• Title/Summary/Keyword: Content Strategies

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Comparative Analysis of the Status of Restaurant Start-ups Before and After the Lifting of Social Distancing Through Big Data Analysis

  • Jong-Hyun Park;Yang-Ja Bae;Jun-Ho Park;Gi-Hwan Ryu
    • International journal of advanced smart convergence
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    • v.12 no.4
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    • pp.353-360
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    • 2023
  • This paper explores notable shifts in the restaurant startup market following the lifting of social distancing measures. Key trends identified include an escalated interest in startups, a heightened focus on the quality and diversity of food, a relative decline in the importance of delivery services, and a growing interest in specific industry sectors. The study's data collection spanned three years, from April 2021 to May 2023, encompassing the period before and after social distancing. Data were sourced from a range of online platforms, including blogs, news sites, cafes, web documents, and intellectual forums, provided by Naver, Daum, and Google. From this collected data, the top 50 words were identified through a refinement process. The analysis was structured around the social distancing application period, comparing data from April 2021 to April 2022 with data from May 2022 to May 2023. These observed trend changes provide founders with valuable insights to seize new market opportunities and formulate effective startup strategies. In summary, We offer crucial insights for founders, enabling them to comprehend the evolving dynamics in food service startups and to adapt their strategies to the current market environment.

A Strategy for Productive Teachers' Questioning in Chemistry Class: Disassembly, Assembly and Interweave of Questions

  • Gim, N. Seunghyeun;Park, Mee-Sook;Chae, Hee-K.
    • Journal of The Korean Association For Science Education
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    • v.27 no.6
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    • pp.529-545
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    • 2007
  • Questioning forms an integral part of most strategies for effective teaching when the class consists of difficult content. Science including chemistry is usually content-rich, but difficult to understand without supporting lab experiments, subsidiary visual materials and model kits. Engaging the attention and interest of students in such a subject, therefore, is the key to the success of a daily lesson in the classroom. However, generating meaningful questions requires a certain level of information and metacognitive skills on the part of the teacher. The purpose of this study was to find out the framework of effective teachers' questioning with a large group in chemistry class: how teachers used questioning to engage their students in such a big class, to identify a variety of forms of feedback provided by students and to develop a model of question-inducing strategies. We investigated the teachers' recognition of their questioning and the students' recognition of teachers' questioning by surveying over 82 teachers and 434 students in Korea. The survey findings show that the questionnaire can be categorized into four elements: the theme of the teachers' questions (T), students' inquiries (I), methods of teachers' questioning (M) and encouragement of students (E). These elements can be analyzed and sub-categorized to find out which elements are effective in good questioning, even though the elements are interwoven tetrahedrally.

A Study on In-Flight OTT Service Strategies: From the Perspective of Age-Driven Variances in Binge-Watching Patterns (항공기 기내 OTT 서비스 전략에 관한 연구: 연령에 따른 콘텐츠 몰아보기 시청유형 차이의 관점에서)

  • Younghwa Lee;Yinnan Li
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.32 no.2
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    • pp.82-99
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    • 2024
  • The aim of this study is to propose strategies for in-flight OTT services by examining differences in binge-watching patterns through online video streaming services based on age. Additionally, it investigates how the moderating effects of need for cognition and critical media literacy influence the relationship between age and binge-watching. Data from the 2020 Korean Media Panel Survey conducted by the Korea Information Society Development Institute were utilized, with moderating effects analyzed using Process Macro Model 1. Results indicate that as age increases, the frequency of binge-watching content rises while the duration decreases. Moreover, moderating effects of need for cognition and critical media literacy in the age-binge-watching relationship were confirmed. This study analyzed binge-watching behaviors among online video streaming service users, confirming the influence of age, binge-watching habits, need for cognition, and critical media literacy. Theoretical and practical implications include insights for in-flight service providers, content marketers, and online video streaming service operators.

Content Distribution for 5G Systems Based on Distributed Cloud Service Network Architecture

  • Jiang, Lirong;Feng, Gang;Qin, Shuang
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.9 no.11
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    • pp.4268-4290
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    • 2015
  • Future mobile communications face enormous challenges as traditional voice services are replaced with increasing mobile multimedia and data services. To address the vast data traffic volume and the requirement of user Quality of Experience (QoE) in the next generation mobile networks, it is imperative to develop efficient content distribution technique, aiming at significantly reducing redundant data transmissions and improving content delivery performance. On the other hand, in recent years cloud computing as a promising new content-centric paradigm is exploited to fulfil the multimedia requirements by provisioning data and computing resources on demand. In this paper, we propose a cooperative caching framework which implements State based Content Distribution (SCD) algorithm for future mobile networks. In our proposed framework, cloud service providers deploy a plurality of cloudlets in the network forming a Distributed Cloud Service Network (DCSN), and pre-allocate content services in local cloudlets to avoid redundant content transmissions. We use content popularity and content state which is determined by content requests, editorial updates and new arrivals to formulate a content distribution optimization model. Data contents are deployed in local cloudlets according to the optimal solution to achieve the lowest average content delivery latency. We use simulation experiments to validate the effectiveness of our proposed framework. Numerical results show that the proposed framework can significantly improve content cache hit rate, reduce content delivery latency and outbound traffic volume in comparison with known existing caching strategies.

Implications for Developing Environmental Education Teaching Materials: Based on the Focus Group Discussion (학교 환경교육 교재 개발을 위한 시사점: 환경교사 포커스 그룰 토론 결과를 토대로)

  • Son Yeon-A;Shin Dong-Hee;Ko Hee-Ryung;Lee Dong-Yeob;Lee Kee-Young
    • Hwankyungkyoyuk
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    • v.19 no.2 s.30
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    • pp.133-146
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    • 2006
  • The purpose of this study was to examine how environmental education teachers think about environmental teaching materials of their use in primary and secondary schools. For this purpose, six primary and secondary school teachers were selected for focus group discussion on October 17th, 2005. The discussion of focus group was recorded both on video and audio tapes. Teachers' discussion could be analyzed in the perspectives of two big ideas, 'content selection' and 'content organization and presentation'. The big ideas were categorized into several areas: 1) The idea of 'content selection' was classified into 4 areas such as integration, difficulty level, locality, and timeliness, 2) The idea of 'content organization and presentation' was classified into 4 areas such as learning motivation, teaching and teaming strategy, evaluation method, application of teaching materials. This study provided meaningful ideas, which can be used in developing environmental education materials as well as effective teaching and teaming strategies for school environmental educators.

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Terrestrial Broadcasting Content Distribution Strategy in the Multi Platform Environment (멀티 플랫폼 시대 지상파 방송 콘텐츠 유통 전략 방안)

  • Chung, Dong Hun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.8 no.2
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    • pp.117-130
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    • 2012
  • Due to the development of network and device, it is called mobile age that boosts various distribution routes of multi-media content and it constructs a new digital content consumption trend. N-screen is one of the new-introduced examples in the digital age and broadcasting industry believes it as a crisis and challenge as well. It becomes a ubiquitous multi-media environment that people watch multi-media content everywhere and any time they want to and competition happens beyond the boundaries such as network industry, terminal industry, pay TV market, traditional terrestrial TV, etc. And then how should the broadcasting service prepare for the N-screen business? The present research proposes a few terrestial broadcasting content strategies in the multi platform environment. First, instead of N-screen, it proposes multi platform, especially One Source Multi Platform(OSMP). Second, so-called 'Integrated Terrestrial Broadcasting OSMP Alliance(IBPA)' must be founded. Third, IBPA should support multi-tasking UX for viewers to have rich experience. Last, it becomes more important and necessary to support local terrestrial broadcasting service for public service in the multi platform age.

Current Status on Durability of 140 RC Bridges in Seoul Metropolitan Area (서울시내 140개 철근콘크리트 교량의 내구성 현황 분석)

  • Lee, Chang-Soo;Seol, Jin-Sung;Yoon, ln-Seok
    • Journal of the Korea institute for structural maintenance and inspection
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    • v.4 no.3
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    • pp.161-168
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    • 2000
  • A series of in-situ inspection and measurements have been conducted to estimate rebar corrosion incidence of concrete bridges in Seoul metropolitan area. The objectives of this study were to obtain the fundamental data to analysis the causes of rebar corrosion and to establish the repair strategies of deteriorated concrete bridges due to corrosion. The results of this study had been analysed to identify the extent of chloride content and incidence of rebar corrosion by construction ages and by members. After measuring chloride content in concrete, it was concluded that about 76% of all tests on samples from concrete exceed the maximum acceptable limit to risk of chloride-induced corrosion. On the whole, slabs had the most highly chloride content. About 16% of the concrete bridges had a value lower than -350mV (vs. CSE), so it could concluded that the excessive chloride content and carbonation were a major causes of rebar corrosion. Concrete member which carbonation depth penetrates toward rebar was 39% among all tests on samples. The major causes of rebar corrosion were highly chloride content 50%, concrete carbonation 38%, poorly visual condition 6% and etc, 6%.

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The Successful Strategies for YouTube Channels Using the Network Overlap (네트워크 중복을 이용한 유튜브 채널의 성공 전략)

  • Shin, Jin-Hee;Son, Jung-Min
    • The Journal of Information Systems
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    • v.29 no.1
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    • pp.267-287
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    • 2020
  • Purpose Online platform companies can increase the spread of content by communicating with users who have diverse preferences through social networks. Previous studies show the mixed effect on the network overlap, and there was a limited examinations for the underlying mechanism. This study expects high academic and practical implications that can be provided by studying on the user's viewership network. The purpose of this research is to examine the effects of network overlap on the users' viewership for creators of user-generated content in YouTube. We explain the direct and in-direct effects through the content sharing and the valence of user ratings. Design/methodology/approach The data contains 45 channels and 4,085 video clips from YouTube. We control the effect of the categories, channel characteristics, and vide clip characteristics on the viewership. PROCESS macro were used to analyze the direct and in-direct effects of network overlap. Findings The analysis results showed that the network overlap directly affect on the users' viewership. The variable decreases the moderators (i.e., content sharing and the valence of user ratings). This result implies that the users can not satisfy their need for uniqueness which is achieved by content sharing and rating in the overlapped network.

Web-site Management and Utilization Strategies for Family Farm Businesses (농촌형 가정기업의 웹사이트 관리실태와 활성화를 위한 제언)

  • Koh Sun- Kang;Jin Kyung-A
    • Journal of Family Resource Management and Policy Review
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    • v.9 no.1
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    • pp.131-146
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    • 2005
  • The farming type in Korea is predominantly a small farm managed by family members. This study mainly examines the current usage of the website of family farms as a management tool for small farm business and discusses the strategies for effective utilization of the website. A county that currently employs governmental project of information system was purposely selected. Among all the websites operated by small farm businesses in that county, websites of which purpose is introduction of the business, advertisement, or e-business were included for analysis; it yielded total seven websites, The study was conducted with two phases; on-line website analysis and interview with business owners. The websites were analyzed based on four categories; content, interface, design, and site management. With regard to the content of the websites, the lack of connection between domain names and product names was found. Moreover, the problem relevant to site management was shown as low utilization of bulletin boards and delayed upload of new information. However, design and interface were comparatively well presented. Business owners reported that the motivation to initiate the websites was mostly supports from the governmental project for the agricultural information system. The barriers to effective management of websites were found i) business owner's misinterpretation of business website with e-business ii) very limited opportunity for website management education in small farm business, and iii) lack of regional infrastructure for information system. Based on the findings, this study suggests as followed; i) construction of infrastructure should be preceded to make effective management for websites; ii) education for website management should include small business management strategies as well as computer skills, iii) the education should be provided in diverse ways considering subject's characteristics iv) small farm business owners should be informed that their websites could play a role only to provide information about the products and hand over the practical load for e-business to retailing web sites such as portal shopping mall; and v) wives' participation should be encouraged.

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A Comparative Study on the Key Success Factors of Over-The-Tops in South Korea (국내 OTT(Over-The-Tops) 서비스 성공 요인에 관한 비교 연구)

  • Lee, Soyul;Park, Hyunjun
    • Journal of Korea Society of Industrial Information Systems
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    • v.26 no.6
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    • pp.135-154
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    • 2021
  • This paper compares and analyzes the domestic OTT services to access their success factors, strategies and examine the domestic OTT leader's wavve's unique differentiation strategy. It is a comparative study of the top five market share services based on the operator and content's key success factors criteria, revenue structure, personalization, interactive media and cooperation. As a result, the common success factors were contents that reflected the characteristics of the operators, hybrid VOD, hybrid filtering, real-time participation interaction, alliances between the same and heterogeneous industries, and utilization of existing business areas. In addition, the study confirmed that it expanded the scope of the project and operated the contents efficiently by introducing one or more business strategies. wavve has been widely validated with its content, while B2C has long-term benefits and overseas use services, and B2B has a systematic use system, differentiating itself from other services. This paper can be the foundation for identifying the strengths and differences of each service on 2021, entering the domestic OTT industry, and establishing competitive strategies.