• 제목/요약/키워드: Consumption Barriers

검색결과 57건 처리시간 0.027초

유럽 CO2 감축법에 따른 차량 CO2 감축 기술 전략에 관한 연구 - 보기류 개선을 중심으로 - (Study on the Strategy of CO2 Reduction Technology in Vehicle according to CO2 Emissions Regulation in EU - Focusing on Auxiliary Energy Improvement -)

  • 석규업;윤형진
    • 한국자동차공학회논문집
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    • 제23권2호
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    • pp.230-238
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    • 2015
  • The main purpose of this paper is to suggest opportunities for reducing $CO_2$ emission in energy conversion of a vehicle, focused on auxiliary energy improvement in the automotive field. As part of worldwide efforts to curb global warming and to protect the domestic industry as trade barriers, many countries have set goals to regulate greenhouse gas emissions. As an example, new $CO_2$ emission regulation in EU was expected to go into effect strictly in 2020. Therefore, global car-makers need to establish strategic responsiveness of the regulations. This paper shows $CO_2$ economic value by using the correct interpretation of the relevant laws and regulations. The $CO_2$ value analyzed using quantitative figures leads to the possibility of auxiliary(accessories, HVAC, electric apparatus etc.) technology for improving fuel economy. As a result, this study generalizes the meaning of electric power saving for each driving mode by auxiliary energy improvement.

비건 패션제품 구매의도 결정요인 - 수정된 계획행동모델의 적용 - (Determinants of purchase intention for vegan fashion products - Application of the modified planned behavior model -)

  • 여은아
    • 복식문화연구
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    • 제26권2호
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    • pp.125-139
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    • 2018
  • This study explores determinants of purchase intentions for vegan fashion products based on the modified planned behavior model. Survey data from 434 university students were subjected to an analysis using descriptive statistics, factor analysis, and structural equation modeling. The results showed that almost half of the consumers surveyed recognized vegan fashion products and a little more than a half of consumers surveyed had purchase experience for vegan fashion products. Clothing, bags, and shoes are the most frequently purchased vegan fashion product categories. From the results of the model test, purchase intentions on vegan fashion products were determined by attitude, subjective norms, ethical responsibility, and ethical identity of the consumers. When consumers have a more positive attitude, have higher subjective norms, stronger ethical responsibility, and stronger ethical identity regarding the purchase of vegan fashion products, they are likely to have a greater intention to purchase vegan fashion products. The findings contribute to the literature by adding test results for vegan fashion products among the ethical product categories, highlighting the importance of the consideration of product category, which can give somewhat different results when exploring ethical consumption. Based on these findings, marketers need to use special tags or signage highlighting the ethical values and meanings of vegan fashion products to better communicate with target consumers with a high level of ethical responsibility and to help increase consumers' control over purchase behaviors through reducing barriers generated by insufficient product information.

Qualitative Research on Cultural Center Customers' Shopping Behaviors and Image Building of the Department Store

  • Park, Hyo-Eun;Yoh, Eun-Ah
    • The International Journal of Costume Culture
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    • 제12권1호
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    • pp.52-70
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    • 2009
  • Department store has actively expanded cultural center services by providing a series of educational courses in order to increase customer visits, enhance customer satisfaction, and ultimately increase sales. In this study, cultural center members' shopping behaviors and image building of the department store were explored through focus group interviews. Results generated from a total of 7 focus group interviews with female cultural center members in their 30's through 60's are as follows. First, the consumer group who attends courses for their own purpose is 45 to 55 year-old female customers who are actively involved in consumption at the department store for their own clothing, food and restaurant. They are not often engaged in impulsive either group shopping for clothing. They are satisfied with class quality compared to low tuition whereas dissatisfied with busy schedule of a lecture room and lack of special discount benefits for members. Second, the other consumer group who attends courses for their children is consumers in their 30's. They are charged in shopping for clothing for their husbands, children, and themselves. They are suffering time poverty due to nurturing their children, therefore, they want to shop more in the department store on the day of class. However, expensive kids-care facilities are barriers to do it. Convenience, familiarity and center of culture are important images of the department store, developed through frequent visits of these customers. Eight implications for marketing strategies were generated based on study results.

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u-Health 서비스를 위한 스마트폰용 스펙트럼 측정 시스템 개발 (Development of Smart Phone Application With Spectrometer for u-Health Service)

  • 김동수;이서준;이태로
    • 디지털융복합연구
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    • 제11권7호
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    • pp.261-269
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    • 2013
  • u-Health는 최근 기술이며 의료 진단과 건강관리를 위한 새로운 방법론이다. 그러나 이를 실현하려면 몇 가지 기술적 장벽들(이동성, 소형화, 배터리 수명 문제 등)을 넘어서야 한다. 본 논문에서는 u-Health 서비스에 적합한 스마트폰용 스펙트럼 측정 시스템을 개발하였다. 실험 결과 기존 솔루션에 비해 무선이면서 크기가 매우 작지만 성능 면(재현성 비교실험에서 Spectrum, Calibration Curve, Prediction)에서 거의 일치한다는 것을 확인하였다. 따라서 개발된 솔루션은 u-Health 분야에서 널리 활용되어질 것으로 기대된다.

Overcoming Electrical Energy Efficiency Gap in Nepal's Residential Sector

  • Thapa, Shahadev;Kim, Yun Seon
    • Asia Pacific Journal of Business Review
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    • 제3권1호
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    • pp.19-38
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    • 2018
  • The energy intensity of Nepal is economically not worthy, lacks eco-friendly and importantly not sustainable, and almost four times the average global energy intensity. Considerable efforts have been exercised to reduce the energy gap yet, it is still much to achieve. Nation priority on energy sector was envisaged with promulgation of investment friendly rules and law in hydropower and renewable technology even though, could not harness the sufficient energy. In amid of this acute energy crisis, the government launched the Nepal Energy Efficiency Programme (NEEP) with technical assistance from German International Cooperation (GIZ). Energy Efficiency (EE) practice is the most cost-effective method to reduce the supply and demand gap, reduce on greenhouse gases and pollution, and deter on import of petroleum products which finally improves on trade imbalance. This paper had proposed a framework of energy management team to promote energy efficient technologies in residential consumer. The energy management teams study the past records of energy use pattern of consumers and suggest appropriate technology for energy saving options. The paper provides some reviews of energy efficiency initiatives undertaken by the concern regulatory body which highlights the current status. The comprehensive knowledge acquired through exploratory research is implemented in this paper to identify the various barriers that domestic consumer is experiencing towards the active participation in energy efficiency program launched by the Government of Nepal.

포토보이스를 이용한 아동 비만에 영향을 주는 환경 요인에 관한 탐색적 연구 (Environment Factors Affecting Childhood Obesity: Voices from Students, Parents, and Teachers with Photograph)

  • 박은옥;이효영
    • 대한간호학회지
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    • 제49권3호
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    • pp.254-262
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    • 2019
  • Purpose: This study aimed to explore the environmental factors affecting childhood obesity using photovoice from the perspectives of students, parents, and teachers in the community. Methods: Six school students, seven parents, and seven school teachers completed an assignment requiring them to take 24 pictures and participate in group discussions. After training session, the participants were asked to take pictures associated with food and physical activity environments related to childhood obesity at home, school, and within their communities for two weeks and to submit the pictures with records. Each group had four sessions for discussion. Results: School cafeteria, convenience stores near schools, instant food and fast food joints, food delivery, and high-calorie snacks comprised the food environmental factors. Lack of physical activity classes at school, commuting by car, barriers to physical activity, and use of smart-phone were environmental factors that inhibited physical activity. Conclusion: To reduce childhood obesity, the creation of a supportive environment for encouraging the consumption of healthy foods and enhancing physical activity should be considered. Modifications of and improvement to the obesogenic environment might be a good strategy to prevent and reduce childhood obesity.

The Role of Environmental Education in Increasing Potential Green Consumers

  • Hyein, WOO
    • 동아시아경상학회지
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    • 제11권1호
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    • pp.31-40
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    • 2023
  • Purpose - The prior literature indicated that green consumerism encouragements and programs have led to strict standards against environmental issues, thus reducing emissions from motors and engines and improving clean-burning energy options. The present study seeks to elaborate on the responsibility of ecological education in amplifying potential green consumers. Research design, Data, and methodology -The justification of the qualitative literature method used in this research is essential because, through the extensive explanation, justification and description of the methods used, researchers can enhance the trustworthiness of the research to a particular or designated audience. Result - Environmental education helps customers worldwide recognize the barriers to purchasing green products at every purchase level. Prior studies pointed out that after environmental education, consumers are much more willing to go greener in their consumption and safeguard the environment. Customers want to act green; however, they anticipate companies to lead the way. Conclusion - This research suggests that reusing prevailing resources creatively implies that fewer dollars are spent buying novel stock to generate green products. Although establishing a green company is expensive, it saves a lot of cash over time. Greening procedures can lead to efficiency gains by minimizing energy costs, permitting companies to acquire green tax credits.

구독경제가 미술시장의 창작, 소비, 분배에 미치는 영향 - 아트노믹스 갤러리 K를 중심으로 - (The Impact of the Subscription Economy on the Creation, Consumption and Distribution of the Art Market: Focused on Artnomics Gallery K)

  • 한혜미;이진우
    • 예술경영연구
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    • 제57호
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    • pp.33-58
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    • 2021
  • 본 연구는 구독경제가 현대 미술시장에 미치는 영향을 미술품의 창작, 소비, 분배의 측면에서 이해하는 것에 목적이 있다. 이를 위해 알렉산더(2010)의 보완된 문화 다이아몬드(Modified Cultural Diamond) 모델 이론을 바탕으로, (주)아트노믹스 갤러리 K의 사례연구를 수행했다. 본 논문은 다양한 이차자료의 문헌검토와 미술시장 전문가 및 소비자 10인과의 심층 면접을 통해 자료를 수집했다. 수집된 자료의 분석 결과, 구독경제는 미술품 창작 측면에서 소수의 시장 미술에 편중된 기존의 미술품 거래를 완화하여 창작자에게 다양한 작품의 창작을 유발하고 있다. 미술품의 구매에서 구독으로의 전환은 소비의 측면에서 소비자의 경제적 부담 감소로 인해 미술시장 진입의 장벽을 낮추는 것에 기여하고 있다. 분배의 측면에서, 본 논문은 소비자가 구독하는 작품을 선정하는 주체가 갤러리 K의 전문가임에 주목했다. 이에, 본 연구는 알렉산더(2010)가 강조한 분배체계의 여과효과가 새로운 형태의 경제 활동인 구독경제가 적용된 미술품 거래 체계에서도 유효함을 논하는 것에 학술적 의의가 있다.

탄소라벨링 브랜드 충성도를 결정하는 요인: 가치태도행동 모형의 적용 (Factors Affecting Carbon-Labeling Brand Loyalty : Applying Value-Attitude-Behavior Model)

  • 김광석;박경원;박기완
    • 환경정책연구
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    • 제13권3호
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    • pp.109-133
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    • 2014
  • 기후변화와 온실가스 감축에 대한 사회적 관심과 정부의 정책이 증가하는 요즘 탄소 라벨링 제도는 저탄소 생산과 저탄소 소비를 연결하는 환경정책으로 시장에 점차 확대되고 있다. 따라서 탄소 라벨링 제품에 대한 소비자 태도와 브랜드 충성도를 분석하기 위하여 탄소 라벨링 소비자 모형을 제시하여, 소비자의 내재된 가치가 탄소 라벨링 제품 및 기업 이미지 형성에 영향을 주고 나아가 브랜드 충성도를 제고하는 과정을 분석하였다. 2차에 걸친 설문조사를 통해 패널 데이터를 수집하여 분석한 결과 소비자의 자율성 가치는 지각된 통제소재에 긍정적인 영향을 주고 기업 이미지를 긍정적으로 형성시켰으며, 환경적 가치는 지각된 소비자 효과를 높이고, 나아가 지각된 장애를 줄임으로써 제품 이미지에 영향을 미침을 확인하였다. 궁극적으로, 긍정적인 기업 이미지와 제품 이미지는 브랜드 충성도를 향상시켰다. 이와 같은 결과는 탄소 라벨링 정책이 기후변화 대응을 위해 온실가스를 감축하는 데 도움이 될 뿐만 아니라 동시에 소비자의 기업 및 제품에 대한 이미지와 브랜드 충성도를 향상시키는 순기능이 있음을 보여준다. 탄소 라벨링책이 소비자 태도와 브랜드 충성도에 미치는 영향을 분석하는 고유의 모형을 제시하고 실증분석한 점에 그 학문적 기여도가 높다고 하겠다. 더욱이, 연구결과는 정부에게 환경정책의 효율성을 높이기 위한 정책제언을 제시하고 있고, 기업에게도 탄소 라벨링과 관련된 마케팅 전략의 방향성을 제안하고 있다는 점에서 실무적 공헌을 갖고 있다.

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우리나라 농업 에너지체계의 전환을 위한 정책대안 연구 (A Study on Policy Alternatives for Major Changes in the Korea's Agricultural Energy System)

  • 정인환;고순철
    • 농촌지도와개발
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    • 제11권2호
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    • pp.251-265
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    • 2004
  • The agricultural sector's economic structure in Korea is regarded to encounter major barriers on the way toward revitalizing its economic prosperity. Among many, the energy-related problem is one of prime nuclei embedded in the country's agricultural sector. The ought-to-come structural changes in the country's agricultural energy system hinge upon the central government's policy direction as well as efforts of local governments and local farming community members. The indirect aids via 'cross subsidy' of electricity tariff rate and 'tax-exempt price' of oil fuels are two notable causes of the unsustainable energy consumption pattern in the country's agricultural sector. As measures, demand-side management(DSM) and energy-efficiency promotions are regarded to be the most attractive methods for energy conservation and economic productivity as well. Development of renewable energy sources are also receiving a great deal of attention for the long-term alternatives to the country's existing oil-based agricultural production mode. This study examines the contributive potential of DSM approaches and renewables-based technologies. With the critical evaluation on the concurrent adversities of the country's agricultural energy system, various sources of renewable energy-solar power, wind power, biomass, etc.-are examined for the purpose of technological and economical viability. As sufficient potentials of renewable energy sources are being estimated, both the system production cost and the installation cost for the county's rural areas are expected to lower in the long term. DSM options are also evaluated to be fruitful even in the short term. Both the public and civil arenas must galvanise each side's effort in order to promote these policy options and community potentials.

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