• Title/Summary/Keyword: Content Management

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A Study on the Media Consumers' Behavior Related to Online Communications: Behavioral Economics Perspective

  • Ma, Alice Kyoungran;Kim, Takhun;Ahn, Jongchang
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.13 no.5
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    • pp.2491-2508
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    • 2019
  • This research investigates the media consumers' behavior with behavioral economics perspective, especially regarding TV content viewers' behavior; how do online communications influence TV viewers' decision when choosing a new TV content among options. We focus on quantity and attribute of comments or reactions on the online news articles. We analyze that online communications data, which were generated before the first broadcast, affect the TV content consumers' choice for a new TV series. Here we identify a predicted utility, experienced utility and distinction bias in TV media consumption to find the effectiveness of the first viewing choice on whole TV series' episodes. To avoid the crucial influence by exogenous factors, such as season and social issue, the test was done with specific conditions. This research found that the total number of reactions to the comments by itself positively affects the audiences' decision-making behavior for a new TV content choice. This influence was regardless of favor/ non-flavor reactions. This study contributes to the literature on media economics and management by exploring the media content users' consuming behavior and making a first step for finding an important influencer on the media content consumption.

Marketer-Generated Content Sharing Among Social Broadcasting Users: Effects of Intrinsic Motivations, Social Capital and the Moderating Role of Prevention Focus

  • Li, Yuhao;Wang, Kanliang
    • Asia pacific journal of information systems
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    • v.25 no.4
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    • pp.719-745
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    • 2015
  • Social networking services provide individuals with an easy approach for exchanging messages with others based on interpersonal relationships. However, why individuals spread marketer-generated content (MGC) in their online social circles remains unclear. Therefore, we develop a theoretical model to examine how social capital, intrinsic motivations, personal perceptions, past behavior, and personal traits influence MGC sharing behavior of social media users in micro-blogging context. Data collected from 319 social networking users support the proposed model. The results from partial least squares analyses show that enjoyment, perceived control, and outcome expectations are significant indicators of individual's MGC sharing intention in the social broadcasting environment. Results also suggest that social capital, users' intention, and past behavior positively influence the MGC sharing behavior of users. Moreover, individual prevention pride exhibits a significant interaction effect on the relationships between users' MGC sharing and its antecedents. Implications for research and practice are discussed.

Exploring Simultaneous Presentation in Online Restaurant Reviews: An Analysis of Textual and Visual Content

  • Lin Li;Gang Ren;Taeho Hong;Sung-Byung Yang
    • Asia pacific journal of information systems
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    • v.29 no.2
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    • pp.181-202
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    • 2019
  • The purpose of this study is to explore the effect of different types of simultaneous presentation (i.e., reviewer information, textual and visual content, and similarity between textual-visual contents) on review usefulness and review enjoyment in online restaurant reviews (ORRs), as they are interrelated yet have rarely been examined together in previous research. By using Latent Dirichlet Allocation (LDA) topic modeling and state-of-the-art machine learning (ML) methodologies, we found that review readability in textual content and salient objects in images in visual content have a significant impact on both review usefulness and review enjoyment. Moreover, similarity between textual-visual contents was found to be a major factor in determining review usefulness but not review enjoyment. As for reviewer information, reputation, expertise, and location of residence, these were found to be significantly related to review enjoyment. This study contributes to the body of knowledge on ORRs and provides valuable implications for general users and managers in the hospitality and tourism industries.

Development of Contents Syndication Systems for Engineering Information Management in Semi-conductor Industries (반도체 산업의 공학 정보 관리를 위한 컨텐츠 신디케이션 시스템의 개발)

  • Kim, Tae-Yoon;Koo, Sang-Hoe
    • Journal of Information Technology Applications and Management
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    • v.13 no.4
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    • pp.109-120
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    • 2006
  • Enterprise Content Integration (ECI)is an IT strategy that improves enterprise' competitive advantages by integrating enterprise wide information and content into a unified view, which in turn supports efficient and effective decision making. Content Syndication Systems (CSS) is a solution that implements the ECI strategy. In semi-conductor industries, it is usual that enterprise content is scattered over tens of legacy systems. Therefore, engineers in semi-conductor companies spend a few hours to locate required engineering information on a daily basis as part of their jobs. In this paper, we develop an enterprise CSS system that integrates enterprise wide contents into a unified view that is suitable for semi-conductor industries. For this research, we first define enterprise CSS, then identify their systems requirements. Then we propose an architecture supporting the identified requirements, and present the implemented prototype. One of the most important requirements is the individualized subscription rule setting for engineering information. For this purpose, we developed methods to represent the information properties and subscription rules.

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Development of Display Content for Overload Prevention in the Crane Controller (크레인 컨트롤러에서의 전도방지를 위한 디스플레이 콘텐츠 개발)

  • Lee, Sang Young
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.8 no.3
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    • pp.87-95
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    • 2012
  • Up to now, industrial cranes play important roles as the effective machines to carry heavy loads in the manufacturing premise, in the construction field and so on. And, a crane is widely used not only to daily work but also to carry heavy materials efficiently in a construction site for prevention of accident. However, the crane operation is highly complicated even for experts. In this paper, we developed the content of the crane mounted on the controller. This content overload conditions in the operating environment for the crane operator to warn, and the operation of equipment has the capability to limit automatically. The content for crane controller is to alert the operator overload and to limit the operation of equipment for stabilizing capabilities. The content of the flexible algorithm is based on stabilizing controllers, PLC (Programmable Logic Controller) to connect for using the equipment and electrical control systems to ensure the safety of workers and to improve the ability to work possible.

Design and Implementation of the Word Card Learning Content based on Mobile AR (모바일 AR 기반 낱말카드 교육 콘텐츠 설계 및 구현)

  • Jung, Ji-Eun;Chun, JiYoon;Choi, Yoo-Joo
    • The Journal of the Korea Contents Association
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    • v.15 no.6
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    • pp.616-631
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    • 2015
  • This study proposes a mobile Augmented Reality (AR)-based "word card" learning tool for children aged 3 to 5. First, this study suggests a learning structure to improve motivation and immersion of learning, Secondly, it designs and implements the user interface applying the proposed learning structure. Also, it designs a content management tool supporting the production of the content so that instructors can easily manage the contents for various learners. This study is conducted by four steps - reference research, design of "word card" learning content for the learner, design of content management tool for the instructor and the effectiveness verification of the proposed content. The proposed content was designed based on an education content architecture for enhancement of immersion and motivation to study. Moreover, it includes an 'AR content management tool for instructor' designed to easily update AR education content. The class for six children aged 3 to 5 was given to validate the enhancement of immersion to study. Experiment results showed that the proposed content enhanced the study immersion and that special interaction design for early children was necessary.

Effects of parental folate deficiency on the folate content, global DNA methylation, and expressions of FR${\alpha}$, IGF-2 and IGF-1R in the postnatal rat liver

  • Mejos, Karen Kay;Kim, Hye Won;Lim, Eun Mi;Chang, Namsoo
    • Nutrition Research and Practice
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    • v.7 no.4
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    • pp.281-286
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    • 2013
  • We examined the effect of parental folate deficiency on the folate content, global DNA methylation, folate receptor-alpha (FR${\alpha}$), insulin-like-growth factor-2 (IGF-2) and -1 receptor (IGF-1R) in the liver and plasma homocysteine in the postnatal rat. Male and female rats were randomly fed a folic acid-deficient (paternal folate-deficient, PD and maternal folate-deficient, MD), or folic acid-supplemented diet (paternal folate-supplemented, PS and maternal-folate-supplemented, MS) for four weeks. They were mated and grouped accordingly: $PS{\times}MS$, $PS{\times}MD$, $PD{\times}MS$, and $PD{\times}MD$. Pups were killed on day 21 of lactation. The hepatic folate content was markedly reduced in the $PD{\times}MD$ and $PS{\times}MD$ and $PD{\times}MS$ as compared with the $PS{\times}MS$ group. The hepatic global DNA methylation was decreased in the $PD{\times}MS$ and $PS{\times}MD$ groups as much as in the $PD{\times}MD$ group, and all the three groups were significantly lower as compared to the $PS{\times}MS$ group. There were no significant differences in the hepatic FR${\alpha}$, IGF-2 and IGF-1R expressions among the groups. Positive correlations were found between the hepatic folate content and global DNA methylation and protein expressions of FR${\alpha}$, IGF-2 and IGF-1R, whereas an inverse correlation was found between hepatic folate content and plasma homocysteine level in the 3-week-old rat pup. The results of this study show that both paternal and maternal folate deficiency at mating can influence the folate content and global DNA methylation in the postnatal rat liver.

The Effects of Content and Distribution of Recommended Items on User Satisfaction: Focus on YouTube

  • Janghun Jeong;Kwonsang Sohn;Ohbyung Kwon
    • Asia pacific journal of information systems
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    • v.29 no.4
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    • pp.856-874
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    • 2019
  • The performance of recommender systems (RS) has been measured mainly in terms of accuracy. However, there are other aspects of performance that are difficult to understand in terms of accuracy, such as coverage, serendipity, and satisfaction with recommended results. Moreover, particularly with RSs that suggest multiple items at a time, such as YouTube, user satisfaction with recommended results may vary not only depending on their accuracy, but also on their configuration, content, and design displayed to the user. This is true when classifying an RS as a single RS with one recommended result and as a multiple RS with diverse results. No empirical analysis has been conducted on the influence of the content and distribution of recommendation items on user satisfaction. In this study, we propose a research model representing the content and distribution of recommended items and how they affect user satisfaction with the RS. We focus on RSs that recommend multiple items. We performed an empirical analysis involving 149 YouTube users. The results suggest that user satisfaction with recommended results is significantly affected according to the HHI (Herfindahl-Hirschman Index). In addition, satisfaction significantly increased when the recommended item on the top of the list was the same category in terms of content that users were currently watching. Particularly when the purpose of using RS is hedonic, not utilitarian, the results showed greater satisfaction when the number of views of the recommended items was evenly distributed. However, other characteristics of selected content, such as view count and playback time, had relatively less impact on satisfaction with recommended items. To the best of our knowledge, this study is the first to show that the category concentration of items impacts user satisfaction on websites recommending diverse items in different categories using a content-based filtering system, such as YouTube. In addition, our use of the HHI index, which has been extensively used in economics research, to show the distributional characteristics of recommended items, is also unique. The HHI for categories of recommended items was useful in explaining user satisfaction.

Schema Conflict Resolution Method on Content Integration Management System (컨텐츠 통합 관리 시스템에서의 스키마 충돌 해결 방안)

  • Lee Jung-hwa;Kwon Oh-jun
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.9 no.5
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    • pp.1132-1141
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    • 2005
  • We must have a schema conflict resolution method for integrating local schema on content integration and management system. But The Past method is inconsistent and depends on local and global databases. In this paper, we propose the management method of schema confilct using XML that can represent and interchange the structual information of schema.

A Design and Implementation of Web-Based Learning Content Management System (웹기반 학습콘텐츠관리시스템의 설계 및 구현)

  • Kim, Sang-Gil;Kim, Soo-Hyung
    • Proceedings of the Korea Information Processing Society Conference
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    • 2005.11a
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    • pp.373-376
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    • 2005
  • 웹기반의 LCMS(Learning Content Management System)는 단지 학습 콘텐츠를 LMS(Learning Management System)에 제공하기 위하여 검증이 되지 않은 다양한 학습 콘텐츠를 탑재하는 시스템으로 구성되어 있어 학습자의 요구와 수준에 맞는 콘텐츠의 제공이 제대로 이뤄지지 않고 있다. 본 논문에서는 LMS와 LCMS를 연계한 학습이력정보와 학습 콘텐츠의 정보 관리를 함으로써 학습콘텐츠의 질적 향상과 학습자가 선호하는 콘텐츠의 정보를 통계적으로 보여주고 또 분석이 가능하게 함으로써, 학습자에게 보다 향상된 콘텐츠를 제공해 주기위한 학습콘텐츠관리시스템인 LCIMS(Learning Content Information Management System)를 설계하고 구현한다. 제시된 LCIMS는 기존의 LCMS에 학습 콘텐츠를 패키지 또는 SCO 단위로 등록하여 콘텐츠 저장소 (메타데이터 및 콘텐츠 파일)에서 체계적으로 저장 및 관리하는 역할을 추가를 하고 학습자별로 LCIMS의 학습콘텐츠 정보를 수준별, 과정별로 평가, 검색하여 LMS를 통해 학습 할 수 있도록 하는 검색 및 강좌 구성에 활용하며 학습자의 학습정보관리와 학습콘텐츠 정보의 관리를 체계적으로 할 수 있다.

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