• 한국컴퓨터정보학회논문지
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• 제20권11호
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• pp.143-150
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• 2015

Social network services can be defined as an individual web page which enables online, human-relationship building by collecting useful information and sharing it with specific or unspecific people. Recently, as the social network services(SNS) such as Twitter and Facebook have been paid attention in many fields of the society. SNSs are also one of the fastest channels to get news which people may not be able to see on TV or newspaper. The number of people who feel they are benefiting from social network services are increasing dramatically. A number of researches about SNS are underway. The study based on the Technology Acceptance Model empirically investigates the relationship between characteristics of SNS (system, service, information, and emotional) and user satisfaction of SNS. The study also analyzes how the relationshipa between SNS characteristics, satisfaction and user acceptance are moderated by country type of SNS users and inclination toward SNS acceptance. To achieve these research purposes, the study conducted various statistical analyses using questionnaire of the Korean and Chinese SNS users. The results of the study are followings. First, SNS characteristics have a positive effect to the user satisfaction. Second, SNS satisfaction have a positive effect to the user acceptance. Third, the relationship between SNS characteristics and user satisfaction is moderated by the country type of SNS users and inclination toward SNS acceptance. The study results could provide some implications to researchers who have interest in studying SNS, also could help business managers to operate and develop their SNS site more effectively.

• 마케팅과학연구
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• 제19권1호
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• pp.47-58
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• 2009

The marketing environment has become competitive to an extent that requires firms to target their products at markets that span national boundaries. However, competitive clout cannot be achieved in global consumer markets unless firms thoroughly understand and adequately respond to the core values and needs of those consumers. Brand equity is one of the most important assets to a company. Especially in sportswear markets, brand equity is the crucial value added to a product by its brand name. Factors such as country of origin also influence customer's attitude towards brand equity. Therefore, this paper discusses the relationship between country of origin effect and brand equity, and how they influence consumers' loyalty for respective brands. This paper focused on the sports shoes market, because it is an increasing area of opportunity for world manufacturers. The objectives of this study were the following. (1) Test the effect of country of origin on brand equity. (2) Test how brand equity influences consumers' brand loyalty. (3) Find whether there are differences in the effects of country of origin and brand equity among the three countries. (4) Find whether there are differences in the effects of country of origin and brand equity among the different lifestyles. Based on the review of literature results, the hypotheses are concluded as the following: H1-a: Country image has positive influence on country of origin. H1-b: Product perception has positive influence on country of origin. H2-a: Perceived quality has positive effect on brand equity. H2-b: Perceived price has positive effect on brand equity. H3: Country of origin has positive effect on brand equity. H4: Brand equity has a positive impact on brand loyalty. Research model was constructed (see Fig. 1). After data analysis, the following results were concluded: sports shoes purchase behavior showed significant differences among Korean, Chinese, and American consumers for favorite brand, purchased brand, purchased place, information usage, and favorite sports games. The results of this study also extend the research of the relationship among country of origin, brand equity and brand loyalty to the sports shoes market. Brand equity was proven to have a significant relationship with brand loyalty for all countries. The factors which can influence brand equity are different for different countries. The third finding of this paper is that we identified different three lifestyles, adventurer, follower, and laggard, for Korean, Chinese and American consumers. Without the nationality boundary, seeing the emergence of a new group of consumers who have similar preferences and buy similar brands is more important. All of the consumers consider brand equity to keep their brand loyalty. Perceived price is the only factor which can influence brand equity for adventurers; brand is more important for them. The laggards were not influenced by any factor. All of the factors expect perceived price are important for the followers. Marketing managers should consider brand equity when introducing their brand into a new market. Also localization is the basic strategy that all the sports shoes companies should understand. But as a global brand, understanding the same characteristics for each country is more important to build global strategy.

• 한국자기학회지
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• 제11권6호
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• pp.278-284
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• 2001

최근 특허의 권리는 각 나라의 경쟁력에 지대한 영향을 미치고 있다. 특히 첨단기술 분야에 원천기술을 갖고 있다면 그 나라의 기술경쟁력은 우위를 차지하고 있다고 말할 수 있다 앞으로 우리 나라의 연구소나 대학의 연구결과가 특허 출원과 연관되어야, 정부출연 연구비의 투자가 국가 기술력을 증진시킬 것이다 자기기록매체분야는 자성의 특성을 조절하기 위해 합금매체를 사용하게 되는데, 이와 같은 합금은 특허출원명세서 작성 시 주의해야한다. 특히 동일성을 회피하기 위한 청구범위의 작성에 유념해야 한다. 즉, 합금발명의 특허성은 (1)합금성분의 조성범위 및 필요에 따른 조직상태 (2) 그 합금만이 가지고 있는 고유한 성질 또는/및 용도의 각 사항에 의해서 판단하므로 합금발명의 성립 내지 완성은 기계·기구 등 타 분야에 비해 엄격한 기준이 적용되고 있음을 주의할 필요가 있다.

• 기술사
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• 제32권5호
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• pp.118-125
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• 1999

Air pollutant emissions from airplane engines are estimated about 2 to 4 % of mobile source of USA and European countries which is not a large portion of current air pollution. But the passengers and airfreights are continuously increasing 5 to 7% annually and potential demands of air transportation services come to present, it could effect air pollutant emissions of USA will increase within 15 years. In case of our country, there has been continuous increase of air transportation service due to considerable economic growth in recent years and increase of air pollutant emissions of major international airports has followed. Rapid increase of air transportation due to launching of Inchon International Airport could effect air pollution dominantly. By this circumstance environmental specialist as well as mass communication raised necessity of air pollutant emission regulation from airplane engines. It is estimated that air pollutant emissions from airplane engines in our country is 2.7% of automobile sources, 10,809 ton, which is the same level as USA and European countries. It is increased by 12,2% compared to air pollutant emissions during 1996 and it will be increased more than a half of current air pollutant emission within 15 years due to our country's economic condition. Therefore implementation of airplane engine emissions regulation as well as test standards and accumulation of technology about characteristics of airplane engine emission and reduction method are needed. And continuous estimation of air pollutant emission from airplane engines and monitoring of increment as well as development of countermeasures by long term are necessary.

• The Journal of Asian Finance, Economics and Business
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• 제7권3호
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• pp.157-165
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• 2020

This paper estimates the optimum level of reserves in Vietnam based on the approach of reserves' cost-benefit and sovereign risk which is one of developing countries' characteristics. The cost of reserves is the opportunity cost when holding reserves. The benefit of reserves is the loss due to country's default in case that there is no reserves to finance external debt payment. The optimum reserves is found out by minimizing the total of opportunity cost and loss due to country's default with the probability of default. Through the usage of HP Filter method for calculating the loss due to country's default, ARDL regression for the risk premium model and lending rate of VND as proxy for opportunity cost together with the Vietnamese economic data in the period of 2005 - 2017, the empirical results show that the optimum reserves in Vietnam is almost higher than the actual reserves during the research period except the point of Q3/2008 and the last point of research period - Q4/2017. Therefore, Vietnam should continue to increase reserves for safety but Vietnam does not need pushing quickly the speed of increasing reserves. In addition, controlling Vietnamese optimum reserves is necessary to help the actual reserves become reasonable.

• 한국태양에너지학회 논문집
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• 제31권3호
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• pp.48-56
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• 2011

Since the horizontal global radiation and hours of bright sunshine are a main factor for designing photovoltaic system, it is necessary to evaluate its characteristics all over the country. The work presented here are the investigation of horizontal global radiation and hours of bright sunshine in Korea. The data utilized in the investigation consist of horizontal global radiation and hours of bright sunshine collected for 28years(1982.12~2009.12) at measuring stations across the country. The analysis shows that the annual-average daily horizontal global radiation is3.61kWh/m2 and the annual-average daily hours of bright sunshineis 5.1 Hrs in Korea. We also constructed the contour map of hours of horizontal global radiation and hours of bright sunshine in Korea by interpolating actually measured data across the country.

• 유통과학연구
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• 제13권7호
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• pp.11-18
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• 2015

Purpose - This paper reviews the changes in the ship export and import structure between Korea and China. It utilizes the comparative advantage trade theory to analyze time-series statistical data from the market share index, revealed comparative advantage index (RCA), and trade specialization index(TSI). Research design, data, and methodology - Based on their economic phases, both Korea and China have similar country characteristics. The purpose of this research is to understand the two country's trade structures to fortify the Korea-Sino economic relationship including verifying what is working and what is not. Results - Based on the analysis, bilateral economic activity to achieve a plus trade stimulus environment should be realized in the long run. Both countries should establish guarantee-free trade negotiations and boundaries instead of various non-tariff barriers. Conclusion - Reviewing the research, a sound competitive relationship can be grown for mutual benefit including export market diversification in the near future. The review of the Korea-Sino ship industry is keenly important and investigative research about it is timely because it is a major industry in each country.

• 한국운동역학회지
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• 제22권1호
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• pp.95-104
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• 2012

The purpose of this study targeted to national cross-country skiers representatives was to implement hypothetical experiment on their patterns of the movements and analysis on kinematic variables occurred while double polling was conducted between starting and finishing phase of 56 meters. Furthermore, it aimed to provide a set of quantitative data to illustrate how to improve one's skill and performance of sprint. In our experiments, we conducted 3-dimension analysis of cycle characteristics, joint angle(hip, knee and elbow), and pole angle. The results showed that at the starting phase, the players did not show a significant difference in attributes of time and distance. In heat 1 where elbow angle and polling starts, the pole angle was noticeably high in heat 1. At the finishing phase, there was a considerable distinction with a high frequency in performing a short polling time and high speed in heat 3. The players showed large extension between the flexion and of the hip angle which indicates high contribution given from the movement of lower body(hip, knee).

• 한국환경보건학회지
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• 제34권3호
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• pp.183-187
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• 2008

Indoor air quality can be affected by indoor sources, ventilation, decay, and outdoor levels. Various indoor and out-door combustion sources produce nitrogen dioxide ($NO_2$), which is a by-product of high temperature fossil fuel combustion. Especially, the presence of gas ranges and smoking have been identified as major factors contributing to indoor $NO_2$ exposures. In this study, we compared an industrial complex area with a country area by assessing the personal exposure to $NO_2$with measurements of indoor and outdoor $NO_2$ levels in residences and by house characteristics and questionnaire. Personal exposure concentrations were significantly correlated with indoor $NO_2$ concentrations of residences in both the industrial complex area and the country area with correlation coefficients of 0.561 and 0.664, respectively, compared to outdoors. Multiple regression analysis, indicated that indoor $NO_2$ levels in residences were only affected by outdoor levels (p = 0.000) in spite of higher indoor sources such as smoking. Therefore, it is suggested that outdoor air quality as well as indoor air quality should be considered in the reduction of the personal exposure to air pollutants.

• 유통과학연구
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• 제19권10호
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• pp.87-97
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• 2021

Purpose: Compared with the past when Japanese retailers used to hesitate to open their shops in the Korean market, because of anti-Japan sentiment, they show confidence in Korea in recent. This study, thus, aims at examining how socio-demographic factors have an impact on customer attitudes towards a Japanese retailer as a shopping destination. Research design, data, and methodology: After the literature review process, the authors have developed a variety of questions to verify the relationship amongst the variables like nationalism, consumer ethnocentrism, war animosity, store country-of-origin and anti-Japan sentiment. Furthermore, after collected questionnaires, the authors used confirmative factor analysis (CFA), T test and linear regression analysis to verify the 25 hypotheses developed. Results: Except for a household size element, it is found that gender, age, education and income levels are related to the degree of nationalism, ethnocentrism, war animosity, store country-of-origin and anti-Japan sentiment. In other words, socio-economic elements influenced Korean customer attitudes towards Japanese retailers. Conclusions: Korean customers tend to show different shopping attitudes towards the Japanese retailers, depending on the characteristics of socio-demographic elements. Furthermore, changing socio-demographic factors will provide positive business opportunities for Japanese retailers in the future.