• 제목/요약/키워드: Contextual Design

검색결과 197건 처리시간 0.03초

건축의 문맥론적 공간인식에 관한 연구 (A Study on the Contextual Cognition of Space in Architecture)

  • 이용재
    • 한국실내디자인학회논문집
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    • 제36호
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    • pp.30-36
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    • 2003
  • The purpose of this study is to analyze the contextual cognition of space in architecture focusing on Aldo Rossi and Michael Graves, the representative architects of spatial cognition in contextual architecture. This study on the contextual cognition of architectural space can be connected with linguistics and aesthetics's approaches. The conclusions of the study as per the above mentioned aims and intentions are as follows : The concept of spatial analysis in Aldo Rossi's contextual cognition in architecture is described the Analogical Space of Speculative Aesthetics by Diachronie Restoration That of Michael Graves' contextual cognition Is defined Semiotics Space of Empirical Aesthetics by Synchronie Repeatition.

소비자 인지욕구와 모바일 패션 인앱 광고의 맥락일치성, 제품 관여도가 광고태도에 미치는 영향 (Impact of Consumer Need for Cognition, Contextual Consistency of Mobile Fashion In-app Advertising, and Product Involvement on Advertising Attitude)

  • 조민희;한상인;황선진
    • 패션비즈니스
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    • 제26권2호
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    • pp.1-14
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    • 2022
  • Recently, as the importance of mobile marketing is emphasized, the in-app advertising market, which inserts ads into applications, is growing. The purpose of this study is to verify the interaction effects of need for cognition, contextual consistency, and product involvement on advertising attitude. The experimental design of this study is a three-way mixed design of 2 (consumer need for cognition: high vs low) × 2 (contextual consistency: context match vs context mismatch) × 2 (product involvement: high vs low). The subjects of the survey were 337 men and women in their 20s and 30s Living in Seoul and Gyeonggi-do. SPSS 25.0 statistical program was used to analyze frequency analysis, reliability analysis, t-test, three-way ANOVA, and simple main effect analysis. The analysis results are as follows. First, contextual consistency of mobile fashion ads showed significant effect on advertising attitude. Second, consumer need for cognition and contextual consistency of mobile fashion ads showed significant interaction effect on advertising attitude. Third, contextual consistency of mobile fashion ads and product involvement showed significant interaction effect on advertising attitude. Finally, product involvement and consumer need for cognition showed a significant interaction effect on advertising attitude. Based on the research results, it will help fashion companies to establish effective mobile in-app advertising strategies.

벤투리의 초기 이론과 작품에 나타난 맥락적 사고에 관한 연구 (The Study on Robert Venturi's Contextual Approaches in his early theories and works)

  • 박형진;김자경
    • 한국실내디자인학회논문집
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    • 제18권5호
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    • pp.49-58
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    • 2009
  • Robert Venturi's theories like 'Complexity and Contradiction in Architecture' and 'Symbolism of Architecture' had a major impact on architects in postmodern culture and we could have his contextual understandings in those theories. In his early books, "Complexity and Contradiction in Architecture" and "Learning from Las Vegas", Robert Venturi showed theories related to context several times. But with looking at existing books or papers, we could barely see well-organized studies about his contextual understandings. So this study shows contextual approaches and thoughts with those theories, 'Complex and contradictory architecture', 'Architectural order and conventional architecture', 'Discontinuity in internal and external architecture', and 'Symbolism of architecture' in his two books. In those four theories, Venturi's contextual understandings are as fellows. To begin with, he developed contextual theories in architecture, understanding a whole building embracing each architectural factor, with architectural thoughts of complexity and contradiction. Second, he stressed architectural order to link each contradictory factor and used conventional architecture, as for existing common and ordinary things, to make available communication. Conventional factors were applied to urban viewpoints. Given the fact that contemporaries shared those factors, we could see contextual understandings in his approach. On top of that, unlike modern architects, he understood that functions of the inside and the outside were two different things. Based on contextual thoughts, he tried applying 'facade' that is one side providing an interface between in and out of a building to surroundings. Last, he wanted to express any meaningful connection between present and past, using symbolism in architecture. Presented by symbolism of architecture, architectural functions, architectural uses, historical meaning, ordinary factors, or something were also based on sharing in contemporary people. As the methodology to show these contextual factors, Venturi used an approach of symbolism.

The Effects of Job Crafting on Task and Contextual Performance: Focusing on the Mediating Effect of Work Engagement

  • JIANG, Feng;WANG, Li;YAN, Lei
    • 산경연구논집
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    • 제13권5호
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    • pp.27-40
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    • 2022
  • Purpose: Research on job crafting has thus far focused on how alter job demand and resources behaviors relate to employee task performance. However, job crafting behaviors do not necessarily have an impact only on task performance, but also on employees' contextual performance, a phenomenon that has little research in job crafting research. Therefore, this study aims to investigate the effect of job crafting on task performance or contextual performance and the mediating effect of work engagement between them in the Chinese context. Research design, data and methodology: In order to achieve the above research goals and test the proposed hypotheses, we used a cross-sectional design and a self-administered questionnaire to collect quantitative data from September 8, 2021 to September 27, 2021 among knowledge workers in Shandong Province various financial companies and finally analyzed 211 questionnaires. Descriptive statistics and research model analysis were performed using SPSS 25.0 Version and AMOS 27.0 Version to test the developed hypotheses. Results: The results are as follows; firstly, the study showed that job crafting of employees had a significant positive impact on task performance and contextual performance. Secondly, the higher job crafting of employees, the higher their work engagement. Thirdly, this study showed that work engagement of employees had a positive impact on task performance and contextual performance. Fourthly, we predicted and found that work engagement of employees had a positive mediating effect between job crafting and task performance and a positive mediating effect between job crafting and contextual performance. Overall, this study showed that the proactive job crafting behaviors of employees enhance their engagement for their work, which in turn improves task performance and contextual performance. Conclusions: This paper develops job crafting research by exploring the positive impact of job crafting on employees' task performance or contextual performance through their work engagement. It also proposes that both job crafting behaviors and work engagement are important approaches to improve employees' task performance or contextual performance. Practical implications for organizations, such as increasing employee' work engagement, as well as the limitations and suggestions are concluded for the future research directions.

Expression Types of Modern Fashion Show Space from the Perspective of Pepper's Contextualism

  • Liu, Shuai;Kwon, Mi Jeong
    • 패션비즈니스
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    • 제24권6호
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    • pp.46-62
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    • 2020
  • This study analyzed contextual expression types in modern fashion show space derived from the architecture based on Pepper's Contextualism. Pepper's Contextualism theory was applied to fashion showcases of the world's four largest collections from 2010 to 2020 by analyzing contextual expression in architecture, resulting in six contextual expression types. The first type was natural environmental contextual expression in which a modern fashion was fused with the natural environment using the natural environment's context. The second type was a temporal contextual expression expressed by blending the theme of a fashion show and an artificial environment that could express past, present, and future issues. The third type was a spatial contextual expression that extended in a flat or three-dimensional direction. This expression could connect with customers in the field. The fourth type was an associative contextual expression that could formally present the theme of a fashion show or a designer's inspiration by borrowing a specific place. The fifth type was an ideological contextual expression that could express a designer's concept or value through a fashion show's design. The sixth type was a contextual communication expression that could allow viewers to immerse themselves in the space of a fashion show venue mentally through a morphological or virtual technique and experience a fashion show.

정보 시각화 형태와 정황 추론에 의한 인식 처리에 관한 연구 (Cognitive Processing with Information Visualization Types and Contextual Reasoning)

  • 정원진
    • Journal of Information Technology Applications and Management
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    • 제14권4호
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    • pp.75-96
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    • 2007
  • The effects of information quality and the importance of information have been reported in the Information Systems (IS) literature. However, little has been learned about the impact of information visualization types and contextual information on decision quality. Therefore, this study investigated the interaction effects of these variables on decision quality by conducting a laboratory experiment. Based on two types of information visualization and the availableness of contextual information, this study had a $2{\times}2$ factorial design. The dependent variables used to measure the outcomes of decision quality were decision accuracy and time. The results demonstrated that the effects of contextual information on decision quality were significant. In addition, there was a significant main effect of information visualization on decision accuracy. The findings suggest that decision makers can expect to improve their decision quality by enhancing information visualization types and contextual information. This research may extend a body of research examining the effects of factors that can be tied to human decision-making performance.

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상황 데이터 품질이 의사결정 성과에 미치는 영향 (Investigating the Impact of Contextual Data Quality on Decision Performance)

  • 정원진;김종원
    • Asia pacific journal of information systems
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    • 제15권3호
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    • pp.41-64
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    • 2005
  • The effects of information quality and the importance of information have been reported in the information Systems(IS) literature. However, little has been learned about the impact of data quality(DQ) on decision performance. Recognizing with this problem, this study explores the effects of contextual DQ on decision performance. To examine them, a laboratory experiment was conducted. Based on two levels of contextual DQ and two levels of task complexity, this study had a $2{\times}2$ factorial design. The dependent variables used to measure the outcomes of decision performance were problem-solving accuracy and time. The results demonstrated that the effects of contextual DQ on decision performance were significant. The findings suggest that decision makers can expect to improve their decision performance by enhancing contextual DQ. This research not only extends a body of research examining the effects of factors that can be tied to human decision-making performance, but also provides empirical evidence to validate and extend DeLone and McLean's IS success model.

영업직 비즈니스맨을 위한 모바일 서비스 디자인 개발에 관한 연구 -터치 폰 위젯 서비스를 중심으로- (Mobile service design supporting for Sales Business work)

  • 이현진;박혜연;장대석
    • 한국HCI학회:학술대회논문집
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    • 한국HCI학회 2009년도 학술대회
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    • pp.895-900
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    • 2009
  • 모바일 폰은 단순히 전화라는 커뮤니케이션 수단의 역할 뿐 아니라 웹, 멀티미디어, 카메라 등의 정보 가전과 융합하면서 일상생활의 주요 정보 플랫폼으로서의 역할을 하고 있으며, 이러한 모바일 폰의 위상에 따라 다양한 서비스와 인터렉션들이 개발되어 현재에 이르고 있다. 본 연구는 이러한 모바일 폰의 발전 방향 아래서 다양한 사용자의 정보 서비스 요구에 따른 맞춤 서비스 디자인을 개발하고자 하였으며, 업무상 모바일 사용 비중이 높은 영업직 종사자들을 위한 모바일 업무 지원 서비스를 연구하였다. 연구의 방법은 영업직 및 이와 유사하게 대인 커뮤니케이션 비중이 높은 업무에 종사하는 비즈니스맨을 대상으로 Contextual Inquiry Interview 기법을 활용하여 관찰 및 인터뷰를 실시하고 이 결과를 분석하여 사용자들의 니즈와 현행 모바일 사용상의 문제점들을 도출하고 모바일 사용 효율을 높여줄 수 있는 서비스 컨셉을 도출하였으며, 이를 구현하기 위한 화면 설계와 인터렉션 디자인, GUI 디자인을 수행하였다. 연구의 결과로 영업직 사용자들의 즉흥적 정보 처리 요구와 정보의 연계성을 높여주는 포스트 위젯 서비스와 인맥 관리 및 정보 검색의 유연성을 제공하는 메모리 박스 서비스를 제안하였다. 이들은 최근 주목받고 있는 모바일 플랫폼 모델인 터치폰을 위한 위젯 서비스의 형태로 구현되었다.

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지구단위계획 지구에서의 건축디자인 결정에 관한 연구 - 광주 수완지구 공동주택을 중심으로 - (A Study on Architectural Design Decision in District Unit Plan Area - with Apartment Houses at Suwan District in Gwangju -)

  • 박현주;김윤학;윤인중;박주연;조용준
    • 한국주거학회:학술대회논문집
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    • 한국주거학회 2008년 추계학술발표대회 논문집
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    • pp.273-277
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    • 2008
  • Architectural design guideline of Korea prescribed that district unit plan was established for development over fixed scale since 2000 and it was based on the intention to make district view contextually. But, it was not applicable to practice and as a result of research, setting of district image was not clear when development of district unit plan was completed and elements and contents of district unit plan for embodying it were finite or theoretical. In addition, architectural design neglected contextual view of the whole district based on district unit plan and was inclined to individual view within district, and architectural deliberation was also inclined to individual view within the district rather than contextual view rather than contextual view. Therefore, district unit plan requires decision of element and range as design management for setting image and embodying it when development is completed and architectural design or deliberation must be also premised on district view.

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