• Title/Summary/Keyword: Contextual visibility

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Public information signage design for driving in perspective of improving contextual visibility (주행 공공 안내표지판의 맥락적 시인성 향상을 위한 표지판 디자인 연구)

  • Lee, SaYa;Cho, IkHyun;Kim, ChaeHee;Lee, JoongSup;Kim, SeungJun;Lee, EunJong
    • Smart Media Journal
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    • v.10 no.4
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    • pp.63-70
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    • 2021
  • Public Signs guiding drivers on the road should help make decisions within a short period of time, so appropriate information should be effectively expressed at the point. Currently, the road marking rules revised by the law show a significant change in the type of information, expression method, and weight of expression compared to existing road signs to be based on road name addresses. This study analyzed whether the revised road signs changed based on the road name were effective in perspective of perception-cognition-understanding-projection and examined whether they provided appropriate information for the actual driving environment. Based on the analyzed information, an experiment was conducted to present an improved design, evaluate the degree of visibility compared to existing road name-oriented signs, and a qualitative investigation was conducted on the suitability of the sign contents. Through this, it is expected that more suitable driving information and measures to increase intuitive visibility can be reviewed.