• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.10
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• pp.189-198
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• 2016

In recent years, the global financial crisis has worsened the economic environment for small and medium-sized businesses. A great number of South Korean enterprises are having various managerial difficulties, such as insufficient funds, shortage of manpower and lack of market information. To overcome these difficulties, many experts have suggested plans to encourage cooperation among small businesses, and such cooperation has provided diverse services to complement the insufficient capabilities of the individual companies. In spite of the efforts made by government to incite cooperation, however, the businesses themselves have displayed a lack of willingness to such cooperation. Cooperation requires a series of complicated and interdependent processes and, thus, governmental support alone cannot guarantee the necessary willingness to cooperate among small businesses. This research empirically analyzed how cooperative and creative leaderships influence the willingness to cooperate among corporate members. We also empirically studied how relationships among corporate members vary in accordance with their absorptive capacity.

• Journal of the Korean Society of Clothing and Textiles
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• v.37 no.8
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• pp.1139-1154
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• 2013

This study examined the effects of consumers' usefulness and the hedonic perception of their willingness to provide information and cooperation intention in the use of location-context based mobile product recommendation services for fashion stores. We examined the influence of consumers' beliefs regarding marketer's information practices on their perceptions of provided services. In addition, the moderating effects of consumers' epistemic curiosity and information control level were investigated. A total of 400 smartphone users were included as participants for the present study. The results showed that consumers who perceived information services as more hedonic and useful are more likely to provide personal information and cooperate with marketers. The findings of the study suggest that fashion retailers who plan to introduce mobile product recommendation services should pay attention to the hedonic aspects of the services. In addition, the effects of usefulness and hedonic perception of the two dependent variables were different according to the level of epistemic curiosity and information control.

• Management & Information Systems Review
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• v.38 no.2
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• pp.119-137
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• 2019

This paper analyzes the factors affecting the relationship characteristics of firms and public research institutes, in-addition to analyzing the effect of relationship characteristics with the industry-public research institute cooperation. We selected factors influencing relationship characteristics of firms and public research institutes based on the study of existing industry-university-institute cooperation. These factors include the willingness of the industry-public research institute cooperation, firm's R&D capabilities, and the firm's perceived public research institutes competence. The relationship between these factors, their relationship characteristics, and the performance of the industry-public research institute cooperation was studied using six hypotheses. In order to test this research model, we conducted a survey on industry-public research institute cooperation firms and received responses from 116 companies. Partial Least Square-Multi Group Analysis (PLS-MGA) was used to test the research model. The results of the empirical analysis show the following results. First, the willingness of the industry-public research institute cooperation, firm's R&D capabilities and firm's perceived public research institutes competence have a positive impact on the relationship characteristics of firms and public research institutes. Second, the relationship characteristics of firms and public research institutes have a positive impact on firm performance in the industry-public research institute cooperation. Third, firm's R&D capabilities and firm's perceived public research institutes competence directly affect firm performance in the industry-public research institute cooperation. These results provide policy and practical implications for enhancing firm performance of the industry-public research institute cooperation.

• International Journal of Knowledge Content Development & Technology
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• v.8 no.4
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• pp.33-53
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• 2018

Since business startups are known to have positive effects on the economic growth of a country, it is necessary to review the factors influencing the willingness to start new businesses for the people to act on business startups. In this regard, the study sought to reexamine the findings of previous research showing that the innovative, initiative, and risk-taking characteristics, which are the constitutive elements of entrepreneurships, influence the willingness to start up. Furthermore, in this study, attempts were made to empirically analyze the direct and indirect relationships of self-leadership influencing the willingness to start new businesses. Consequently, first, it showed that college students' entrepreneurship has positive effects on the willingness to start new businesses. Second, the significance of the gender of college students was not confirmed as to playing a regulating role in the relationship between entrepreneurship and the willingness to start up. Third, the relationship between self-leadership and the willingness to start new businesses was validated to be significant in a positive direction. Fourth, no mediating effect of self-leadership in the relationship between entrepreneurship and the willingness to start new businesses was observed. Such research results have the following significances. First, while there is an awareness that the concepts of business start- up, entrepreneurship, and leadership carry masculinity, the lack of regulating effect of gender may reflect the changing phases of time and society where women's participation has been increasing. Second, self-leadership is a concept by which one pioneers his or her own life and an influencing factor on the willingness to start up; however, since it has enormous impacts on the entrepreneurship and willingness to start up, relevant mediating effects were not observed and the magnitude of the important influence between entrepreneurship and the willingness to start up were confirmed.

• Asian Journal of Business Environment
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• v.13 no.1
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• pp.1-7
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• 2023

Purpose: This study aims to understand the potential of destinations, accessibility and accommodation services of Vietnam and India for the purpose of cooperation in tourism development. Research design, data and methodology: The data was mainly based on Tourism statistics at a glance of India Vietnam National Administration of Tourism, and Ministry of Culture, Sports and Tourism of Vietnam between the two countries. The qualitative research was supported by a case study methodology. Documentary sources were used as collection instruments, which allowed the characterisation of Vietnam - India as well as interviews applied within a focus group, supported by a semi-structured script. Result: The results of the study indicate that Vietnam - India understand the importance of cooperation to obtain synergies that ensure the development of tourism; Government of two countries recognize and identify a set of benefits associated with cooperation and have a collective awareness of some of the difficulties associated with it, but which do not necessarily prevent their willingness to cooperate. Conclusion: The strength of tourism development between the two countries is great, in which the relationship between "attractive force - propulsive force" is not commensurate with the tourism potential of Vietnam - India.

• Fourth Industrial Review
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• v.2 no.2
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• pp.39-46
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• 2022

Purpose - This study analyzes the investment environment of South Korea by using the rating scale of Robert B Stobaugh, Jr, and draws conclusion implication. Research design, data, and methodology - The study conducted a survey on according to the political stability, capital repatriation, foreign ownership allowed, discrimination and controls, foreign vs domestic businesses, currency stability, willingness to grant tariff protection, availability of local capital, and annual inflation for last 5 years. The score of these eight aspects will be given based on the current situation in South Korea and the sum of the scores will be calculated. Result - China-Korea economic and trade relations are in a stage of transformation and upgrading, and the level of economic and trade cooperation in various fields is reaching a new level. It is hoped that Chinese enterprises will grasp business opportunities, strengthen research and analysis of the Korea market and achieve mutually beneficial cooperation. Conclusion - The investment environment of South Korea is superior according to the political stability, capital repatriation, foreign ownership allowed, discrimination and controls, foreign vs domestic businesses, currency stability, willingness to grant tariff protection, availability of local capital, and annual inflation for last 5 years.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.13 no.11
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• pp.5052-5059
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• 2012

This study was carried out to find consumers' attributes and willingness to pay(WTP) of agricultural products cultivated from plants factory system. The agricultural products were sorted into lettuce, strawberry, Ligularia fischeri(wild edible greens), and ginseng. We made the questionaires to survey consumers' purchasing attributes and preference of agricultural products. Finally, 200 valid replies were selected to analyze consumers' attributes and to estimate marginal willingness to pay. We used conjoint analysis and multinomial logit model for empirical analysis. MWTPs of commodities are estimated as follows; Lettuce is 1,016KW(100g), Strawberry is 6,014KW(2kg), Ligularia fischeri is 3,652KW(100g), and Ginseng is 5,905KW(100g). Several attributes of consumers' purchasing behavior were identified from this study. We suggested several implications to formulate more appropriate policy of plants factory system.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.7
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• pp.4489-4497
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• 2015

This study aims at estimating the consumer's demand and willingness to pay(WTP) for horse meat in Korea. Three econometric models are employed to examine the multiple layers of the demand, including the current demand, the potential demand and latent demand. Findings indicate a substantial demand for horse meat. Dichotomous choice contingent valuation method is used to elicit the WTP. We assess the mean WTP for horse meat using a double-bounded logistic model. As a result, consumers are willing to pay at 67.8 percent of the beef prices of the third quality grade to purchase horse meat. And, for the factors that influence on WTP, only sex, age and recognition of horse meat are statistically significant.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.2
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• pp.290-298
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• 2016

This study was conducted to develop a model that explains the factors influencing the clinical nurses' willingness to perform Basic Life Support and to verify the appropriateness of the model. The participants were 550 clinical nurses working at a university hospital in Korea. The data were collected from self-reported questionnaires from October 2012 to February 2013. A total of 520 questionnaires were analyzed using the SPSS/WIN 20.0 and Amos version 18.0 software packages. The results indicated that the clinical nurses' knowledge of basic life support had a direct impact and their clinical experience had an indirect impact on their willingness to perform basic life support at the scene. These variables together explained 19.5% of the variance in the nurses' willingness to perform Basic Life Support. The clinical experience was correlated significantly with knowledge (r=.61, p<.001). To increase the clinical nurses' performance of Basic Life Support, knowledge and clinical experience should be reinforced by continuous in-service education on Basic Life Support, considering the disease status of hospitalized patients.

• Educational Technology International
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• v.21 no.1
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• pp.31-67
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• 2020

The purpose of this study was to propose an education cooperation model for Human Resources Development (HRD) in Asia-Pacific region in response to environmental changes in business and industry. In order to carry out the model, this study reviewed the key features of human resources in the APEC which is a symbolic regional integration entity in Asia-Pacific region, shaped critical issues related with HRD in this region and then analyzed the trends of education cooperation projects conducted by the APEC in terms of topics, implementation methods and proposing economies of the projects. In result, this study proposed a triangular education cooperation model for HRD consisting of three elements: Voluntary Partnership, Information on Needs and Support for Cooperation. These interconnected and interdependent elements were designed to encourage actors to participate in education cooperative activities with their own willingness, produce and manage research-based information required for sustainable cooperation and support communication and connectivity among actors for effective activities. Also, this study expected that this model would make a commitment to narrowing educational divides, enhancing global-standard skills development, facilitating public and private partnership and organizing the foundation of future education for cultivating creative talents in the era of innovation for APEC members.