia and African continents, as well as the Arab region, shows a reciprocal cultural exchange between the two regions. Similarities can be found in the shape, design, decorative elements, and the way the Bursa was worn in two regions. Although the Burga as a face veil is only a small part of a costume, it reaffirms the similar living cultures and geographic characteristics of the two regions. As the living culture environment becomes similar around the world, this study should help with cross culture negotiations as well as forther the development of traditional costume research.

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