• 유통과학연구
• /
• 제11권10호
• /
• pp.37-45
• /
• 2013

Purpose - Appropriate response to the fast changing economic environment determines SMEs' competiveness in the era of globalization and open market and, therefore, government policies to strengthen SME's competitiveness will be very important in the future. It is time to investigate the element of strategic orientation that is necessary for strengthening the competitiveness of SMEs, and its effect on the success of a business start-up. This study analyzes the network orientation in addition to existing strategic orientation, and focuses on price and quality management capability as mediators for strategic orientation and outcomes of business start-ups. Research design/data/methodology - The orientations of technology-based business founders were classified into market, technology, network, and entrepreneurial orientation. We then investigated the effect of these orientations on product price and quality management capability, as well as the influence of price and quality management capability on the outcome of a business start-up. This study is based on the nation-wide survey of the founders and members of technology-based business establishments. The survey was administered to 300 selected companies via email for a period of one month, at the end of which 175 companies replied with valid answers. Further, for effective and objective research, we used SPSS 14.0 and Amos 7.0 for structural equation modeling assumptions and hypothesis verification. Results - Except for entrepreneurial orientation, the other three orientations, namely, technology, market, and network orientations, affect the price management capability according to our results. The price management capability relates significantly with the sales and customer satisfaction. Especially, technology orientation is the core competency of start-ups that affects price and quality management capabilities. However, technology and entrepreneurial orientation do not influence the outcome of business start-ups, but affect their quality management capabilities. Conclusions - This study confirms that the strategic orientation affects product price as well as quality management capabilities, to introduce new products and achieve successful outcomes. In conclusion, new business founders face the dilemma of trade-off between price and quality in the planning stage of new product development. In particular, price management capability directly affects the outcome. Therefore, price management is more important for a successful start-up than quality management. Especially, during the initial stages of starting up a new business, price management capability entails following the market-leading company, or price penetration strategy. In this stage, price management is dependent on the information from outside rather than on the founder's decision, and it directly affects sales performance and customer satisfaction. In contrast, quality management capability is directly related to the technology capability and market experience of founders. In this case, subjective and proactive decision making is required for differentiation and development of demand in the niche market, which does not directly influence the sales performance and customer satisfaction.

• 기술혁신학회지
• /
• 제20권2호
• /
• pp.368-386
• /
• 2017

본 연구의 목적은 초연결 산업분야 자율주행차, 커넥티드카의 핵심기술인 차량內 이더넷 네트워크 기술을 대상으로 수익접근법과 IITP 실무가이드 기반 기술가치 모델을 제시하고 제품의 시장규모, 기술의 시장규모 및 시장가치를 평가하는 것이다. 기술평가를 위한 차량內 네트워크, 이더넷 기술, 이더넷 포트 수, 포트 가격, 그리고 어플리케이션 데이터는 글로벌 시장조사기관들이 출처이다. 기업의 매출원가, 판관비, 운전자금 소요율, 자본적지출 등 산정을 위한 재무상태표 및 손익계산서 데이터는 한국은행 기업경영분석보고서를 활용한다. 연구결과에 의하면 기술의 경제적 수명주기 7년 동안 제품시장 규모는 4,703억불, 기술시장 규모는 521억불로 산정되었다. 시장진입 가능성을 반영한 기술시장 가치는 2.6억불로 평가되었고, 기업경영분석보고서를 반영한 경우에는 한국은행 전체평균 및 IITP 하위 25% 수준에서 각각 -27.8백만불, -73.6백만불, IITP 전체평균 및 상위 25%에서는 각각 0.7백만불, 40.2백만불로 평가되었다. 이는 매출대비 원가 비중이 높은 기업 R&D 수행시 정부의 정책지원 뒷받침이 필요함을 함의한다. 본 연구결과는 4차 산업혁명 시대 산업인터넷 분야 시장수요 기반 ICT R&D 기술평가에 참고자료로 활용될 수 있을 것이다.

• 한국유기농업학회:학술대회논문집
• /
• 한국유기농학회 2009년도 상반기 학술대회
• /
• pp.185-197
• /
• 2009

Eco-friendly agricultural products(EFAPs) are on an increasing trend of supply, but not much enhancing the rate of consumption due to higher price premiums and safety concerns among core consumers. Recently, the overall domestic market is rapidly changing from supplier's into a consumer-oriented one with increasing preferences for well-known branded produce, large retailers, and e-commerce. To cope with marketing shifts and develop eco-friendly farming, marketing strategies should be properly prepared on the basis of consumption trends, purchase patterns, and the specific needs which is interlinked sectors of productions, distributions, and general process of consumption. The key factors for stimulating the demand for EFAPs are outlined as follows : classification of buyers(segmentation of markets), provision of more information and safety assurance, labeling of brands and reference prices, shopping convenience for consumers and more appropriate pricing. In order to motivate consumers to buy more EFAPs, the products' safety should be verified and they should be made to sell at specialty store such as Chorokmaul, It is necessary that government, producers, consumers, and distributors play their respective roles in developing feasible programs for marketing EFAPs. Consequently, the specialty store will greatly contribute to the development of domestic environmentally-friendly farming and to raising their standings and prospects as well.

• 복식
• /
• 제50권2호
• /
• pp.81-95
• /
• 2000

The aim of this study is to find out the way the future curriculum of clothing and textile studies should be composed. For this purpose, this study examines the perception of students as consumer of university teaching. For students, who are studying in the department of clothing and textiles, have academic and practical interest in this area. But they also anticipate the demand of clothing and textile market in the future in which they will work. The sample of survey research was 607 students of 20 universities. First, this study asked the students what are important areas of study at present. Majority of student answered that clothing construction and fashion design are the most important ares of clothing and textile studies. This perception of the students seems to reflect the fact that most university departments have placed importance on such subjects. Secondly, students think that fashion marketing and fashion have placed importance on such subjects . Secondly , students think that fashion marketing and fashion design should be emphasised in the future. This finding is consistent with the current trend in the fashion industry which has gone beyond simple clothing construction to fashion design and marketing which yield higher profit than clothing construction. Although there are many other factors which should be considered in the composition of future curriculum, this study shows that fashion marketing and design should be at the core of university teaching in department of clothing and textile studies.

• 에너지공학
• /
• 제23권2호
• /
• pp.57-61
• /
• 2014

자동차산업이 해결해야 할 과제로서 석유에너지의 소비증가와, $CO_2$ 배출에의한 지구온난화, 배기가스 배출에 의한 도시부 대기오염 등에 대한 대처가 필요한 시점이다. 이들의 해법으로 시장에서 높은 평가를 받고 있는 전기자동차의 필요성이 대두되고 있다. 본 연구에서는 전기자동차 모터, 배터 리 및 구동모터를 포함한 고전압 핵심부품들의 효율적인 열관리 기술, 배터리 및 구동모터의 열관리 기술 및 개발동향을 알아보고자 한다.

• 한국정보통신학회:학술대회논문집
• /
• 한국정보통신학회 2017년도 추계학술대회
• /
• pp.742-743
• /
• 2017

스마트팩토리 시장은 구조적 저성장 극복을 위한 제조업 혁신 수요에 힘입어 앞으로 높은 성장률을 보일 것으로 예상되고 있다. 특히 미래의 제조 산업에서 로봇은 IT와 결합하여 가장 중요한 핵심기술로 대두되고 있다. 본 논문에서는 스마트 제조 환경에서 IoT기반 로봇 제어를 위한 관리 구조 및 상태 정보에 대한 분류 방법을 제안하고 구현하였다.

• International journal of advanced smart convergence
• /
• 제11권3호
• /
• pp.102-118
• /
• 2022

With the development of digital content software production technology and the technological progress of related hardware, the social status quo in the post-epidemic era, the popularization and application of 5G networks, the market and consumers' increasing demand for digital content products, artificial intelligence, virtual digital human, virtual Idols, virtual live, self-media content and metaverse-related content industries are all developing rapidly. Virtual idols, virtual digital human, etc. are not only accelerating innovation in production technology. The economic cost, technical difficulty and time requirements of production are also greatly reduced. With the arrival and development of the Metaverse, the author believes that the content industry with virtual digital humans as the core will continue to develop in the direction of refinement, specialization, facilitation and customization. In this article, we will analyze and study the production of virtual digital human based on Photoscan technology and Unreal Engine 5 Metahuman software, and discuss the application status and future development of related content.

• 한국조리학회지
• /
• 제22권1호
• /
• pp.141-152
• /
• 2016

Recently, not only development of curriculum associated directly with job, the development of new education model is in great need. So, the purpose of this study is to develop the instructional design guideline utilizing goal-based scenario(GBS) for college students who major in culinary arts. First, to achieve this goal, we recognized the 7 core elements(learning goal, mission, cover story, role activity, scenario operating, resource, feedback) composing GBS through literature review and case study. Second, we drew a conclusion about the problem and guideline for traditional culinary practice course by conducting inspection about culinary practice environment and needs with professors who are teaching culinary arts. Third, we applied the instructional design guideline for culinary practice to regular classes according to GBS's factors, and then we did formative evaluation with content experts and educational technology expert. Finally, we designed the final instructional design guideline for culinary practice by modifying early model reflected the result of formative evaluation. The results of this study are as following. First, when we applied GBS to culinary practice, professors have to focus on process of materialization by developing easy scenario to students. Also, they have to prepare the class circumstance to feel about sense of realism in advance. Second, to give a conjugally new skill at working, professors's effort is important. culinary practice education at college has responsibility to carry out the vocational training that has competitiveness and difference with labor market's needs. Therefore, it is necessary for us to develop the teaching and learning model for culinary practice which is suitable for major based on the manpower demand for industry without causing job mismatch from demand for industry.

• 무역상무연구
• /
• 제13권
• /
• pp.657-677
• /
• 2000

Since January 1, 1999, traders, bankers and their counsels worldwide have available for their use the first set of rules exclusively dealing with standby letters of credit:the International Standby Practices(ISP98). Numerous standbys have alreadby been issued in the United States and worldwide subject to the new ISP. The international banking community is anticipating an increasing demand from their customers to issue ISP-governed undertakings. Before the adoption of ISP, traders and bankers had only the choice of issuing their standby subject to the International Chamber of Commerce's(ICC) Uniform Customs and Practices for Documentary Credits(UCP) and, to a much lesser extent, to the ICC's Uniform Rules for Demand Guarantees(URDG). However, practice showed that UCP rules are not easily adapted to regulate transnational standbys. Indeed, UCP was conceived to govern documentary credits, which are intended to serve as a means of payment. By contrast, standbys are means of guaranty. The core of UCP cannot therefore be appropriate for standby practices and, as a consequence, a number of UCP's provisions have to be excluded in the standby's text. UCP's shortcomings indicated above fulfil the requirements of a key factor for the success of uniform rules. Indeed, to achieve success in the sense of meeting the market's acceptance, any such rules should fill a widely recognized need expressed by merchant community to which such rules are addressed. The ISP cleary has such a vocation. Nonetheless, the already largely encumbered regulatory environment of guarantee devices can hardly go unnoticed. The question therefore arises as to the proper place of ISP in such a context.

• 정보처리학회논문지:컴퓨터 및 통신 시스템
• /
• 제9권2호
• /
• pp.25-30
• /
• 2020

열화상 시스템은 물체로부터 발산되는 적외선을 영상화하여 물체를 탐지하는 장점으로 인해 군수 분야에 많이 활용되었다. 그러나 Security 시스템과 자동차 시장에 수요가 증가함에 따라 민수 분야로 활용분야가 넓어지고 있다. 기존에는 대부분 FPGA 기반으로 열화상 열상 모듈을 개발하였지만 민수 분야에 다양한 요구사항 및 범용성에 유연한 대처가 힘든 실정이다. 따라서 다양한 요구사항과 범용성을 만족하기 위한 시스템의 필요성이 대두되었다. 본 논문에서는 멀티코어 이미지 프로세서를 이용한 열화상 영상 처리 시스템을 제안한다. 제안된 시스템은 기존 FPGA 기반 시스템이 아닌 멀티코어 이미지 프로세서를 사용함으로써 범용 영상 입·출력 인터페이스 및 각종 디바이스를 지원함에 따라 다양한 요구사항과 범용성을 만족한다. 따라서 시스템 구축 시 뛰어난 접근성으로 인하여 시스템 추가/변경으로 인한 개발 비용 및 기간을 단축할 수 있다. 이러한 장점으로 다양한 고객 요구사항 만족, 개발 비용 및 시간 단축, 제품 출시일 등 다양한 이점을 얻을 것으로 기대한다.